Beruflich Dokumente
Kultur Dokumente
vg
sailboat edition
www.yachting.vg - ISSUE 02 / FEBRUARY 2012
y nle oh t est b
5TIPS
YACHT BROKERAGE
I N T H E B V I S : YA C H T B R O K E R A G E - YA C H T C H A R T E R - N E W S - E V E N T S
Yachting
CONTENTS
6 5 digital marketing commandments 12 The Yachting Network
yachting marketing platform
94 Charter listings
16 What to include
31 Charter Destination
French Polynesia
g.vg
Olivier Baelde
WELCOME TO YACHTING.VG
editor@yachting.vg
Yachting.vg
Editor
Olivier Baelde
editor@yachting.vg
M
Marketing Solutions for Yacht brokerage and Yacht charter companies are our primary focus. We developed over the last 24 months an online platform using the latest technologies in terms of web design, database architecture, cloud hosting. Furtermore, a very powerful social network integration though APIs allows the brokerage and charter companies using our yachting solutions to gain maximum exposure on a worldwide basis with a minimum of efforts on their side. Then, our montlhy magazines generated through an InDesign CS5 workflow integration allows to generate on a monthly basis magazines for every sites composing The Yachting Network. Magazines are available in printed and electronic versions. Join us
Advertising mgr
James Blackburn
advertising@yachting.vg
Sales mgr
Ian Foster
sales@yachting.vg
Marketing mgr
Ian Coleman
marketing@yachting.vg
PR mgr
Antoine Bonvin
pr@yachting.vg
Subscriptions mgr
Danielle Chiocci
subscriptions@yachting.vg
Yachting.vg
ately people are talking about luxury brands and digital marketing. Is Digital Killing the Luxury Brand? Invariably, these discussions evaluate the dangers of leveraging a wholly democratic platform in order to promote a wholly exclusive industry. But, as usual, the discussion misses the point.
The question is not if luxury brands can safely leverage digital media. The question is how. With that in mind, here are five commandments for marketing luxury brands using the most democratic media in the world.
In order to democratize without downgrading, luxury brands must maintain the digital conversation by engaging more aspirational consumers and including them in a controlled brand dialogue. On the other hand, the brand must prevent brand downgrading by embracing cleverness and avoiding mimicry, by ensuring innovation and not stealing from their traditional campaigns, and by treating digital media like the marketing powerhouse that it is. All the while, luxury brands must strive toward the highest creativity, elegance and production quality. Only in this way can luxury brands both cultivate desire and maintain exclusivity, and thus, grow in the digital world safely.
Yachting.vg myMagazine
Yachting.vg myMagazine
Therefore, Burberry successfully reaches a significant audience while maintaining brand control. Luxury brands must learn that they can create digital campaigns with embedded brand control. Killing the conversation outright is not the answer.
For instance, they digitize a traditional TV spot by compressing and uploading to YouTube, Having or they post a print ad to Facebook. a marketing This blanket strategy weakens the perception of luxury brands. Just as one wouldnt put a 30-second static print ad on TV, so should one avoid stealing traditional media by hawking it in the digital space.
Luxury digital media requires a development, production and deployment strategy specific to its digital channels. Nothing less will do.
strategy is good, but having a marketing strategy that works is great! Using social media requires a careful thought process, strategic planning and flawless execution.
Very often, businesses jump on to Facebook and Twitter without even analyzing what they need out of these social networks. They claim that since their competitors are using social media so they have no other choice but to adopt social media. Sooner than later, such businesses are caught off-guard and their social media ambitions reach a tame end. It is important for businesses to analyze how social media can help them. They need to observe how people use social media and how their competitors are leveraging it. Analyze your business needs and how various social networks like Facebook, Twitter, LinkedIn and others can fulfill these needs.
Yachting.vg myMagazine
SUNSEEKER 70 - 2010
6 7 5 0 0 0 - TA X N O T PA I D
International Yacht Brokerage - John Watts
United Kingdom (+44) (0) 1202 440 440 www.iybltd.com
SUNSEEKER 70 Manhattan, 2010, Lymington, Hampshire United Kingdom, 1,795,000 Providing unlimited open-air fun and sumptuous accommodation, the Manhattan 70 sets the standard for high-level entertainment, putting the emphasis on fun and excitement in Sunseekers inimitable style. Effortlessly blending luxury with practicality, the Manhattan 70 has a broad beam, graceful profile and extended cruising capabilities. En suite accommodation for eight and self-contained aft crew quarters make the Manhattan 70 a highly versatile vessel.
PRINCESS 54 - 2011
6 7 5 0 0 0 - TA X N O T PA I D
International Yacht Brokerage - John Watts
United Kingdom (+44) (0) 1202 440 440 www.iybltd.com
PRINCESS YACHTS P54, 2011, Mallorca, Spain, 675,000 This Princess P54 was sold by us this year, the owner already wants to upgrade to a larger Princess! This actual boat was on the Princess stand at the London International Boat Show 2011.Specification includes twin 775hp Volvo D12-800 diesel engines, Bow thruster & Stern thruster, Raymarine C120W dual station colour radar / GPS / chart plotter, Reverse cycle Air-Conditioning, Electro-Hydraulic Passerelle, 13.5kW Onan Generator, TV / DVD to saloon & stateroom, iPod docking station in saloon - Walnut woodwork with gloss finish.A fantastic opportunity to own a very nearly new boat with significant savings against the list price!
Yachting.vg
1 THE YACHTING
NETWORK
A new approach to yacht brokerage and yacht charter marketing: integration with social networks.
12
ONGITUDE 64
elcome to the Longitude 64 monthly magazine. The primary purpose of this magazine is to present yachts for brokerage and yachts for charter from clients using our yachting solutions. In order to provide them with a competitive advantage, we decided to integrate our online platform called The Yachting Network with the Adobe inDesign workflow. The end result being that all the listings from clients using our online yachting solutions are as well included in our monthly magazines. It brings them maximum exposure as well as brand recognition. We believe that there is still a need for a printed version to allow readers to be able to read offline while traveling for example. Furthermore, it allows our clients to reach potential buyers who are not always willing to stay a long time in front of a computer screen in order to review luxury yachts for sale or charter. A printed version still has its charm.
We hope you will enjoy reading every month our magazines. In the following months, every site part of The Yachting Network will be integrated in the Adobe Indesign workflow in order to generate monthly magazines adding again some exposure and visibility to our clients listings. The architecture of our platform now comes full circle. We are able to provide to all clients using our yachting and real estate solutions an integrated platform able to deliver online and offline visibility through very efficient web services. Furthemore, our complete integration to over 15 social networks through APIs allows clients using our solutions to post automatically listings updates on their social media accounts.
Web Platform
sites of our clients running one of our yachting solutions and social networks and coupled with a printed version will bring them a very powerful platform to increase the visibility of their listings. Unlike third party listing sites specializing in yachting, clients list their yachts only once on their websites in our yachting solutions and then syndication takes place. It insures that their domain name and web site is the place where all listings are managed, indexed first by search engines and where all inbound traffic goes back to when syndicated to other sites. Over time, this strategy will bring continuous lead generation at a fraction of the cost spent on multiple third party listing sites where listings are lost in the crowd.
grated Syndication Services: Our Solution offers a very powerful synchronization tool in order to increase instantly the visibility of the listings in the Longitude 64 Yachting Network composed of over 15 web sites (and growing) targeting the yachting and luxury markets. Yacht Listings are as well distributed in RSS feed format to different subscribers and feedburner. XML feeds are syndicated to generic third party web sites like Olx, Vast, Oodle. It helps in increasing backlinks to the clients website. Additional XML feeds following the openmarine standard (www.openmarine.org) generate files compatible with The Yacht Market, Boatshop24, Boat 24, Jameslist... completing a very powerful array of syndication tools.
The Yacht Brokerage Solutions for joomla was designed to answer the needs of yacht brokerage or dealership companies. It provides extensive features not found in the competition. The Yacht Brokerage solution includes lead request management to store all yacht requests. The Yacht charter reservation Solutions for joomla was designed to answer the needs of yacht charter companies. It provides extensive features not found in the competition. The Yacht Charter Reservation solution includes reservation requests and quotes management as well as online availability calendars. The Docks & Slips Solution for joomla was designed to answer the needs of real estate agencies specializing in the sale and rental of yacht slips. It provides extensive features not found in the competition. The Docks & Slips solution includes lead request management to store all yacht slips requests.
Yachting Solutions
Several magazines are published on a monthly basis and include all the listings from the clients using our yachting solutions. It adds another promotion alley using a different media. Lisitngs from clients are visible online or offline maximizing the visibility.
Magazines
13
Yachting.vg
JUST REDUCED Aicon (2006 model) with twin Caterpillar engines (1550Hp) each. This is a stunning and sleek looking vessel. Built in 2006 and commissioned in 2008, JR is being sold due to the owner up sizing, she is SSR registered and ready for immediate delivery. The owner will consider any reasonable offer.
This Cammenga has had a complete rebuild in 2006 with new interiors, new engine room (engines, generators,etc), new electronics, new passarelle (2008), new paint job and new teak decks. She has an exceptional layout of 4 cabins + crew. The owner is a motivated seller.
An effective SMM strategy will leverage all quality online social hubs where users and customers meet and converse. A good SMM portfolio includes a presence on diverse and multimedia social sites. Lets take a look at the key elements of a good SMM strategy.
Yachting.vg
STRATEGY
A
well planned and executed social media marketing (SMM) strategy takes you where your users and buyers are. It lets you share the voice of your organization, get real time feedback for your products, create an instant buzz for your new product offerings, build customer loyalty, and reach an informed target audience. The great thing about a well carried out SMM strategy is that it requires very little financial investment from your side.
16
sites where you can create profiles to connect with your target audience directly. Create a Facebook fan page. Create tweets and retweets on Twitter. Create your organizations profile on Linkedin. According to statistics released by Facebook, the social networking website has around 500 million active users, of which around 50% log in every day for commenting or browsing. A Facebook fan page thus makes a lot of sense to reach an active online audience. On the other hand, Twitter has real time updates and news-worthy tweets that even search engines
show in their search results. The tweets about your products are quickly read and responded to by other users. A Twitter account to respond to and create a buzz about your product is therefore essential. Linkedin is accessed by a variety of professionals and businesses looking to connect and research for work and business. Hence, a Linkedin account for your organization is great for networking within the industry or with vendors.
17
Yachting.vg
Suspendisse consectetur mauris vitae odio semper euismod. Curabitur in enim augue. Curabitur vel tincidunt odio. Integer volutpat tempus nunc, sed molestie velit pellentesque eu. Praesent dapibus enim turpis, at lacinia purus. Fusce dictum fringilla justo ut pellentesque. Vivamus eu urna dolor, id ultrices odio.
myMagazine myMagazine
Blogs, Microblogging engadget_logoBlogs give you a wide platform to talk about key issues. Blogs are also a great way of bringing traffic to your main website. For an effective blog, you need to post fresh and relevant content frequently, monitor and respond to comments, create internal links, and build a community of loyal readers. Microblogging through sites like Twitter also lets you send short, crisp updates. Some famous company blogs are www.engadget.com, googleblog.blogspot.com, blog.facebook.com & en.community.dell. com/dell-blogs/default.aspx. If you want blogs related to SEO, you can check out searchengineland.com, www.seomoz.org/ blog or www.searchenginejournal.com. Online Videos Online VideosWebsites like Youtube have created a whole new arena for multimedia interaction. Sharing and viewing videos is now, not just an activity enjoyed by individuals for their own pleasure, but also a great way for an organization to share information about its products. Organizations have found sharing interesting and related videos on Youtube to be a great way of ensuring continual, sustained interest of the target audience.
You can upload interviews of your top management, share presentations, or even share videos of social or business events in your organization. When Intel uploaded fun and digitally enhanced videos of its Consumer Electronics Show exhibit, it not only created a buzz but also ensured users got to know about its new Core Duo processor. Photosharing, Slide Sharing Photo Sharing Sites Like FlickrSharing relevant and interesting images with your user base also helps in creating pleasant, long-term associations. The images can be about widely anticipated events like a product launch, celebrity associations, or the organizations internal events. Websites like Flickr have an active user base and can be leveraged for this purpose. Slide sharing, on the other hand, directly appeals to the users needs by sharing information that they need and would use in their business. If your organization has conducted any good-to-know research, you can share the findings online. You can also share your presentations, slides, and reports through websites like Slideshare and Scribd.
18
Podcasting itunes_podcast_iconAs per Podcast.com, Podcasting is the method of broadcasting audio files over the internet which can be downloaded and listened to via your computer and/or portable music player. The reason why podcasting is linked directly with the name iPod is due to strictly to the familiarity of origin of the word wherein people first began downloading music audio files to listen to them on their iPods.. Podcasting can help you reach more users to promote your products and services. Many users find podcasts a great way of staying in touch with new developments while on the move. Websites like Blip let you conveniently share your podcasts. Other famous podcast sites are podcast.com & Apples Itunes Podcast.
l Check the enthusiasm and commitment of your top management and marketing department for having a dedicated SMM strategy. In case the commitment seems inadequate, discuss and educate till you get a dedicated and informed agreement. l Assign responsibility to the correct department, whether it is PR, marketing, communications, or other. Create a team with well defined goals regarding your SMM strategy. This may mean creating micro-goals like number of blog posts per week, time duration set for responding etc. l Study the existing sites and find out where you need to focus your attention the most. l Create measurable target goals of what you want to achieve from your SMM strategy.
19
Yachting.vg
Yachting.vg
ommon Mistakes
companies Make With Strategy: Some of the most common mistakes companies make with social media revolve around making decisions that arent consistent with having good business sense. Because social media tools are free, some companies tend to take the wrong approach: use all tools to see what sticks. Here are some of the most common mistakes to avoid with social media strategy:
22
23
myMagazine
0 Facebook
On Facebook for example, the new graph API allows to post update statuses about listings, upload images in albums , post events in calendar.. As well, you can use the facebook user authentication to login into your site and read or contribute to your content. The advantage is that you can at the same time know more about this person and propose a subscription to your newsletter. When he connects to your site with his facebooks user id , you will be able then to send messages directly through the facebook graph API. It will allow you to keep this user informed about your company activities automatically through your website. It provides an extra
By inviting your friends and followers to visit and connect to your site using their facebook user id , you give them the possibility to share information and recommend other users to connect with you. On the new site www.yachting.vg, we are currently experimenting with several new functionalities of the Graph API. Integrating your site more tighly with external social networks will allow you to communicate faster new information to be given to followers and groups. You will be able to provide a constant flow of information and news through automated tasks. When users
There are so many ways to use social media to communicate with the customer, and as social media goes mainstream companies are finding new ways every day. All of these purposes for communication fall into three main functions: public relations and marketing, sales, and customer services.
24
visit your website, your can control the information given to them as well as getting their feedback on specific polls or through a comment system. You can inform your groups, friends and followers that the newsletters generated every month is available on your website. The important point in this social network integration with your website is to keep the channels open and regularly communicate to provide new information and news. Readers will be more likely to visit your site on a regular basis if they get weekly news from your site. This could be fastidious if you had to do it manually , but by creating automated tasks to post automatically on a regular basis for example a new yacht listing or price reduction offer, you keep the flow going.
25
myMagazine
myMagazine
0 Abusing permission
Abusing permission is a fast way for companies to lose credibility, damage relationships, and generally make a bad name for themselves in social media. So where do you draw the line with abusing permission? Unfortunately, this question is similar to asking where comedians draw the line with potentially offensive jokes. The truth is that different users have different levels of tolerance. Just like a comedian might experiment with messaging based on the feedback he or she is receiving from the audience, your company must experiment with the right level of communication, erring on the side of unobtrusive.
0 Strategy definition
The framework for developing a social media strategy consists of three potential functions: public relations and marketing, sales, and customer services. Social media can be used to further goals within just one of these three functions, two these functions, or a
26
Every social media user has a very clear idea of what social media means to them, and how they want to be approached by companies on social media. Most companies dont realize that the way they approach social media sends its own message to consumers.
company could use social media to satisfy the needs of all three of these functions. These three functions feed each other in a cycle, and companies can create a fairly comprehensive social media strategy by taking each into consideration.
27
myMagazine
The Riva 75 Venere provides luxury accommodation for up to 8 guests in 4 cabins, plus 3 crew in an additional 2 cabins. This Riva 75 Venere is a well-equipped and well maintained example. The stunning model benefits from an extensive interior refit and hull painting in 2008. She is in private ownership, has never been chartered and has only been used June-August 2008, for 5 weeks during summer 2009 and only a few days since 2010.
The yacht Azimut 105 is designed from the most famous yacht producer Azimut. The yacht has a length of 31.40 meters, which is equals to 103 feet. The beam of Azimut 105 has also a beam of 6.98 meters and draft of 1.97 meters. These measurements are giving the displacement of 122 metric tons of the yacht.
Yachting.vg
30
French Polynesia
rench Polynesia sprawls over an area of 5.2 million sq. km (2 million sq. miles) in the eastern South Pacific. Thats about the size of Europe, excluding the former Soviet Union countries, or about two-thirds the size of the continental United States. The 130 main islands, however, consist of only 3,885 sq. km (1,500 sq. miles), an area smaller than the smallest American state of Rhode Island. Only about 260,000 souls inhabit these small specks. The territorys five major island groups differ in terrain, climate, and, to a certain extent, people. ith the exception of the Tuamotu Archipelago, an enormous chain of low coral atolls northeast of Tahiti, all but a few are high islands; that is, they are the mountainous tops of ancient volcanoes eroded into jagged peaks, deep bays, and fertile valleys. All have fringing, or barrier coral reefs, and blue lagoons worthy of postcards.
31
Yachitng.vg
Yachting.vg
SOUTH
PACIFIC ISLANDS
The most strikingly beautiful
The most strikingly beautiful and most frequently visited destinations in the South Pacific are the Society Islands, so named by Capt. James Cook, the great English explorer, in 1769 because they lie relatively close together. These include Tahiti and its nearby companion Moorea, which are also known as the Windward Islands because they sit to the east, the direction of the prevailing trade wind. Tahiti is the most developed island in French Polynesia. Dont be surprised when you take the freeway from the airport into the noisy, bustling capital of Papeete. Chic bistros and high-rise shopping centers long ago replaced the citys stage-set wooden Chinese stores, and the glass and steel of luxury resorts out in the suburbs have supplanted its cheap waterfront hotels. If youre into cities, Papeete will be right up your alley. Even if youre not, Tahiti is well worth seeing, especially its fine museums devoted to the painter Paul Gauguin, the writer James Norman Hall, and the islanders themselves. Most modern visitors bypass these jewels and quickly head to Moorea, just 20km (12 miles) west of Tahiti. The short journey is like being transported to another world. Mooreas mountain peaks and fingerlike bays are world-renowned for their awesome beauty.
32
Rangiroa
Huahine is almost as beautiful as Moorea and Bora Bora, but with only a handful of hotels, it retains much of its old Polynesian charm. The administrative center of the Leeward Islands, Raiatea lacks beaches, but the deep lagoon it shares with Tahaa makes it the sailing capital of French Polynesia. Tahaa has only recently opened to tourism, with one of French Polynesias top resorts now sitting out on a small reef islet. Virtually unscathed by tourism, but a favorite retreat of French residents of Tahiti, Maupiti has a few locally owned pensions. It can be visited on a day trip from Bora Bora. To the south, the reef at Fakarava encircles the worlds thirdlargest lagoon. Out here youll find marvelous snorkeling and diving in massive lagoons stocked with a vast array of sea life. The atolls may seem anticlimactic after youve seen the high islands, so I suggest visiting them before exploring the Society Islands.
Marquesas islands
Made famous in 2002 by the Survivor television series, the Marquesas are a group of 10 mountainous islands some 1,208km (750 miles) northeast of Tahiti. They are younger than the Society Islands, and because a cool equatorial current washes their shores, protective coral reefs have not enclosed them. As a result, the surf pounds on their shores, there are no encircling coastal plains, and the people live in a series of deep valleys that radiate out from central mountain peaks. The Marquesas have lost their once-large populations to 19th-century diseases and the 20th-century economic lure Papeete; today, their sparsely populated, cloud-enshrouded valleys have an almost haunting air about them. Archaeological sites with their ancient tikis are prime attractions in the Marquesas. Of the six inhabited islands, only Nuku Hiva and Hiva Oa have international standard hotels, and only they and Ua Huka and the incredibly beautiful Ua Pou have airports. The Marquesas are best visited via Aranui 3 cruises, which visit all the inhabited islands including Fatu Hiva, another dramatic beauty.
Tuamotu Archipelago
Moruroa Fangataufa Across the approaches to Tahiti from the east, the 69 lowlying atolls of the Tuamotu Archipelago run for 1,159km (720 miles) on a line from northwest to southeast. The early European sailors called them the Dangerous Archipelago because of their tricky currents and because they virtually cannot be seen until a ship is almost on top of them. Even today, they are a wrecking ground for yachts and interisland trading boats. Two of them, Moruroa and Fangataufa, were used by France to test its nuclear weapons between 1966 and 1996. Others provide the bulk of Tahitis well-known black pearls. Rangiroa, the worlds second-largest atoll and the territorys best scuba-diving destination, is the most frequently visited. Neighboring Tikehau, with a much smaller and shallower lagoon, also has a modern resort hotel, as does Manihi, the territorys major producer of black pearls.
33
Yachting.vg
SUNSEEKER 64 - 2002
5 4 5 0 0 0 - TA X N O T PA I D
International Yacht Brokerage - John Watts
United Kingdom (+44) (0) 1202 440 440 www.iybltd.com
The Manhattan 64 is a perfect example of a boat that packs innovation, luxury and performance into an exceptionally graceful frame. The hull form has been designed to take a more traditional shaft option but now includes the option of IPS drives - the latter produces fantastic results in performance, handling and economy. Interior options offer upper deck or lower deck galley, three or four staterooms with a midships full-beam master and very large hull-side windows. Saloon and entertainment space has been increased and enlarged and panoramic superstructure windows ensure a feeling of openness.
SUNSEEKER 82 - 2004
1 5 5 0 0 0 0 - TA X N O T PA I D
International Yacht Brokerage - John Watts
United Kingdom (+44) (0) 1202 440 440 www.iybltd.com
We are delighted to present this beautiful example of a Sunseeker Yacht 82 M/Y Tickey Boo. Skipper maintained from new, full Med spec, watermaker - Engines serviced / Antifouled June, invoices available for inspection. Presented with the Jr Master suite layout and large VIP double with a further double guest cabin and 1 twin berth + Crew. White hull, cherry gloss interior and MCA coded for charter (chartered very lightly) with only 800 hrs approx. The absolute best example on the market and priced to sell. Bring offers!
Yachting.vg
he Face of Facebook Pages is Changing. Again: The new Facebook Timeline began rolling out to individual user profiles last month and is designed to be the journal of your life. Timeline is also coming to Pages, likely soon. While its unclear exactly when it is coming or how similar it will be to what weve already seen, we should expect the rollout to begin early this year. While brands core strategy of creating content and messaging fans in their own newsfeed will not change, the content journey and user experience most certainly will. Facebook has already removed the restriction that prevents non-fans from interacting with Pages, and it would not be surprising to see them do away with like gate landing tabs as well. If that is the case, the approach to applications will change significantly and will be accessible only via paid media or engaging wall post messages.. In their place, expect to see the proliferation of open graph applications that aggregate on the Timeline. Spotify, Rdio, Yahoo! and The Wall Street Journal gave us a preview of how verbs and objects can take over a newsfeed meaning that the most important verb this year might just be build (as in build an entirely new application to support our brand on Facebook). Google+ Is Not Going Away: If Facebook accounts for 1 in every 7 minutes spent online (according to comScore), that means there are six other minutes still up for grabs! New platforms and technologies continue to pop up on a seemingly daily basis. Last year saw the emergence of Tumblr and Pinterest with millions of users, not to mention the longawaited arrival of Google+. Despite the steadily growing importance of Facebook and Twitter, you cannot ignore the potential of Google+ to impact your SEO and media business. That is, if Google is something that is important to your target consumer (hint: It is). Google+ just passed the 65 million user mark, with a quarter of that coming in December. Invest-
36
Social is mobile
of having as many active fans as possible. What if I told you that less than 5% of your fans, on average, actually see any of your content and engage with it in some way? Wouldnt a richer goal be to increase your number of active fans from 5% to 10%? Only a media strategy that combines fan acquisition and fan engagement tactics can make this happen. Thanks to Facebooks improved Insights tool, enhanced premium ad targeting and Sponsored Stories can drive fan growth AND participation in 2012. Social is Mobile and Mobile is Finally Social: It feels like weve been waiting and waiting for the mobile revolution to hit social marketing, when in reality a mobile evolution has already reached a critical mass. Twitter has become a go-to platform on the second screen while in the home as well as on the primary screen when outside the home. According to comScore, Twitter grew
37
Yachtinga.vg
Indulgence of Poole is most probably the best opportunity on the market for a 4-cabin flybridge yacht of 86-feet. Built in 1998, she has been always perfectly maintained by her 2 owners, and in the past 2 years virtually every part of the yacht has either been fully serviced or replaced. Since 2008, her current owner has invested a lot of time,effort and money in the yacht, hiring a full-time crew of 3 to take care of her and making sure that the yacht is maintained to the highest standards. Indulgence of Poole is also a successful charter yacht, MCA SVC compliant. In 2011 she has had an exceptional season with over 10 weeks charter already reserved
Azimut 55 year 2008 in immaculate condition. 3 cabins / 3 bathrooms version. Extremely well looked after boat, constantly upgraded, professionally maintained, fully serviced and ready to go.
SAILBOATS BROKERAGE
Table of ConTenTs ePs, 1998, 1,495.................................................................................................... 292 GUleT, 2006, 800.000 ...................................................................................... 294 afeP MaRIne ManaTea 350 DI, 2004, 151.900 .............................. 293 aloa aloa 27, 1979, 10.000 ...................................................................... 296 aloa aloa 43 PRoToTYPe, 1984, 63.000 ......................................... 295 aMIeTTe slooP noRVeGIen, 1955, 9.990 ......................................... 298 baVaRIa 32, 2004, 61.000 ............................................................................. 297 beneTeaU fIRsT 285, 1990, 32.000 ........................................................ 300 beneTeaU fIRsT 345 CenTennIal , 1984, 39.500 ......................... 299 beneTeaU oCeanIs 350, 1990, 47.000 ................................................ 302 beneTeaU oCeanIs 351, 1994, 69.000 ................................................ 301 beneTeaU oCeanIs 361, 1999, 69.000 ................................................ 304 beneTeaU oCeanIs 411 ClIPPeR, 1998, 89.900 ............................ 303 beneTeaU oCeanIs 440, 1993, 92.000 ................................................ 306 CaTalIna CaTalIna 42 lUXe, 1993, 126.000 ................................... 305 Cnso sHellfIsH, 1965, 9.500 .................................................................... 308 CUsToM CHallenGeR HoRIZon, 1986, 9.900 ............................... 307 CUsToM CoQUIllIeR RaDe De bResT, 1971, 180.000 ............... 310 CUsToM Plan JaCQUes faURoUX , 1988, 100.000 ................... 309 CUsToM PRoToTYPe alUMInIUM, 1979, 755.800 ....................... 312 CUsToM VaTon 57, 1994, 399.000 ......................................................... 311 DeHleR DeHleR 36 sQ, 2008, 159.000 ................................................. 314 DeHleR DeHleR 44 sQ, 2008, 350.000 ................................................. 313 DoMInIQUe PResle Half- TonneR, 1971, 11.500 ...................... 316 DUfoUR DUfoUR 27, 1974, 10.000 ............................................................ 315 DUfoUR DUfoUR 31, 1978, 23.500 ....................................................... 318 DUfoUR DUfoUR 36, 2003, 59.000 ....................................................... 317 DUfoUR DUfoUR 36, 1987, 41.900 ....................................................... 320 DUfoUR DUfoUR aRPeGe, 1968, 29.900 .......................................... 319 DUfoUR DUfoUR safaRI, 1971, 10.500 ............................................. 322 GIbeRT MaRIne GIb sea 31 Dl, 1981, 26.000 ................................... 321 GIbeRT MaRIne GIb sea 442 MasTeR, 1988, 89.000 .................... 324 Hanse Hanse 342, 2007, 83.500 ............................................................. 323 Hanse Hanse 400 e, 2006, 159.000 .......................................................... 326 Hanse Hanse461, 2005, 211.900 ........................................................... 325 HUnTeR MaRIne 356, 2002, 78.000 ....................................................... 328 HUnTeR MaRIne HUnTeR 31, 2006, 64.900 ...................................... 327 JeanneaU aRCaDIa, 1985, 28.500 ........................................................ 330 JeanneaU fanTasIa, 1991, 17.500 ........................................................ 329 JeanneaU RUsH, 1980, 19.800 ................................................................. 332 JeanneaU sUn leGenDe 41, 1987, 55.900 ...................................... 331 JeanneaU sUn oDYsseY 36, 1993, 60.000 ...................................... 334 JeanneaU sUn oDYsseY 43 Ds, 2000, 168.000 ............................ 333 JeanneaU sUn oDYsseY 44Dl, 1992, 105.000 ............................. 336
KelT KelT 7.60, 1980, 14.500 ....................................................................... 335 Van De sTaDT eTaP 28, 1980, 12.900 ...................................................... 338 Van De sTaDT Plan Van De sTaDT aCIeR, 1981, 65.500 ............ 337 WaUQUIeZ CenTURIon 40, 1987, 88.000 .......................................... 340 WaUQUIeZ WaUQUIeZ elIZabeTHan 29, 1969, 12.000 ........... 339 WRIGHTon YaCHTs bIloUP 89, 2002, 39.000 .................................. 342
41
Carine Yachts Robert Bettel United Kingdom (+44) ((0)78) 86 526 775 Visit www.yachting.vg for full details - Web id: 507
43
44
AFEP MARINE MANATEA 350 DI, 2004, 151.900 Frjus, PR, France
AFEP MARINE MANATEA 350 DI, 2004, Provence Cte d'Azur France, 151.900 Etat neuf livrable immdiatement T.E 0,60/2,10 construction trs soign. A VOIR - Specs: LOA:10 metres Beam:3 metres - VOLVO 900hp Diesel Web id: 715 - Price: 151.900 Tax Paid
Nautic Avenue Nadine Regnier France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 715
45
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 627
46
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 596
47
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 639
48
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 592
49
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 619
50
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 604
51
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 615
52
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 618
53
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 631
54
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 620
55
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 632
56
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 635
57
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 594
58
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 605
59
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 633
60
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 626
61
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 638
62
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 698
63
Nautic Avenue Cedric DIBIANCA France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 691
64
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 622
65
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 602
66
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 611
67
Nautic Avenue Patrick Baert France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 659
68
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 612
69
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 609
70
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 616
71
GIBERT MARINE GIB SEA 31 DL, 1981, 26.000 Frjus, PR, France
GIBERT MARINE GIB SEA 31 DL, 1981, Provence Cte d'Azur France, 26.000 - Specs: LOA:9 metres Beam:3 metres Draft:2 metres - YANMAR 900hp - Diesel Web id: 613 - Price: 26.000 Tax Paid
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 613
72
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 600
73
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 617
74
GIBERT MARINE GIB SEA 442 MASTER, 1988, 89.000 Frjus, PR, France
GIBERT MARINE GIB SEA 442 MASTER, 1988, Provence Cte d'Azur France, 89.000 Belle cabine avant propritaire, rangements importants grce sa soute avant et ses nombreux coffres et quipets ainsi que ses volumes d'eau et de carburant exceptionnel en font un excellent croiseur confortable. Bateau de propritaire premire main. - Specs: LOA:13 metres Beam:4 metres Draft:1 metres - PERKINS 75hp - Diesel Web id: 634 - Price: 89.000 Tax Paid
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 634
75
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 709
76
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 628
77
78
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 642
79
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 599
80
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 707
81
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 630
82
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 712
83
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 636
84
JEANNEAU SUN ODYSSEY 36, 1993, 60.000 ALPES MARITIMES, PR, France
JEANNEAU SUN ODYSSEY 36, 1993, ALPES MARITIMES, Provence Cte d'Azur France, 60.000 - Specs: LOA:10 metres Beam:3 metres Draft:2 metres - N/A 27hp - Diesel Web id: 711 - Price: 60.000 Tax Paid
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 711
85
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 598
86
Nautic Avenue Yannick JAFFART France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 706
87
VAN DE STADT PLAN VAN DE STADT acier, 1981, 65.500 Frjus, PR, France
VAN DE STADT PLAN VAN DE STADT acier, 1981, Provence Cte d'Azur France, 65.500 Bateau de voyage en acier refait rcemment au niveau coque, moteur et grment dormant. Bel amnagement intrieur. Carr transformable. Amateurs de voyages, PROFITEZ EN ! Votre interlocuteur : Yannick JAFFART 06 70 25 11 34 Specs: LOA:11 metres Beam:3 metres Draft:1 metres - JOHNSON 900hp - Diesel Web id: 623 - Price: 65.500 Tax Paid
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 623
88
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 603
89
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 607
90
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 629
91
Nautic Avenue Eric CHAPPUIS France (+33) ((0)9) 54 22 80 56 Visit www.yachting.vg for full details - Web id: 608
93
Yachting.vg
achting.vg is your source for crewed luxury yachts power or sail, from modest to majestic, encompassing all major destinations and many other areas well off the beaten path. Our professional and independent guidance comes at no cost to you. There is no better way to experience an unsurpassed taste of freedom, elegance and style than on a luxury yacht. Crewed luxury yacht charters may cost no more than an exclusive hotel or cruise on a ship, however unlike a cruise ship or hotel you have ultimate privacy, control and freedom. You and your friends will be the only guests aboard the luxury yacht and the only ones the crew need attend. The service is professional, personalized and friendly. Exquisite cuisine is prepared, to your liking, by your own personal chef and you can dine whenever and wherever you like. Join the growing numbers who sail in absolute luxury on their vacation, when and where they command. A yacht charter offers all the benefits and facilities of a floating villa enabling you to explore a variety of exciting destinations amidst luxury, comfort and privacy. As a guest on a charter yacht youre able to customise every aspect of your yachting vacation making it a true seven-star experience. Whether you prefer the traditional elegance of a classic sailing yacht or the most modern of high-performance motor yachts; our portfolio covers the full spectrum. Chartering allows you the indulgence of only unpacking your bags once yet visiting a different port of call every day.
94
Caribbeans
Caribbean yacht charters are available aboard virtually every size and style of yacht. The region is the second-largest for luxury yacht charter in the world, after the combined Eastern Mediterranean and Western Mediterranean. Primary Caribbean yacht charter regions include the U.S. and British Virgin Islands, the Leeward Islands of the northern Caribbean, and the Windward Islands of the Southern Caribbean. The Virgin Islands are home to countless sailing catamarans, which are stable, roomy yachts often favored for comfortable family cruising by first-time Caribbean yacht charter clients. Each of the islands in the Virgins is fairly close to the next, which also appeals to first-time charterers who
Windward Islands
The Windwards begin at Dominica and continue south through Martinique, St. Lucia, St. Vincent and the Grenadines, and Grenada. They are less developed than the Leewards, with fewer high-rise hotels and longer stretches of open water between islands. Some Windward locales, such as the Tobago Cays, are preserved just as nature created them with aquamarine waters, white sand beaches, colorful reefs, and enchanting sea turtles. Many Windwards charters begin at St. Lucia or St. Vincent and continue one way to Grenada, at a leisurely 10- to 14-day pace that allows for relaxation in multiple harbors.
Leeward Islands
want easy, short days of sailing. Itineraries may begin in either the U.S. or British sides of the archipelago, with flights available into and out of the international airports on St. Thomas and Tortola. The Leewards include islands such as Sint Maarten and St. Barths, whose marinas are the winter home of many of the largest luxury yachts available for charter. The New Years Eve motoryacht hop in St. Barths Gustavia Harbour is legendary, as is each Aprils Sailing Week on Antigua, where there are many options for world-class regatta charters. Round-trip itineraries from a single island are possible, as are one-way charters that allow you to see more of the Leewards chain during your Caribbean yacht charter.
95
Yachting.vg
LAUREN L
LAUREN L at 90 metres (296 feet) is one of the worlds largest yachts available for charter. Built in Germany to the highest standards of both safety and comfort,she recently completed a major refit in Greece by Alpha Marine Ltd.
96
MOONLIGHT II
MOONLIGHT II is one of the worlds most impressive charter yachts. Built to SOLAS safety specifications, she has a steel hull and superstructure with aluminium deckhouses.
97
ANDREAS L
98
BLIND DATE
Launched in October 2009, the 161 semi-displacement yacht BLIND DATE was custom-built to the exacting requirements of an experienced yacht owner. The spacious deck areas and elegant interior were designed for total relaxation and escape; you know youre on vacation the minute you step on board. At the same time, the latest in communications systems ensure that you are never out of touch with the outside world unless you choose to be.
99
360 ISA
100
Thanks to her recognizable double staircase, MY 360 offers one of the most stylish and incredible designs in the Yachting Industry. This 48 meter (155 foot) luxury yacht was produced at Isa (International Shipyards Ancona) in 2003 and totally refitted in 2010 and 2011. Superyacht 360 is a beautiful yacht that is able to sleep a total of 10 guests on board and has 9 crew lead by Captain Pierre Makdessi.
PURE ONE
Strong, sleek lines disguise opulent interiors onboard PURE ONE, a deep V hull 46 metre Leopard with a fullyequipped media room, a very large, light saloon and sunbeds forward, on the flybridge and aft. The cabins are sumptuous and spacious with all the latest technology you would expect on a yacht of this size. Guests can choose from an extensive library of over 500 films and Satellite TV as well as WIFI internet
101
AUSPICIOUS LEOPARD
2009 - WESTERN MEDITERRANEAN
Neoyachting - 14 Quai Papacino ,Nice, Provence Cte dAzur - France
Phone: France (+33) (6) 16110577 - www.neoyachting.com
MY Auspicious is one of the largest open superyachts in the World! She is cruising in Thailand and Hong Kong in winter 2012 which is a unique opportunity to discover this part of the world on a fast and luxurious yacht.
102
AXANTHA II
Designed by the Naval Architect Vripack, Axantha II is by her shape and her profile thought for faraway destination. Her hull and superstructures made of aluminium, give her a moderate displacement which, combined with reasonably sized engine, allow her to reach a speed of 14.8 knots. A consumption of only 93.5 litres to 11.3 knots, allows for 7900 miles autonomy, perfect for ocean voyage.
103
SIERRA ROMEO
104
Sierra romeo (ex panther) is a 2007 mondomarine 40m luxury mediterranean motor yacht with 6 cabins. Refit winter 2009/10: included a full external repaint, installation a of sundeck lounging area, new deck furniture, a cosmetic refit of main saloon, sky lounge and all new soft furnishings throughout. Sierra romeo now sports a sleek grey hull and an ultra stylish and luxurious boutique-chic interior!
JUNIE II
105
LAURA I
106
Large azimut flybridges. The 105 is a two and half deck megayacht over 32.808 yards long, with a sleek, exuberant design and luxury interiors. Neoyachting is very pleased to introduce you to our brand new azimut 105. Delivered in may 2008, her prime location in genoa will allow you to discover the best of italy and the french riviera: portofino and the liguria coast, corsica and sardinia, st tropez, monaco and the french riviera.
DUKE 103
Azimut has now set important new standards in the design of open boats with its 103sl, a prestigious sports yacht where the focus is on freedom. You can enjoy the lounge and cockpit as one single large open space. There is also freedom to enjoy the stunning beauty of the latest styling with the reliability and performance created from the best azimut innovation and technological research.
107
Yachting.vg
Sharpen your existing skills and learn new ones by participating in hands-on learning clinics presented by the Recreational Powerboating Association (RPBA). Theres something for everyone from absolute beginners to seasoned skippers! Participation is free with paid boat show admission. Choose from 5 skills-building sessions: Close Quarters Powerboating Handling Presented by the Recreational Powerboating Association Hone your docking skills and practice close quarters maneuvering aboard outdoor powered vessels with a professional certified instructor from the RPBA. Learn the fundamentals of boat control in confined spaces including maneuvering close to fixed objects and other boats, backing down in a straight line in a narrow channel, and turning around in tight spaces. Designed for new boat and/or those who wish to learn docking and boat control basics.
skills you need to be competent boat operator including: handling waves and wakes safely, correct application of the navigation rules for meeting, crossing and overtaking, sound signals required by the Rules of the Road, passenger safety considerations and more. For skippers and crew of all experience levels. Anchoring and Multi-Vessel Rafting Techniques Presented by the Recreational Powerboating Association Anchoring is an important seamanship skill that helps insure the safety of your vessel and increases boating enjoyment. Youll take part in hands-on anchoring exercises and learn how to determine the correct scope of anchor rode to pay out, set the anchor securely weighing anchor, steps to free a fouled anchor and strategies for anchoring in adverse/ changing conditions. Each session will also teach techniques for rafting up with other vessels at anchor for skippers and crew of all experience levels. Essential Boating Saftey (Presented Dockside) Presented by the Recreational Powerboating Association The primary responsibility of every skipper is to insure the safety of his or her vessel, the passengers and the crew. In this class youll learn strategies to improve safety, including how to conduct a departure, voyage-critical systems check; proper care and use of USCG required safety equipment, recommended optional equipment and how to conduct a passenger safety briefing for skippers and crew of all experience levels.
Advanced Docking and Precision Boat Control Presented by the Recreational Powerboating Association The ability to confidently maneuver a boat in tight spaces is the hallmark of competent skipper. This hands-on session covers advanced, precision boat control techniques including managing wind and current in close quarters situations, momentum control, strategies for maneuvering in confined spaces and close to docks, piers, piling and other vessels. Ideal for experienced boaters, as well as those are thinking about moving up in boat size or class. Helmsmanship & Underway Safety Presented by the Recreational Powerboating Association Helmsmanship the ability to steer wellcant be learned from a book or in a classroom. In this clinic, you will take the helm to learn the specific
109
Yachtinga.vg
Yachting.vg
110
LEOPARD 27 - 2000
1.150.000 - FRJUS, FRANCE
The mobile access is becoming more and more the first mode of access to information and content. We could not ignore this fact in the roadmap and development strategy of our solutions.
tegrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.
Scheduled for the end of the year 2011, Our yachting solutions will include an iphone app and an ipad app in order to reach your potential clients wherever they are. During the summer 2011, we will be prototyping the iphone and ipad apps, The development will be conducted during the last quarter of 2011 with a scheduled release date of december 2011.
ThE appS will close the circle of our 360 architecture where you will be able to reach your potential clients through all available channels: oNLINE,oFFLINE,MOBILE.
xtensive and powerful features are included in the Yacht Brokerage solution for joomla: Detailed yacht listings maintenance screens, High quality PDFs generation, Social networks posting, RSS and XML feeds syndication, Web Services synchronization, CRM area. The Yacht Brokerage solution allows a yacht broker/dealer company to manage and promote online an inventory of new and used boats. The Yacht Brokerage solution already includes custom templates for motor yachts and sailboats. The Yacht Brokerage solution allows to present professionally the inventory while giving a very quick ad easy management interface to the brokers and dealers. A lead management area gives the opportunity to brokers to manage quickly the
requests while keeping an history. Administration: Front-End and Back end administration. Allows multiple brokers managing their listings in the front end.
Broker Contacts
Brokers, Brokerage companies have an extended set of fields in order to enter all their contact information. Offices location and contacts management is included for brokerage companies with several locations.
Listings Management
Pre-loaded templates for Sailboats, Power Yachts. Fields and tabs can be published or unpublished from the backend. Flexible layout.
Lead Management
Different Online forms allow site visitors to request more information, a yacht visit, financing... All the requests are saved in tables. email notifications are sent to brokers and broker can process the request accordingly.
Validations Tables
Over 110 validations pre-loaded: yacht make , engine make, electronic, electrical.... offering a turnkey solution.
Sales Cycle
Built-in Sales cycle allowing to categorizes the yachts : for sale/ contract pending/sold. Sales cycle steps can be modifiedbased on the companys process.
Forms Builder
All Online forms are linked to a data dictionary allowing to add or change fields for a specific forms.
Yachting.vg
flash utility allowing for the bulk upload and resizing of the listing images without timeout.
counts will appear constantly maintained and will help to turn visitors into followers or fans extending once again the visibility of your yacht listings. If your brokers had to manually update 15 social networks, they will spend a considerable amount of time to do a repetitive work. Current integrations with Social networks APIs are: Facebook, Twitter, Scribd, Issuu, Slideshare, Flickr, Docstoc, Flickr, Picasa, Youtube. Automatic XML Feed Generation is integrated with: Olx, Vast, Oodle. Automatic yachting XML Feed Generation is integrated with: The Yacht Market, Boat 24, Boatshop 24, Boats and outboards, Boards & Outboards, Jameslist... It uses the openmarine xml standard. (www.openmarine.org)
Magazines Publishing
The Yacht Brokerage solution for joomla generates high quality PDF magazines. All PDF magazine listings include a qrcode generated in order to offer a quick access to the listing from mobile phones. Companies using the Yacht Brokerage solution can now present high quality corporate magazines to clients and prospects. We can generate every month a monthly corporate magazine with current listings. We can create custom design for the magazines matching the companys graphic chart for an additional cost.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industrys standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a
done through the Social Media Posting Scheduler. It allows to upload automatically the PDF magazines to scribd.com, docstoc. com, issuu.com, slideshare.net, box.net. The Social Media Posting Scheduler is accessed through a maintenance screen. (useful when you make frequent changes and need a revised copy immediately), or the tasks scheduled can be run at regular intervals through an automated task (cronjob). A monthly magazine (electronic or printede version) allows to establish your brand by providing to potential clients a document they can read offline with all your listings and contacts.
eration of an xml file compatible with the Indesign workflow. This integration provides the best solution to create and generate a magazine including articles and current yacht listings. It allows brokerage companies to provide on a regualr basis news and events as well as the current yachts available for sale. PDF magazines generated can be accessed through an online viewer directly on a clients website. And at the same time, it is posted in all the online documents sites maximizing the visibility and exposure. By distributing electronic versions in PDF format, you decrease dramatically production and printing costs while giving to potential customers a format suitable to read offline. We generate several magazines in our standard foramt every month in order to maximize the exposure. We can as well design a specific format for customers who want to create their own corporate magazine while including all the yachts currently for sale.
Yachting.vg
London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch
yacht brokerage
The Yacht Brokerage Solution for joomla was designed to answer the needs of yacht brokerage or dealership companies. It provides extensive features not found in the competition. The Yacht Brokerage solution includes lead request management to store all yacht requests. As well different request forms for financing, insurance, storage, transport, survey store all requests in tables accesssible through maintenance screens in the administration panel. The Yacht Brokerage solution is integrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.
Yachting.vg
London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch
yacht Charter
The Yacht charter reservation Solutions for joomla was designed to answer the needs of yacht charter companies. It provides extensive features not found in the competition. The Yacht Charter Reservation solution includes reservation requests and quotes management as well as online availability calendars. Also present, info request and reservation forms store all requests in tables accesssible through maintenance screens in the administration panel. The Yacht Charter Reservation solution is integrated with 15 social networks through APIs and generates high quality yacht PDF brochures and monthly magazines. We took great care of integrating our solutions with more than 15 social networks APIs in order to automatically distribute the listings information to your social networks accounts without extra work on your side. Nowadays, publishing yacht listings on your web site is not enough to reach potential buyers. A good marketing strategy is to reach propects where they are most likely to be.
Yachting.vg
F
120
EBRUARY 2012
Miami Beach prepares for the Yacht & Brokerage Show. The Yacht & Brokerage Show in Miami Beach, Miamis premier in-water boat show, is set to make a splash along Collins Avenue from February 16-20, 2012, presenting yachts and superyachts from the worlds most extraordinary custom boat builders. The show is free and open to the public. New and exciting show developments are in the works, including the shows new smartphone app, MyBoatShow. Officially launched in October 2011 at the Fort Lauderdale International Boat Show with tremendous success, the free app, available on iPhone and Android platforms, is designed to help navigate the shows docks, land areas and tents. Attendees will be able to access show maps and search for exhibitors, manufacturers, product categories and boats by specifications and size. The app, which will be available for all boat shows produced by Show Management , also provides the show schedule, seminar information, show transportation schedules and maps, food and drink locations, restroom locations and emergency services.
Miami Beach
lso new to this years Yacht & Brokerage Show in Miami Beach is TrawlerPort, a true show within a show. Located at the north end of the show, TrawlerPort will offer an impressive display of long-range cruisers called Trawlers. Trawlers are offered in lengths ranging from 35 to 90 feet and are built for long-term cruising of regional and worldwide destinations.
designers predict that upwind speeds in excess of 14 knots from 20 knots of breeze, at no more than 8 heeling angle, will be achievable. The basis for the design is Barracudas proven concept of large, multiple windows in the hull, superstructure, accommodation areas and main saloon witnessed so successfully onboard the 32m Akalam, which launched in the spring of 2011. The most important rooms in the boat, therefore, will benefit from an unparalleled sensory experience with amazing vistas of the outside world and plenty of natural light engulfing the inside. In a break from tradition, aspects of the yachts General Arrangement see a number of changes.
launched in Turkey. The yacht is a delightful fastcruising yacht, that offers accommodation for up to 10 guests in a full beam master cabin, a large double VIP cabin and two further cabins with additional pullman berths.
3
J
Sunseeker
The first of a distinctive new generation combining the very latest in innovation and technology, the new 28 Metre Yacht will make its world debut at the 2012 Tullett Prebon London Boat Show (6th-15th January). The world launch will take place on Friday 6th January at 11.30am on press day. This new design launches the next generation of the Sunseeker Yacht look. The element most captivating is the remarkable extent of main deck glazing. Unusually full height and pillarless, the glazing flows continuously down the sides and around the rear of the saloon, merging with the aft patio doors. This new wrap around glazing gives the main deck accommodation a unique uninterrupted floor to ceiling panoramic view and an extraordinarily bright interior, bringing the outside in. ust as this increases usability of the saloon throughout the day, particularly with the option of side doors and bulwark balcony, other external social areas on the foredeck and flybridge have been innovated with new sunpad and group seating formats. The expansive foredeck has given rise to a completely new seating and sunpad layout with a centre companionway providing increased social areas. The large carbon fibre hard topped flybridge deck offers unrivalled room for enjoyment with a comparable increase in available space resulting in an area that can be tailored to suit every clients needs. From spa tubs to extended sunpads, this area will have endless entertaining layouts to enjoy true al fresco dining.
Chinese superyacht builder IAG launches the Electra 100. The IAG Yachts shipyard, based in Zhuhai (China) has launched its second yacht to date. The IAG 100, the first of the Electra series, is now performing the sea trials and will be delivered shortly to the client, nevertheless, this yacht still stays in China area and will be presented in the following boat shows locally. The Electra 100 measures 30 metres and with a beam of 6.5m, is powered by two MTU M93 main engines that provide a maximum speed of 27knots as well as economical cruising to a range of 2,000 nautical miles at 10 knots. She also boasts a shallow 4 foot draft and an optimal seaworthy ocean traveling hull form suitable for the most challenging conditions.
Electra
121
Yachting.vg
Yachting.vg
www.fairline-yachtclub.com
n social media, generating prospects usually means driving traffic to a website where you can collect lead information.
01
One of the reason every company should have a blog is because it adds text to the company website that attracts search engine traffic. Also, your blog can build a subscriber list of people who read the content regularly. Companies use blogs to have conversations with potential clients or customers and build credibility within the industry. Facebook has a wide array of options for companies, including, groups, fan pages, applications, and Facebook Connect. Facebook fan pages are similar to groups, except they are usually named after the company. With fan pages, your company can import blog posts, videos, and fans are able to leave messages on the wall. One special feature of fan pages is that people who are fans can recommend the fan page to their entire friend list at once. This is unlike almost every other Facebook feature, which only lets a user invite 20 of his or her friends per day. At this point, your company has its lead list. Now, you can integrate this lead list with your current process and start reaping the benefits of using social media as part of your companys lead generation strategy.
02
friends and colleagues online. Its all about finding something you like and then letting others know about it. Social bookmarking services are great ways to spread timely and interesting content. The most notable bookmarks on these sites quickly turn viral, as one user after another shares his or her links with other users. Because of this, you want to make it easy for users to bookmark content on your website and blog.
and such between friends and family. Social networking sites, such as Facebook and MySpace, offer media sharing features; in fact, Facebook is probably the number-one photo sharing site on the Web. But there are lots of sites dedicated solely to sharing specific types of media online. All of these sites work in a similar fashion. Users upload their media photos, movies, whatever to the site. The uploaded media are made available either publicly to everyone on the site or privately to selected lists of friends and family. Other users, invited or otherwise, then view the uploaded media as they wish.
Yachting.vg
London, UK +44 (0)20 7078-4226 Miami, fl USA +1 (305) 394-9652 crans montana, switzerland +41 (0)27 483-1220 skype latitude26.ch Web www.latitude26.ch Contact sales@latitude26.ch
Slips for sale - slips for rent - social networks - syndication - magazines - brochures - marketing
Yachting.vg
F
126
DN
ESIGN EWS
EBRUARY 2012
Pershing unveils the new Pershing 82 motoryacht. Pershing has unveiled a new and highly anticipated project: the Pershing 82, a contemporary reinterpretation of its successful predecessor, the Pershing 80. The first 82 will be delivered in the spring of 2012. esigned by Fulvio De Simoni in close collaboration with AYT (Advanced Yacht Technology) and a team of architects and designers at Centro Stile Ferrettigroup, the 82 features an exterior that is sleeker and more aggressive than that of its predecessor, thanks to the shape of the cockpit windows, which can be opened. The elongated superstructure features a small but highly practical sun-deck accessible via a carbon steel staircase, created by AYT in close collaboration with Besenzoni. he Pershing 82 is 24.97 metres long and provides 4 comfortable guest cabins (the master suite amidships, a VIP cabin forward and two twin cabins) in the standard layout, or 3 guest cabins in an optional version, with a lounge-cinema room starboard, and two crew cabins with three beds. wo powerful coupled 2435 hp MTU 16 V M93 power twin Searex SR140S surface propellers that guarantee a maximum speed of 45 knots and a cruising speed of 40 knots.
1
D T T
Pershing
Groot Design. The Intec Marine 90 Hybrid is the first yacht from a series of energy efficient next generation yachts with hybrid propulsion designed by Guido de Groot Design. Besides its energy efficiency, the yacht will emit lower noise levels and lower emissions of NOX and CO2. It has been developed in a joint effort with San Diego based naval architect Doug Sharp. A lot of special care for the environmental concerns have been taken into consideration for the design, the construction and the operation of the yacht. The Intec Marine 90 Hybrid will have a RINA marine green star design certificate. Although having a length of 27.5 metres only, it is a true 3-deck displacement motor yacht. She features a unique frontal dining area on the main deck directly connected to an outdoor seating area and a Jacuzzi.
catamaran. Australian superyacht designer, and 2011 Young Designer of the Year finalist, Misha Merzliakov, has sent us details of project Eva, a 52 metre catamaran design. Eva features a sumptuous mix of a glass emphasized, Dutch art movement inspired exterior. Designed to be of aluminum construction, which essentially translates into a low draft & fuel-efficient yacht, the design utilizes an innovative bow door for vehicle & tender storage. Inside an Audi Q7 is stowed and can be driven off via the bow ramp onto a dock or pier.
Odyssey Yacht Design unveils Apollo One Hundred Motor Yacht. Odyssey Yacht Design recently unveiled the Apollo One Hundred superyacht. We met up with the design team in Fort Lauderdale last month, who explained the new concept to us. This Semi Custom motor yacht has been developed with several key features in mind, namely to fit the maximum internal living space into a package which is sleek stylish and well designed. This has been achieved by employing a new kind of architecture which is unique to this yacht and offers many innovative and exciting aspects. Within its dramatic exterior styling there is a sumptuously appointed interior that offers unparalleled openness, light and space in its unique layout. The Interior of the Apollo One Hundred is perfect for entertaining. It has two large living and dining areas, ideal for catering for larger groups and equally as inviting for smaller and more intimate company. From the forward end of the main deck saloon and dining, a split stair case guides you up to the open bridge or down to the lower lounge and entertaining area that also provides access to the owners and guest cabins.
Odyssey
The use of glass on 72 metre superyacht Stella Maris. At the latest Super Yacht Design Symposium held in October in Palm Beach, Viareggio Superyachts Managing Director, Federico Bennewitz, explained how to overcome the technical challenges of using glass as a construction material on the 72-metre Stella Maris. Invited to join the speakers panel on The use of glass on super yachts, Bennewitz shared with the audience some of the problems faced and the solutions taken in order to meet with the clients main wishes to have a villa-like feeling on the yacht, to maximize the pleasure of life on board in all seasons of the year, to assure the best privacy for himself and his guests and to have a certified helideck. The project has in fact been developed to blend traditional elements of design and layout with new variations on a theme - such as the staggered internal decks .
Viareggio
Marn Yachts, yacht division of the Spanish based shipyard Factora Naval de Marn, builder of superyachts Follow me V, Elena and Germania Nova, introduces a new elegant and stunning 50 metre motoryacht. With the aim to cover the gap on its current superyacht range, they have teamed up with Arquinaval, which has been in charge of the exterior design and the general arrangement.The designers created an elegant and timeless outline. 127
Yachting.vg
Yachting.vg
Stay current with the yacht brokerage and yacht charter industry and subscribe to LONGITUDE64 12 issues a year with listings of yachts proposed for Brokerage or Charter. With a subscription you save up to 25% of the cover price and never miss an issue. Dont miss this great opportunity. Go on our website and fill in the form. We offer a printed version, an electronic version and an ipad version.
You can purchase subscriptions directly on our website or through the following online stores: Amazon. com, Issuu.com, Scribd.com. Our ipad version can be downloaded from our website.
LONGITUDE64
YA C H T B R O K E R A G E &
C H A R T E R
Ferretti 731 (2005 model) powered by twin diesel (1550hp) Common Rail MAN engines and combined with the ARG( Anti Rolling Gyro) this vessel is sea-worthy, gorgeous and great value. With sleek lines, superb accommodation and high performance, the 731 is one of the true med cruisers. With a large full beam master that has the famous windows in it, the the master cabin lends itself to another universe. Spacious and comfortable, the view form this cabin is not too be missed and showering will never seem arduous again. Two ample twin bunk cabins and a large VIP forward complete the guest accommodations. All en suite and one of them doubles as a day head. Huge fly bridge with central helm station and loads of sun worshipping space.
Ferretti 780 HT (2006 model) with twin diesel MTU engines (1660 hp). The Hard Top 780 is a boat to behold. Four luxuriously appointed guest cabins with panoramic windows in the full beam master suite. Crew quarters for two with separate access. Large outdoor areas and massive convertible garage door for bathing and jet-ski storage.Sun areas in abundance and great performance.
Yachting.vg
YACHT BROKERAGE SOLUTION Manage listings and leads social networks integration
YACHT CHARTER SOLUTION Manage listings and reservations social networks integration
DOCKS AND SLIPS MANAGEMENT Manage boat slips sale and rental social networks integration
Advanced Yachting solutions for yacht brokerage, yacht charter and slips management. www.theyachtingnetwork.ch
132