David A Verbeten dv1aecb7c@westpost.

net C: 847-456-7457, O: 847-573-0298 1200 St William Drive, Libertyville, Il 60048 INTRODUCTION A highly accomplished Executive with extensive multi-functional experience, driv ing record-setting revenue and profit growth in established and start-up busines s environments. With more than 20+ years experience as Vice President, Director, and General Manager for multinational, billion-dollar companies such as Tenneco Automotive, Avery Dennison and Allied Signal, his leadership covers areas of Ge neral Management, Manufacturing, Distribution, Operations, Sales and Marketing, and Service and Logistics. A driven change leader skilled in new product launch, business unit turnaround, organizational redesign, acquisition due diligence an d integration, new business development, technology start-ups in major divisions , and stand-alone companies. Keen ability to identify and capitalize on opportun ities to maximize competitive edge and shareholder value. TECHNICAL AND FUNCTIONAL KNOWLEDGE HIGHLIGHTS * Leading teams to Possibilities * Full P&L Accountability * Consensus Building * Acquisitions and Mergers * Business Development * Start-up Leadership * International Business * Strategic Planning & Execution * Organizational Chang e * Turnarounds, Big Fixes * Product Positioning * TQM / ISO 9002 / SPC EDUCATION MBA, Lake Forest Graduate School of Management, Lake Forest, IL (2004) BS - Economics and Political Science, University of Wisconsin-La Crosse, La Cros se, WI PROFESSIONAL EXPERIENCE PRESIDENT VERB4, INC. 2003-Present Privately held assembly of ventures focused on business turnarounds, transformat ions, change management sales and leadership training. Current holdings and affi liations include Owner/CEO, Peak Performance, dba ActionCoach providing business and leadership coaching to the owners of small and mid-market companies. Other business start-ups successfully commercialized: * Forte CEO Group: Structured and implemented business development tactics for this early stage executive consulting firm advising private equity and private b usiness owners. Expanded database from 75 to 240+ executives. Instrumental in acquiring the firm`s largest client at $2M in one year. Established the Manufac turing and Private Equity practice areas. * Successfully guided acquisition due diligence of $350M rigid packaging distrib utor * Generated over $350,000 by developing and delivering consulting services in sa les, leadership, organization and culture development with such clients as SBC, Cisco, EJ Brooks, EMC, Scantron, Cardinal Health, Komatsu America, TechSolve, an d Red Prairie. For BERLIN PACKAGING as Vice President, Sales and Marketing - Chicago, IL OCT 1999-2003 * Directed sales, marketing, and operations across 21 distribution centers with a $150 million operating budget and 180+ people managed through 7 regional manag ers * Grew sales from $125 million to $200 million in 3 years and set new record for EBITDA performance by reorganizing and redesigning the organization for acceler ated field decision-making and improved customer service. Immediate impact - gr ew EBITDA by 97% and 44% in the first two years. * Reduced period costs more than $500,000 by developing and implementing new sta ndard operating procedures and accelerated inventory turns from 4.3 to more than 8 times annually.

For TENNECO AUTOMOTIVE as VP, Sales and Marketing, North America Aftermarket JA N 1998-1999 * Directed more than $700 million in sales with 500 sales and marketing associat es managed through 7 direct and 2 indirect reports, spanning North America, Cana da and Mexico. * Managed brand strategy, product mix, new product development, wholesale channe l management, pricing strategy, and downstream promotional and trade policies. * Signed new business exceeding $65 million and increased premium product mix by 5 points * Reduced break-even by $7 million and restructured sales and marketing organiza tion for greater accountability, functional excellence, and cost control. * Salvaged eroding relationship with NAPA Auto Parts, the largest customer at $1 20 million, and set the stage for increased business For AVERY DENNISON as VP-General Manager, Product Identification Division APR 1997-JAN 1998 * Full P&L responsibility for $300 million business unit, driving product develo pment, manufacturing resource deployment, sales and marketing, and financial rep orting. * Increased market share by 12% points in $50 million specialty market segment o ver 18 months and improved margins by 5% * Increased sales, in a highly competitive product segment, by $5 million in the first year and improved margins by 5% points by successfully introducing improv ed, lower-cost product * Grew sales by 3% in a declining market and improved pricing by 2% over prior y ear by establishing a new customer segment strategy. Lowered Cost of Sales by $ 500,000 in first year. For AVERY DENNISON as General Manager, Fasson Sales, Service, and Logistics JUL 1995-1997 * Led 300-person organization responsible for sales, service, finishing unit man ufacturing, distribution, and materials planning representing two operating Divi sions and achieving sales of $700 million * Reduced overhead $750,000 by reorganizing and consolidating customer / technic al service from 5 satellite locations into a single co-located center of excelle nce * Increased premium film-based sales more than 12% vs prior year through product training and targeting specific market segments * Reduced costs $3 million by guiding cross-functional teams and restructuring f ield sales * Realized $1.3 million annual savings, reduced total cost per unit by 5%, and i mproved time-to-delivery by rationalizing the outlying Finishing Center Network * Lead the re-design team creating 6 stand-alone operating Divisions based on cu stomer segmentation distinctions and re-deployed 300-person sales, service, and logistics organization increasing sales and cost savings. For ALLIED SIGNAL, ENGINEERED MATERIALS, as General Manager, Industrial Laminate s Division - LaCrosse, WI FEB 1995-JUL 1995 * Reported to the President with full P&L responsibility for $40 million busines s unit * Reversed eroding operating income improving Return on Sales from 3% to 8% thro ugh a rapid focus on pricing discipline, shop floor control, and customer mix de cisions in less than 12 months. For ALLIED SIGNAL, ENGINEERED MATERIALS; as Director, Intl Quality and U.S. Oper ations DEC 1991-FEB 1995 * Directed execution of worldwide quality strategy and U.S. manufacturing operat ions across 6 sites, with 1,000+ employees and a sales volume of $250 million in the U.S. and $500 million worldwide. Managed 10 direct reports and influencing 6 international plant managers. * Oversaw international quality program for quality systems and compliance to in

dustry standards in all global manufacturing locations. Developed Total Quality Leadership Program * Saved $18 million by cutting scrap rate 20%, spearheaded SPC and ISO 9002 init iatives, and led the implementation of Statistical Process Control (SPC) systems across all manufacturing sites within 12 months For ALLIED SIGNAL, ENGINEERED MATERIALS; VP-GM, Laminate Systems-Europe OCT 198 9-1992 * Managed P&L activities for DM 100 million operation with 7 direct reports and total census of 350 * Primary objectives were to return business to profitability and set a course f or penetrating Eastern Europe and the former Soviet Union. Developed joint vent ure opportunities in former Soviet Union. * Lowered break-even by 25% in the first year, and generated positive net income swing of $1.3 million in the face of 20% decline in the market * Boosted profit 145%, despite 8% revenue decrease in declining European market For ALLIED SIGNAL, ENGINEERED MATERIALS; Director of Global Product Management JUN 1987-1989 * Lead marketing management for product sales in North America, Europe and Asia overseeing product positioning, pricing strategies, product mix, sales training, technical service and responsible for achieving Gross Margin targets. * Through nine direct reports, increased margins by 5% points by accelerating sa les of higher end products, introducing two new products and installing segmenta tion selling and pricing strategies. Additional roles with ALLIEDSIGNAL: Sales/Marketing Manager Marketing Service s Manager Strategic Planning/Business Development Manager Procedures Analyst, JUL 1978-JUN 1987