INFORMATION SYSTEM AT MRS. FIELDS COOKIES 1. Describe Mrs. Fields Cookie in terms of its Complexity, Formalization and Centralization.

Complexity:

You can say there is high complexity only in term of spatial differentiation not vertical or
horizontal differentiation because if you see Mrs. Fields Cookie has five hundred stores in thirty seven different states and run out there head quarter in Park City, Utah. Hence the organizations facilities and personnel are dispersed geographically. Although they have a computerize Information system which continuously updated and helps the company to keep records of all operational and other activities. Formalization:

It is highly formalized as every activity is guided by the Information system Mrs. Field Cookies
have, like it Produce a schedule for a day based on day to day sales target, the day of the week, and type of day (e.g. holiday, school day, etc) facilitates the payroll process and even helps store managers make hiring decisions based on the information. Centralization:

Company is highly centralization an all the store are link though the computerized information
system and all managers have access to all the information which enables them to have control over all the activities.

2. Do management information system such as the one at Mrs. Fields, alter the conclusion that large size leads to increased vertical differentiation, formalization, and decentralization? Discuss.

If you see there is no such vertical differentiation because all the decision are made by the information
system and it is highly centralized as the management have full power over everything. Yes the formalization and decentralization depend on the increased large size and hierarchy. Although the company it centralized but highly formalized as the information system guide on all the day to day activates so everything is already set.

3. Are computerized information system part if an organizations technology? Explain

Yes! The computerized information system part if an organizations technology, it performs all
the technical and logical task as an employee can it do all the scheduling, sales targeting , also suggest sales and it quantity on type of day (holiday, school day, etc) and manage other activates administrative and management decisions. This information system plays a very vital role in the company. As all the stores are link though this system so the managers can easily communicated and despite all that the company can easily focus on customer and quality.

4. This system leads to better store-level decisions. Do you agree or disagree? Support your position.

Of course I agree because the system meets all the requirement of the business. Mrs. Fields
Cookies is a chocolate chip cookies company and have many production factors and a cost related to them, this system make the company utilize all the recourses efficiently as it can create a cost benefit analysis to justify potential payback, forecast sales and as Mrs. Fields Cookies has five hundred stores so its all allow the manager and workers to communicate daily to perform all the activities.

5. What negative store-level repercussion might result from this system?

A certain breakdown can affect the overall business activities as the computer forecast all the
sales and suggest many other activities, it can affect the overall sales and other than that there is nothing innovation or new, the workers have to follow the same thing daily so it might demotivates the workers also and there is also no other alternative to overcome any sudden dilemma.

6. Explain the potential impact of computerized information systems from the power control perspective.

There is no such authority having all the power of controlling all the activities, although there is
the computerized information system in which all upper authority decisions as saved and the computerized information system perform those entire tasks that are programmed by them. However the workers may not have to face the bossy commands and other conflicting issues they just simply have to follow the suggestion or guide the system gives and perform according to that.