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Camera Movement

Pan
Crane
Stedicam
Tilt
Zoom
Crash Zoom
Trucking
Aerial/Birds Eye View Shot

Low Angle
Medium Shot
Over the Shoulder Shot
Overhead Shot

Point-Of-View Shot (POV)


Reaction Shot

Reverse Over the Shoulder shot


Shot Duration
Two Shot
Worms Eye View Shot
Framing

Camera Angle

Canted Angle
Close Up

Establishing Shot

Rule of Thirds

Extreme Close Up

Depth ofField

Extreme Long Shot

Pull Focus
Deep Focus
Shallow Focus

Eye-line Match

High Angle
Long shot

Editing
Straight cut
Continuity Editing
Cutaways
Parallel Editing

Duration and pacing


Slow Motion
Flashback
Movement match
Wipe
Freeze Frame
Montage Editing
Axis match
Direction match
Iris-in
Iris-out

Match Cut

Graphic Match

Cross Cuttinglarallel Cut


Jump cut

Juxtaposition
Linear Narrative
Shot/reverse Shot

Fade

Mise en Scene
Location
Set design
Costume
Make-up

Lighting
Colour
Props

Sound
Diegetic Sound
Non-Diegetic Sound
Sound Bridge
Score

Sound effects

Ambient Sound

Foley
Synchronisationl Asynchronisation
Voice-over
Sound Motifs

Atmospheric Sound
Dialogue
Music
Silence

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Taking Notes on the Extract. Textual Analysis

Tips

Take notes this wav


Establishing Shot

Editing

Camera Movement

Mise

Sound

SFX or Representatin

1. Rephrase the question as your introduction


2. Discuss the establishing show (all elements within it)
first
3. Discuss the extract either chronologically or use
separate paragraphs for each area
4. After you have discussed the establishing shot, if you
are discussing each area individually, discuss the most
prominent area first. Make sure you leave enough time
discuss all areas
5. Make a point, use a specific example. analyse it for
effect on audience and then link it to represenation

Higher Marks Exam Timings


1. Assessing how techniques work together

to create an effect
2. Analyse how and why techniques have

been subverted
3. Structure

4. Sequencing/duration of techniques

5. PACE

Overall time allowed for note taking remains unchanged.


The timings for the DVD or Audio extract for G3221 are now as
follows:

Two minute break to read section A


First extact played/screened (no notes to be made at this time).
Second extact played/screened (notes may be made)
Short break for note making

Third extct played/screened (notes may be made)


Short break for note making
Fourt extact played/screened (notes may be made)

Short break for note making

Total viewinglistening time 30 minutes (extract lengths may vary


slightly from senes to senes).

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What you're being asked to do?


Answr one compulsory question based upon case study work
Candidates should be prepared to demonstrate understanding or
contemporary institutional processes of production, distribution, marketing

Revision Session
AS Media, Case Studies

What areas must I be aware of


regarding my case study work?
the issues raised by media ownership in contemporary media

practice-Media Ownership

t~~~~~lo~~nd1;t~~~fi~~S a~~~a;Oe~V;rgen~~~~~ce:~~. i~ergy.

~rOduction Process. Distribution ~eSSr Marketing ~rocess


the lechnologies that have been introuced in recent years at the
levels of production, marketing and exchange-evelopment of

and exchange/exhibition at a local, national or intemationallevel as well as


British audiences' reception and consumption.
Emphasis should also be placed on the students' own experiences of being
an audiences of a particular medium (video games).
Focus on the reception by a variety of (British) audiences
Also think about next generation capabilities (HD, Blu-Ray, online services
etc) on the production, distribution, marketing and consumption of games
Candidates will be expected to focus on a particular medium but should
make reference to related media where relevant.

How you'll be assessed?


Explanation/Analysis/Argument (40%)
. Use of Examples (40%)
. Use of Terminology (20%)

technologies Production Process, Distribution Process,


Marketing Process

the signifcance of proliferation in hardware and content for

instfttions and audiences-Proliferation of hardware and


softa re

the issues raised in the targeting of national and local audiences

(specifcally, Btish) by intemational and global institutions-

udience

the ways in which the candidates' own experiences of media

consumption ilustrate wider paUems and trends of audience


behaviour-O Experiences

Future

What does the use of


Explanation/Analysis/Argument mean?

What does the use of Examples

. Show understanding of the task

Evidence from case study material award marks to reflect the range and
appropriateness of examples

. Knowledge and understanding of


institutional/audience practices - factual

knowledge is relevant and accurate


Clear argument, substantiated by detailed
reference to case study material

mean?

. Range of examples from case study and

own experience
. Examples relevant to the set question

. Material relevant to set question

=1

What does the use of


Terminology mean?
. Terminology is relevant and accurate
. Issues have been expressed clearly and fluently
using a style of writing appropriate to the

complex subject matter,


. Sentences and paragraphs are relevant, have
been well structured, using appropriate technical
terminology,
. Few errors of spellng, punctuation and

grammar.

What do example questions look


like?
. Discuss the issues raised by an institution's
need to target specific audiences within a media
industry which you have studied, (50)
. Discuss the ways in which media products are

produced and distributed to audiences, within a


media area, in which you have studied, (50)
. How important is technological convergence for
institutions and audiences within a media area

What do I need to do for higher

marks?
'In seclion B of the AS exam students who have looked at two case
studies have had more success than those who have followed a
single case study as they have been able to compare and
contrast and give a varied response. What ever industry you are
looking at (film, music. magazines. videogames, newspapers,
radio) the best responses so far seem to have followed the

strategy of looking at a major player e.g, Universal Films and a


minor player e.g. Warp Films as this helps contrast the different

production processes, distbution and technology and


strategies available.'

From Rob Carlton, Qualification Manager, OCR Media


Studies (e-mail, 5/25/2010)

How should i revise?


. Make a table with and make notes in the
appropriate areas regarding your case
studies. Look for links between the various
areas-there will be crossovers

. Read over case study notes/articles


. Do timed mock essays

which you have studied?

Helpful Site
. http://prezi.com/sdh-zvr-

wddo/q322teach i n qfilml

Area
The issues raised by media ownership in
contemporary media practice-Media

Ownership
The importance of cross media convergence and
synergy, in production, distribution and
marketing-Convergence, Synergy,

Production Process, Distribution Process,


Marketin~ Process
The technologies that have been introduced in

recent years at the levels of production,


marketing and exchange-Development of

technologies Production Process, Distribution


Process, Marketin~ Process
The significance of proliferation in hardware and
content for institutions and audiences-

Proliferation of hardware and software


The issues raised in the targeting of national and
local audiences (specifically, British) by
international and global institutions-Audience
The ways in which the candidates' own
experiences of media consumption illustrate
wider patterns and trends of audience

behaviour-Own Experiences
The future

--..- -"'--J ...._. ......_.... .. _....-

Case Study One: Name:

Case Study Two:


Name:

Case Study Three:

Name:

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