Beruflich Dokumente
Kultur Dokumente
SUBMITTED TO: -
SUBMITTED BY:-
Harish Jain
Meenakshi Pal Yashika Gaur Kunal Chaudhary Jitesh Bhatia Manika Bhatia
1-Name:
2- Gender: 3- Age: 4- Occupation: Student Serviceman Businessman Other 5-Family Annual Income: Below 1 lakh 1 to 3 lakh 3 to 5 lakh 5 to 10 lakh Above 10 lakh M F
7. Usage
PRODUCTS LUX DETTOL CINTHOL LIRIL PEARS MARGO SANTOOR NIRMA SAVLON WILD STONE PARKAVENUE MYSORE SANDAL
CURRENT USE
PREVIOUS USE
EVER USE
CONSIDER
category?.........................
9. How many times you are using the DETTOL in a day? I. II. III. Once Twice More than two times
10. Do all the members of your family use the same brand of soap? Y /N
12. What is the frequency of purchase? IV. V. VI. Weekly Bimonthly Monthly VII. VIII. IX. Quarterly Semi-annually More ..
13. Generally which one you prefer w.r.to weight? X. XI. XII. 50gm 75gm 100gm XIII. XIV. XV. 135gm 150gm Other
14. From which sources you get the information about your soap? Advertisement Relatives or Friends Reference Shopkeepers Reference Other
15. What are the factors you take into consideration before buying soap? Price Value for money Brand value Celebrity Endorsement Relative Reference Discount Special offer Easy Availability Foam Ingredients No Side Effect Fragrance Colour Packaging Skin care flavour Durability Effects on Germs
17. If yes, please mention LUX-LX DETTOL-DL CINTHOL-CN LIRIL-LR PEARS-PR MARGO-MR SANTOOR -SR NIRMA-NR SAVLON-SL WILD STONE-WS PARKAVENUE-PK MYSORE SANDAL-MS
iv-
21. Do you feel more active after bath? Y / N 22. Based on your experience rank the following soap w.r.to corresponding attributes.
ATTRIBUTES VALUE FOR MONEY BRAND VALUE FLAVOUR PACKAGING GOOD EFFECT ON GERMS MOISTURIZING EFFECT AYURVEDIC INGRADIENTS FOAM CELEBRITY ENDORSEMENT PRICE SKINCARE HYGIENE AVAILABILITY
LX DL
CN
LR PR
MR
SR
NR
SL
WS PK
MS