Indias Leading Equity Broking Houses 2010

Bonanza Portfolio limited

D&B D-U-N-S: 91-657-1966 Address: 4353/4, Madan Mohan street, Ansari Road, Darya Ganj, New Delhi - 110002; Delhi Telephone: 91 11 23242022-26 Email: contact@bonanzaonline.com Fax: 91 11 30122049 Website: www.bonanzaonline.com

Registration Number: NSE - INB/INF230637836; BSE - INB/INF011110237 about the Company Bonanza is one of the largest financial services and broking houses in India that was established in 1994. The company is involved in execution and clearance of services on exchange traded derivatives and cash market products. It operates in various market segments such as equity cash market, equity derivative market commodity and currency futures. Bonanza offers its customers an integrated platform for online trading and offline trading as well. market & network Bonanza is affiliated with the leading stock and commodity exchanges of India. Bonanza is a member of NSE, BSE, OTCEIL, MCX, NCDEX, NMCE and MCX-SX. It also acts as a DP with NSDL and CDSL. Bonanza is also registered with the DGCX. The company has an extensive and growing network of 1,453 offices spread across 494 cities with a professional work force of 1,822 employees (as on Mar 31, 2010). Bonanza has presence in all the metro cities as well as well spread its network in Tier II and Tier III cities. Bonanza conducts its business through 5,488 terminals (as on Jun 30, 2010), 1,420 sub-brokers & 4,363 equity broking terminals with its sub-brokers (as on Mar 31, 2010). The company also conducts online trading activities through its portal www. bonanzaonline.com. The Bonanza group comprises of the following subsidiaries/associate firms: Bonanza Portfolio Ltd Bonanza Commodity Brokers Pvt Ltd Bonanza Global DMCC Bonanza Insurance Brokers Pvt Ltd Sunglow Fininvest Pvt Ltd Products and services Prime Brokerage Services Equity & Equity Derivatives: Bonanza is a member of both cash and derivative segment of NSE and BSE and provides equity trading services to all class of investors. The clients are given access to resources like research charts, advice, live quotes, and market strategies to take a well versed decision. Bonanza has been awarded by BSE as the major volume driver for FY04-05, FY06-07 and FY07-08. Commodity & Currency Derivatives: Bonanza provides access to future trading via multiple exchanges across various commodities such as agricultural commodities, base metals, energy and precious metals. It also provides investment opportunities in Gulf commodities futures and the currency market. E-broking: Bonanzas online trading portal enables hassle free trading across all exchanges and offers access to all services through a single window. E-broking has emerged as a widely used feature for traders and investors. As on Jun 30, 2010 of its total client accounts 15,833 were e-broking accounts and this number is rapidly growing. Asset Management PMS: Bonanza provides professional fund management services which are flexible to address varying investment preferences and deliver maximum returns to its clients. The PMS team aims to create the most suitable portfolio for their clients depending upon their investment horizons, return expectation and the risk tolerance. They continuously track the developments in the markets, the moving stocks, the trends to help the clients give their investments the best upshots. Advisory Services: Bonanza provides advisory services by supporting its clients
20 Advertorial nUmBer OF Terminals Dec 09 TOTal 5293 maJOr CiTies Dec 09 Mumbai Delhi Kolkata Ahmedabad Vadodara Hyderabad Bengaluru Chennai Jaipur Pune Others reaCH & aCCess No. of Employees: No. of Offices: No. of Sub-brokers: marKeT seGmenTs Equity Cash Equity Derivatives Commodity Currency Futures PrODUCTs & serViCes Trading (Equities, Derivatives, Commodities) Investment Banking Distribution of Financial Products Demat Services PMS Others manaGemenT Directors Shiv Kumar Goel Surendra Kumar Goel Satya Prakash Goel Vishnu Kumar Aggarwal A P Goel Chief Compliance Officer M Venkataramana 1032 731 83 195 8 66 94 92 237 51 2704 1827 1339 1278 mar 10 1117 751 92 206 10 64 102 106 265 58 2717 1882 1453 1420 4363 mar 10 5488

Dec 09 mar 10

Sub-brokers Terminals: 4255

Indias Leading Equity Broking Houses 2010

to re-structure and streamline their portfolios based on changing market conditions and client objectives. Custody Services Depository Services: Bonanza is a DP of both CDSL and NSDL and offers a host of demat services to its clients. It gives investors the option of choosing their depository services as well the opportunity of trading at one place with the benefit of Demat operations. Distribution Services Mutual Funds: Bonanza is one of the largest distributors of mutual funds in India. It does in-depth research across categories covering several parameters thereby guiding their clients to take appropriate investment decisions. Bonanza, an AMFI certified investment advisor, offers competitive deals to its customers keeping in mind their budget, requirements and securities. Insurance: Bonanza offers customised solutions to individual clients and corporate institutions in India. Bonanza offers insurance products in Life and General Insurance. Its IRDA certified advisory team helps clients make informed decisions by way of need analyses, recommending optimum insurance cover to claims redressal & settlement. IPO: Bonanza offers online investment access for public offerings through researched reports. It also offers in-depth research reports for forthcoming IPOs. Research & Advisory The Bonanza research desk has a dedicated team of research analysts and experts that have an in-depth knowledge of the market place. They offer value perspectives, focus on opportunities for investment and growth and endeavor to reduce risk potential. The premium advisory services are based on technical and fundamental views and strategies. Bonanza provides a host of research reports from daily reports, monthly bulletins, investment ideas, newsletters, special reports among a host of other research services. Its research division covered more than 184 companies across 20 sectors as on Jun 30, 2010. Moreover, Bonanza has a dedicated institutional research and marketing team to serve the investment needs of the institutional clients. Future Plans To service the Indian market with an excess of 5,000 outlets in the next three years To aim 5% market share in equity, commodity and currency segment Become a leading insurance broker in India Aspire to enhance its institutional client base Consistently working towards becoming one of the largest online broking services provider

Shiv Kumar Goel - CEO

CeO speak Mr Shiv Kumar Goel on the changing dynamics of the broking industry and the future of this industry.. The Indian equity market witnessed a growth of 109% during FY10 making it the third best performing market in the world with a GDP growth rate of almost 8%. Investors have come out of the depressing scenario with businesses yielding handsome returns. Business volumes are likely to go up with new shares being added via IPO and divestment of public sector undertakings. Higher inflation, particularly in food items will continue to be a dampener, resulting in the RBI acting as a balance between growth and inflation, apart from the gradual withdrawal of stimulus package given to the industry. India will continue to be impacted by the events/trends in the global markets. However, the impact may not be high owing to Indias international trade as a percentage of GDP being low. With the introduction of new asset class, the investor will have a wider choice. They can now invest in equity, commodity, currency and interest rate derivatives. Exchange traded funds (ETF), especially Gold ETFs are now gaining acceptance, with exchanges coming with options on ETF whereby the option facility may be made available to investors/ hedgers. Moreover mobile trading can revolutionise the way people trade, and can be a big boon to the industry. The market will continue to be transparent with increased compliance requirement, use of technology and increased compliance cost. As the growth in economy continues and spreads from metros to Tier II cities and small towns, the spread of distribution network of financial services will continue to play a very important role in tapping the growing investor community in smaller towns. Investors will also ask for the opportunities for investing in global markets wherever the returns are likely to be higher and this trend will catch up within the permissible limits by RBI. The primary catalyst in the growth of the broking industry is the huge creation of infrastructure in the past three years by brokerage houses in Tier II and Tier III cities, including our company. We have tripled our reach during this period.

Corporate Office in Mumbai Advertorial 21