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CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 1

I8 Auto Cash

1he 'Ins|der' Strateg|es of Iacebook Marketers. kevea|ed!






CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 2

1ab|e Cf Contents

Introduct|on p. 3

Why Are SC MAN eop|e Mak|ng Money 1hanks 1o Iacebook? p. 37

1he 8as|cs Cf Internet Market|ng & Mak|ng Money Cn||ne p. 40
lnLerneL MarkeLlng ls All AbouL 1rafflc And Converslons p. 41
Pow valuable ls 18AlllC? p. 42
llnanclal lndependence SLarLs AL 400 Cllcks er uay p. 43
Pow 1o MoneLlze lacebook 1rafflc p. 44

1he 7-Step I8 Auto Cash Strategy p. 4S
SLep #1 - CreaLe a lacebook accounL p. 46
SLep #2 - Choose 1 LargeL markeL per accounL p. 48
SLep #3 - !oln 100 8elevanL lacebook Croups & ages p. 32
SLep #4 - CreaLe A lacebook age p. 33
SLep #3 - 8uy An 'Cld-SLyle' lacebook Croup p. 73
SLep #6 - CeL 1housands of lacebook lans And Croup Members p. 83
SLep #7 - llnd roducLs 1o Sell p. 108
3 lacebook MarkeLlng Case SLudles p. 121
SLep #8 - uL 1hls SLraLegy Cn AuLoplloL: AuLomaLlon & CuLsourclng p. 131
Pow 1o Plre An CuLsourcer p. 134
Pow 1o use SofLware AuLomaLlon p. 143

now I Use 1hese Strateg|es 1o Make 517,000+ er Month p. 146

Next Steps & Conc|us|on p. 148

Append|x p. 1S1
Pow 1o CeL 100 lacebook AccounLs WlLh AL LeasL 1,300 lrlends ln Lach" p. 132
1he $100,000 8eporL" - Pow 1o 1urn lrlends lnLo $100,000+ A ?ear p. 133
lacebook: A !olnL venLure Coldmlne" p. 134
"3 Mllllonalre SecreLs - 1he 8aslc rlnclples of Money-Maklng" p. 133




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 3













Introduct|on














CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 4





Dear Fellow Entrepreneur,


Hello, welcome, and CONGRATULATIONS for making this investment in the FB Auto Cash
course!

You have made an EXCELLENT decision!

My name is Mark Anastasi.

I am a seminar promoter and internet marketer from England.


We have had over 10,000 people attend our business seminars since 2004, and I love
receiving success stories from our clients all around the world.




1,300 of my cllenLs aLLended my 'Soclal Medla Mllllonalre SummlL' ln London ln Aprll 2010



My most sincere wish is that YOU become
our NEXT success story!



Let me explain how this course came about





CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 3



A few months ago, I received an email from one of my seminar attendees, named Tom.

He had attended my SpeedCash Workshop in August 2009.


In his email he told me that he had made $2,700 that
month, thanks to FACEBOOK.



I was very pleased for him, but didnt think more of it.

After all, I hear dozens of success stories like this every month.


But two months later, he sent me another email

and this email REALLY caught my attention

You see

Here is the email he sent me




Lmall from 1om Mlller, daLed Aprll 12
Lh
2010







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 6
Thats right

24-year-old Tom was now making
$20,000 a month ON AUTOPILOT thanks
to Facebook!






CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 7






(Thats $240,000+ a year, on AUTOPILOT, thanks to FREE traffic
on Facebook!)



( Make sure you watch our LkCLUSIVL VIDLC of 1om on stage
LIVL at my sem|nar 1he Soc|a| Med|a M||||ona|re Summ|t, where
he exp|a|ns h|s strategy step-by-step!)

(Check |t out |n your Members Area!)










CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 8





Thats AMAZING!! I thought to myself.

$20,000 a month thanks to FREE TRAFFIC on FACEBOOK!



So I started asking my friends and seminar attendees whether anyone else was profiting
from Facebook.


Very quickly the messages started pouring in.





This message came from Glen, another seminar attendee of mine:













CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 9



(Thats $150,000+ a year, on AUTOPILOT, thanks to FREE traffic
on Facebook!)


Glen is making over $12,000 a month on
AUTOPILOT thanks to Facebook!




( Make sure you watch our LkCLUSIVL VIDLC of G|en on stage
LIVL at 1he U|t|mate Iacebook Market|ng Sem|nar, where he
exp|a|ns h|s strategy for mak|ng 512,000 a month, step-by-step!)

(Check |t out |n your Members Area!)
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 10



Then another seminar attendee of mine, Georgina, sent me this Facebook message:






By the way, Georgina is now making over
$11,000 a month ON AUTOPILOT, thanks
to Facebook!



Georgina is from Hungary, but lives in England.

She is a 25-year-old former mortgage broker (she used to work for a bank).

She didnt know ANYTHING about Internet marketing, but one day she stumbled across
Facebook.

She started playing around with it, and she quickly started making over $8,000 a MONTH
thanks to Facebook!

(recently, she spent a bit of time growing her online business, and she now makes
$11,000 a month, on autopilot!)












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Georgina promotes various Clickbank products in a dozen different niches, including:



Weight loss niche:
(approx.. $1,000 a week)
Dating niche:
(approx.. $500 a week)

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 12













( Make sure you ||sten to our LkCLUSIVL |nterv|ew w|th
Georg|na.

.where she exp|a|ns her strategy for mak|ng over 58,000 to
511,000 a month, CN AU1CILC1, step-by-step!)



(Check |t out |n your Members Area!)











CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 13



So I saw that Tom, Georgina, and Glen were making thousands of dollars a month
thanks to Facebook

But what I found particularly astonishing and exciting was that



.ALL 1nkLL CI 1nLM WLkL USING
1nL LkAC1 SAML S1kA1LG!



I simply had to find out more.

If ALL THREE of them used the same strategy

and ALL THREE of them made thousands of dollars a MONTH thanks to this strategy

this meant I could LEARN their strategy, COPY it, and get the same results!

AND it also meant I could share this strategy with my coaching clients and seminar attendees
and have THEM get some FANTASTIC results TOO!



So I interviewed Tom, Glen, and Georgina, to find out how they are making $8,243 to
$20,000+ a month thanks to Facebook, on autopilot.

What I found out simply blew me away!

1he|r strategy was
so SIMLL and so LAS!

They simply created Facebook Pages and Facebook Groups

they got people to join their Groups or Like their Pages (become fans of their pages)

and they started suggesting various affiliate products to these members and fans, earning
them $20 to $60 (or more) each time they made a sale.




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I decided to implement their strategy in my own business.

The result?

Within 10 weeks Id built a list of 8,870 people on Facebook and I
started making over $17,000 a MONTH thanks to Facebook!





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But it didnt stop there.

I did some more research, I found some NEW Facebook marketing strategies

and I started sharing them with my clients and subscribers.

Pretty soon THEY started making money thanks to Facebook as well!








Mili Ponce moved from Peru (South America) to England a few years ago.

She attended my Internet Millionaires Bootcamp in April 2009, and within a month she
started making money thanks to Social Media.

She earns in total $15,000 a month ON AUTOPILOT, WORKING FROM HOME thanks To
FACEBOOK, TWITTER, and SOCIAL MEDIA!

And she earns another $16,000 or so a month thanks to LIVE WEBINARS!


( Make sure you watch our LkCLUSIVL VIDLC of M||| on stage
LIVL at 1he Soc|a| Med|a M||||ona|re Summ|t, where she exp|a|ns
her strategy step-by-step.)

(Watch |t |n your Members Area!)



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 16

And check out these 21 other students and seminar attendees of
mine:





Peter Osigbe lives in London. He attended two of my seminars last year.

He now makes $1,000 to $3,000 a month thanks to FACEBOOK GROUPS!







Ben Hulme is also from the UK.

He has attended a few of our seminars over the last year or so.

He now makes up to $5,000 a month thanks To FACEBOOK!



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 17



Nadeem Malik lives in the UK (he is originally Polish/Indian), and he is one of my coaching
clients.

He attended 4 of my seminars in 2009/2010, and even helped out at a couple.

One day, Im talking to him on Skype during our monthly coaching call.

Towards the end of the call he tells me that Oh, by the way in the last 30 days I set up a
Facebook Page, got 4,500 Likes for the page, and made $1,200 in affiliate commissions.

What is even more interesting, is that he has continued to averages $0.26 per Fan per
month. He makes $1,200 a month thanks to FACEBOOK PAGES! (and its all PROFIT!)

(Remember this statistic it is important for later in the course).






Kavit Haria also lives in the UK, and he has been attending my seminars since 2005!

He helps musicians make money thanks to their music.

He now makes more than $7,000 a month by using FACEBOOK GROUPS to reach his
target market!

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 18











Ali McKenzie came to my SpeedCash Seminar in September 2009.

She is a lovely lady, 55 years old, full of life, and during one of the breaks she came up to me
and said this to me:

Mark, [usL walL and see. Cne of Lhese days l'M golng Lo be on sLage
sharlng my sLory wlLh Lhe audlence, on how l successfully make money
onllne!"


And lo and behold, within a few months she was making $2,900 a month thanks to Facebook
and Social Media sites!















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 19



I recently received this message from Paul Wakefield, one of my seminar attendees:



He made 1,912.80 (thats $3,000 approximately) in just 8 days thanks to Facebook!
( Make sure to ||sten to our LkCLUSIVL |nterv|ew w|th au|
Wakef|e|d, |n your Members Area!)
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 20







Vlad Danciu is a 22-year-old student from Romania.

He has been following my seminars online in the past year.

He has a slight twist on the strategy used by the others so far.

You see, whereas Tom, Georgina, Glen, Mili, Peter, Ben, etc. create Facebook Groups and
Pages, and then use these to promote affiliate products or their own products

Vlad instead likes to set up Groups and Pages

build them up to approximately 5,000 members or fans

and then SELL them for $750 - $1,000 each!

And get this! He gets about 10 requests a month from entrepreneurs who want Facebook
Pages and Groups built for them, and he has to put his clients on a waiting list!!

By the way, the average income in Romania is $300 per month

Heres a 22-year old earning TEN TIMES the average monthly income in his country, thanks
to FACEBOOK!


( Make sure to ||sten to our LkCLUSIVL |nterv|ew w|th V|ad
Danc|u, |n your Members Area!)



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 21



Suraj Sodha also lives in the UK, and has attended a few of my seminars in the last year.

He now makes $1,300 to $1,600 a month thanks to Facebook Pages.

( Make sure to ||sten to our LkCLUSIVL |nterv|ew w|th Sura[
Sodha |n your Members Area!)






Imran Naseem also lives in the UK.

He makes $2,000 to $3,000 a month thanks to his Facebook pages, where he promotes CPA
offers (more on this later).

( Make sure to ||sten to our LkCLUSIVL |nterv|ew w|th Imran
Naseem |n your Members Area!)



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 22








Shaqir Hussyin has come to many of my seminars in the last couple of years.

He now makes over $20,000 a month thanks to Social Media, including approximately
$7,000 a month thanks to Facebook Groups.

Heres what he said to me recently, by the way:














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I Make A Full-Time Living Online, Im On Track To Make $5,000
A Month, And I Live In Sunny Tenerife!


Hi Mark, since I joined your coaching program 60 days ago Ive built up 21,000 Facebook
Group members, 11,000 friends, and 17,000 Twitter followers!

In the last 32 days I also built a list of more than 2,000 subscribers.

I am now making a full-time living thanks to what I learned from you, and soon Ill
reach $5,000 a month.

By the way, my partner and I live in sunny Tenerife! Thank you for everything!

Wayne Dobson
www.waynedobson.netf5k



I Make 10,000 A Month Thanks To Social Media Management!

Hi Nark, !'ve been flying over from Norway to come see your last + seminars. !t's life
changing.

! now make L10,000 ($15,000) a month by doing these facebook strategies and social media
strategies for businesses. !t is so easy. They really want this."

Rune J.,
Norway


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I Make $15,000 To $20,000 A Month Thanks To Facebook And
Mobile Marketing!

Hi Mark, thank you very much. I came to your seminar, I went home and I did it, what you
say.

I now make between $15,000 and $20,000 a month thanks to CPA offers on Facebook
pages and mobile marketing. I think this is the next big thing!

Alusine Sesay
www.gtrafficbooster.com






I Make Over $3,000 A Month Thanks To Social Media!

Hi Nark, thank you, ! learned a lot at your Nasterclass.

! have set up my own business doing Facebook management and social media management
for other businesses, and this is bringing in over $3,000 a month."

Laura Wilson
www.ibrandboost.com






CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 23

I Make $8,000 A Month This Is So Easy!

Hello Mark, so many things have happened in the last year, since I started attending your
seminars.

I now make $8,000 a month thanks to the Internet. This is fantastic. And thank you for having
me speak at your last event!

Riad Hamada
www.riadhamada.com



Ive Made My First $100 Thanks To You!

HelIo Mark,
I am glad to tell you that I have learning so much from your work especially how to make
money with facebook.

I did create a system with facebook and had already 100 $ from clickbank with the system
that I did learned from your seminars and webinars.

Yesterday I did another sell on clickank, 40 $ and all I did was some facebook marketing :)
I love passive income and online business!

Thanks to you I know all I need to know about how to make a online business and how to
make money online.

Florentina Istrati
Romania



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You Are These Kids Hero! They made $120 within 12 hours of
your webinar and they dont even understand English!

Hey Mark, one latinoamerican Internet Marketer went to your webinar and put 14-16 year
old kids that he teaches Internet Marketing, he is coaching kids on it, and after 12 hours of
your facebook webinar they made $120 :)

I called him on skype and talked to the kids as he was at the same time in his class with
them, and hey, you are the kids Hero :)

They dont even speak English. They just followed what you did on
the screen!!

(message from my mentoring student Mili Ponce)





I Made 1,000 In Just 7 Days Thanks To Facebook!

Hi Mark,thank you for your coaching. By the way, I made 1,000 ($1,600) in just 7 days,
simply by posting an offer on my Facebook profile!

Vesna Flo
www.facebookcashsystem.com





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67-Year-Old Grandfather Makes $2,000 A Month Thanks To
Social Media!

Hello Nark, as you know ! have been coming to quite a few of your seminars in the past
year.

! am a 67-year-old grandfather, and ! now make sales every single day thanks to Twitter
and Facebook. !n fact last month ! made over $2,000 in affiliate commissions!"

David Blair






I Make $2,000 A Month On Autopilot!

Thank you Mark, Ive learned a lot thanks to your seminars.

I now make over $2,000 a month thanks to social media!

I made my first sale within 4 days of your seminar, and I make now $2,000 per month on
autopilot!

Dominika Mastalska
www.wealthbusinessacademy.com





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Ive Made My First 2 Sales In Last 2 Days Thanks To Your Tips!

Nark, ! would like to testify, this might not be big for you, but it is so big for me.

2 days ago from the strategies and tips we got, I went home and applied them.
Today I've made 2 sales.

Thank you so much. Next week ! am locking myself indoors, no phones, and ! am going to
go through my notes and try every one of them."

Jennifer Bailey




I make USD $1,200 in 30 days on Facebook!

Hi Mark, I am part of your Coaching Program.

I made money using facebook group and personal profile posts.
I used clickbank product to make money.

I make USD $1,200 in 30 days on Facebook!

Aaron Alexandra Ngoh
http://www.askmeanythingonline.tv





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I Made $11,000 Thanks To My First Ever Webinar Promoted On
Facebook!


Hallo Mark,

I'm glad to tell you about my first results.

We set up our business fanpage and invited fans and people in our database to my first ever
webinar. Nearly 400 people signed up and 25 people enrolled for the training.

So we made $11,000 (8000). I'm quite sure this amount will grow the coming weeks.

Thanks for your valuable information.

Best Regards,

Wim Belt
The Netherlands
www.cosmosinfinity.com


















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Ive Already Made Over $3,000 Thanks To Your Coaching
Program!


Yes Mark,

I'm one of your long member of your Coaching Program (which is truly a fantastic treasure
trove of tools and strategies to make money online - FAST!) and I've just applied the basic
FB strategy taught by Georgina, Imran, yourself and many others.

I just put an ad looking for FB outsourcers in manila through craigs' list (just like you teach)
and selected three outsourcers out of all applicants and trained them.

Each one of them is managing 4 to 6 accounts adding approximately 1400 new friends
a week.

I've started with this strategy about a month ago and I've already made over $3,000 with
this strategy alone!

Kind regards
Matt Traverso
www.matttraverso.com

















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I came to your seminar, quit my job, and started my own Social
Media Marketing Company!

Hi Mark,

About two years ago I worked full-time at an Insurance brokerage, the money was good but I
hated my job, I had no feelings or passion for it, it simply paid the bills.

After a little while deciding what I really wanted out of life, I decided I wanted to be an
entrepreneur so I turned as many do, to the internet, and I started coming to your seminars.

I could see huge potential in Social Media & knew it was the next big thing so I decided that I
would learn to get really good at it so that I could help others use it for their own businesses.

Having had great success with my own accounts & practicing my trade on other businesses
social media accounts, I was ready to make the leap.

I quit my job just over a year ago & formed my own Social Media Marketing Company.

Three months ago my wife was able to quit her job & work for me full time to help us grow
our business even quicker.

Today we completely run & manage Social Media Marketing Campaigns for UK SME's.

Our clients are so varied, they range from envelopes, bean bags, edible gifts, graphic design,
sales trainers, churches, private detectives, tax consultants, network marketers, a SEO firm,
a golf course, an Italian restaurant, web programmers & more!

But they all have one thing in common, we help them to raise brand awareness, get more
opt-ins, more enquiries, more clients & build stronger relationships between them & their
target market/customers.

I'm grateful to have been lucky enough to have jumped on the Social Media bandwagon
when I did. Our business is going from strength to strength.

We are enjoying our work & also the benefits that it brings for our family. Thank you!

Joey & Christina Bushnell
http://soapboxsocialmedia.co.uk


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 32



Im Getting Clients Lining Up For My Facebook Service!


Hi Mark,

I attended your Ultimate Facebook Marketing Seminar 5 weeks ago and Im already making
money thanks to Facebook!

From my personal Facebook profiles I've made $200 promoting affiliate links to bodybuilding
supplements.

Also, I set up a professional Facebook fan page and Im managing the Facebook marketing
for one of the top cosmetic dentists in the country.

I charged 200 for the fan page design, and for every fan I get to their page I earn 40p, so for
every 1,000 fans I get to like their fan page I make 400.

My aim is to get the fan page 10,000 fans and make 4,000 from this contract.

I also have two more clients lined up who were fascinated at what Facebook could do for
them, after I discussed how targeted Facebook adverts can be, how a business can build a
relationship with its fans, and how they can build their email list thanks to Facebook.

Jonathan Pitts
www.connectify.co.uk


















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 33


In February I made $2,989 in just 28 days Thanks To
Facebook!



Hi Mark,

In February I made $2,989 in just 28 days, thanks to Facebook Ads and Pages.

Expenses were only a few hundred dollars - so the bulk of the money was pure Profit.

Facebook PPC (pay-per-click advertising) is becoming the new Google Adwords, and it has
enabled me to direct lots of targeted traffic to my CPA Offers.

I am promoting Health and Beauty related CPA offers and as a result of using the power of
PPC and combining it with Facebook Fanpages I am converting CPA offers that pay up to
$40 for a trial.

Social media traffic and PPC traffic from Facebook has enabled me to increase my profits
and helped build a huge list of subscribers.

Anyone can do this if they take action.

Imran Naseem
www.ImranNaseem.com

















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 34
Recently Ive found some other people who are profiting thanks to Facebook, and I looked at
their Facebook Marketing strategies as well.




Jason Simms, from the USA, built up a Facebook Page and started making $6,000 a month
thanks to promoting products those members.




Kevin Taylor (UK) uses Facebook Groups and makes close to $4,000 a WEEK on Facebook!




Adam Miller (UK) built up 55,000 fans for his Facebook Page about weight loss IN JUST 30
DAYS and makes approximately $15,000 a MONTH thanks to it!

(By the way, thats $0.27 per fan per month on average! Again, remember these stats)


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 33


Nick Peall from Australia uses super-cheap traffic from Facebook Ads to get 60,000 to
200,000 FANS on a page in just 48 hours! (and make TENS OF THOUSANDS of dollars
by promoting CPA offers to them)

( Make sure you watch our LkCLUSIVL VIDLC of N|ck on stage LIVL
at 1he U|t|mate Iacebook Market|ng Sem|nar, where he exp|a|ns h|s
IACL8CCk MILLICNAIkL strategy step-by-step!)




Sam Bakker, from New Zealand, sets up and manages Facebook Pages for businesses, and
gets paid THOUSANDS of dollars a month to do this!

( Make sure to ||sten to our LkCLUSIVL |nterv|ew w|th Sam
8akker |n your Members Area!)


What do all 20 entrepreneurs mentioned so far have in common?

They all use Facebook Pages and Facebook
Groups to make money online!



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 36




















As I said at the beginning

My most sincere wish is that YOU become our
NEXT success story!




By the way, these 20+ examples above are just a FRACTION of all the success
stories Ive amassed in the past 6 months!

The point I am making is that

.LCLL AkL kLALL MAkING A LC1 CI
MCNL 1nANkS 1C IACL8CCk!














CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 37
Why Are SC MAN eop|e Mak|ng Money 1hanks 1o Iacebook?


The reason why so many people are making $2,000 to $12,000 or MORE a month thanks to
Facebook is simple.

A LOT of people spend a LOT of time on Facebook, and they click on links!


With over 600 million users worldwide





Facebook now gets more traffic than GOOGLE!
(over 39 billion page views a month)



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 38


The average user spends 19.5 minutes a day on Facebook, and visits Facebook 4 times a
day!
















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 39

And Facebook is no longer just for kids and students.

31% of Facebook users are over the age of 35

(thats over 150 million people)

and its the fastest-growing segment in Facebook!






Put simply

Facebook is where your CUSTOMERS and prospects ARE.

Facebook is the future of online advertising.

If YOU are not making money thanks to Facebook yet

you are losing a FORTUNE each and every day that goes by.


Now, before I explain to you how you can drive traffic and PROFIT from Facebook

I need to go over some basics of Internet Marketing, just to make sure were all on
the same page.



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 40



















1he 8as|cs Cf Internet Market|ng
& Mak|ng Money Cn||ne

























CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 41
Internet Market|ng Is A|| About 1raff|c And Convers|ons



How are all these people and myself making
THOUSANDS of dollars a month on the Internet, working
from home?

Its simple. We drive traffic to websites, where people are
converted to a buyer or a subscriber (this makes us sales
or earns us affiliate commissions).

You see, Internet marketing boils down to 2 simple things:
TRAFFIC + CONVERSIONS

Lets look at some definitions and examples, to make more sense of this:

Traffic = people clicking on links to visit a website.
e.g. This website is getting at least 1,000 visitors a day. Thats a lot of traffic!

Conversions = percentage of those visitors who buy something on that website.
e.g. 100 people visited that website and 5 of them bought. Thats a 5% conversion rate.
The website visitors were converted to a customer (hence the term conversion rate).

Earnings Per Click (EPC) = average $ amount earned per click.
e.g. 100 people clicked on my affiliate link to visit that website, and I made 2 sales, earning
me $20 in affiliate commissions per sale ($40 in total).
$40 / 100 clicks = 0.40 Earnings Per Click.


An Cff||ne Lxamp|e

To give you an offline example lets imagine a bakery on a busy high street:

100 people walk into the bakery (TRAFFIC).

(These are potential customers. They already want bread, so we know this is targeted
traffic. They didnt walk into a bakery to buy, say, washing machines. Makes sense?)

10 of them buy something (they were converted into customers = CONVERSION)

(10 people buy / 100 visitors = 0.10 thats a 10% conversion rate)

They spend $15 each on average. 10 customers x $15 = $150 in sales.

The baker made $150 in sales / 100 visitors = $1.50 Earnings Per Visitor.

Its the same in the Online world how many visitors did you get to a website, how many
converted to a sale, and how much did you earn per visitor (or per click).


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 42

now Va|uab|e Is 1kAIIIC?


Lets have a look through this scenario:

You advertise an affiliate link on the Internet

Each sale earns you $20 in commission.

100 people click the link

1% buy (so thats 1 person)

You earn $20

Your Earnings Per Click (EPC) is $20 divided by 100 clicks = $0.20 earning per click.

If 2% buy (2 people out of 100 clicking your link) then you would earn $40, or $0.40 per click,
on average.

If each sale earned you $40 in commission, in the above scenario you would earn $80, or
$0.80 per click.

It is usual for affiliates to earn $0.25 to $1.00 per click, depending on the offer and the
source of traffic.

What if you get 400 clicks per day, 2% buy, and you earn $30 per sale?
Thats 8 sales x $30 = $240 in a DAY, just for driving traffic to websites!

(and by the way, $240 x 30 days = $7,200 per month)

The point that I am making here is that TRAFFIC = MONEY.

And by this rationale, FREE TRAFFIC = FREE MONEY!

It is this simple equation, that free traffic = free money, that can make this business so
lucrative.

Because if you are spending ZERO money on buying traffic and earning $2,000 to $10,000
a month in affiliate commissions thats a LOT of profit!

Compare this to a traditional bricks-and-mortar business, which needs to have offices, pay
rent, bills, staff, inventory, thousands of dollars a month in overheads and costs




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 43

I|nanc|a| Independence Starts At 400 C||cks er Day


I believe that financial independence begins at 400 CLICKS PER DAY.

At $0.25 to $0.50 per click, If you get 400 visitors per day to click on your affiliate links online,
that represents $100 to $200 a day in earned commissions.

Thats $3,000 to $6,000 a MONTH!

For most people, earning $100 a DAY on the Internet ($3,000 a month) means they can pay

Their rent or mortgage

Bills

Food

Petrol for their car

Etc.

Thats their basic needs covered, for themselves and their family.




Iacebook Can Get ou
400 C||cks A Day Cr MCkL!



How can Facebook get you 400 clicks a day or more?

Thats what Ill show you in the next few chapters.

But first, lets take a look at how these marketers monetize their Facebook traffic.





CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 44

now 1o Monet|ze Iacebook 1raff|c


You can use your Facebook accounts, Facebook Pages, Facebook Groups, and Facebook
Events to promote

Your own products

Your own services

Your Webinars

Your Seminars

Affiliate offers

CPA (cost per action) offers

Build a mailing list of prospects

Etc.


You can also generate leads thanks to Facebook, that you sell on to other businesses.

This is called the lead generation model.

Some businesses are willing to pay you $5, $20, even $100 sometimes per lead!

(Note: a sales lead or prospect is a potential customer that has shown an interest in a
product, service, or topic)

Or you can also manage Facebook Pages and accounts for other businesses (this is called
Social Media Management).

Or you can build up Facebook Page fans or Group members for someone, for a fee.

Later in this course I will show you the strategy that I use to profit from Facebook


Genera||y speak|ng, most of the Iacebook marketers I've
ment|oned so far promote C||ckbank aff|||ate products or
CA offers thanks to Iacebook ages & Iacebook Groups.



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 43



1he 7-Step I8 Auto Cash
Strategy




Now that weve gone through the preliminaries and explained a bit about
Facebook and Internet Marketing, lets get into the real meat of this course.

I am about to share with you the 7-Step Strategy responsible for most of the
aforementioned success stories.

Let me walk you through this strategy step-by-step.


















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 46



















Step #1
Create a Iacebook account


















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 47

STEP #1: Create a Facebook account




As a starting point to this strategy, you need to have a Facebook account.

You can set up Facebook accounts for FREE at http://www.facebook.com

This Facebook account will be used for marketing purposes.

So make sure you use an alias, not your real name.

This way you can benefit from a certain degree of anonymity online, and avoid any
reputational risk to your real name.




Note: by creating multiple Facebook accounts, in due course, you will be able to go after
multiple target markets.

Each Facebook account must have a different email address attached to it, so you will need
to create multiple email accounts.

I recommend using http://mail.yahoo.com or http://www.gmail.com

Tip: you can get Facebook accounts set up for you at http://www.elance.com,
http://www.freelancer.com, http://www.fiverr.com, and many other outsourcing websites.



Facebook doesnt want people to have multiple Facebook accounts, and you could get your
accounts disabled or shut down, if you are not careful and start setting up too many
accounts.

Start with just 1 Facebook account, and you can always set up a few more in the following
weeks.











CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 48


















Step #2
Choose 1 target market per account
























CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 49

STEP #2: Choose 1 target market per account



Now that you have set up your Facebook account, you must decide who you are targeting.

What is your target market? What group of people are you going to be helping?

What main problem do they have, that you are going to go find solutions (products, services,
offers) for?


Some example target markets are

entrepreneurs interested in internet marketing,
people interested in losing weight,
men looking for dating advice,
investors looking for forex trading strategies,
people who have diabetes,
people interested in buying yachts,
etc.

Note: you can find dozens of different target market ideas at the Clickbank Marketplace:
http://www.clickbank.com/marketplace.htm


Here is a list suggested by Glen Kirkham:

100 N|che Markets Ideas

how to avoid back acne
how to protect your computer against viruses
how to improve anaerobic fitness
how to fix an electric water heater
how to be football manager
how to reduce weight with yoga
how to be a rockstar wordpress designer
how to obtain an energy performance certificate
how to get rid of zits and pimples
how to check yeast for freshness
how to start a mobile tanning business
how to sell a warcraft account
how to apply for auto loan
how to fix a sagging floor
how to avoid protein in urine
how to be big on youtube
how to cure nausea and vomiting
how to build outdoor furniture
how to cure diarrhea in puppies
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 30
how to write a book and make money
how to be host on xbox live
how to become rich in a recession
how to kill stomach worms
how to get rid of a yeast infection fast
how to check your own cholesterol
how to be a powerseller on ebay
how to be good at creative writing
how to build garden boxes
how to deal with cigarette cravings
how to conquer fear of driving
how to be a hip hop dj
how to buy stock for beginners
how to cure genital warts
how to become a television producer
how to get rid of scratches on windscreen
how to get rid of zits in your nose
how to become a yoga instructor
how to help my child with writing
how to easily lose thigh fat
how to cure blisters on tongue
how to get a business loan
how to become a wrestling promoter
how to build a garden bench
how to be perfect girlfriend
how to build water features
how to tell if dog has hip dysplasia
how to get a loan for a car with no credit
how to avoid viruses on the computer
how to deal with your first kiss
how to build fishing rods
how to clean newborn belly button
how to deal with abusive husband
how to be creative with pictures
how to apply for grant money
how to cope after a miscarriage
how to apply for the police force
how to get a job in a recession
how to cure gum bleeding
how to avoid tan lines in a tanning bed
how to build powerful powerpoint presentations
how to be a good science teacher
how to check my tax refund status
how to become a golf pro
how to become a death knight in world of warcraft
how to avoid wrinkles around eyes
how to correct my golf swing
how to make money using ebay
how to buy your lease car
how to build heavy duty garage shelves
how to tell if a girl wants you to kiss them
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 31
how to repair a hip fracture
how to clean car scratches
how to get out of a home lease
how to help a newborn have a bowel movement
how to make money by taking pictures
how to write science fair report
how to stop skin from sagging
how to check a dog for worms
how to become a boat mechanic
how to lower your cholesterol without medication
how to treat herpes blisters
how to buy foreign money
how to stop breakthrough bleeding on the pill
how to be a fitness coach
how to start a cigarette business
how to repair scratches on wood furniture
how to write a letter to bank manager
how to start a fishing tournament
how to apply for international driving license
how to get a police record check
how to fix my xbox 360 red lights
how to get rid of pet urine odor in carpet
how to help a friend in an abusive relationship
how to buy used boat
how to write a song for beginners
how to get over performance anxiety
how to avoid vomiting when pregnant
how to write a script for television
how to stop puppies whining
how to build an indoor water fountain






Like I mentioned in Step #1, by creating multiple Facebook accounts, in due course, you
will be able to go after multiple target markets.













CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 32



















Step #3

Io|n 100 ke|evant Iacebook Groups & ages






















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 33


STEP #3: In each Facebook account, join 100 relevant Facebook
Groups and Pages.



In each Facebook account, join 100 relevant Facebook Groups and Pages.

This is where you will find prospects for your new business (people interested in buying
things from you, relevant to your chosen market).

For example, if your new Facebook account is focused on the weight loss target market, join
100 weight-loss-related groups and pages.

Tip: use the Facebook search function at the top of your Facebook profile.

Type in the keywords you are looking for:



You will then see a list of Groups and Pages relevant to that keyword:


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 34




If you click on the Groups tab on the left hand side, heres what you see:



You can see in the example above how EASY it is to find THOUSANDS of new
prospects for your marketing campaigns.



You see, Facebook is a real bonanza for marketers, because
users TELL YOU what theyre interested in, through the keywords
in their Profile description, the Groups they choose to join, the Pages
they choose to Like, even their posts on their profile Wall!

















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 33


















Step #4

Create A Iacebook age























CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 36



STEP #4: Create A Facebook Page

In step #4, you are going to create a Facebook Page relevant to your target market.

For example, if your Facebook account is focused on the weight loss market, you could
create a Facebook Page called I Love Weight Watchers.


What Lxact|y Is A 'Iacebook age'?

A Facebook Page is a miniature landing page on Facebook (kind of like a blog) that allows a
business or an organization to communicate with users on Facebook.

It is different from a Facebook profile (which is designed for people).

While your Facebook profile represents you as a person, your fan page represents your
business or organization.

Let me show you a few examples:



http://www.facebook.com/pages/I-Love-Making-Money-While-I-Sleep/136146689764430

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 37

http://www.facebook.com/pages/I-Want-To-Be-A-Millionaire/177739068932419


I have set up a Mark Anastasi Facebook Page. Having a Facebook Page allows you to have
tens of thousands (even millions) of fans as opposed to a Facebook Profile which only
allows you to have 5,000 friends.


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 38
Some more examples of Facebook Pages:


http://www.facebook.com/MillionaireClub


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 39



http://www.facebook.com/FBMarketingGold





http://www.facebook.com/Cigarti
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 60

1he V|ra| ower Cf Iacebook ages

Whats GREAT about Facebook Pages is that your fans will be notified of
new updates to your fan page.

Thousands (and even millions) of Facebook users can Like your page (by clicking on the
Like button at the top of your page)



which means they become a fan of that page

This means that when you write a status update on your Facebook Page

the fans of the Page get to see the status update in their NEWSFEED on Facebook!


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 61


Heres an example:




I wrote on my Facebook Page I look forward to seeing you tonight on the webinar and
then copied & pasted the webinar registration URL.




The result was that 2,125 people saw that update in their NEWSFEED
on Facebook!

(and that was just from ONE update!)


This means EXPOSURE for your business, this means
CLICKS on the link and therefore TRAFFIC to your
website, and ultimately this means MONEY.



(In a bit I am going to show you how to turn all this FREE EXPOSURE and FREE TRAFFIC
into PROFIT)


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 62


Whats ALSO GREAT about Facebook Pages is that they get ranked in the
search engines (so you can get MORE free traffic thanks to GOOGLE for
example)

and EVEN BETTER is the fact that Facebook Pages are incredibly
VIRAL!

Why? Because when someone on Facebook clicks the LIKE button on your
page

a) THEIR FRIENDS see that theyve done this (so they find out about your
page as well)

b) YOUR PAGE appears in their likes on their Facebook Profile (their
friends can see your Page there as well)

c) When they like or comment on one of your Page status updates that
update is seen in THEIR FRIENDS NEWSFEEDS TOO!


Each Facebook user has 230 friends on average.

So imagine if you have 10,000 fans on your various Facebook Pages

it is almost like having a NETWORK of 2,300,000 people that you can
potentially reach simply by posting daily STATUS UPDATES on your Facebook
Page Wall!


This means that you can quickly grow your pages to
having TENS OF THOUSANDS AND EVEN HUNDREDS OF
THOUSANDS OF FANS VERY, VERY QUICKLY!

Again, this means MORE EXPOSURE, more TRAFFIC,
and more MONEY.





CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 63


Imran Naseem makes approximately $3,000 a month by promoting CPA offers
on his Facebook Pages.

Heres what he said regarding making money thanks to Facebook Pages:


"creote 10 fon poqes o doy for l0 doys, ond by the
end of the month you// hove l00 fon poqes mokinq
you money on outopi/ot!

lts /ike free money!"


ne cont|nued by say|ng th|s:


"1hink obout this for o second.

lf every fon poqe you creote brinqs
you just 51 per doy. {5l0 per
month).

.100 fon poqes wou/d brinq you
5l,000 o month."


1he great th|ng |s. |t on|y takes a coup|e of m|nutes to set up a Iacebook
age! Ch, and dld l menLlon lL's l8LL Cl CPA8CL?

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 64
now 1o Create A Iacebook age




Once youre logged into your Facebook account, to CREATE a Facebook Page
go here:

http://www.facebook.com/pages/create.php


This is what you will see:




(Note: watch the step-by-step video tutorials in your Members Area to
see how I create a Facebook Page in under 2 minutes)


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 63



You might want to create a Facebook Page about an Artist or band, a celebrity or Public
Figure, a Company, Organization, or Institution, a Local Business or Place, a Brand or a
Product, etc.

Typically, I personally like to create simple Pages about a Cause or Topic.

For example, if I am targeting the weight loss market, I could create a Facebook Page called
I Love Weight Watchers.

So Id click on the Cause or Topic option, and type in the TITLE of my Page:






When I click then on Get Started, heres what happens:
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 66


The next thing I need to do, is add a picture that is relevant to the topic.

Now once you have created your community page you will need to find a suitable picture
(avoid using pictures that break copyright rules).

Use one of your own pictures (i.e. a picture youve taken yourself), or go to
www.publicdomainpictures.net

I usually go to http://www.google.com/images to find pictures (though sometimes I just one of
my own pictures).







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 67

In http://www.google.com/images I type in lose weight in the search box:



I download one of the images (make sure it isnt a copyrighted image), and then upload it to
my new Facebook Page. Heres what the page looks like then:



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 68

Next, I click on the info tab:



I am asked to type in some Basic Information about the Page:

Fill in a bit about who this page is for, and type in one of your URLs (e.g. your affiliate link, or
CPA link, or a link to an optin page of yours that captures leads, or a link to a website of
yours where you sell your product, etc).
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 69
I write who this Page is for (what my target market is), and if I have a website I want to send
traffic to already, I add it there as well:

Next, I click on the Wall tab, and I add a short welcome message again, pointing people
to a website (if I have one ready otherwise, Ill fill this in at a later stage):

CONGRATULATIONS, you now have a new Facebook Page. Easy, right?

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 70

now 1o I|nd 1housands Cf Coo| 1op|cs Ior our ages!


Your Facebook pages can be about practically anything:




For some inspiration, browse through the list of popular Facebook pages here:
http://www.facebook.com/pages


Also, these two research tools will help you find out whats hot right now and give you
hundreds of topic ideas: Google Insights and Google Trends.


Goog|e Ins|ghts

Check out the Google Insights tool to see what is popular right now.
www.google.com/insights/search

This allows you to filter out and see what is being searched under products, news, web
search and images. (note: for commercial Facebook Pages such as the ones you are about
to create, best to zone in on web search and products)

If we want to see the most popular searches over the last 30 days for web search, we
simply select the appropriate category and click search.

In the example below I have selected all categories.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 71

These 10 phrases have been generating a lot of buzz over the last 30 days on the web.
Now lets see the popular phrases for products over the last 30 days:


We can see here that the most popular rising searches for products is digital camcorder,
and iphone 4 case is also listed there.
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 72

Goog|e 1rends

Another tool I use for my research which has had excellent response is to use the power of
Google Trends.

http://www.google.com/trends







These are the popular trends on Google right now.

I have highlighted the celebrity keywords because these are the ones that can generate a
lot of searches on Facebook in a short space of time.

Using these techniques we can see what is currently hot right now in the news and what is
being talked about.

Research like this also allows us to create a Facebook Page before anyone else and start
generating traffic before anyone else does.

This kind of research helps ensure that your Facebook Page goes viral fast.


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 73
Check out some the most popular pages on Facebook

Texas Hold'em Poker 21,587,545 people like this
Michael Jackson 17,071,166 people like this
Facebook 14,256,657 people like this
Lady Gaga 13,709,016 people like this
Family Guy 13,465,090 people like this
Mafia Wars 13,210,273 people like this
Vin Diesel 12,319,349 people like this
Barack Obama 11,374,469 people like this
Starbucks 11,065,919 people like this
House 10,837,888 people like this
Megan Fox 10,324,848 people like this
The Twilight Saga 10,271,408 people like this
YouTube 9,119,148 people like this
Linkin Park 9,010,614 people like this
Music 8,940,419 people like this
South Park 8,927,800 people like this
Cristiano Ronaldo 8,926,170 people like this
Coca-Cola 8,676,376 people like this
Dr. House 8,592,295 people like this
Lil Wayne 8,573,646 people like this
Eminem 8,278,836 people like this
Justin Bieber 8,138,538 people like this
Taylor Swift 7,837,484 people like this
Bob Marley 7,395,765 people like this
Skittles 7,270,627 people like this
Oreo 7,210,954 people like this
"Mom, mom, mommy, ma, mom, mom, ma, ma, mommy, mommy... WHAT!!... hi! 7,156,266 people like this
Metallica 7,055,499 people like this
Red Bull 7,033,630 people like this
Selena Gomez 6,894,907 people like this
Grey's Anatomy 6,639,209 people like this
Reading 6,607,335 people like this
Twilight 6,388,891 people like this
Rihanna 6,281,635 people like this
I dont care about your farm, or your fish, or your park, or your mafia!!! 6,277,349 people like this
The Hangover 6,177,001 people like this
The Beatles 5,804,502 people like this
Zoo 5,759,986 people like this
Adam Sandler 5,697,727 people like this
David Guetta 5,659,644 people like this
Two and a Half Men 5,631,254 people like this
Katy Perry 5,628,346 people like this
SpongeBob SquarePants 5,580,416 people like this
Scrubs 5,500,200 people like this
Victoria's Secret 5,463,634 people like this
I SLEEP 5,184,609 people like this
Lost 5,139,314 people like this
Rock music 5,064,230 people like this
Pizza 5,029,576 people like this
I really hate slow computers 4,726,381 people like this
Shakira 5,606,898 people like this
Beyonc 5,307,049 people like this
Titanic 5,277,551 people like this
Pink Floyd 5,156,248 people like this
AKON 5,034,785 people like this
Windows Live Messenger 5,011,068 people like this
Los simpson 4,981,166 people like this
The Office 4,971,058 people like this
Glee 4,958,228 people like this
Avril Lavigne 4,938,043 people like this
Disney 4,904,777 people like this
NCIS 4,858,855 people like this


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 74


Cf course, you can outsource a|| of th|s on I|verr.com,
e|ance.com, free|ancer.com, etc. and get th|s done for [ust
5S.





















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 73











Step #S

8uy An 'C|d-Sty|e' Iacebook Group And Change Its Name













CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 76

STEP #5: Buy An Old-Style Facebook Group & Change Name


In step #5, you are going to buy an old-style Facebook Group on
www.Fiverr.com or www.Odesk.com, take it over, and then change the
name of the Group to something relevant to your target market.


What Lxact|y Is A 'Iacebook Group'?

A Facebook Group is like a private club on Facebook.

Groups have administrators that manage the group, approve applicants or invite others to
join.

The key benefit of Facebook Groups, is that when you have a Facebook Group, you can
actually send direct messages (emails) all the members of your
Group! (so long as your group doesnt exceed 5,000 members)




You can find out more about Facebook Groups at http://www.facebook.com/groups

I have many Facebook Groups
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 77







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 78
In total I have more than 20,000 Group Members, across multiple groups, that I can send a
Facebook message to.

How can you profit from this? Well, for example you can promote to your members

Your own products

Your own services

Affiliate offers

CPA offers

Webinars

Seminars

Etc.

NOTE: make sure these offers are relevant to the topic of your group!

Note: Your status updates in your Facebook Groups do not get seen in the newsfeeds of
your members.
Also, psychologically it is less of a commitment to click on a Like button rather
than commit to being a part of a Group.

For these reasons Facebook Groups dont grow virally, and they dont tend to grow anywhere
near as fast as Facebook Pages do.

But the PLUS side though is that with Facebook Groups, by clicking on the Message
All Members button, you can email the members directly, within Facebook!

Sending out offers to your list of members is sometimes like making CASH ON DEMAND!

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 79
Although you can create NEW Facebook Groups in the same way as you can Facebook
Pages, at http://www.facebook.com/groups...

these new-style Facebook Groups dont allow you to invite friends to join, nor do they
allow you to send messages to your members.
(instead, you post updates on your Groups Wall, which get seen in the members
newsfeeds, like happens with Facebook Pages and their fans).
This of course defeats the point of having a Group in the first place.

The GOOD news is that Facebook Groups created BEFORE this change in the format, can
STILL invite lots of friends to join at once, and you can STILL send out up to 5,000 emails
at a time to all the members!

So what is recommended is to BUY an old-style Facebook Group on Fiverr.com or
Odesk.com, become the Admin of the group, and then change the NAME of the Group.

It is recommended you delete the existing members, if the topic of the Group you bought is
too much at odds with the topic of the target market you are focusing on. This will avoid
having the members of the Group you took over complain to Facebook about the messages
you are sending them.

Check out how my coaching client Wayne Dobson went from zero to
$3,000+ a month in less than 70 days, thanks to this strategy:

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 80
I Got 21,000 Group Members In Less Than 60 Days, I Make A Full-
Time Living Online, And I Live In Sunny Tenerife!


Hi Mark, since I joined your coaching program 60 days ago Ive built up

72 Facebook Groups with 21,000 Facebook Group members,

11,000 Facebook friends,

17,000 Twitter followers!

and in the last 32 days I also built a list of more than 2,000 subscribers!

My secret is that I followed your advice, and I went to www.Fiverr.com and www.Odesk.com.
On these websites, I posted that I am looking to buy old-style Facebook Groups (these
groups allow you to email your members, as long as you only have 5,000 members or less)

On Odesk.com, I offered to pay outsourcers for 1 hour of their time (their fee is usually $2 to
$5 per hour) for them to transfer their Facebook Groups over to me.

Because they want to build up their feedback score on Odesk.com, so that they can get
better outsourcing jobs, they gladly agree to sell me their Groups for just $1-$2 each.

I spent just $122 to buy 72 Facebook Groups, and I quickly got 21,000 Group members!

I also use www.tweetadder.com to build my Twitter list. This software adds 70-80 people to
each of your Twitter accounts each day. I am getting 2,000 new followers a week now!

In the last 32 days, by posting a link to my optin page on Facebook and Twitter, I built up a
mailing list of 2,000 subscribers without spending a dime!

My secret regarding how I make money online (how I monetize all this free traffic), is that like
I learned at your seminar, I give away ebooks and products for free, and I upsell them on the
thank you page! (the download page). So simple, yet very, very effective.

In total I have spent less than $250 on setting up this new business.

I am now making a full-time living thanks to what I learned from you, and soon Ill
reach $5,000 a month.

My partner and I left England and now live in sunny Tenerife! Thank you for everything!

Wayne Dobson

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Heres what my seminar attendees Shaqir Hussyin, Glen Kirkham,
and Tom Miller have to say about Facebook Groups


One of my seminar attendees, Shaqir Hussyin, told me that he makes $100 to $500 or more,
every time he sends out one or two messages to his Group members.

Thats CASH ON DEMAND.

We are talking quite literally here about push-button profits.

"I bank anywhere between 5100 -5S00+ per one to two shots
of I8 message b|asts" - Shaqlr Pussyln



"I Make Cver 57,000 a Month Irom Iacebook Groups, and
520,000 or More er Month W|th Soc|a| Med|a!"
- Shaqir Hussyin


Glen Kirkham says that with 1,000 people in your group, assuming you have a modest sales
conversion of 1% (hes had over 15% sales conversions in certain FB niches), selling a
product for, say, $30, you have made 10 sales.

Thats 10 x $30 = $300 CASH. (If its an affiliate offer, and youre getting 50%, thats $150
to you).

According to Tom Miller, if you send an affiliate offer to 3,000 members of a group, via direct
message, you should expect to make $200 to $300.

If you do this once a week, that represent approximately $800 - $1,200 per month.

I myself use my Facebook Groups to fill my online webinars. We get 700+ people to join the
webinar, 300 to 400 listen in and watch the webinar LIVE, and make $6,000 or more per
webinar. (more on this later)

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Note: once youve bought a Facebook Group, the seller must make you an
Admin of the Group, and then remove themselves from the Group.

Then click on the edit button circled below



then change the name and the description of the group, as well as the
picture, and click on Save Changes:



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Step #6
Get 1housands of Iacebook Ians And Group Members





















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STEP #6: Get Thousands Of Facebook Fans & Group Members




OK, so if youve followed the steps so far, you have

1. Set up a Facebook Account

2. You chose a target market for that account

3. You joined 100 relevant Pages and Groups (from that target market)

4. You set up a Facebook Page

5. You Bought a Facebook Group, Took it over as an Admin, and Changed
the Groups name.


Now its time to get thousands of targeted Facebook fans and Group members
on board.

(by targeted, I mean that these people prospects from your target market and
are interested in the topic youre focusing on e.g. weight loss).

Why do we want to have thousands of Fans and Members?

Because this can be highly lucrative and make you a lot of money.

Let me illustrate this with some numbers













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now Much Is a Iacebook Ian (Cr Group Member) Worth?


I estimate a Facebook Fan or Group Member is worth on average $0.25 per month.

Let me explain my rationale for coming to this figure.

Kavit Haria says he earns $0.18 to $0.50 per fan per month (depending on how actively he
markets products and offers to them).

That averages out at approximately $0.34 per fan per month.

When I interviewed Nadeem Malik he told me that he has 4,500 fans and makes $1,200 a
month (he posts 1 x per day on his Facebook Page Wall).

Thats $0.26 per fan per month. This means, by the way, that he needs 20,000 fans to
make approximately $5,000 a month from this strategy.

When I interviewed Adam C. Miller he explained that he has 55,000 fans on his weight loss
page and makes $450 to $600 a day (he posts 4 x per day on his Facebook Page Wall)

Thats $0.27 per fan per month.

According to Tom Miller, if you send an affiliate offer to 3,000 members of a group, via direct
message, you should expect to make $200 to $300.

If you do this once a week, that represent approximately $800 - $1,200 per month.
Note: $800 / 3,000 group members = $0.26 !!!

Thats $0.26 per group member per month.

According to a new study by Vitrue, the average fan is worth $3.60 in earned media.
http://vitrue.com/blog/2010/04/14/360-facebook-fan-valuation-is-just-the-tip-of-the-iceberg

$3.60 / 12 months = $0.30 per month per fan.

Glen Kirkham says that with 1,000 people in your group, assuming you have a modest sales
conversion of 1% (hes had over 15% sales conversions in certain FB niches), selling a
product for, say, $30, you have made 10 sales, = $300

$300 / 1,000 group members = $0.30

Again, thats $0.30 per group members per month!

The point I am making is that there seems to be a consensus that Facebook Page FANS and
Facebook Group MEMBERS are worth approximately $0.25 per month.

In this STEP #6 of this course I am going to teach you how to get tens of thousands of
facebook fans and members for just cents
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 86

now 1o Get 1housands Cf Iacebook Ians And Group Members


There are many things you can do to get thousands of Fans and Group Members.

Lets start with the basic things you must do.


a. C||ck on the 'Share' 8utton And ost 1o our rof||e


For starters, when you set up your Facebook Page, you can click on the Share button and
post it to your Profile, so that your Facebook Friends see it.





You can also Send as a Message instead, although this is very time consuming, as you
would need to choose your Facebook friends one by one (though maybe this is a task for an
outsourcer to do for you more on this in Step #8).






CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 87
b. Inv|te eop|e Irom 1he 100 ke|evant Groups And ages ou Io|ned, 1o
8ecome our Ir|ends


Every day, go into some of these Groups and Pages and invite 50 or more
new friends from these targeted Facebook Groups and Pages, to your
relevant Facebook account.

(e.g. Invite people from the 100 weight-loss Groups and Pages that you joined, to join your
Facebook account where you are focusing on the weight-loss market)

This weight loss page has 4,293 fans: This weight loss group has 3,317 members:


You can click on one of the people, go to their profile, and then click on Add as Friend:




The result is that each one of your new Facebook accounts grows with targeted prospects
(i.e. people that we know are interested in this specific topic).

Tip: you might need to have 8-10 Facebook accounts and invite just 20 people per account
per day, so that Facebook doesnt freeze your account.

Doing this all yourself, manually, on a full-time basis, means that you can probably get 5,000
or so facebook friends in 30 days (if you use multiple accounts).

Thats a good start. But luckily there are some strategies to turbocharge your results (for
example, by using outsourcers or software automation more on this later).
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 88

c. Inv|te our Ir|ends

You can of course invite all your Facebook friends to Like your page, by clicking on the
Suggest to Friends button, and then selecting your friends (I recommend putting your
friends in lists of 200 or so people, to make this task faster).



d. romote our age Cn our Webs|te

If you have an existing website or blog that is getting good traffic, you can always click on the
Add Like Box option, and have a Like button on your sites.

e. 1e|| our Ians

You can upload up to 5,000 contacts with a .csv file onto facebook and invitations to like the
page will be sent to these people (this is an option for you if you have an existing mailing list).
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 89




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 90

f. Do Io|nt Venture 'Ad-Swaps' on Iacebook



Thanks to this strategy I built up a mailing list of 20,000 subscribers at zero cost, and last
year I did $200,000 in sales in 90 minutes thanks to a webinar.

The name of this strategy? Its called Joint Venturing.

It can be VERY powerful, very fast, and costs absolutely NOTHING to implement.


You see, your ideal prospects (your target market) are probably already on someone elses
mailing list.

Theyre probably already a member in someones Facebook Group, or they already liked
someones Facebook Page about this topic

So why not find other Group creators and Page administrators in your niche, to do joint
ventures with!

Simply contact them and say something like,

'Pl Lhere, my name ls !oe SmlLh, and l noLlced you have a successful
Croup/age called 'x'.

l happen Lo also have a Croup/age on Lhls Loplc. lL ls called 'x'.

lf you are lnLeresLed ln growlng your fanbase aL no cosL, l would llke
Lo propose we do a slmple cross-promoLlon.

l wlll lnvlLe all of my frlends and fans Lo llke yoot page, aL no cosL Lo
you, ln exchange for you reclprocaLlng by lnvlLlng your fans Lo my
page.

lf Lhls sounds llke someLhlng you would llke Lo do, please feel free Lo
conLacL me.

Warm regards,

!oe SmlLh'




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 91

g. ost da||y on your Iacebook age Wa||


Post 4 updates a day on the Facebook Page Wall.

Important: alternate good content (valuable information, or interesting quotes, sayings,
statistics, facts, news, tips, etc) with offers (selling products that make you a commission).

This way people will like you and your Facebook Pages and Groups, and will click more.


Note: the more often you post on your Facebook Page Wall the faster your Facebook Page
will grow (this is not the case for Facebook Accounts or Facebook Groups).

Why will your Facebook Page grow faster and virally?

Because your posts will appear in the Newsfeed of your pages fans, and when they like
the post or the when they comment on the post

then their friends see it as well in their newsfeed!

This means that the more often you post, the more likely it is for people to notice your Page
and more and more people click to join your Facebook Page!

This viral growth can be HUGE!

For example, Adam Miller posted 4 times a day, and built up 55,000 fans for his Facebook
Page about weight loss in less than a month!

Nadeem Malik got 400 of his friends to Like his Page, started posting 1 post per day, and
built up his Page to 4,500 fans in less than a month!

Tip: post 1 to 4 status updates on your Facebook Page Wall per day, with interesting
content, and your number of fans will grow virally very fast.


Make sure you provide interesting content to them on a regular basis.

You can get some great content for free, on www.ezinearticles.com, www.youtube.com
(videos), and also, look for lists of famous quotes, sayings, aphorisms, etc. on Google.

It is recommended that you give interesting content 2-3 times, and then make an offer in your
3
rd
or 4
th
post.

This way, you are not burning your list or annoying your Fans and Group members by
constantly trying to sell something to them.



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 92
h. 8uy I|verr.com 'm|cro-outsourc|ng' g|gs


For added leverage, you can use Fiverr.com gigs (they cost $5
each), to get other people to promote your Facebook Pages or your
Facebook Groups.



Check out some of the gigs advertised on Fiverr.com today:




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 93












CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 94












CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 93





Do you get the idea?

I spent $320 on Fiverr.com gigs towards the end of last year and I got 11,680 business
opportunity seekers to join my various Facebook Groups in less than 2 months!

This means that I got prospects (leads) for less than $0.03 per lead!

I found that every $5 gig got me approximately 100 to 200 new Facebook Group members or
Page fans.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 96

By the way, Fiverr.com is not the only website that offers such gigs.

Check out these websites:


http://www.Fiverr.com

http://www.Tenbux.com

http://www.Zeerk.com

http://www.Gigbucks.com

http://www.Mturk.com

http://www.Dealerr.com

http://www.Sevenstew.com

http://www.JobsFor10.com

http://www.Gigswood.com

http://www.Gighour.com

http://www.TaskArmy.com


Tip: check out the feedback of the gig provider.

Make a record of who you bought gigs from, and who delivered outstanding value for you.

Note: you might need to make the gig provider an Admin of your Page, for them to be able
to invite all of their friends to Like your page or join your Group.

Make sure you remember to remove him as Admin as soon as the task has been completed!



|. Use Iacebook Lvents to promote your Iacebook age


Another way of contacting all your Facebook friends and informing them of your new
Facebook Page, is by setting up a Facebook Event in your Facebook profile, inviting all of
your friends, and then emailing them through the Message All Guests tool in your Facebook
Event (more on how to do this in a bit).




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 97


[. Use Iacebook Ads to promote your age


The latest strategy for getting thousands and thousands of Fans quickly, involves using
Facebook Ads.


When you are on your Facebook Page, you can click on Promote with an Ad:












CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 98

A sample ad would look something like this:





The upside of using Facebook Ads to promote a Facebook Page, is that you can very
quickly get MILLIONS of impressions on Facebook, and lots and lots of traffic, for just $0.01
to $0.05 per click.

The downside of this strategy, is that it is not a free traffic generation strategy, which means
that you need to spend money to get this traffic.

Let me explain what I mean.

My friend Nick Peall got 60,000 fans to like a Facebook Page in 2 days, thanks to Facebook
ads

and then repeated the feat by getting 100,000 fans to another Facebook Page in just 24
hours!

He gets traffic for just $0.01 to $0.03 per click.

To get 60,000 people to click Like on his Facebook Page, he got 200,000 people to click on
his ad in just 48 hours.

200,000 x $0.01 = $2,000 in advertising expenses.

The good news was he made $5,000 straight away by promoting a CPA offer to them!

AND he now has more than 60,000 fans (and growing all the time, virally) that he can
communicate with and promote offers to!







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 99




( Make sure you watch our LkCLUSIVL VIDLC of N|ck on stage LIVL
at 1he U|t|mate Iacebook Market|ng Sem|nar, where he exp|a|ns h|s
SLCkL1 IACL8CCk MILLICNAIkL strategy step-by-step!)



One of my seminar attendees, Imran Naseem, used this strategy to promote one of his
Facebook Pages.

He got 426,000 impressions of his ad (his ad appeared on peoples Facebook accounts
426,000 times), and he got 903 clicks on his ad, at a cost of 9.59 ($15).

Thats just $0.017 per click!

Basically, he spent $15 and got 500 new fans this way (and this now
grows virally).







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 100

Creating a Facebook Ad to promote your Facebook Page is fairly straightforward.

When you click on Promote with an Ad



this page appears, where you can Design Your Ad:




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 101
You will need to
Write the Title of the ad
Write the Body of the ad
Upload a picture (although typically it is recommended you use the same picture as
you have for the Page itself)


In the next section you need to select who you are targeting with your ad.

For examples, I have chosen below Women, aged 25-45, who live in 5 English-speaking
countries. We see that there are 69,147,140 women on Facebook who fit these criteria.




But in the next section, Likes & Interests, I am going to narrow the targeting to Women who
are part of Groups or Pages relating to weight loss, or losing weight:


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 102



You can see below that I have found 200,840 Women, in these 5 countries, in that age
group, that fit these criteria:




Because my ad is relevant to their Likes and Interests, they are much more likely to click on
my ad.


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 103
TIPS FOR WRITING YOUR AD


Making ads that grab attention is essential for a successful campaign.

The more attention-grabbing your advertisement, the more clicks (traffic) you get and the
cheaper your traffic becomes (this results in higher profit levels and allows you to scale up a
campaign rapidly).

Your ads must ENGAGE users, and needs to

1. GRAB ATTENTION! (the image)
The Image needs to tell the story, and grab their attention! (dont just put your logo!!)
The image determines to a large extent your clickthrough rate.

2. ASK A QUESTION! (the title)
Headlines should usually be in the form of questions.
The title is important.
The IMAGE makes a great Facebook Ad, but the title and body text influences your
conversion rate.
While the image pulls in the users eyes, the title and body text are what cause the
user to click onto the ad.


3. MAKE A PROMISE! (the body text)
Body text should make ONE big promise and that promise should be delivered on
the landing page.
Also, have a Call to Action, to encourage people to click. (e.g. 'Cllck here now')

If you do these 3 things you will produce solid ads.


Tips For Writing Compelling Ad Copy:


Ask an EMOTIONAL question in the Headline

'Are you an M! lan?'
evokes Loyalty/patriotism emotion

'ls he cheaLlng on you?'
evokes Fear/paranoia emotion

Key: identify the emotion you want to arouse in your reader.

Lonely?" or Who Searched ?ou?" The usage of the question mark brings a good click
through rate.


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 104
Tease the reader
'lmposslble lC CuesLlon'
'97.6 geL Lhls quesLlon wrong'
'Pow Many Lyes?'
'She's Loo hoL for you'
'1hlnk you mlghL be wlld & horny enough for her? Come meeL her on slnglesneL.com
and prove lL Lo her!'

Appeal to Users Intelligence and Self-Esteem People like to think they can be one of a
few people to do something. Appealing to this ego mentality means we can grab a bunch of
people who are willing to do what it takes to know if they are better.

First persons perspective
(Testimonial Style For example: Pow l LosL WelghL!")
'l found a welrd acne cure'
'Pow l lose welghL' 'Learn how l wenL from obese Lo sllm and slender ln [usL 4 weeks!'

State 1 HUGE Benefit
'Palf prlce dlscounL'
'lree shlpplng'
'8urn faL Lwlce as fasL'
Make comparisons

'SouLh 8each uleL?
SouLh 8each uleL doesn'L work as well as Lhe Lemon uleL. never sLarnve agaln! llnd
ouL more abouL Lhe Lemon uleL here.'

(idea: Target users of a particular brand and recommend a better product.)

Leverage on current affairs

'uon'L be a vlcLlm
uL an end Lo spousal abuse! llnd ways Lo deal wlLh.'

'lad frenzy
uon'L buy an lad. We're glvlng lL away free. LnLer Lhls survey Lo sLand a chance Lo
wln!'

Always have a call to Action in your ad.

'Cllck here now'
'8eglsLer here'
'AcL fasL'
'Slgn up Loday'
'uownload here'
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 103

Heres a tip from Jonathan Volk:

"Ca|| Cut User Attr|butes - lor Lxample: San lranclsco ueals" - 1he
maln Lhlng abouL calllng ouL user aLLrlbuLes ls LhaL whlle lL wlll
lncrease your cllck Lhrough raLe a Lon, lacebook only allows lL lf Lhe
aLLrlbuLe ls relaLed Lo Lhe offer. 1hls ls because users sLarLed Lo abuse
Lhe use of LargeLlng user aLLrlbuLes for compleLely lrrelevanL offers.

lor example: Age 22: Car lnsurance." Whlle Lhls ad LlLle worked
really well, Lhe offer had noLhlng Lo do wlLh Lhe user belng 22 years
old. 1hus, lacebook has slnce only allowed ads Lo call ouL user
aLLrlbuLes LhaL dlrecLly reflecL Lhe offer.

1ry Lo only lnclude Lhe user aLLrlbuLe ln Lhe 8ody LexL. lncludlng Lhe
user aLLrlbuLe ln Lhe headllne can lead Lo people feellng llke Lhelr
prlvacy ls belng vlolaLed." - !onaLhan volk


Extra Ad Writing Tips:

1. When writing Facebook Ads, remember AIDA:
- Attention (grab their Attention!),
- Interest (whats in it for their self-interest, whats in it for me),
- Decision/Benefit,
- Action! (commands on exactly what they must do next!)


2. Be conservative, especially in the beginning
If youre selling bicycles, simply say: '8lcycles for sale'.


3. Tweak ads after 2 days if CTR is under 2%

Apparently, if your ad gets less than 2% CTR, Facebook will show your ad less and less
(you may need to tweak targeting; see previous section)


4. Plan to rotate in new ads and pictures every 7-10 days (or whenever CTR drops)

People dont wake up and go to Google and type in London plumber, then do it again the
next morning, then the next morning, etc. Facebook is different to Google. On Facebook
youre marketing to the SAME people every single day.

Theres 114,000 or so fans of Rich Dad Poor Dad. Within a few weeks ALL of them will have
seen my ad! (and thats where banner blindness can set in). Their brain ignores it from then
on. So youve got to go in there and change the ad, and change the picture.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 106
TIPS FOR HAVING COMPELLING IMAGES THAT GRAB ATTENTION:

Your Ad IMAGE must be
Attention grabbing
Relevant
Sexy women images for male demographics
Pictures showing women with their cleavage, for certain offers, gets the most clicks.
Pictures of people smiling, looking straight out, gets CLICKS.

The image of the ad is the MOST important part of the ad. This is because the image is what
grabs the users attention away from the normal browsing experience while on Facebook.

Ads without images tend to under-perform compared to those ads with images. But what
image will work best?

Its impossible to tell exactly what type of image will bring the most clicks. You really need to
split test multiple images. Here are some guidelines to find the best types of images based
upon what has worked REALLY well for me:

Use Amateur Looking Photos Those professional stock photography looking photos tend
to look too much like an advertisement while the amateur looking photos tend to look like
user generated content that people are used to seeing on Facebook. In the sample ads
above, you can see that the photo of the dad with his baby does not look professional.

Use Shocking Images Shocking images catch the attention of users very well. This can be
a car crash or a face full of acne for example. Shocking images grab the attention because
we are all interested in the things that shock us.

Use Celebrity Images Celebrity images are hard to get through Facebooks approval
process at times but if you can get them through. The images generally grab the users
attention very well.

Use Localized Images When youre targeting a specific region, using an image that only
that region would know about or that relates to that region can be very powerful in grabbing
the users attention. One such example is showing a California drivers license as the ad
image when targeting California drivers for an auto insurance offer.

Remember: Dont use plain and boring images.
(You can find images using Google image search, but be aware of any copyright issues)

Test Multiple Images
Just like I mentioned a little above, you never know what will do well for your particular
campaign. You really need to start by testing 3-4 images and keep the winner.
Sneaky trick: Use extra words in your images, to sneak in extra copy!

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 107

BIG FACEBOOK AD NO-NOS

No all caps (use proper capitalization)

No incorrect spelling, grammar, or slang

Facebook doesnt like ALL CAPS, irrelevant images, dont use funky characters
like $ for money or 4 for for, etc.

No incomplete thoughts

NO B.S. Discounts
(They go and check your landing page)

We put free download on the ad, but people could get the free download only if
they liked our page.

If they have to optin to download it, or take some action to download it,
FACEBOOK WILL REJECT THE AD.

The promise from you ad must be instantly delivered after they click.
If you say in the ad Subscribe to download XYZ, then its ok.


Use of irrelevant images (big no-nos!)

Nothing can be offensive

Headlines like Hey You, Ashtray Breath!, Or: Hey Fattie! are very effective with
Google Adwords but you CANT use this with Facebook Ads. (Facebook wants
users to have a positive, nice experience on their site and not be offended or
made to feel bad while on Facebook.

Facebook wont allow shocking ads or insulting ads.

They want a friendly user experience. They dont want anyone entering their
private CLUB and insulting their members. (remember: you are a guest of
Facebook)

No abbreviations or symbols for words


Tell the truth, write it like youre being graded by a teacher, and be nice.

Note: for more information on how to profit from Facebook Ads,
check out my Facebook Ads Special Report in your Members Area.



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 108



















Step #7

I|nd roducts 1o Se||



















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 109
STEP #7: Find products to SELL.



So you now have thousands of Fans and Group Members.

You have been giving them some great content for free, so far.

Great. It is time to start monetizing that network you have created and the TRAFFIC that you
can now generate on a daily basis.

REMEMBER: Financial independence can start at just 400 clicks

What you need to do now, is make a list of interesting, good, relevant products that
solve your target markets problems.

You can of course use these strategies to sell your own products and services.

You can also create your own products.

I like creating products by interviewing experts (I use Skype and the software called
CallBurner, to record the call).

(I also like creating products by filming seminars, but that is much more expensive).

You can also buy PLR (Private Label Rights) products, that you can put your name to,
edit them, change the title, sell them and keep 100% of the money.

(Simply go to www.google.com and type in PLR products, and you find hundreds of
websites selling these. If you are looking for PLR products on a specific topic, go to Google
and type in e.g. PLR + weight loss )

You can license products (I have bought many, many product licenses over the years).

I do this by simply contacting the owner or creator of a product (a course, ebook, DVDs,
software, website, etc.) and offering to pay them for a license. You would be surprised at
what gems you can pick up this way.

And of course, you can find products that you can affiliate yourself to, and earn a
commission for each sale you make.

Some of the websites you should check out:
www.clickbank.com,
www.findaffiliateoffers.com,
www.cj.com,
www.jvnotifypro.com

On these websites you will find relevant offers and products that you can affiliate yourself to
(e.g. find products relating to weight loss).

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 110
By the way, its FREE.

And of course, you can also join some CPA networks.

Lets have a look at finding offers on Clickbank.com and CPA networks


rof|t|ng Cn Iacebook 1hanks 1o C||ckbank.com


Clickbank.com is a marketplace of 12,000 digital (downloadable) products that YOU can sell
for a commission (typically, you get a 50% to 75% commission).







You can join Clickbank as an affiliate, and its free of charge. Click here to join:
https://www.clickbank.com/affiliateAccountSignup.htm?key=


(you are then provided with a Clickbank nickname for example, mine is inspired10)


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 111

In the Clickbank Marketplace you can find more than 12,000 products for you to promote:
http://www.clickbank.com/marketplace.htm




There are over 80 different categories and hundreds of sub-categories for you to choose
products from!




Being an affiliate on Clickbank.com means that you can sell these 12,000 products and
collect a commission per sale that you make (typically $20 to $40, but it depends on which
product you are promoting).


The benefit of promoting affiliate offers is that you dont need to create the product, you dont
need to create the sales letter, and you dont need to create the website.

You make money by simply getting people to CLICK on your affiliate link.

Because you dont have to create a product, build websites,
and write sales letters (all these things take a lot of time), you
can get started with internet marketing in a matter of
minutes, rather than months!


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 112
In the Clickbank Marketplace, type in the word betting in the search box.

You will then see the most popular products in that category. You will see
How much money you earn per sale (Avg $/sale),
What the product is about (theres a short description under the product title),
You can look at the sales letter (by clicking on the product title),
And you can click on the Promote button to get your affiliate link.





Important Note: A typical sales page for a product on Clickbank has a conversion rate
of between 1% and 4% on average, depending on how targeted your traffic is.


( This means that 100 people clicking on your affiliate link should
generate 1 to 4 sales for you)
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 113

A typical affiliate commission on Clickbank is in the $20 to $40 range.

Some of these products though, pay on average $87 to $113 commission PER SALE!




Like I mentioned previously, the benefit of promoting affiliate offers is that
you dont need to create the product, you dont need to create the sales
letter, and you dont need to create the website.
You simply get people to CLICK on your affiliate link.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 114
Heres what I do to get my affiliate link, once I find a product I would like to promote
First, I click on the Promote button, and this box appears:



I type in there my Account Nickname (e.g. inspired10), and click on the Create button.

A second later I have my new affiliate link:



So Clickbank gave me my affiliate link for this Sports Betting Professor:
http://6adf4dvl0f56l2nbtaxzi647x3.hop.clickbank.net

If people click on this link and buy the product, I stand to earn up to $113 in commission!

I then go to http://bit.ly or http://tiny.cc or http://tinyurl.com to shorten the link and make it
look more presentable the result: http://tiny.cc/sportsprofessor

Now, I just need lots of people interested in sports betting to CLICK on this link!
(Thats where FACEBOOK comes into the picture)

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 113


rof|t|ng Cn Iacebook 1hanks 1o CA offers



You dont even need to make sales to make some serious money on the Internet.

You can also promote CPA offers. (CPA means Cost Per Action)

(Note: CPA networks are large networks of affiliates. Advertisers incentivize affiliates on
these networks, to generate leads for them)





Let me show you some examples of CPA offers:

Lxamp|e CA offer (pays 51.6S per |ead that you generate):









CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 116

The best CPA offers that work well with Facebook are simple submit offers.

These offers simply require a person to fill in a short form and pay anywhere from $2.00-
$3.00. Facebook users love gadget type of offers or entertainment offers.


Lxamp|e CA offer (pays 52.00 per |ead that you generate):
























Lxamp|e CA offer (pays 51S.00 per |ead that you generate):
























CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 117
For example, the "1o win 4n xbox nter 1his competition!" CPA offer, pays $2 per lead!




With CPA offers, you can get paid $2 to $50 or more every time someone types in their name
and email address in a form like the ones shown above.

Imagine making money by giving away things for free (or giving people the chance to WIN
something for free)

To get access to such offers that you can promote, you need to join some CPA networks.

It is recommended that you sign up with 20 CPA networks (there are hundreds online)

www.ewanetwork.com
www.azoogleads.com
www.eliteclicksmedia.com
www.neverblueads.com
etc.

(you can find a list of more CPA networks at http://cpaoffers.com/profit/cpa-networks.php or
http://www.affiliateseeking.com/netwo/23000002/1.html)

( read the bonus Fanpage Dollars report in your Members Area, to find
out more about how to join CPA networks and profit from CPA marketing)

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 118


4 MAIN TYPES OF CPA OFFERS:

Email & zip submits
These offers tend to pay you $1-2 per lead.
You need a lot of cheap traffic (or free traffic) to make these profitable.
150 downloads per day x $2.50 per download = $375 a day, $2,650 a week, $10,100
a month!
Each campaign takes just 1 hour to set up.
Direct linking. No landing page required.

Short form offers
Credit report, dating offers, education offer They convert well with a landing page.
These types of offer pay $5-10, sometimes as much as $20.
For example, Totally Test Drives (test drive a luxury sports car) pays you $15 per
form filled.

Interactive offers
Mobile, games, ringtones, download offers
Mainly works well with younger audiences
Convert well with direct linking.
No need for landing page.

Rebills
Business opportunity offers, skincare, teeth whitening, muscle building, colon cleanse,
weight loss
It entices consumers with a free trial upfront. After the trial they get billed monthly.
These offers pay the best as much as $30-$40 per signup!
One of the best: AcaiOptimum offer


Inside an affiliate network you will find hundreds of offers.

To find successful offers to promote via Facebook,

1. Ask your affiliate manager (in the CPA network you belong to)

2. Look at what Ads are running on Facebook already

3. Pick from this list of campaigns on the next page.



(Tip: before you pick the offer you are going to be promoting, be sure to check out their
advertising policy guidelines. http://www.facebook.com/ad_guidelines.php so that you dont
waste time creating a campaign that simply is not allowed on Facebook.)




CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 119


Once you have joined some CPA networks and found some interesting offers to promote,
you can suggest some offers, 2-3 times a month, to your Facebook Page Fans, Group
Members, or Facebook Friends

by posting on your page Wall

by posting on your profile Wall

by emailing your Group members


Heres a message I received from Imran Naseem last week:


In February I made $2,989 in just 28 days Thanks To CPA Offers
and Facebook!


Hi Mark,

In February I made $2,989 in just 28 days, thanks to Facebook Ads and Pages.

Expenses were only a few hundred dollars - so the bulk of the money was pure Profit.

Facebook PPC (pay-per-click advertising) is becoming the new Google Adwords, and it has
enabled me to direct lots of targeted traffic to my CPA Offers.

I am promoting Health and Beauty related CPA offers and as a result of using the power of
PPC and combining it with Facebook Fanpages I am converting CPA offers that pay up to
$40 for a trial.

Social media traffic and PPC traffic from Facebook has enabled me to increase my profits
and helped build a huge list of subscribers.

Anyone can do this if they take action.

Imran Naseem
www.ImranNaseem.com


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 120


By the way, this is a message I received recently from one of my Facebook friends:


Mark,

I know 16-year-o|ds that make 5S,000 a day on Iacebook.

1hey are uslng cpalead, adscend medla eLc (CA neLworks
and CA offers) Lo moneLlze Lhelr facebook Lrafflc.

lf you wanL Lo Lry and conLacL Lhem l would suggesL slgnlng
up as a publlsher on cpalead and waLch Lhe chaL boards.

Most of the bus|ness |s com|ng from fan pages that they
create and or apps that show prem|um content.

Cood Luck!

!ared u."






Pretty cool, right?

Before I move on to Step #8 How To Put This Strategy On Autopilot

I want to share with you 5 case studies of seminar attendees of mine that are
profiting from Facebook right now.












CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 121
5 Facebook Marketing Case Studies



Case Study #1 Nadeem Malik




Nadeem is one of my coaching clients.

Last month we were speaking on Skype, and he told me that hed made $1,200 in just 30
days thanks to his Facebook Page.

He simply followed the basic strategy outlined above. He set up a Facebook account,
then he set up a Facebook Page (http://www.facebook.com/MillionaireClub), and he started
posting on his Page.

He simply posted once or twice a day on his Facebook Page wall, occasionally posting an
affiliate link (for example hell promote a Clickbank.com product theres 12,000 products to
choose from in there).

He has 4,500 fans on his page. This means that just 4,500 people on Facebook Like his
page. (fans of his page can see what he writes, in their Facebook account NEWSFEED!)

Some of them click on the affiliate link
they buy the product
and Nadeem makes 50% to 75% commission on the sale!

This can be $20 to $60+ per sale!

With this strategy he averages $40 per day thats $1,200 extra per month from just ONE
Facebook Page!

(Note: I find it interesting that he makes $1,200 a month from having 4,500 fans
on his page thats approximately $0.26 per fan per month. This means that
he would probably make $5,000 a month, if he had 20,000 or so fans).


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 122

Case Study #2 Peter Osigbe



"I Make 51,000 A Month Irom Iacebook Groups!"


- Peter Osigbe

1he way l make money wlLh lacebook Croups are slmple. l do lL wlLh afflllaLe
markeLlng & occaslonally selllng speclal reporLs all wlLhouL a webslLe. 1he afflllaLe
neLworks l use are aydoLcom.com and Cllckbank.com

unllke mosL people, l don'L [usL declde on a nlche and sLarL lnvlLlng my frlends aL
random Lo Lhe group. llrsL of all, l add Lhe frlends LhaL would be mosL lnLeresLed ln my
group sub[ecL.

8efore l seL up a group, l declde Lhe LargeL markeL l would mosL llke Lo provlde value.
lor me, Lhls was lnLerneL markeLlng, make money onllne, buslness opporLunlLy .

llrsL, l Lyped ln Lhls keywords on lacebook and vlslLed groups relaLed Lo Lhls words. l
Lhen proceeded Lo requesL Lhe frlendshlps of as many members LhaL belongs Lo Lhls
groups.

1he second Lhlng l dld was LhaL because lacebook llmlLed you Lo a cerLaln number of
people you can add, l myself [olned as many of Lhls groups as l could posslbly can

WhaL Lhen auLomaLlcally happens ls LhaL, people lnLeresLed ln Lhe same Loplcs sLarL
requesLlng my frlendshlp. l Lhen accepL all Lhe frlendshlp requesLs.

Cnce l have a reasonable amounL of frlends ln my neLwork, leL's say 1,000 people, l
Lhen go on Lo creaLe my group. lL's easy Lo creaLe a facebook group, on Lhe lefL hand
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 123
slde of your facebook homepage, Lhere's a llnk called Croups, [usL cllck on lL & lL's self
explanaLory.

1hree of my lacebook Croups below.
'SLarL ?our 8uslness WlLh LlLLle or no CaplLal'
'Make Money on Lhe lnLerneL WlLhouL Spendlng a ulme'
'1lps on Crowlng ?our Croups & Maklng Money WlLh lL: AL LeasL WhaL l do'

Slgn up Lo more Lhan one fb accounL so LhaL you can have as many frlends as you
wanL Lo lnvlLe Lo your groups.

Ask close frlends Lo lnvlLe Lhelr frlends Lo [oln your groups

keep your fb group under 3,000 people oLherwlse you lose Lhe ablllLy Lo message Lhe
group (whlch ls Lhe reason l sLarLed a group ln Lhe flrsL place)

lf your group grows Lo fasL & you have more Lhan 3,000 people ln your fb group,
deleLe a few.

Send your group useful lnformaLlon LhaL does noL requlre a sale a couple Llmes before
markeLlng Lo Lhem.

Pope LhaL helps. Cnce agaln, Lhank you for asklng me.

1o your Success

eLer Cslgbe"
















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 124
Case Study #3 Suraj Sodha





"I Make 51,300 to 51,600 a Month Irom Iacebook ages And
Groups!"
- Suraj Sodha
My maln lacebook proflLs come from Lhe nL/ersonal
uevelopmenL nlche and also Lhe lM nlche. l am worklng on bulldlng
pages for oLher nlches buL Lhose Lwo are Lhe ones l can Lalk abouL
wlLh confldence.

lor Lhe nL/ersonal uevelopmenL parL l have one page wlLh
approx 200 'fans'/members.

l also have a group for Lhe same nlche wlLh around 420 members. l
updaLe Lhe page more regularly Lhan Lhe group because group
messages rlsk belng seen as spammy lf Loo many are senL.

WlLh a page, Lhe message shows up ln members' newsfeed whlch ls
much less obLruslve.

WlLh Lhe page, l wlll updaLe aL leasL Lwlce a week lf Lhere ls a
relevanL producL/evenL Lo promoLe. l wlll mlx lL up so l won'L be
puLLlng ouL Lhe same updaLes abouL Lhe same evenL for 2 weeks
sLralghL Lhough.

WlLh Lhe group, l wlll message maybe once a monLh or Lwlce a
monLh aL mosL.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 123
l have Lralned Lhe llsL/members ln LhaL group Lo know LhaL l won'L
message all Lhe Llme buL when l do LhaL Lhey should Lake noLlce &
read Lhe message.

l usually use LhaL group llsL for !v's wlLh oLher nL people or cllenLs
who are nL Lralners & coaches.

uependlng on Lhe producL or evenL, l wlll make abouL $400-700 a
monLh from LhaL group.

LasL monLh l made over $800 from LhaL group because l promoLed
Lhe 8lchard 8ranson & 1oby 8obblns evenL ln Sydney and a loL of
LhaL group are ln AusLralla.

ln Lerms of sLraLegy of addlng members Lo LhaL group, Lhe way l
sLarLed dolng lL was Lo lnvlLe some of Lhe leadlng speakers and
experLs ln LhaL lndusLry (Chrls Poward, !oanna MarLln, uuane Alley
eLc).

1hen when Lhey [olned (and Lhey all dld) Lhe people who were
frlends wlLh Lhem saw on Lhelr proflle LhaL Lhey had [olned Lhls
group.

uslng LhaL power of assoclaLlon loLs of oLhers [olned Loo and LhaL
becomes vlral.

l also 'Lag' phoLos of 'lndusLry experLs' ln Lhe group and make a
speclal phoLo album ln Lhe group so people can see who our
favourlLe speakers & experLs are.

8y Lagglng Lhem, lL dlsplays on Lhelr walls Loo so oLhers see lL LhaL
way and [oln Lhe group Loo.

l have now sLopped lnvlLlng people Lo Lhe group Lhough because l
am focuslng on Lhe pages for Lhls nlce raLher Lhan groups.

l also have some prlvaLe groups whlch cannoL be found unless you
are lnvlLed. 1hese are made up of cllenLs, people l meeL aL speclflc
semlnars eLc. Lhls creaLes a sense of a secreL club and l promoLe
producLs & evenLs ln Lhese groups Loo.

1ogeLher, l have around 4 secreL groups whlch have abouL 300
people ln Lhem comblned.

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 126
ln Lerms of Lhe lM nlche, l focus more on ACLS here because Lhey
are more vlslble Lo Lhe search englnes (groups are compleLely
blocked Lo search englnes).

Powever, l do have 1-2 small groups here.

1he sLraLegy for addlng members Lo Lhe pages ls Lhe same as
above.

l don'L lnvlLe more people Lo [oln Lhe group anymore buL people do
[oln because Lhey [usL flnd Lhem onllne anyway.

l promoLe lM evenLs & producLs and my own servlces Lo Lhese
groups & pages.

l hardly message Lhe group members anymore so l'd say abouL
once a monLh only because mosL are also on Lhe page because l
lnvlLed Lhem Lo [oln LhaL Loo.

l have abouL 300 comblned members ln Lhe lM nlche on facebook.

lrom Lhe lM nlche pages/groups l make around 600 a monLh
dependlng on how much l promoLe sLuff.

l updaLe my lM page abouL 6-8 Llmes a monLh dependlng on my
blog conLenL frequency.

SomeLlmes lf l have a parLlcular good producL Lo promoLe l'll
promoLe Lhe group/page uslng lacebook ads buL lL's noL someLhlng
l do very ofLen.

l rely on SLC and oLher people sharlng Lhe conLenL from Lhe
group/page whlch ln Lurn aLLracLs oLhers Lo [oln Loo.

Pope LhaL helps a blL buL lf you need lL explalned more [usL glve me
a shouL buddy.

l also use 1wlLLer & emall slgnaLures Lo lnvlLe people Lo [oln my
groups & pages.
Also l wlll usually puL a facebook wldgeL on my blogs Lo geL people
Lo [oln LhaL way."
Sura[



CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 127
Case Study #4 Shaqir Hussyin





"I Make Cver 57,000 a Month Irom Iacebook Groups, and
520,000 or More er Month W|th Soc|a| Med|a!"
- Shaqir Hussyin



Here is a short message that Shaqir wanted me to share with my high-level coaching clients,
about HOW EASY it is to make money online


Pere bro - l'm gonna glve away Lhe farm...

I bank anywhere between 5100 -5S00+ per one to two shots of I8 message b|asts -

SLeps Lo make easy cash:

Co Lo hLLp://llverr.com
llnd people LhaL are wllllng Lo markeL An? producL or servlce Lo Lhelr fans, groups,
even Lhe LwlLLer followers,

?ou can flnd people wlLh llke 100,000 followers LhaL can geL u mass cllcks, lasL monLh l
had a $10,000 sale come ln from LwlLLer uslng Lhls meLhod.

So ofLen you wlll have Lo pay Lhem flve Lo 10 dollars, and u can markeL whaLever u
wanL Lo Lhem,

CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 128
llnd ouL whaL group or audlence Lhey have Lhen, geL a cb offer and cloak wlLh blL.ly so
u can Lrack everyLhlng - wrlLe a klller headllne and Lell'em Lo shooL.

l'm dolng a loL of Lhe soclal medla markeLlng for few blg guru's. 1haL sLuff ls awesome,
and easy $$$ - so l work wlLh fewer hlgh end cllenLs. l prefer LhaL anyway.


CnL Cl 1PL 8lCCLS1 SecreLs l learnL wlLh LwlLLer, fb and youLube ls - 99 of people
Lhlnk cos lL's a "l8LL" slLe, Lhey wlll markeL for free.

1he smarL 1 know lL's sLlll a buslness and any cosL ls an lnvesLmenL, hence lnvesLlng
ln l8 C or 1wlttet llc <- whlch mosL people have never heard of.

?ouLube C - once you have done Lhe baslc Lhlngs wlLh youLube vldeos - llke
everyone else does, whlch ls Lo opLlmlse keywords, eLc, nC CnL ever does Lhls: submlL
a ress 8elease $19.93 from hLLp://webwlre.com and llnk back Lo Lhe youLube vldeo
= mass exposure and easy ranklngs!

also hLLp://8eLweeL.lL - pay for reLweeLs, so LwlLLer Lrafflc, hLLp://1wlLPawk.com Lo egL
1A8CL1Lu LwlLLer Lrafflc no one does Lhls
lL cosLs 3cenLs per LargeLed LweeL."




















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 129
Case Study #5 Vlad Danciu


This strategy was revealed to me 22-year-old Romanian student Vlad Danciu, and I call it
The Facebook Builder Strategy.

Vlad watched the Live Stream of my Clickbank Millionaire Masterclass a few months ago,
and got in touch with me via Facebook.

We chatted on Skype recently, and he explained to me how he makes close to $4,000 a
month by being a Facebook Builder!

It is so simple!

He posts this message on Facebook from time to time:


vlad uanclu Pey Cuys l can do 3000 fans Lo a fan page or 3000 member Lo a
group ln 630$, Lhe package also conLalns cusLomlzaLlon of Lhe page (deslgn)
lnLegraLlon of squeeze page. LhaL's 0.13$ / fan / member message me lf you
lnLeresLed :)


He now charges entrepreneurs $750 to $1,000 at a time, to build up 5,000 members on their
Facebook Group or 5,000 fans on their Facebook Page.

He takes on just 5 clients a month and makes $3,000 to $4,000 a month this way!

(Vlad actually gets more than 10 requests a month and cant keep up with the demand)

One shortcut he used: he bought various facebook accounts and facebook fan pages from
friends of his in Romania.

Vlad now has 27 Facebook accounts and various Facebook Groups of his own.

So when he takes on a client, he promotes their Page or Group to all his Facebook friends,
across 27 accounts.

This helps him quickly get 5,000 members into a Facebook Group or Page.

(Note: Ive recently purchased on www.Freelancer.com 100 Facebook accounts with 1,500
friends or more in each, for just $17 per account)

(i.e. buying 27 Facebook accounts would only cost $459 and just getting ONE client would
bring in $750 - $1,000 or more!)

Why do so many people want to build a group with 5,000 members?
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 130
When you have your own Facebook Group, you can send email messages to the members
from within Facebook (100% deliverability rate) and

a. You can promote affiliate offers to them and make money

b. You can promote CPA offers to them and make money

c. You can promote your own offers, products, and services to them and make money

d. You can promote JV webinars or your own webinars to them and easily & quickly get
100 or more registrations for your event!

The aim is to make at least $0.25 PER MEMBER OR FAN PER MONTH.

We know people are profiting MASSIVELY from Facebook Groups and Pages
This represents a big new opportunity on the flip side of it.

These new Facebook entrepreneurs need help! And theyre willing to pay A LOT OF MONEY
FOR IT!

This represents a BIG opportunity for you.

Heres your Action Plan:

1. Set up, build up, or buy up 30+ Facebook accounts (youll need a different email
address for each account I prefer gmail.com email accounts)
www.facebook.com
www.freelancer.com

2. Optional, but recommended: Set up 20 Facebook Groups or Pages of your own, and
use www.Fiverr.com and the strategies in Module 1 & 2 to quickly build them up to a
few thousand members

3. Post on your Facebook accounts 1-2 times a week an offer similar to Vlads:

Pey Cuys l can do 3000 fans Lo a fan page or 3000 members Lo a group for $730.
1he package also conLalns cusLomlzaLlon of Lhe page (deslgn) and lnLegraLlon of a
squeeze page. 1haL's $0.13 per fan or per member. Message me lf you lnLeresLed
:)"

4. Collect payment via Paypal or bank transfer or payment gateway (e.g. Worldpay,
2checkout, Paynova, etc.)

5. Promote their Group or Page to your Facebook friends!


Even if you get just 2 clients a month (thats just 1 client every 15 days)

thats $1,500 a month for just telling your Facebook friends about a new Group or
new Fan Page!
CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 131














Step #8
ut 1h|s Strategy Cn Autop||ot
- Automat|on & Cutsourc|ng

















CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 132

STEP #8: ut 1h|s Strategy Cn Autop||ot - Automat|on &
Cutsourc|ng



So far we have talked about

Creating Facebook Pages

Buying old-style Facebook Groups

Building a following of thousands of Facebook Fans and Group Members (in a
specific market)

Finding relevant products and offers that they might be interested in.

Communicating with your Fans and members, and monetizing your network by telling
them about certain products, services, and offers.


8y fo||ow|ng th|s bas|c strategy out||ned above, a |ot of peop|e are mak|ng
51,000 to 53,000 per month.

(see the 25+ success stories on pages 5 39 of this course!)


The problem, though, is that most of them are doing all the work themselves, and it is tying
up their TIME.

How can they use MORE LEVERAGE, make MORE money, AND free up their time?

How can they turn this into an automated income stream?


Thats where Automation and Outsourcing come in.







CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 133

utt|ng 1h|s Strategy Cn Autop||ot

Once you have understood the basic strategy explained in this course, you are ready to
EXPAND and rapidly scale your business up.

You can do this by OUTSOURCING this work to workers in the Philippines, who will work
full-time for you, for less than $200 a month.

Outsourcing definition: The practice of having certain job functions done outside a
company instead of having an in-house employee handle them, so as to concentrate on what
you do best and where you create the maximum value.

I recommend that you hire 1 to 10 outsourcers, gradually, to work on this business for you.

Georgina Lany has 10 outsourcers now. She pays them $150 to $200 each, per month.

They work full-time, growing her Facebook accounts, Facebook Pages, Groups, etc. DAILY
and getting her more TRAFFIC and more CLICKS every day.

Each outsourcer earns her approximately $600 to $1,000 in PROFIT per month.

Heres the strategy, in a nutshell:

1. Hire 1 to 10 outsourcers at http://manila.en.craigslist.com.ph offer $150 to $200 a
month for a VA Virtual Assistant that will help you with Facebook marketing tasks.
(see how on next page)

2. Each outsourcer creates and manages 4 (or more) Facebook accounts.

3. Each outsourcer focuses on 1 specific target market (e.g. weight loss).

4. Each outsourcer joins 100 relevant Facebook Groups and Facebook Pages per
Facebook Account.

5. Each outsourcer adds 150-200 new friends a day from those Pages and Groups.

6. Each outsourcer creates 1 new Facebook Group and 1 new Facebook Page per
facebook account (i.e. 4 Facebook Groups and 4 Facebook Pages per outsourcer,
initially though this can grow to HUNDREDS of pages and groups per outsourcer).

7. Each outsourcer posts 4 updates a day on the Facebook Pages Wall, 4 posts a day
to the Facebook accounts walls; and send 2 messages/week to Group members.

8. Result: Georgina gets AT LEAST 2,000 clicks per month per outsourcer (highly
targeted traffic) and $1,000 in affiliate commissions per outsourcer on average.

Note: this number will grow naturally, as the more your Facebook Groups and Pages
grow, the MORE traffic and sales they will generate.

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now 1o n|re An Cutsourcer



You can hire hundreds and even thousands of well-educated English proficient workers in
the Philippines, for just $200 a month, to work full-time on making you money on Facebook.

Heres what you do

First, go to http://manila.en.craigslist.com.ph and click on post to classifieds.



Next, click on job offered.



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Then click on I will abide by these guidelines, at the bottom of the page.



There are 32 different categories of workers to choose from (including web design/tech), but
I prefer to choose the Admin/Office jobs category:





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On the next page, you need to post your job requirements and your contact details.



It will end up looking something like this:


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This is the job post that I use:



VA Facebook Marketing

I am looking for a full-time Virtual Assistant (VA) to assist my company with marketing
activities on Facebook.

Full training is provided.

Requirements:
- Must speak good English
- Must have Internet access at home

Daily Tasks:
- Adding Friends on Facebook (from relevant, targeted Facebook groups)
- Joining relevant, targeted Facebook Groups
- Accepting Friend requests
- Creating Facebook Accounts
- Creating Facebook Pages
- Creating Facebook Groups
- Sending Facebook Group messages
- Posting updates on Facebook Account walls
- Posting updates on Facebook Pages walls
- Inviting friends to like our pages
- Inviting friends to join our groups
- Creating Facebook Events and inviting friends to event
- Buying Fiverr.com gigs and supervising completion
- Buying Facebook Groups, on Fiverr.com or Elance, Freelancer.com, etc.
- Identifying and contacting potential Facebook Joint Venture partners
- Answering Facebook messages

Full training is provided. Please send your CV.

Compensation: $150 - $200 per month





I dont mind paying GOOD outsourcers as much as $200 or even $250 a month ($9,000 a
year in total for the whole team), because they are helping me turn Facebook friends into a
$200,000-a-year income.




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This is the message that Glen Kirkham posts on Odesk.com,
Craigslist, and other outsourcing job sites:



I am looking to work with someone who can create new email accounts and set up
corresponding facebook accounts.

Step 1: Create New Email Account (yahoo or gmail)

Step 2: Create new Facebook account with the new email address

Step 3: Find an image to use as profile picture and copy and paste the information from a set
script (which I shall provide) into the information wall page and underneath the profile picture

Step 4: Rinse and repeat.

Initially I am looking at having this process be done for 2 hours a week... If however the
process is successful, I will be looking to up the workload and create a larger quantity of
accounts.

If you have any Questions, please contact me

Many Thanks


















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Next: click on ACCEPT the terms of use:





Then, fill in the Captcha test and click Continue:







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Finally youll see this message:




Once youve received the email from Craigslist, click on the link in order to publish your ad
onto their website.

You should receive 5-10 CVs over the next 2-4 days, of people in the Philippines eager to
start working for you. (re-post your ad once a week, to get more results)

Add them on Skype, and speak to them do a brief interview, to check their level of English.

Ask them why they want this job, ask them about previous jobs theyve held, ask them about
what they want from this job, etc.

Give them a simple task to complete for example one of the following:
- Create a Facebook Page (or a Facebook Group)
- Create a new Facebook account
- Join 100 Facebook groups in the weight loss niche market
- Contact 20 potential JV partners on Facebook (e.g. creators of Facebook Groups
relating to the Forex market) and arrange some joint ventures.

Key qualities your outsourcer must have:

1. Must speak good English
2. Must complete first task well and in time
3. Must have internet access at home!

What you need to do (at least at first):

1. Hire outsourcers
2. Train them, give them clear instructions, show them exactly what they need to do
3. Track their individual results (traffic, affiliate commissions earned, growth of Pages,
Groups, and Accounts) and fire under-performing outsourcers.
4. Find relevant offers and affiliate products to sell, and create the affiliate links, write the
messages and facebook updates

Note: you can outsource all of these tasks too.

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Managing Your Team daily supervision

1. They absolutely MUST send you a daily update.

This is a short email detailing what activities they completed that day, what
challenges they encountered, and how they got around them.

2. You can hire one outsourcer to manage the rest of your team (once you have 6 or
more outsourcers)


Motivating Your Team carrot & stick approach

1. Reward your best-performing outsourcers
(e.g. $100 bonus, a Flip camera, etc.)

2. Fire your worst-performing outsourcers every 2-3 months.

This process of rewarding your best outsourcers and firing the non-performing ones will
result in having a solid team of highly profitable, well-trained outsourcers.

According to Georgina Lany, she hired 30 outsourcers before ending up with 10 good ones.



How To Be A Great Manager

1. Be CLEAR about your expectations about EXACTLY what you want and expect from your
employee, what they are being measured upon.

2. Make sure you inspect their work. They need to know somebody cares about their work
and what they are doing. Make sure you show an interest in their DEVELOPMENT.

3. Comment positively on their work at least ONCE every 5 days.


Tracking Each Outsourcers Results

Georgina Lany assigns 1 target market to each outsourcer she hires, and sets up 1
Clickbank affiliate account for each one.

So, for example, if shes earned $1,400 this month in her Weight Loss clickbank account,
she knows that this is thanks to her outsourcer responsible for the weight loss market!

My friend Mark Vurnum had as many as 80 outsourcers at one point. He also tracked each
ones results by the affiliate commissions generated in each of 80 Clickbank accounts.

(Reminder: setting up Clickbank affiliate accounts is FREE)

Another way to track the TRAFFIC they generate: create shortened links with www.bit.ly

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Glen Kirkhams message #2 to Outsourcers

Good Day To You, I hope this message finds you well....

After an incredible response to the job posting regarding email and Facebook account
creation, I have carefully chosen four people to further onto an Interview phase because you
seem A. very capable to do this job B. You seem like very friendly people and C. I think you
have what it takes to help get this project going.

I am not really one who likes interviews, either giving or receiving, so I would just like to give
you a brief overview of your role within this exciting journey and then you can let me know if it
is something you are willing and able to do.

1. We are looking at creating multiple new email addresses (preferably via Yahoo, I found
this the easiest, and if you use PC, I recommend using roboform to fill the information).... The
details within the email account creation are not important i.e. the name and postal address...
We just need a new email account to hold our new Facebook account.

2. Go to Facebook.com and create a new account with the new email you have just
created.... The name of the person can be any *female* name, so, Lucy Jones, Sarah Smith,
Maria Saunders, Hayley Hooper etc etc. (If stuck for ideas, I suggest looking at a website for
female baby names)

3. Once the facebook account is created, we go and check the email account... Facebook will
have sent us an email to confirm our new account.. click the link to confirm and validate the
new FB account.

4. Go out and find a picture (I suggest compiling a huge database of female pictures before
actually doing this step, just to save time and have a lot of pictures in one folder) and
uploading it to Facebook as the profile picture for the account.

5. Lastly, We want to simply copy and paste a script I have created to fill in the "info" tab in
Facebook as well as a passage of text for underneath the profile pic.

(PLEASE USE THE SAME PASSWORD, & DATE OF BIRTH FOR EVERY EMAIL AND FB
ACCOUNT YOU CREATE)

That's it! Once thats done I would like you to email me an excel spreadsheet file with the
columns as follows:

Email: - Password: - ProxyHost: - ProxyPort - Birthday:

(Leave Proxy Host and Proxy Port as "default")

So as you can see it is a very easy process and once you have created a couple of accounts
you will be able to go through this process quickly and efficiently.

Please feel free to get back to me with any thoughts, comments and questions and I look
forward to working with you very soon.

Thank you :-)
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now 1o Use Software Automat|on


OK, now were getting to the really exciting stuff.

This involves using FB Auto Traffic software to automate a lot of your Facebook tasks.

A few of the advanced Facebook marketers use a version of this software to turbocharge
their online earnings.

In fact, they mostly hire outsourcers to use the software for them!

By using so much leverage, these Facebook Marketers are making $11,000 to $20,000+ a
month








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This software performs many tasks that Facebook marketers used to do manually:

1) Finds people
You can make a list of people from groups, fan pages, or people's friends.
Basically, it generates a list of people in a simple text file.

2) Adds people
You can add people from the list the software has generated above.

3) Sends traffic
- message targeted friends
- post wall updates
- comment wall updates
- message online friends
- like wall updates
- share wall updates

4) Advanced features:
- manage proxies
- change account password
- confirm friend requests
- find targeted walls
- fill profile information
- add online friends
- upload contact file (that's if you have your own database)
- upload profile pictures
- remove sent requests
- invite account friends

You can either do some of these actions to one account, or to as many accounts as you
select.

My outsourcers use this software, to amazing effect.

Tasks that used to take us 3 hours to complete now only
take 2-3 minutes!


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Tasks that used to take us 3 hours to complete now only take 2-3 minutes.

If youre serious about scaling up your Facebook business, make sure you invest in
this software.



You can program tasks to be performed in advance.

By combining such automation tools, with hiring one or more outsourcers, you can put your
Facebook marketing on AUTOPILOT.



















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now I Use 1hese Strateg|es 1o Make 517,000+ er Month:

Heres how I use Facebook to make thousands of dollars a month.

My three outsourcers create and manage my Facebook accounts, Facebook Pages, and
Facebook Groups.

In the last 8 months, by following the above strategies and by leveraging AUTOMATION
SOFTWARE and FIVERR.COM my outsourcers have built up for me:

114 Facebook accounts (25,000+ facebook friends, drawn from business opportunity
and internet marketing related Groups and Pages)
1 official Mark Anastasi Fan Page (1,500 fans),
multiple Facebook Pages (related to internet marketing),
7 Facebook Groups (22,000+ group members).

Every day they purchase Fiverr.com gigs to get us thousands of new Fans and Members, as
well as posting regular status updates on my Facebook Pages, every single day.

Here is how I monetize this network of friends, fans, and group members:

When I have a webinar or live seminar scheduled, one of my outsourcers creates a
Facebook Event on one of my Facebook accounts then re-posts that Event across all our
other Facebook accounts as well, inviting thousands of Facebook friends in the process.




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Once youve uploaded a picture, typed in your events title, and invited all your Facebook
friends to attend, your Facebook Event page will look like this:



This Facebook Event promotes a LIVE webinar on a given date (I set up the webinar on
www.gotowebinar.com it takes just 3 minutes; This service costs $99 a month).

I then promote this webinar through:
Facebook Events
Facebook posts
My Facebook Groups
My Facebook Pages

During the webinar I interview an expert someone that has a product to SELL.

The expert presents his offer during the webinar and we split the sales 50-50.
(Note: sometimes I am the only speaker on the webinar, and promote my own offer)

Each webinar registration is worth $15 to $100 in average sales-per-head.

The higher the price point (e.g. selling a $1,000+) the higher the sales per head, usually.

By the way, in September alone I got 881 webinar registrations in 5 days this way JUST
FROM FACEBOOK! (This resulted in over $13,000 in sales immediately, and more later!)

We now get over 1,000 webinar registrations per month thanks to Facebook, generating over
$17,000 a month on average!

To find out more about this strategy please study my Facebook
Events module in your Members Area.
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Next Steps & Conc|us|on































CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 149

Next Steps & Conc|us|on


It Is Now CUk 1urn 1o rof|t Irom 1h|s AVALANCnL of Iacebook 1raff|c


Listen

These strategies really, really works.

It is working for me.

It is working for my FRIENDS and my CLIENTS.

I have shown you more than 25 examples and case studies of people profiting thanks to
Facebook

Regular people, like you, like me.


This will work for YOU too. You just need to DO it.

Study this course and make sure you TAKE ACTION!


I highly recommend you take action and quickly build up one or more Facebook Pages and
Groups, until you have a network of at least 20,000 fans and members.

I believe this will help you create a steady income of $2,000+ per month.

The good news is that getting 20,000 fans/members can be achieved very quickly!

I myself got 8,870 Group members in less than 30 days!

Nadeem Malik got 4,500 fans for his Millionaire Club Page in less than 30 days!

Adam Miller got 55,000 fans for his weight loss Page in less than 30 days!

Georgina Lany got 30,000+ Facebook fans and members in less than 30 days!

Tom Miller got 11,000 fans and members in less than 30 days!

Nick Peall got 60,000+ fans in just 48 hours! (with Facebook Ads)

This will work for YOU too. You just need to DO it.


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I |ook forward to we|com|ng you onto our I8 Underground L||te Coach|ng
rogram.

.see|ng you |n person at one of our U|t|mate Iacebook Market|ng
Sem|nars.





.or see|ng you at one of my kap|d Income Generat|on Workshops!




To Your Success,

Mark Anastasi

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Appendlx




























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"now 1o Get 100 Iacebook Accounts W|th At
Least 1,S00 Ir|ends In Lach In Less 1han 90 Days"




Now this would be highly frowned upon by Facebook, but I know a few Internet marketers
who have posted jobs like this one above on http://www.freelancer.com

These ended up costing $17 per account, though you can get accounts with just a few
friends for just pennies






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"1he 5100,000 keport"
uiscover 1he 5ecrets 1o 1urninq lriends lnto 5100,000+ 4 Yeor


With proper strategic thinking you can turn 10,000 Facebook friends into a $100,000 a year
income.

I am not suggesting that you start marketing to your actual friends and relatives.

I am talking about building up 10,000 Facebook friends from a specific target market.

The idea is to use Facebook to establish yourself as an expert in a specific field, and then
sell your expertise in the form of consulting, coaching, marketing services, investing services,
etc.

You can establish yourself as an expert by having an interesting blog, or producing an
interesting Special Report, creating a product, doing a webinar or teleseminar,
speaking at a seminar, publishing a book, conducting interviews

All these things can build a brand and establish someone very quickly (sometimes
INSTANTLY) as a credible expert on a given topic.

If he/she has written this ebook they MUST be an expert!
Or: If he/she is doing this webinar they MUST be an expert!

People want to learn from experts, they want to be coached, trained, and helped by experts.

Instead of getting 2,000+ clients a year earning you $40 affiliate commissions, you can earn
$100,000 a year by using Facebook to get

15 clients a month paying you $500 each
(You could sell a coaching session; Workshop tickets; Home study courses)

8 clients a month paying you $1,000 each
(website design? one-on-one coaching? Workshop ticket? A ready-made business? A
ready-made Group or Page with 5,000 fans or members?)

100 clients paying you $97 a month
(monthly group coaching? A software service? A simple marketing service?)

30 clients a year paying you $3,000 each.
(One on one coaching? Ready-made business? A marketing campaign?)

10 clients paying you $1,000 a month
(local business marketing done for them, SEO service, etc.)

I know dozens of experts who do exactly this. And some have used Facebook to make
just 1-2 business deals that have brought in EVEN MORE

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"Iacebook: A Io|nt Venture Go|dm|ne"
uiscover 1he 5ecrets 1o 1urninq lriends lnto 5100,000+ 4 Yeor - Port ll



Facebook is just a GOLDMINE of joint venturing opportunity.

Robert Grant used Facebook in 2009 simply to identify and contact potential joint-venture
partners in his market.

The result?

He made $500,000 in his first year!


( Make sure to ||sten to our |nterv|ew w|th kobert Grant, |n your Members
Area!)

My friend Tracy Repchuk connected with another entrepreneur thanks to Facebook and this
resulted in a $250,000-a-year business deal!




You might find that thanks to Facebook you only need to connect to a handful of KEY people
and COMPLETELY change your life

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"3 M||||ona|re Secrets - 1he 8as|c r|nc|p|es of Money-Mak|ng"


M||||ona|re Secret #1:

Money |s Noth|ng 8ut 1he Measure of 1he Va|ue ou Create Ior Cther eop|e.

You get paid in direct proportion to the amount of value you deliver according to the
marketplace, says Brian Tracy.

What is Value? What do people value? What do people want?

People want solutions to their problems.

They want solutions to their health problems, personal problems, money
problems, debt problems.
They want more traffic, more sales, and more customers.
They want to have fun.
They want a relationship.
They want status, recognition, to be admired, to be liked, to feel special.
They want food, clothing, housing, electricity, fuel, transport, lighting, internet
access, computers, holidays, entertainment, sex, etc. etc. etc.

These are just a few of the things that human beings value and are willing to pay MONEY for.

If you figure out how to deliver more VALUE you will make more money.

On Facebook people TELL you what theyre interested in!

They join Groups and they like Pages that are related to their interests!

This makes it much easier for you to ADD VALUE to them by providing them with products
and services that relate to what theyre already interested in!



(As my g|ft to you, you can now down|oad '21 M||||ona|re Secrets 1hat Changed
My L|fe' for IkLL at http:]]www.mark-anastas|.com]21secrets 1hese are the
secrets that a||owed me to go from zero to 58,000,000 |n sa|es on the Internet)








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M||||ona|re Secret #2:

Money = Va|ue x Leverage

To use leverage means The ability to multiply the outcome of one's efforts without a
corresponding increase in the consumption of resources. In other words, "doing a lot with a
little."

When I started out in business in 2004, I wrote an ebook.

The ebook had great content, and provided fantastic new solutions. I had created new
value.

But as long as it stayed on my computers hard drive and wasnt distributed to anyone, I
wasnt making any money.

I needed to use leverage.

I started leveraging the Internet, Clickbank.com, Affiliates, a web designers expertise, joint
venture partners, autoresponders, email marketing, Google Adwords, Advertising, etc

thats when I started making money thanks to my ebook.

If YOU want to make more money, YOU need to use more LEVERAGE.

Using more leverage means youll get MORE results with LESS effort.

Thats the beauty with Facebook

Think about all the incredible LEVERAGE you are gaining

Thanks to Facebook you are leveraging

Facebook a network of 600+ million users!

The Internet a billion-dollar infrastructure that spans the globe!

Clickbank.com 12,000 products ready for you to promote and make money from!

CPA networks thousands more offers for you make money from!

Facebook Pages and Facebook Groups they allow you to communicate directly with
millions of Facebook users!

Use more leverage to reach more people and deliver MORE VALUE.

More Leverage = More Money


CopyrlghL lnsplred Croup LLd 2011 - All 8lghLs 8eserved 137
M||||ona|re Secret #3:

"Mak|ng Money Is SIMLL. I|nd Cut What 1hey Want, And GIVL 1nLM What
1hey Want"



A business is simply a provider of solutions to a target market that needs those solutions.





And what is marketing?

Marketing is simply the process of communicating to that target market

Yoooo-Hoooo! Hello!!! We have the solution you need right here!

Examples of target markets:

- People who want to lose weight
- People who want to make money online
- People who want to get into a relationship
- People who own a restaurant
- People who want to get rid of Arthritis
- People who want to buy a car
- Etc.

There are thousands and thousands of target markets to choose from.

The point I am making is that Facebook allows you to communicate to 600 million people
around the world, and share with them solutions to their problems.

Thats how you can add value to them and therefore make money.
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