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Institute Of Professional Education and Research , Bhopal

INSTITUTE OF PROFESSIONAL EDUCATION AND RESEARCH PGDM- 2010-12

WINTER PROJECT REPORT ON COMPARATIVE STUDY OF BROADBAND SERVICES OF TELECOM SECTOR

GUIDED BY: PROF. MAHESH SONI

SUBMITTEDBY RUPESH JAIN

Institute Of Professional Education and Research , Bhopal

ACKNOWLEDGEMENT
I would like to grab this opportunity to praise the Almighty who has given me the intellect which has enabled me to prepare this research. I owe much more than I can repay or even tell. However there are certain people who have played a particularly significant role in my work. Its my pleasure to express the overwhelming sense of gratitude to Prof. A.S Khalsa, Dean, IPER- PGDM who give me a chance to proceed through this project. I am also grateful to the faculty guide Prof. Mahesh soni and also Prof. Vaibhav Lowalekar, for readily offering specialist advice and made many valuable improvements. I would also like to thank my parents for encouraging a determined effort and their constant support. I thank all my friends and all those who have directly or indirectly involved in my project.

RUPESH JAIN

Institute Of Professional Education and Research , Bhopal

EXECUTIVE SUMMARY:As the name of the project indicates comparative study means comparison of two or more things so in this project comparison of Broadband service is happened. This method helps us to identify which product is better as compare to other. In this project I have collected data using survey method through questionnaire. For conducting survey I have visited different areas of Bhopal city such asM.Pnagar, NEW -market, old city. I took a sample size of 100 respondents. Project involves comparison four companies of telecom sector such as Bharti Airtel, BSNL, Tata Indicom & Reliance. In the section of review literature I have mentioned introduction of telecom industry, ISP, Broadband and also comparison of Broadband plans of different telecom companies. The research methodology section consists of definition, sources of data and other aspects of research methodology. The most interesting part of the project is data analysis & interpretation. This section is based on primary data. The analysis of the respondents is done with the help of MS-EXCEL software through pie chart & graphs tools. Observation & findings play very important role for determining the conclusion. So in this project also I got the various observations and findings that help me to get the conclusion. But the comparative study is based on the random sampling and there are some other aspects also so it may be inclined to various limitations also. After comparing two or more broadband service I got the conclusion that BSNL is the market leader and Airtel is follow it. I have mentioned some suggestions also which will be going to help Bharti Airtel to enhance the broadband service if they will be implement.

Institute Of Professional Education and Research , Bhopal

TABLE OF CONTENTS

Sr.no 1 2

Contents Chapter 1. Introduction Chapter 2. Objective of the study Title of the project Objective of the study Scope of the study

Page Number 5-7 8-11

3 4

Chapter 3. Review of literature Chapter 4. Research Methodology Research Design Data collection methods/sources Sampling plan

12-35 36-40

5 6 7

Chapter 5. Data Analysis and interpretations Chapter 6.Limitation Appendix Copies of questionnaire Copies of form Bibliography

41-65 66-68

69-75

Institute Of Professional Education and Research , Bhopal

CHAPTER-1

( INTRODUCTION )

Institute Of Professional Education and Research , Bhopal

. INTRODUCTION

Comparative research, simply put, is the act of comparing two or more things with a view to discovering something about one or all of the things being compared. This technique is often utilizes multiple disciplines in one study.

When it comes to method, the majority agreement is that there is no methodology peculiar to comparative research. The multidisciplinary approach is good for the flexibility it offers, yet comparative programs do have a case to answer against the call that their research lacks a seamless whole.

There are certainly methods far more common than others in comparative studies, however. Quantitative analysis is much more frequently perused than qualitative, and this is seen in the majority of comparative studies can be use quantitative data.

The general method of comparing things is the same for comparative research as it is in our everyday practice of comparisons. Like cases are treated alike, and cases are treated differently; the extent of difference determines how differently cases are treated. The point here is that if one is able to sufficiently distinguish two cases, comparative research conclusions will not be very helpful.

Secondary analysis of quantitative data is relatively widespread in comparative research, undoubtedly in part because of the cost of obtaining primary data for such large things as a countrys policy environment. A typical method of comparing welfare state is to take balance their levels of spending on social welfare.
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In line with how a lot of theorizing has gone in the last century, comparative research does not tend to investigate grand theories such as Marxism. It instead occupies itself with middle-range theories theories that do not purport to describe our social system in its entirely, but a subset of it. A good example of this is the common research programs that looks for differences between two or more social systems, then look at these differences in relation to some other variable coexisting in those societies to see if it is related. The classic cases of this is Espying-Andersons research on social welfare systems, and compared them based on there levels of deco modification of social welfare goods. He found that he was able to class welfare states in four types, based on their deco modification. She further theorized from this that deco modification was based on a combination of class collisions and mobilization, and regime legacy. Here Espying-Anderson is using comparative research: he takes many western countries and compared their level of deco modification, then develops a theory of the divergence based on his findings.

Comparative research is a methodology in the social sciences that aims to make comparisons across different countries and cultures. A major problem in comparative research is that the data sets in different countries may not use the same categories, or define categories differently.

Institute Of Professional Education and Research , Bhopal

CHAPTER-2

(TITLE, OBJECTIVES & SCOPE OF THE STUDY)

Institute Of Professional Education and Research , Bhopal

TITLE OF THE STUDY:-

COMPARATIVE STUDY OF BROADBAND SERVICES OF TELECOM SECTOR

Institute Of Professional Education and Research , Bhopal

OBJECTIVES OF THE STUDY

1. To know general perception of the people towards the Broadband. 2. To find out the hidden information in Broadband plans of telecom services. 3. To find out the consumer satisfaction towards the Broadband plans. 4. To get the knowledge about the Market share of Broadband service providers. 5. To find out the difference in Broadband plans of service providers.

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SCOPE OF THE STUDY

This study has been conducted to know the general perception of people towards the Broadband.

We come to know about the satisfaction level of customer. This study helps to enhance the quality of service.

This project will also help us in decision making while choosing the broadband service.

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CHAPTER-3

(REVIEW OF LITERATURE)

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Institute Of Professional Education and Research , Bhopal

Telecom Industry in India


The fast track growth of the Indian telecom industry has made it a key contributor to Indias progress. India adopted a phased approach for reforming the telecom sector right from the beginning. Privatisation was gradually introduced, first in value-added services, followed by cellular and basic services. An independent regulatory body, Telecom Regulatory Authority of India (TRAI), was established to deal with competition in a balanced manner. This gradual and thoughtful reform process in India has favoured industry growth.

Today, there are more than 225 million telecom subscribers in India. Every month, 6-7 million new subscribers are added. Upcoming services such as 3G and WiMax will help to further augment the growth rate. Furthermore, the Indian economy is slated to sustain its 7-9 per cent growth rate in the near future. This is supported by the political stability that the country is experiencing currently. Indias demographic outlook makes it one of the largest markets in the world.

A conductive business environment is also created by a favourable regulatory regime. There exists enormous business potential for telecom companies on account of the countrys low teledensity, which is close to 19 per cent presently. The Indian telecom industry is growing at the fastest pace in the world and India is projected to be the second largest telecom market globally by 2010.

History of Indian Telecommunications


Started in 1851 when the first operational land lines were laid by the government near Calcutta (seat of British power). Telephone services were introduced in India in 1881. In 1883 telephone services were merged with the postal system. Indian Radio Telegraph Company (IRT) was formed in 1923. After independence in 1947, all the foreign telecommunication companies were nationalized to form the Posts, Telephone and Telegraph

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Institute Of Professional Education and Research , Bhopal

considered as a strategic service and the government considered it best to bring under . The first wind of reforms in telecommunications sector began to flow in 1980s when the private sector was allowed in telecommunications equipment manufacturing. In 1985, Department of Telecommunications (DOT) was established. It was an exclusive provider of domestic and long-distance service that would be its own regulator (separate from the postal system). In 1986, two wholly government-owned companies were created the Videsh Sanchar Nigam Limited (VSNL) for international telecommunications and Mahanagar Telephone Nigam Limited (MTNL) for service in metropolitan areas. In 1990s, telecommunications sector benefited from the general opening up of the economy. Also, examples of telecom revolution in many other countries, which resulted in better quality of service and lower tariffs, led Indian policy makers to initiate a change process finally resulting in opening up of telecom services sector for the private sector. National Telecom Policy (NTP) 1994 was the first attempt to give a comprehensive roadmap for the Indian telecommunications sector. In 1997, Telecom Regulatory Authority of India (TRAI) was created. TRAI was formed to act as a regulator to facilitate the growth of the telecom sector. New National Telecom Policy was adopted in 1999 and cellular services were also launched in the same year. Telecommunication sector in India can be divided into two segments: Fixed Service Provider (FSPs), and Cellular Services. Fixed line services consist of basic services, national or domestic long distance and international long distance services. The state operators (BSNL and MTNL), account for almost 90 per cent of revenues from basic services. Private sector services are presently available in selective urban areas, and collectively account for less than 5 per cent of subscriptions. However, private services focus on the business/corporate sector, and offer reliable, high- end services, such as leased lines, ISDN, closed user group and videoconfrencing.

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Cellular services can be further divided into two categories: Global System for Mobile Communications (GSM) and Code Division Multiple Access (CDMA). The GSM sector is dominated by Airtel, Vodafone-Hutch, and Idea Cellular, while the CDMA sector is dominated by Reliance and Tata Indicom. Opening up of international and domestic long distance telephony services are the major growth drivers for cellular industry. Cellular operators get substantial revenue from these services, and compensate them for reduction in tariffs on airtime, which along with rental was the main source of revenue. The reduction in tariffs for airtime, national long distance, international long distance, and handset prices has driven demand.

Classification of Telecommunication services

Internet Service Provider (ISP) VSATs Radio Paging GMPCS Basic services Cellular services

Internet Service Provider (ISP)


An Internet service provider (ISP, also called Internet access provider, or IAP) is a company that offers its customers access to the Internet. The ISP connects to its customers using a data transmission technology appropriate for delivering Internet Protocol datagrams, such as dial-up, DSL, cable modem, wireless or dedicated high-speed interconnects. ISPs may provide Internet e-mail accounts to users which allow them to communicate with one another by sending and receiving electronic messages through their ISPs' servers. (As part of their e-mail service, ISPs usually offer the user an e-mail client software package, developed either internally or through an outside contract arrangement.) ISPs may provide other services such as remotely
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storing data files on behalf of their customers, as well as other services unique to each particular ISP.

End-User-to-ISP Connection
ISPs employ a range of technologies to enable consumers to connect to their network. For users and small businesses, the most popular options include dial-up, DSL (typically Asymmetric Digital Subscriber Line, ADSL), broadband wireless, cable modem, fiber to the premises (FTTH), and Integrated Services Digital Network (ISDN) (typically basic rate interface). For customers with more demanding requirements, such as medium-to-large businesses, or other ISPs, DSL (often SHDSL or ADSL), Ethernet, Metro Ethernet, Gigabit Ethernet, Frame Relay, ISDN (BRI or PRI), ATM, satellite Internet access and synchronous optical networking (SONET) are more likely to be used. Typical home user connection

Dial-up DSL Broadband wireless access Cable Internet FTTH ISDN Wi-Fi

Typical business type connection


DSL SHDSL Ethernet technologies

Locality
When using a dial-up or ISDN connection method, the ISP cannot determine the caller's physical location to more detail than using the number transmitted using an appropriate form of Caller ID; it is entirely possible to e.g. connect to an ISP located in Mexico from the USA. Other means of connection such as cable or DSL require a fixed registered connection node, usually associated at the ISP with a physical address.
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ISP Interconnection
Just as their customers pay them for Internet access, ISPs themselves pay upstream ISPs for Internet access. An upstream ISP usually has a larger network than the contracting ISP and/or is able to provide the contracting ISP with access to parts of the Internet the contracting ISP by itself has no access to. In the simplest case, a single connection is established to an upstream ISP and is used to transmit data to or from areas of the Internet beyond the home network; this mode of interconnection is often cascaded multiple times until reaching a Tier 1 carrier. In reality, the situation is often more complex. ISPs with more than one point of presence (PoP) may have separate connections to an upstream ISP at multiple PoPs, or they may be customers of multiple upstream ISPs and may have connections to each one of them at one or more point of presence.

Peering
ISPs may engage in peering, where multiple ISPs interconnect at peering points or Internet exchange points (IXs), allowing routing of data between each network, without charging one another for the data transmitteddata that would otherwise have passed through a third upstream ISP, incurring charges from the upstream ISP. ISPs requiring no upstream and having only customers (end customers and/or peer ISPs) are called Tier 1 ISPs. Network hardware, software and specifications, as well as the expertise of network management personnel are important in ensuring that data follows the most efficient route, and upstream connections work reliably. A tradeoff between cost and efficiency is possible.

Virtual ISP
A Virtual ISP (VISP) is an operation which purchases services from another ISP (sometimes called a "wholesale ISP" in this context [1]) which allow the VISPs customers to access the Internet us ing services and infrastructure owned and operated by the wholesale ISP.

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Free ISP
Free ISPs are Internet Service Providers (ISPs) which provide service free of charge. Many free ISPs display advertisements while the user is connected; like commercial television, in a sense they are selling the users' attention to the advertiser. Other free ISPs, often called free nets, are run on a nonprofit basis, usually with volunteer staff. There are also free shell providers and free web hosts.

Broadband
Broadband is defined as a high bandwidth connection to the Internet. Broadband is easier and faster to use than the traditional telephone and modem as information can be sent and downloaded much quicker. Broadband can be provided over your phone line, via cable or via satellite. It involves large volumes of information being carried at high speeds to your PC. This allows websites, text, graphics, music and videos to be experienced in real time. Broadband, therefore, has many features that can be taken advantage of in the home or office:

The connection to the Internet is always on, allowing for constant Internet access and no need to dial up. The phone line is unaffected; this means that you can make telephone calls whilst the Internet is on. Normally, you pay a standard monthly fee for unlimited internet access, and you are not charged for the time you spend on the Internet. There are certain broadband products now that also offer pay as you go access. Websites, music and videos can be downloaded at a fast rate. You can take advantage of instant messaging and online high speed interactive games. You can receive uninterrupted real time services, such as Internet radio, streaming video and voice-over-ip, phone calls.

Broadband can make using the Internet in the home much easier, faster and more efficient. Most businesses also take advantage of broadband to help in running the company. Working from home is now much more feasible thanks to the high speeds that broadband has to offer.
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Types of Broadband
DSL ADSL SDSL LLU Cable Satellite Wireless

DSL Broadband

Digital Subscriber Line (DSL) is a technology that delivers broadband over your phone line to be used in the home or office. With DSL technology, large volumes of information are sent over a copper cable at rapid speeds. DSL allows you to download web pages, text, graphics, music and video in real time.

ADSL Broadband

Asymmetric Digital Subscriber Line (ADSL) is a technology similar to the DSL technology. With ADSL, information is downloaded more rapidly than it is uploaded. ADSL is particularly useful for homes and businesses as it can download web pages and files at fast speeds. ADSL2 and ADSL2+ are new technologies offered by some providers offering speed up to 24Mbps. One provider offering this service is Be

Symmetric Broadband (SDSL)


Symmetric broadband (SDSL) is a technology similar to ADSL broadband. SDSL broadband downloads information at the same speed as it uploads information. Whereas ADSL broadband downloads the information faster than it uploads it. This type of broadband requires an extra telephone line.
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SDSL broadband is particularly suitable for businesses that send large volumes of information.

Local Loop Unbundling

Local Loop Unbundling (LLU) is where ADSL or SDSL broadband technologies are provided without using the British Telecom's exchange system. This means that LLU providers can offer broadband features at a competitive price. LLU is only available in certain parts of UK. Providers include Bulldog and Be.

Cable Broadband

There are several ways in which broadband can be delivered to your PC; this type of broadband is delivered through a cable. Cable companies also offer television and telephone packages as well as broadband Internet services. Cable companies provide broadband, television or phone packages to about 45% of homes and businesses in the UK. You can only get cable broadband if a company has cabled your street. Cable providers include ntl.

Satellite Broadband

There are several ways in which broadband can be delivered to your PC, PC; this type of broadband is delivered through a satellite. To receive satellite broadband you must have a dish antenna, and can be used almost everywhere in the UK. There are 2 types of satellite services: One-way satellite services download information via satellite and upload information via a telephone or IDSN line.
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Two-way satellite services download and upload information via satellite. This provides an even higher bandwidth and a faster speed. Satellite transmission may be affected by weather conditions. The cost of installing and running satellite broadband can be quite expensive compared with other types of broadband. Satellite broadband generally has quite high latency (ping times) compared to other broadband, and so is unsuitable for certain types of Internet Access such as online gaming.

Wireless Broadband

Wireless broadband is one of the ways in which broadband can be delivered to your PC. This type of broadband requires an antenna to be installed to get connection to the Internet. Wireless broadband is particularly suitable for distributing information between buildings and for homes where access to ADSL or cable broadband is unavailable.

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Benefits What will it enable you to do?


Broadband has many key features that can make using the Internet more relaxing, enjoyable and useful. By speeding up what you do online it can make a real difference in your everyday life, whether it be at home or in the workplace. 1. Fast speeds, with broadband your Internet is much faster than the conventional dial-up connection. A 1Mb service can send and receive information up to 20 times faster than a dial-up connection. 2. Large volumes of data can be transferred, the high bandwidths that broadband has to offer means that large amounts of data can be sent and received by your PC at a fast rate. 3. Your Internet is always on, this means that you don't have the hassle or dialing up or logging on every time you want to access the Internet. 4. Your telephone line is unaffected, so you can make phone calls from your landline whilst the Internet is running. There is no need to disconnect the internet when you want to make a telephone call. 5. No surprise charges, broadband providers often charge a standard monthly fee depending on what package you get. This means that you can pay for unlimited Internet access, you do not get charged for the time you spend on the Internet. 6. Download websites almost instantly, you can enjoy complex web pages with detailed graphics without having to wait for them to load up. 7. Download music and videos, avoid the queues at the shops by purchasing music and videos online. Downloads can be made online at a fast rate, and you don't even have to leave your house. 8. Interact with others in real time, through instant messaging or online interactive games, you can communicate with friends and family around the world. 9. Running your business, the fast speeds that broadband has to offer and increased volume of data transfer can be used to help a business run more rapidly, efficiently and productively. 10. Working from home, broadband has led to much faster and efficient communication. This has opened up the opportunity for many people to work from home.
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11. Free phone calls, you can make free phone calls to other online users using services such as Skype. 12. File sharing, P2P files haring for exchanging music, videos etc

Speed
There are many different broadband packages available, each offering a particular speed. Before purchasing your broadband package, it is important to understand which broadband speed best meets your requirements. What is broadband speed?

Broadband speed, otherwise known as bandwidth, is how much digital information can be received over the line in the form of binary digits. Speed and bandwidth are measured in kilobits per second (Kbps) and megabits per second (Mbps). Do not get these confused with kilobytes and megabytes, these are measurements used when talking about hard drive space, not broadband speed. (Occasionally Kilobytes and Megabytes are used when comparing file transfer speed as well 8 bits = 1 byte, so 1mbps = 0.125 Mbps) The higher the speed or bandwidth, the faster the Internet connection.

Finding the speed to suit you


Different speeds suit different purposes. For example, video and music streaming requires a greater bandwidth compared with viewing a website. The different speeds that are available with broadband are: If you only use the Internet for viewing websites and sending emails, the 256Kbps speed is most likely to suit you. You cannot get the best out of music and video streaming, but this speed may be sufficient for low intensity users. Speeds ranging from 512Kbps and 1Mbps give a good performance in music and video streaming, streaming; they are also suitable speeds for the less demanding online games. These speeds are the most popular in homes and small businesses because they offer the best balance between price and performance.

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If you download a lot of music and video files, play demanding online games or share the Internet connection between many users, the faster speeds may suit you. The higher speeds range from 2Mbps to 10Mbps.

Broadband Speed

256Kbps - This speed is appropriate for viewing most websites, taking about 3 seconds for the website to load. This speed is about 5 times faster than the speed given with a 56Kbps dial-up Internet connection. 512Kbps - This is the most common speed used in homes and small businesses. It takes 1.6 seconds for a website to load and about 1.5 minutes to download a 5 minute music file at maximum speed. This speed is suitable for video and music streaming and for viewing most websites. 1Mbps - This speed is also commonly used amongst homes and small businesses. It is appropriate for website viewing, streaming and online gaming. It takes 0.8 seconds to load a web page and about 40 seconds to download a 5 minute music file at maximum speed. 2Mbps - This and faster speeds are more suitable for people who play a lot of demanding online games. It is also suitable for people who share one Internet connection between many PC-s. It takes 0.4 seconds to load a website and about 20 seconds to download a 5 minute music file at maximum speed. 8Mbps (ADSL Max) - Many providers are now offering this option. It is a variable speed product where your provider will give you the maximum speed that your line can support (up to 8mbps) and the upload speeds are also increased. 24Mbps (ADSL2+) - Ultra fast broadband offered by some providers (Cable up to 10mbps). The speed of your broadband will depend on how close you are to the exchange, the quality of the copper and whether there is any interference from other devices or users. If you are very close to the exchange, there is no line noise and the quality of copper is good you will receive 24Mbps, otherwise you will receive the best speed up to this. These high speed services are particularly good for watching real-time DVD quality films.

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Comparision Broadband Plans:Airtel Broadband Connection


You can avail both postpaid as well as prepaid broadband schemes with Airtel. You get a landline from the company and can avail a host of various packages as per convenience and requirements. The initial costs of packages start from 444 INR each month and extend to around 1000 or more, depending on download limits, speed requirements etc. Speeds for the 444 INR tariff package are at 256 Kbps and include a limited browsing option of 25 hours in a month. However, the more flexible option of unlimited downloads are available at a monthly rental of 1000 INR. The speeds are excellent and service quality is also extremely good.

Airtel Broadband Connection Plans


NEW UNLIMITED PLANS

MONTHLY RENTAL Rs 649 899 1099 1399

FREE BRODBAND USAGE UNLIMITED UNLIMITED UNLIMITED UNLIMITED

SPEED

EXTRAUSAGE Rs/MB

FCV ON LANDLINE Rs 100 100 100 NA

128 kbps 256 kbps 384 kbps 512 kbps

NA NA NA NA

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LIMITED PLANs

MONTHLY RENTAL Rs

FREE BRODBAND USAGE 3GB 5GB 8GB 15GB

SPEED

EXTRAUSAGE Rs/MB

FCVON LANDLINERs 100 150 NA NA

550 698 799 1199

512kbps 512kbps 1mbps 2mbps

0.60/MB 0.60/MB 0.60/MB 0.60/MB

NIGHT UNLIMITED PLANS:-

MONTHLY RENTEL Rs

FREE SPEED BRODBAND(10PM to 8am unlimited) 3 GB + Night Utd 5 GB + Night Utd 256 kbps 512 kbps

EXTRAUSAGE Rs/MB 0.60/ MB 0.60/ MB

FCV ON LANDLINERs

698 798

150 150

SPEACIAL DISCOUNT ON HALF YEARLY PACK: FAST ISTALLATION NO SECURITY DEPOSITE NO MONTHLY RENT FOR MODEM OR WI FI ROUTER FREE TELEPHONE INSTRUMENT

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Reliance Broadband Connection


This broadband connection is unfortunately not available in all cities of India. However, the download speeds are good and you get a high quality of service from Reliance. You can avail both postpaid and prepaid plan packages that come with various plans like Data Transfer, Flat Fee, Night Unlimited and many others. The starting price of the internet packages is around 900 INR each month and you get access to multiple user facility as well. Maximum download speeds can even be 4 Mbps. There is an initial installation fee involved of 1000 INR and you get 50 MB of storage space free of cost along with 2 email IDs of Ricmail.com.

Reliance Broadband Connection Plans


Fast, affordable and flexible- Data Transfer - Pay per Mb Plans (Authenticated)

One connection can be used for multiple PCs Pay only for the data transferred (upload + download) Data transfer measured in KB Enjoy high speeds up to 4 Mbps. Download Speeds * 1 Mbps 2 Mbps 2 Mbps 2 Mbps 2 Mbps 2 Mbps 4 Mbps Monthly Rental (Rs.) 900 1199 1999 2999 4999 8999 10000 Bundled Usage 2 GB 8 GB 12 GB 20 GB 35 GB 75 GB 75 GB Additional Usage / MB Rs. 0.8 Rs. 0.8 Rs. 0.8 Rs. 0.5 Rs. 0.5 Rs. 0.5 Rs. 0.5

Service Plan 900 Plan 1199 Plan 1999 Plan 2999 Plan 4999 Plan 8999 Plan 10000

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Flat Fee Plans (Unauthenticated):


One connection can be used for multiple PCs Unlimited downloads and use at a fixed monthly charge True always-on connectivity. No login or authentication required for accessing the Internet. Download Speeds * 150 Kbps 300 Kbps 600 Kbps 1 Mbps Monthly Rental (Rs.) 1100 1500 2700 4500 Bundled Usage Unlimited Unlimited Unlimited Unlimited Additional Usage / MB Not Applicable Not Applicable Not Applicable Not Applicable

Service Plan 1100 Plan 1500 Plan 2700 Plan 4500

Please note: (applicable for both plans)

Two Ricmail.com Email IDs with storage space of 50 MB each free with every Broad net SME connection Installation charges of Rs. 500 extra Refundable security deposit (Only for pay per MB plans) - Rs. 1000 All taxes including Service Tax extra as applicable SMTP relay option available.

Static IP

Each Static IP is charged @ Rs. 2000 p.a. Available in the slabs of 1,5,13 via MACD only for both Usage based and Flat Fee plans. Maximum static IP permissible 13.
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*Speeds indicated are only up to our ISP Node and are given on best effort basis as per TRAI guidelines.

BSNL Broadband Connection


This broadband connection is in tandem with existing BSNL landlines. If you do not have an existing landline from BSNL, you will need to pay advance sums and get it booked. Once you have the landline, you need to apply for a broadband connection. You can select from business or home connections. The prices of the packages will differ. For example, in the home connection only one user can access while in business connection a multiple user option is available. There isnt much that one can hope for in terms of the download speed as it occurs from underground cables. In fact, BSNL broadband connection has one of the poorest download speeds amongst all other service providers. Package pricing starts from 250 INR in a month and upwards. This is inclusive of download speeds extending between 256 Kbps to around 2 Mbps. You can download files of maximum size 1 GB. You can also access diverse services using BSNL broadband like video conferencing facility, VPN, broadcast application, multicasting etc.

BSNL Broadband Connection Plans


BSNL Broadband is the Broadband service of BSNL. This service is being provided on existing copper wire infrastructure. In addition to the High Speed Internet Service being provided through this technology, other services such as VPN, Multicasting, Video Conferencing, Video-on-Demand, Broadcast application etc have also been added. Your browser does not support inline frames or is currently configured not to display inline frames. Terms and conditions:

Security deposit and installation charges for Landline telephone shall be taken from new customers as applicable for Local/STD/ISD; No security deposit for Broadband Connections up to Plan 500 and for CICs on bulk connections (>25) subject to an undertaking by CIC. Security Deposit for all higher Broadband plans will be equivalent to One Month Fixed Charges (but Max. Rs 5000/-). Security Deposit & Fixed Monthly Charges for the Modem will be as per the existing instructions;

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Minimum Hire period for all Broadband plans will be one month. In case of surrender of Broadband Connection after one month, the charges shall be recovered on pro-rata basis In case of premature surrender of Broadband Annual plan option, the charges shall be adjusted on pro-rata basis taking the disconnected FMC rate. In addition one month full FMC shall be levied as early termination charges hence forth. In case a subscriber joins/ leaves in the middle of a month, the fixed monthly charges for unlimited Broadband Plans shall be calculated on proportionate basis i.e. actual number of days of connection working subject to the commitment of minimum period of hire. The customer will have choice to select the modem type of his choice but subject to availability; For the customers, who have either procured the modem or have taken the modem under the committed period plan, the modem charges shall not be applicable; For the broadband plans, where free modem is offered to the customer, will be subject to that the customer commits for a period of 12 months and pays the necessary charges in advance. In this case, the modem shall be the property of the customer and will not be required to return in case of surrender. Home plan can be taken on Bfones in name of Government/company but actually working at residences of their employees. An undertaking shall have to be given by the customer in this regard. Subscribers having telephones in the name of Company, firms, shops, educational institutes or any other commercial entity can take only Business Plan. They are not eligible for Home Plan except startup plan 250; The tariff of all the Broadband plans mentioned above are in addition to the normal Monthly charges/ usage charges of the Bfone except combo plans; The plans HomeFlexi350, HomeCombo199 and HomeCombo299 will be implemented w.e.f. 1-8-2008 only where spare capacity of landline and broadband service is available. 20% discount on Broadband services (usage and Rental) to Government Employees (Central Government/ State Government/ PSUs) and to Visually Impaired customers of both existing / new connection. The rebate in Fixed Monthly charges will be granted on proportionate basis if the Broadband services remain interrupted/ faulty for continuous more than 3 days. For all the plans, Dynamic IP addresses only will be given. In case, where the provision of static IP address has been made, No Static IP addresses will
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be given in the initial phase but in later One Static IP address will be offered free of cost under Business plan 3000/5000/9000/UL3300/UL3300Plus/UL6000/UL 6000 plus and in addition to this, one additional static IP address can also be offered @ Rs. 1500/- per annum under these plans. For Broadband plans Business UL9000/UL9000plus/UL15000 & UL15000plus, the uplinking will be maximum up to 768 kbps Billing for the service will be included in the normal B-fone (Land-line Phone) bill. The billing cycle shall be same as Bfone billing cycle. Monthly rental will be collected in advance and usages charges will be in arrears. The tariffs mentioned above are exclusive of service tax.

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General Home Plans


Particulars Home 125 Bandwidth 256 (wherever technically Kbps/ feasible) Up to 2Mbps Monthly Charges (Rs) 125 Annual Charges (Rs) Free Download/Upload Limit (GB) per month Additional Usage Charges/MB beyond free download/upload limit (Rs) Free E-mail IDs/Space (Per E-mail ID) Night Unlimited (0200-0800 Hrs) Fixed Monthly Charges for Telephone (Rs) Free Calls Charges Beyond Free Calls Limits (Rs) Maximum Usages Charges for BB inclusive of FMC NA NA NA NA NA NA 1250 150 MB Home 250 256 Kbps/ Up to 2Mbps 250 2500 1.0 GB

Tariff in Rs.
Home 500 256 Kbps/Up to 2Mbps 500 5000 2.5 GB Home 1000 384 Kbps/ Up to 2Mbps 1000 10000 5 GB Home 1800 512 Kbps/ Up to 2Mbps 1800 18000 10 GB Home 3300 2 Mbps

3300 33000 20 GB

0.90

0.90

0.80

0.80

0.70

0.70

1/5 MB No

1/5 MB No

1/5 MB Yes

1/5 MB Yes

1/5 MB Yes

2/5 MB Yes

As per Existing Plan

As per Existing Plan

As per As per Existing Plan Existing Plan

As per Existing Plan

As per Existing Plan

* For Plan Business4000/Business15000 committed period for free

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Particulars

Home

Business BUWI 20000 2048 Kbps MU

HOWI HO WI BU WI BUWI BUWI 1000 1800 4400 8000 12000 Bandwidth 256 Kbps SU 512 Kbps SU 256 Kbps MU 512 Kbps MU 1024 Kbps MU

Single/ Multi user (SU/MU)

One time 750 Installation Charges(Rs.)* Fixed 1000 Monthly Charges*(Rs.) Discounted Annual Payment Option Rs.)* Free Email IDs/ Space(Per email ID) Dl/UL limit per month Security Deposit

750

750

750

750

750

1800

4400

8000

12000

20000

10000 18000 44000 80000 120000

200000

2/5 MB

2/5 MB

2/5 MB

2/5 MB

4/5 MB 4/5 MB

Unlimited

One months Fixed Monthly Charges

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Institute Of Professional Education and Research , Bhopal

Tata Communications
Tata Communications' portfolio of services includes transmission, IP, converged voice, mobility, managed network connectivity, hosted data centre, communications solutions and business transformation services across the globe, along with communication services to residential customers. The group offers connectivity in over 200 countries across the world via its global network and offers customer services from offices located in 80 different cities in 40 countries. Its presence in diverse locations automatically creates a strong business continuity plan for the company while serving a global clientele. Tata Communications has also made significant and strategic investments in various telecom companies in South Africa, Nepal and Sri Lanka to strengthen its market position in its target markets in Asia and Africa.

Postpaid Plans

Installation* (Rs.)

Security Deposit (Rs.)

Standard Charges With 4 Months Advance Rental

1,000 Zero

1,000 Zero

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Institute Of Professional Education and Research , Bhopal

Unlimited Plans

Speed

Free Monthly Free Value Added Data Access Services# Transfer Charges (Valid for 1 Year) (Rs.)

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Institute Of Professional Education and Research , Bhopal Infinity 384 Kbps Infinity 512 Kbps 384 Kbps 512 Kbps Unlimited Unlimited 1,000 1,500 PC Security Shield License PC Security Shield License 1 Domain Name Registration 1 Business Mail Id PC Security Shield License 1 Domain Name Registration 3 Business Mail Ids

Infinity 1Mbps

1 Mbps

Unlimited

2,500

Volume Based Plans

Speed (Min/ Max

Free Data Transfer (MB)

Monthly Access Charges (Rs.)

Additional Usage Charges (Rs./MB)

Free Value Added Services# (Valid for 1 Year) PC Security Shield License PC Security Shield License

Business Plus 5000

256 Kbps/ 2 Mbps 5,000

1,060

1.00

Business Plus 8000

256 Kbps/ 2 Mbps 8,000

1,550

1.00

Business Plus 20000 256 Kbps/ 2 Mbps 20,000

3,400

0.75

Unlimited & Volume based Plans

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Institute Of Professional Education and Research , Bhopal

CHAPTER-4

(RESEARCH METHODOLOGY)

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Institute Of Professional Education and Research , Bhopal

RESEARCH METHODOLOGY Definition of Research


The word research is derived from the Latin word meaning to know. It is a systematic and a replicable process, which identifies and defines problems, within specified boundaries. It employs well-designed method to collect the data and analysis the results. It disseminates the findings to contribute to generalize able knowledge. The characteristics of research presented below will be examined in greater details later are: Systematic problem solving which identifies variables and tests relationships between them, Collecting, organizing and evaluating data. Logical, so procedures can be duplicated or understood by others Empirical, so decisions are based on data collected Reductive, so it investigates a small sample which can be generalized to a larger population Replicable, so others may test the findings by repeating it. Discovering new facts or verify and test old facts. Developing new scientific tools, concepts and theories, this would facilitate to take decision. For the proper analysis of data simple statistical techniques such as percentage were use. It helps in making more generalization from the data available. The data which was collected from a sample of population was assumed to be representing entire population was interest. Demographic factors like age, income and educational background was used for the classification purpose.
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Institute Of Professional Education and Research , Bhopal

Sample size
For carrying out any research or study on any subject it is very difficult to cover even 10% of the total population. Therefore the sample size has to be decided for a meaningful conclusion. For designing the sample size, it was thought proper to cover a very small percentage of population in various age groups. The method used for sample technique was non probability convenience sampling method. This method is used because it is known previously as to whether a particular person will be asked to fill the questionnaire. Convenient sampling is used because only those people will be asked to fill the questionnaires that were easily accessible and available to the researcher. Considering the constraints, it was decided to conduct the study based on sample size of 100 people in specific age groups. Scientific method is not adopted in this study because of financial constraints and also because of lack of time; also the basic aim of doing the research is academic, hence most convenient way is selected.

Sources of data
A) PRIMARY SOURCES Primary data are those data, which are collected originally for the first time. For collecting primary data planning, time, money and energy will be require. The merits of primary data are that it is authentic and reliable.

For this study, primary data was collected through survey conducted inBhopal. Primary sources include direct personal investigation and indirect oral Investigation.

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Institute Of Professional Education and Research , Bhopal

B) SECONDARY SOURCES Secondary data are those data which has been already collected this kind of pre-collected information is usually not related and is quite unconnected to the present matter of study or the current requirement the secondary information is usually in the form of some published or semi published material and easily available.

For this study, secondary data was collected through internet, company brochure, and company booklet and also from standard book of marketing.

Primary data collection


A) RESERCH TECHNIQUE For collecting primary data, research technique. I have used in my project report was direct personal investigation and indirect oral investigation.

B) CONTACTED METHOD In order to collect primary data I have conducted a survey and target respondent were contacted personally.

C) SAMPALING PLAN 1. Population To achieve the objective of the research, target population includes Students, businessman and professionals.

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2. Sample size From the above mention population the total sample size 100 was selected. 3. Sample unit Bhopal City. 4. Sample extent For conducting survey I have visited different areas of Bhopal city which are as under: M.P.Nagar New Market City Arera Colony

TOOLS USED
To know the response I have used the questionnaire method in sample survey. If one wishes to find what people think or know, the logical procedure is to ask them. This has lead marketing researchers to use the questionnaire technique for collecting data more than any other method. In this method questionnaire were distributed to the respondents and they were asked to answer the questions in the questionnaire. The questionnaires were structured non-disguised questionnaire because the questions, which the questionnaire contained, were arranged in a specific order besides every question asked was logical for the study; no question can be termed as irrelevant. The questionnaire, were non-disguised because the questionnaire were constructed so that the objective is clear to the respondent. The respondents were aware of the objective. They knew why they asked to fill the questionnaire.

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CHAPTER -5

( DATA ANLYSIS AND INTERPRETATIONS )

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Q1. Do you use Broadband Service?

YES

NO

Count of Occ Row Labels NO yes Grand Total

Column Labels Business 8 47 55 12 12 33 33 job student Grand Total 8 92 100

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Institute Of Professional Education and Research , Bhopal

Broadband service users


50
45

40
35 Axis Title 30 25 20

15
10

5
0 NO yes

Business
job student

47
12 33

The users of Broadband service divide in three basis Business, job, student . They not users of broadband service in business class only 8 person . They users of broadband service in business class 47 person. They users of broadband service in job class 12 person. They users of broadband service in student 33 person. They sample size taken of 100 members only. We say that about of 100 member 92 member are use broadband service.

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Q2. If yes, than which service provider you use

BSNL

AIRTEL

TATA INDICOM

RELIANCE

Count of Occ Row Labels Airtel Bsnl Reliance Tata indicom Grand Total

Column Labels Business 29 14 4 8 55 12 job 8 3 1 student 20 10 2 1 33 Grand Total 57 27 7 9 100

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Institute Of Professional Education and Research , Bhopal

If yes than result come there are three type of users. Job Business Student
35

Service provider users


30
25 20 Business 15 10 job student

5
0 Airtel Bsnl Reliance Tata indicom

They users of service provider of broadband service are three types. They users of service are student, job, student. They following result come by do survey. They users of Airtel are 57 members in all three class. They users of BSNL are 27 member in all 3 class. They users of RELIANCE 7 member in all 3 class. They users of TATA INDICOM 9 member in all 3 class.
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We found that many person are use of broadband service. Q3- Which Plan you are using?
LIMITED UNLIMITED NIGHT UNLIMITED

Count of Occ Row Labels Limited Night unlimited un- limited Grand Total

Column Labels Business 8 10 37 55 11 12 job 1 student 3 3 27 33 Grand Total 12 13 75 100

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Institute Of Professional Education and Research , Bhopal

Plan
40
35 30 25

Business 20 15
10 5 0 Limited Night unlimited un- limited

job student

They plan users are highest are unlimited. Then plan users are limited . And then night unlimited. So we find that they plan users of unlimited are. Business - 37 Student 27 Job - 11 So maximum users are business man & then student . So minimum users are job person.

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Institute Of Professional Education and Research , Bhopal

Q4- What is the Criteria for the selection of Broadband service provider

SPEED

NETWORK SERVICE

MONTHLY RENT

ALL

Count of Occ Row Labels All Monthly rent Network service speed Grand Total

Column Labels Business 31 3 7 14 55 job 4 3 2 3 12 student 18 4 4 7 33 Grand Total 53 10 13 24 100

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Institute Of Professional Education and Research , Bhopal

Criteria of broadband service


35 30 25 20 15 10 5 0 All Monthly rent Network service speed

Business job

student

Criteria for selection of broadband service provider are that. SPEED NETWORK SERVICE MONTHLY RENT ALL They selection for broadband service provider for all they purpose . They selection for main they speed purpose. They selection for main reason network purpose. They selection for monthly rent. They selection for all three reason

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Institute Of Professional Education and Research , Bhopal

Q5-For what purpose you use Broadband services

BUSINESS

EDUCATION

COMMUNICATION

OTHER

Count of Occ Row Labels Business Communication Education other Grand Total

Column Labels Business 6 13 29 7 55 12 job 1 3 8 student 3 6 21 3 33 Grand Total 10 22 58 10 100

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Institute Of Professional Education and Research , Bhopal

Purpose use of broadband service


Business job student

29

21

13
6 6 8

7 3

1 Business

Communication

Education

other

They broadband purpose is use for mainly education purpose. They broadband purpose is use for communication purpose. They broadband purpose is use for business purpose also. They broadband purpose is use for other purpose also. They mainly use for education purpose & communication that by broadband service use.

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Institute Of Professional Education and Research , Bhopal

Q6- Do you satisfied with your current service provider

YES

NO

PARTIALLY SATISFIED

Count of Occ Row Labels No Partially satisfied YES Grand Total

Column Labels Business 8 13 34 55 4 8 12 job student 2 8 23 33 Grand Total 10 25 65 100

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Institute Of Professional Education and Research , Bhopal

Current service provider


40 35

30 25 20 15 10
5 0 No Partially satisfied YES Business job student

Mainly we she that mostly customer are satisfied by current service provider So that by mostly use his current service provided by broadband service. So we find that in business class there eight customer are not satisfied & two job customer . They partially satisfied twenty five are satisfied. And then there are mostly satisfied customer are there.

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Institute Of Professional Education and Research , Bhopal

Q7- If you wish to change your current service provider then which provider you will select

BSNL

RELIANCE

TATA INDICOM

AIRTEL

Count of Occ Row Labels Airtel Bsnl REliance Tata indicom yes Grand Total

Column Labels Business 18 15 15 6 1 55 12 33 job 4 1 3 4 student 11 4 10 8 Grand Total 33 20 28 18 1 100

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Institute Of Professional Education and Research , Bhopal

Current service provider


20 18
16 14 12 Business job student

10 8
6 4 2

0 Airtel Bsnl REliance Tata indicom yes

We find that mostly customer are use current service provider if they want to change they use Airtel &after they choose reliance third no they choose BSNL In fourth no they use Tata indicom. So we analyst and find that mostly want to change his list service provider.

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Institute Of Professional Education and Research , Bhopal

Q.8- Please Rank these Service Providers according to your perception (Features & Plans)

BSNL TATA INDICOM AIRTEL RELIANCE

Sum of Airtel Row Labels 1 2 3 4 Grand Total

Column Labels Business 24 38 24 16 102 job 8 4 3 4 19 48 student 22 14 12 Grand Total 54 56 39 20 169

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Institute Of Professional Education and Research , Bhopal

3
student

job 2 Business

10

20

30

40

54 member give Airtel first rank. 56 member give Airtel second rank. 39 member give Airtel third rank. 20 member give fourth rank to Airtel.

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Institute Of Professional Education and Research , Bhopal

Column Labels Row Labels 1 2 3 4 Grand Total Business 82 53 28 7 170 job 23 7 4 2 36 101 student 65 22 14 Grand Total 170 82 46 9 307

4 3 2 1 0 50 100

student

job
Business

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Sum of idea Row Labels 1 2 3 4 Grand Total

Column Labels Business 14 16 51 64 145 job 1 8 12 12 33 student 4 16 27 48 95 Grand Total 19 40 90 124 273

SUM of idea

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Institute Of Professional Education and Research , Bhopal

3 student
job

Business

0 SUM OF BSNL Sum of Bsnl Row Labels 1 2 3 4 Grand Total

20

40

60

80

Column Labels Business 12 38 48 32 130 job 3 4 9 16 32 student 6 24 18 36 84 Grand Total 21 66 75 84 246

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Institute Of Professional Education and Research , Bhopal

Bsnl give 21 member are in first rank. Bsnl give 66 member are second rank. Bsnl give 75 member are third rank. Bsnl give 84 member are fourth rank also.

9-Do you go for USB based Broadband Services in Place of Current Service.
YES NO

Count of Occ Row Labels

Column Labels Business job student Grand Total

NO

13

23

Yes

42

26

77

Grand Total

55

12

33

100

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Institute Of Professional Education and Research , Bhopal

USB based Broadband service


45 40
35 30 25

Business
job student

20 15
10 5

0 NO Yes

We find that twenty three member not want go to change his service. We find that seventy seven was not want to change. So mostly want to change previous service.

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Institute Of Professional Education and Research , Bhopal

Q10- If yes, then which USB Service you prefer

RELIANCE NET CONNECT

TATA PHOTON

IDEA SETTER

BSNL 3G

Count of Occ Row Labels Bsnl3G Idea setter NO users Reliance net connect Tata photon Grand Total

Column Labels Business 12 6 10 15 12 55 job 1 3 1 2 5 12 student 4 10 5 7 7 33 Grand Total 17 19 16 24 24 100

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Institute Of Professional Education and Research , Bhopal

16 14
12 10

8 6
4 2

Business

job
student

0 Bsnl3G Idea setter NO users Reliance net Tata photon connect

IF yes ,then USB service prefer mainly. Mostly users are Reliance connect,& Tata photon Mostly users idea users and bsnl3G also use We find that also there are some member are not want to use also.

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Institute Of Professional Education and Research , Bhopal

CHAPTER -6

( LIMITATIONS )

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Institute Of Professional Education and Research , Bhopal

LIMITATIONS OF THE STUDY

The research was conducted in a limited area. The internet information can be irrelevant. Time was major constraint. The respondents were limited so it cannot be treated as a whole population. The respondents may be biased. Due to language problem respondents were unable to understand the questionnaire and it may cause misleading results.

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CONCLUSIONS

In Bhopal it is found that Airtel is the market leader. But people like the Broadband plans provided by the other companies. And BSNL is having 2nd highest customers in Bhopal.

Other Service providers having least customers in Bhopal, where Reliance and Tata Indicom having almost equal percent of customers.

People are more cautious about money and service only.

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ANNEXURES

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Institute Of Professional Education and Research , Bhopal

Questionnaire

Title -

Comparative study of broadband service of telecom

Name -

Age -

..

Gender -

1) Male

2) Female

Education-

1) Under graduate

2) Graduate

3) Post graduate

4) Other

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Institute Of Professional Education and Research , Bhopal

Address-

..

Email -

Mob no-

0ccupation -

1. Job

2. Business

3. Self employed

4.Student

Household Income (annual) - 1. Less than 1 lac

2. 1lac - 3lac

3. 3lac 5lac

4. 5lac- above

Q1. Do you use Broadband Service


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Institute Of Professional Education and Research , Bhopal

YES

NO

Q2. If yes, than which service provider you use

BSNL

AIRTEL

TATA INDICOM

RELIANCE

Q3- Which Plan you are using

LIMITED

UNLIMITED

NIGHT UNLIMITED

Q4- What is the Criteria for the selection of Broadband service provider

SPEED

NETWORK SERVICE

MONTHLY RENT

ALL

Q5-For what purpose you use Broadband services

BUSINESS

EDUCATION

COMMUNICATION

OTHER

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Institute Of Professional Education and Research , Bhopal

Q6- Do you satisfied with your current service provider

YES

NO

PARTIALLY SATISFIED

Q7- If you wish to change your current service provider then which provider you will select

BSNL

RELIANCE

TATA INDICOM

AIRTEL

Q8- Please Rank these Service Providers according to your perception (Features & Plans)
BSNL TATA INDICOM AIRTEL RELIANCE

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Institute Of Professional Education and Research , Bhopal

Q9-Do you go for USB based Broadband Services in Place of Current Service

YES

NO

Q10- If yes, then which USB Service you prefer

RELIANCE NET CONNECT

TATA PHOTON

IDEA SETTER

BSNL 3G

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Institute Of Professional Education and Research , Bhopal

BIBLOGRAPHY

1) Books: Philip Kotler, Marketing management prentice Hall of India Pvt. Ltd. New Delhi. 2) Articles & journals

3)Web Resources : http;//www.trai.gov.in http://www.tataindicom.com http://www.rcom.co.in http://www.ideacellular.com http://www.bsnl.co.in


http;//www.airtel.in

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