Analysis of the Impact of Culture and IT Infrastructure on growth of E-Commerce in Pakistan

All Fields are required.

Respondent Information Please Note: Your personal information will not be shared with any third party and is being collected for research analysis only. Your Name Your Age Your Email Address Your Occupation

18-25

26-35

36-45

45 or more Employee

Student

Businessman

Other Factors affecting growth of E-commerce in Pakistan 1) Do you have a Computer/Laptop at home? Yes No 2) Do you have internet access at home? Yes No 3) Do you have a credit/debit card? Yes No 4) Are you aware that you can buy/sell products and services through the internet (called ecommerce)? Yes No 5) What is your cause of using internet (Check all that apply)? Entertainment (facebook, songs, films etc) Email Only Education / Informative (newspapers, academic purpose, learning etc) Buying and Selling online (E-commerce) Other 6) What is your frequency of internet usage? Daily More than once in a single day Weekly Not at All 7)How often do you purchase/sell products on the internet? Regularly

Rarely Just Once / Couple of Times Never 8) Frequent power failures have a great impact on usage of internet/e-commerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 9) Majority of websites in English Language impacts the usage of internet/ecommerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 10) Lack of trust in online transactions impacts the usage of internet/ecommerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 11) Security and Privacy of personal data impacts the usage of internet/ecommerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 12) Less familiarity of the internet working system impacts the usage of internet/ecommerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 13) Imperfect legal system play an important role in stopping the users to make use of internet/ecommerce in Pakistan Strongly Agree Agree Disagree Strongly Disagree 14) Speed of the internet is a major cause of low internet/ecommerce usage in Pakistan Strongly Agree Agree Disagree Strongly Disagree 15) High price for low bandwidth (speed) is a major cause of low internet/ecommerce usage in Pakistan Strongly Agree Agree Disagree Strongly Disagree 16) Using credit/debit cards for ecommerce is a major cause of low internet/ecommerce usage in

Pakistan Strongly Agree Agree Disagree Strongly Disagree

Please be as honest as possible as the result are anonymous.

1. What is your gender?

Male Female

2. What age bracket do you fit into?

10-15 16-20 21-25 26-30 30-40 40+

3. How many hours do you spend on the internet a day ?

1-2 Hours 3-4 hours 5-6 hours More than 6 hours Less than 1 hour

4. How frequently do you purchase things online?

Once in a month Twice or five times in a month More than 5 times in a month Never

5. Why do you use internet for? (Choose as many as applicable)

Entertainment Educational purpose Shopping Information search Communication purposes Online banking Online Game

6. Why do you prefer online shopping (choose as many as applicable)

Saves time Convenient and flexible Fun doing shopping on web Wide range of choices Flexibility of prices Security

7. If you do not purchase things online why? (choose as many as applicable)

It is difficult to shop I do not trust online shopping I heard bad things about online shopping I do not find what I look for No Internet Availability

8. What do you buy online mostly? (choose as many as applicable)

Books Clothing Digital devices Food

Health House ware items Others

9. For this section of the questionnaire please choose the appropriate number, with number 1 being 'entirely agree', 2 being 'agree', 3 being Neither Disagree nor Agree 4 being 'disagree' and 5 being 'entirely disagree'.
entirely agree 1. I love shopping a lot 2. Every time I choose only one site for my online shopping which I feel good 3. I would not return to the site again if I am not satisfied with site for the first time 4. I prefer doing shopping quickly 5. I prefer to buy things every time which do got offers 6. I do not spend more for shopping 7. I am very curious about buying products which are newly introduced 8. I prefer buying from a site which is organized in such a way that it minimises my shopping time 9. I prefer paying with credit card to paying with cash 10. I want to negotiate with the vendor before buying something if negotiation is possible 11. I want to find the information very quickly on the site 12. I want the information in the site to be written in my own language 13. I want clear description of product about one page before I buy 14. I want an immediate confirmation every time I enter my credit card number Neither agree Disagree nor disagree Agree entirely agree

entirely agree and do a purchase 15. The site should show all the transaction details and price details for the item which I buy every time until I leave the site 16. Delivery manners is very important to me 17. I always shop in the same site which I trust most

Neither agree Disagree nor disagree Agree

entirely agree

10. Did you buy anything on the Taobao.com or Do you intend to buy anything on the Taobao.com in the next 6 months?
YES NO Not Sure

I am satisfied with the way complaints and grievances are handled by the online customer service. I would prefer ordering online over other ways of ordering. The Nu Skin website provides detailed online ordering procedure for you to follow.

I found that ordering online is much simpler and clearer than other ways of ordering. he Nu Skin website provides several different kinds of payment methods to meet different needs. I would recommend online ordering to my fellow colleagues. Online ordering takes less time compared to other ways of ordering. 16 Ordering online allows me to see pictures and product specifications at the same time while ordering. Whereas, other ways of ordering do not contain this benefit.

I would trust the payment system for the much secured transaction procedures provided The communications between sales agents and customers have been improved by using the internet. E-commerce allows me to check information such as achievements and reports on the web, giving me directions for the future development.

Online ordering system has truly satisfied my need and has speeded up the transaction. Relevant laws and decrees as well as regulations are clearly provided on the web. Using e-commerce is very convenient for me.

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