M.I.B.

MASTER OF INTERNATIONAL BUSINESS AIMS AND OBJECTIVES

(provisional)
Academic Year 2010/11

Barcelona, 2010

EAE - MIB Aims and objectives

COURSE OUTLINE

EAE - MIB Aims and objectives

CREDITS AND CONTACT HOURS PER COURSE:

Courses
Global Economics Cross Cultural Management Leadership and Management Skills Spanish Language The Project Managing Risk in International Finance Financial Management International Marketing International Taxation E-Business International Business Law International Project Management Corporate Internationalisation International Human Resource Management Media Communications Workshop Professional Development Strategic Management

ECTS 3 3 3 1 15 3 4,5 4,5 2 1,5 2 3 3 3 3 2 3,5

EAE - MIB Aims and objectives

CROSS CULTURAL MANAGEMENT

AIMS AND OBJECTIVES

To provide students with theoretical and practical tools in order to improve their effectiveness in international business activities. The course has intermediate objectives: To make students more aware of the impact of national cultures on business. To give them a sound knowledge of the most significant cultural dimensions. To analyse the consequences of each cultural dimension on key management functions To make students aware of their own cultural preferences and to give them the opportunity to compare them with those of major economies. To develop an attitude of respect and reconciliation towards cultural differences.

CORPORATE INTERNATIONALISATION
AIMS AND OBJECTIVES The subject is aimed at all the managers and future managers of firms that want to become international. The course looks at the issues form small and medium, as well as a large companies perspective. The subject provides a student with the knowledge and skills to improve decisions making with regard to the internalisation of any company.

E-BUSINESS
AIMS AND OBJECTIVES The Internet and related technologies pose enormous opportunities for developing new business models and significant threats to existing models. Information Professionals must be prepared to recognize opportunities and overcome challenges posed by the electronic economy. This course provides students with a firm grounding in the technologies, strategies and impact of e-commerce. Broadly defined, e-commerce refers to the use of Information Technologies, in particular the Internet, in providing support to all types of activities that take place both within and between organizations. Although the last few years have seen dramatic reversals of fortune for many so-called dot coms the Internet will continue to provide many opportunities for organizations to significantly improve their productivity and competitiveness. The course defines the core elements of developing an eBusiness strategy, including branding, competitive analysis, technology assessment, business method models, and preparing for
EAE - MIB Aims and objectives

emerging trends. Course assignments involve extensive case studies and online research.

GLOBAL ECONOMY
AIMS AND OBJECTIVES The course is designed to cover the basic principles and theoretical frameworks of international business. The student will be able and is required to apply these tools to real world business problems and case studies. Special emphasis will be put on role of the manager as a decision maker in an increasingly global and transnational business environment. The course requires the students to keep abreast of current international business trends by regular and extensive reading of quality periodicals, e.g. The Economist and the Financial Times.

HUMAN RESOURCE MANAGEMENT

AIMS AND OBJECTIVES The module intends to enable students to know about HR Management in international companies recognizing its contribution both to the business and the employees development. In this subject we will review the main policies used in HR, following the latest tendencies within People Management. It also intends to enable students to recognise and evaluate risks related to nowadays human resources strategies.

INTERNATIONAL BUSINESS LAW

AIMS AND OBJECTIVES This course aims to expose those in business management to international business law. This is particularly important given the trend towards globalisation of markets. In international dealings the parties have their places of business in different countries and this raises legal and other issues not present in a domestic transaction. There is currently no body of international business law to cover such transactions. There is, however, an increasing body of law, which many countries adhere to and in this course we will be focusing on this and how legal risk in international transactions may be minimised.

EAE - MIB Aims and objectives

INTERNATIONAL PROJECT MANAGEMENT

AIMS AND OBJECTIVES To Introduce the student to the principles and practice of project management through different tools. The Project Management tests the knowledge, experience and personal qualities required by a professional Project Manager. Today project activity and project formation are making a comeback as work methods and procedures used by organisations to meet the challenges of increasingly international operating environments. International project activity as a term has broadened from traditional assistance activity to also include co-operation in commerce and public administration.

LEADERSHIP AND MANGEMENT SKILLS

AIMS AND OBJECTIVES To provide an analysis and understanding of the process of individual, group and organisational learning, together with the main types of intervention that can be used to facilitate such learning, and an examination of recent concepts and current trends in this field.

MANAGING INTERNATIONAL RISK IN FINANCE

AIMS AND OBJECTIVES To provide an understanding of the fact that increasing globalisation has brought new and greater risks to Multinational Enterprises and to examine those risks and the way in which they can be managed. To cover the problems brought by international ECommerce/Business

INTERNATIONAL MARKETING
AIMS AND OBJECTIVES To provide a fundamental understanding of the philosophy and concepts of marketing and a recognition of the importance of marketing in business; To enable students to identify and apply the principal concepts and techniques of marketing to business problems. To develop the themes of marketing as a process, function and people management activity. To explain the role of marketing planning within the business planning process, and the role of marketing strategy within the wider context of business strategy. To develop the ability to apply marketing knowledge and skills in a management capacity.
EAE - MIB Aims and objectives

PROFESSIONAL DEVELOPMENT
AIMS AND OBJECTIVES To encourage students to assess, reflect on and develop their interpersonal skills. To enable students to practice a range of interpersonal skills in a relatively safe setting. To give students experience in giving and receiving appropriate and constructive feedback on interpersonal behaviour. To facilitate the developing self-management skills of students so that they feel able to operate effectively in a work context (eg. assertiveness, impression management, presentations). To enable students to reflect on their experience, competencies and attainments in order to compile a C.V.

SPANISH LANGUAGE
COURSE OBJECTIVE The main objective of this course is to provide the students with a sufficient level of Spanish which will act as a solid basis from which future learning of the language can be expanded.

STRATEGIC MANAGEMENT
AIMS AND OBJECTIVE The overriding objective of this course is to enhance the diagnostic and problem solving abilities of individuals who are confronted with a variety of strategic and/or operational business problems in a diverse set of company environment and situations. Corporate Strategy: an Introduction Strategic Management in Practice Analyzing the Environment Resources, Competences and Strategic Capability Stakeholder Expectations and Organizational Purposes Bases of Strategic Choice Strategic Options: Directions and Methods of Development Strategic Evaluation and Selection Organization Structure and Design
EAE - MIB Aims and objectives

Resource Allocation and Control Managing Strategic Change

THE BUSINESS PROJECT

AIMS AND OBJECTIVES To give students the experience of carrying through a major piece of research, which will enable them to draw on the knowledge and skills gained throughout the course, demonstrating to potential employers their intellectual and practical capacities; To enable students to integrate material from the different study areas.

FINANCIAL MANAGEMENT
COURSE AIM To provide students with a basic understanding of the techniques of corporate financial management. Lectures and case studies coupled with individual exercises and presentations. Interactive participation is considered to be vitally important in this subject.

INTERNATIONAL TAXATION
AIMS AND OBJECTIVES The general objective of this course is to introduce the students into the basis of the management of people in organizations: Fundamentals Tax treaties Transfer pricing rules in international taxation International estate planning EC tax law and international tax policy US international taxation Basic international tax planning US domestic taxation Value added taxation

EAE - MIB Aims and objectives

BUSINESS COMMUNICATION
AIMS AND OBJECTIVES The International MBA Business Communication Program helps prepare business leaders for the communication challenges of the workplace. The aims of this course are to explore communications theories, to understand strategic communication concepts and to develop conceptual abilities among the students.

EAE - MIB Aims and objectives