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Programme: International Project Management Report: International Business Operations Submission Date: 23rd of January 2012 Operations Management

for Creating Competitive advantage For an organisation of your choice, a company listed on the Bucharest Stock Exchange, write a report in which you carry out at least the following:

Conduct a research using appropriate analysis models to identify key


operations management issues facing the organisation Outline the operations process of the enterprise

o Identify the transfroming, transformed resources and outputs


o o o o Analyze the 4 Vs Outline the 5 performance objectives Describe type of processes and why (project, jobbing, batch, mass, continous) Discuss capacity of operations (rate, bottlenecks)

Discuss any relevant existing operations management strategies that you


identify for this organisation and comment on the relationship with customer expectations:
o o o o Manufacturing strategy Logistics strategy and Distribution Strategy Warehousing strategy Sales strategy

Comment on how operations strategy and business strategy are associated

o Illustrate how operations strategy pertains to adding value for the


o Customer Explain the difference between order-qualifiers and order-winners as they pertain to operations strategy. Describe how the firm is integrating manufacturing and services to provide an overall bundle of benefits to its customers

Analyze competitors strategy


.

Comment on the organisations strategic fit with its current operations


processes and systems in the design and delivery of its product portfolio. Apply operations management tools and strategies to product design and product lifecycle to improve the firm's operating performance Measure and assess the firm's operational performance Measure and assess capacity and the enhancement of operating leverage via break even analysis Identify the appopriate location strategy

Eliminate waste in enterprise operations

Describe an effective supply chain for the enterprise.


Conduct a suitable financial evaluation of cost implications for the organisation and how it impacts its stakeholder-shareholders in particular.

Recommend with credible rationales the most appropriate and effective


operations management strategy for the organisation.

o Identify the different ways in which operations strategy can provide the
organization with a competitive advantage.

Suggest what budget and evaluation methods the organisation would have to deploy for your recommendation to be effective. Your report should draw on relevant operations strategies and show a good understanding of operations management and business growth. Your organisations research should be included as an appendix, and a description of the key operations management issues facing the organisation should be included in the body of the report. Appendix Provide a brief background of the chosen organisation, its customer base and product/service range: 1. BACKGROUND OF COMPANY When was it established? Core business activities / processes Product/service range 2. TARGET MARKET Describe who the companys target market is What are the key segmentation variables? Outline key customers expectations/objectives. o Product performance o Product design o Pricing o Delivery o etc 3. RECENT FINANCIAL HIGHLIGHTS according to the attached template, modified according to your company profile
Important note 1. The assignment MUST be submitted on-line on or before the due date 2. List of references in an alphabetical order must be presented at the end of your assignment 3. Assignments are checked with the help of available anti plagiarism software

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