ROBERT A. WALTON 1217 Ipswich Drive Wilmington, DE 19808 rw1e31a62@westpost.

net (302) 377-5662

BUSINESS DEVELOPMENT & COMMUNICATIONS LEADER Media/Public Relations Marketing Plan Development Creative Messaging Intuitive, creative, results-focused Business Development and Communications Lea der with proven track record in driving high performing organizations to far exc eed revenue, sales and market share objectives. Level-headed team manager with 1 0 years experience across multiple disciplines: Communications - Public Relation s - New Product Launch - Partnership Development - Marketing Strategies. Polishe d executive-level presenter and influential negotiator known for advanced, colla borative communication with staff at all levels. Adept at project management and motivating diverse teams through dynamic environments. Financially astute opera tions executive who capably balances the interests of multiple constituents. Media & Public Relations Strategic Planning Quality/Compliance Business Development Community Outreach Website Management Marketing Programs Team Leadership Excellent Writing Skills Vendor Relationships Disaster Response Event Planning PROFESSIONAL EXPERIENCE Total Wine & More Wilmington, DE Merchandiser/Wine Associate/Front End Team Member, (2010 - Present) Reporting to the Store Managers, held responsibility for excellent customer serv ice & satisfaction and achieving store sales goals. Customer Service & satisfact ion Engage and serve customers to meet their needs Help achieve store and company sales goals using best practices and selling meth ods Ensure compliance with state law regarding the serving of minors and intoxicated adults. TIPS certified. Maintain clean and safe working and shopping areas

CLEAR CHANNEL RADIO (OTCBB: CCMO) New Castle, DE Director of Operations, (1997-2008) Reporting to the VP Market Manager, held full operational P&L responsibility for five radio stations and five interactive/streaming web sites across two geograp hic locations. Led extended team of 26, two direct report managers and four depa rtments: Engineering Production Programming Promotions. Oversaw quality contr

ol for broadcast activities including messaging, music, talent, web content and commercial development. Hired, trained and evaluated all air talent, with focus on professional growth and development. Administered annual programming and prom otions budgets of up to $1.7MM as well as broadcast expenses. Ensured compliance with Federal Communications Commission (FCC) rules and regulations as well as F ederal Trade Commission (FTC) and State Trade Commission. Crafted daily communications and messaging for management, staff, clients, and g eneral public. Supervised and developed content for CCDEs online properties. Worked across depa rtments to ensure accuracy, timeliness, and ensure positive user experience. Ens ure online properties follow branding and operational guidelines established by Clear Channel. Developed and implemented strategic messaging to motivate and inform clients, cu stomers, and staff. Key negotiator for $1.2 million broadcast contract with University of Delaware t o air sporting events. Served as liaison between CCDE and UD, hiring broadcast t eam of seven; establishing game broadcast format and coordinating technical requ irements. Co-developed $350K in annual revenue generating radio marketing campaigns for Ba nk One, Wilmington Trust, Delaware International Speedway, Buffalo Wild Wings, D ART First State, McDonalds, and Dunkin' Donuts. Exceeded revenue targets and 16 consecutive quarterly budget targets from 1998 t o 2002 while dramatically improving audience participation and ratings, frequent ly closing the ratings gap between primary competitors. Authored Delaware Disaster Preparedness Plan creating guidelines for operations before, during and after potential service interruptions. Served as liaison betw een company and Delaware Emergency Management Agency.

CITITCASTERS, INC. Clearwater, FL Program Director, (1995-1997) Led the operations of Tampa market radio station including marketing, on-air tal ent, promotional events and production of advertising and on-line media campaign s. Worked directly with sales department to attract and acquire major advertisin g contracts. Ensured station compliance with all federal, state and local broadc asting regulations. Planned station budget and expenditures. Oversaw the launch of new Clearwater market radio station. Hired key personnel f or launch including an on-air talent team of 10 and three promotional representa tives. Developed public outreach programs, service messaging and events. Wrote and reco rded commercial, promotional, and public service messages. Managed transition of station during 1996 acquisition by Jacor. Directed develop ment and implementation of revised procedures, and processes.

AWARDS AND CERTIFICATIONS TS/SCI Security Clearance TIPS Certified (Training for Intervention ProcedureS) Nominated as Music Director of the Year, Medium Market. Selected by peers across 75 radio markets through Billboard Magazine. COMMUNITY SERVICE

Fundraising and Events Volunteer, Big Brothers Big Sisters of Delaware Member Technology Subcommittee, Brandywine Springs School PTO Event Planning Volunteer, Juvenile Diabetes Research Foundation Community Representative, Sherwood Park II Civic Association District Representative, 20th Representative District Political Committee Guest Speaker, University of Delaware, Radio Programming and Production class Panelist, Country Radio Seminar, Nashville, TN - Results and Projections of Arbi tron People Meter Test in Philadelphia Market.

EDUCATION University of North Carolina Chapel Hill, NC BA, Political Science