GROUP MEMBERS: 1. Mehwish Najam BM-1081(Group Leader) 2. Muhammed Bilal Effendi BB-2004 3. Amna Akhter BBE-683 4.

Sakena Afzal BB-2157 Instructor name : MR. Omar Hayat

Table of contents:
Introduction on Institute. 3 About course... 4 What is Ecommerce...... 4 History of Ecommerce.... ..5 Advantages and disadvantages of Ecommerce 6 What we thought about the course 6

Proposed idea..... 7 Levels of information system... 8 DSS ( data base, model base, knowledge base).. 8 Management information system (accounting systems, report generation) 9 Process to open online retail store..... 11 Market study finding SWOT analysis for online shoping... 12 Market of IPhone 13 Introduction of company.... 13 IS data base... 14 Face to face comparison. 14 Summary..... 15 End-notes..... 17 Future of company... 17 Vision..... 18

Mission... 19 References. 19

1. INTRODUCTION OF THE INSTITUTION:

Bizteks aspirations for excellence met many adversaries on its way. The journey that Biztek started with a single step has covered a long distance in a short span of time. It accelerated our momentum without any compromise on quality edification standards and knowledge dissemination process. Biztek has developed a distinctive academic culture, uncommon in other private institutes of higher learning. This was only possible because of our firm belief in Allah Almighty and unshakable confidence in our noble cause for educating the nation, which helped Biztek to overcome apparently insurmountable obstacles amicably. On way to perfection, Biztek has been rewarded with many admirations like placement in top most categories by the Higher Education Commission (HEC) of Pakistan, degree awarding status by Government of Sindh and ISO 9001:2000 Certification.

The eminence and performance are judged based on international parameters. The admirably stocked library with online facilities have unlimited access worldwide including worlds beststocked libraries and more than 17,500 online research journals. The state of the art research center, airconditioned classrooms, well equipped auditorium, multimedia teaching aids, WiFi at campus, motivational student-teacher interaction, conversation based teaching system, highly qualified, capable, well groomed and well experienced faculty, sports grounds and courts, all merit to the distinction of BIZTEK. Biztek expanded its infrastructure by building an East Wing building, which was inaugurated by Dr. Hameeda Khoro, Provincial Minister of Education of Sindh. Stone Laying of West Wing

building was graced by His Excellency Mr Shaukat Aziz, Prime Minister of Pakistan. Work is in progress for starting construction of North Wing building and an Auditorium. Biztek is not only expanding its infrastructure at their main campus, but new campuses are opening to give an opportunity to individuals to be a part of our success story and get quality education at their door step. Due to the rapid growth of Biztek facilities and commitment for the best, the future of Biztek is extremely bright.

CELEBRATING 10 YEARS OF EXCELLENCE. Biztek has completed its ten years of service to education in Pakistan. Bizteks first convocation was held on November 10, 2006. More than 260 passed out graduates and post graduates received their degrees in this convocation. The chief guest of the occasion was His Excellency Honorable Governor of Sindh Dr.Ishrat ul Ebad Khan to grace the occasion., Also present on this occasion were Mr.Ishaq Khakwani, Fedral Minister of state for IT & Telecom; Dr.Hameeda Khoro,Provincial Minister for Education and Literacy. Bizteks Management has always been very ambitious particularly when it comes to promoting and projecting its students. Organizing Convocation in such a grandiose manner and approaching the head of the state to honor its students are part of its ambitious plan for Biztek students. biztek is sure this Convocation alone will motivate the students to an extent that they will excel in their respective job assignments during their initial employment period. EDUCATIONAL PHILOSOPHY At Biztek, we have a clear vision. We aim to achieve recognition both nationally and internationally as a revered seat of higher learning. We are doing this through our commitment to finding new modes of learning with focus on students

2. What is Ecommerce: Transacting or facilitating business on the Internet is called ecommerce. Ecommerce is short for "electronic commerce."

Popular examples of ecommerce revolve around buying and selling online. But the ecommerce universe contains other types of activities as well. Any form of business transaction conducted electronically is ecommerce .

Examples of Ecommerce

OnlineShopping Buying and selling goods on the Internet is one of the most popular examples of ecommerce. Sellers create storefronts that are the online equivalents of retail outlets. Buyers browse and purchase products with mouse clicks. Though Amazon.com is not the pioneer of online shopping, it is arguably the most famous online shopping destination. Electronic Payments When you are buying goods online, there needs to be a mechanism to pay online too

History of E.Commerce:
E-commerce (or electronic marketing as it was originally called) did not start with Amazon.com, EBay, or the iTunes Store, nor with anything to do with the Internet at all, as is commonly believed. But it was the Internet that allowed E-Commerce to bloom into what it is today: the fastest growing retail method in the world, where in 2008, four out of every ten retail purchase were made online thru an E-Commerce system. Back in 1994, when everyone started surfing the web, it was much too dangerous to do something as foolhardy as enter your VISA number into an online form. But near the end of that decade, security protocols (for example, HTTPS) came online, and using your credit card was a no-brainer and pretty much safe from prying eyes. So the explosion began, and continues to this day.

Modern E-Commerce
It did not take long for marketing departments in both small and large companies to see the potential savings and boosted sales opportunities in using e-commerce on the Internet to reach customers. Web technology also allowed retailers to track customer preferences and to deliver individually-tailored marketing, as we all see today with targeted Google adverts on the left, right, top or bottom of every page we visit.

Advantages of E.Commerce:
Faster buying/selling procedure, as well as easy to find products. No need of physical company set-ups Easy to start and manage a business

Disadvantages of Ecommerce:
Any one, good or bad, can easily start a business. And there are many bad sites which eat up customers money There iys no guarantee of product quality As there is minimum chance of direct customer to company interactions, customer loyalty is always on a check

WHAT WE THOUGHT? The aim of teaching this course is to create awareness about the efficiency that concept of e-commerce has brought alongwith a scope of research that may lead to further development and enhancement in this field with an opportunity to enjoy the

fruit of this new concept and hold a firm ground of concept when entering in the practical field ensuring to stand unique and tall.

3) PROPOSED IDEA:
Grip mobiles are developed with an innovative idea of distributing iphone at every house by delivering it just on few clicks of button. It aims to bring the concept of fuss free shopping in reality. This new arena will surely end husband & wives, brothers & sisters arguments about taking time out and go for shopping especially iphone (the most advanced technological device that has presented solution of problems just one touch away.

A very popular smartphone from Apple, which revolutionized the mobile computing world almost overnight. More than a half million free and paid applications are available from Apple's iTunes Store (see App Store). Data and applications can be sent to the phone wireless or via Apple's iTunes software, which is used to organize music, videos, photos and applications (see iTunes). The current model is the iPhone 4S. For a summary of all iPhones

Capacity1
16GB 32GB 64GB

Price2
$199 $299 $399

Size and Weight3

Height: 4.5 inches (115.2 mm) Width: 2.31 inches (58.6 mm) Depth: 0.37 inch (9.3 mm) Weight: 4.9 ounces (140 grams)

Cellular and Wireless

World phone UMTS/HSDPA/HSUPA (850, 900, 1900, 2100 MHz); GSM/EDGE (850, 900, 1800, 1900 MHz) CDMA EV-DO Rev. A (800, 1900 MHz)4 802.11b/g/n Wi-Fi (802.11n 2.4GHz only) Bluetooth 4.0 wireless technology

Display

Retina display 3.5-inch (diagonal) widescreen Multi-Touch display 960-by-640-pixel resolution at 326 ppi 800:1 contrast ratio (typical) 500 cd/m2 max brightness (typical) Fingerprint-resistant oleophobic coating on front and back Support for display of multiple languages and characters simultaneously

Camera, Photos, and Video

8-megapixel iSight camera Autofocus Tap to focus Face detection in still images LED flash Video recording, HD (1080p) up to 30 frames per second with audio Video stabilization Front camera with VGA-quality photos and video at up to 30 frames per second Photo and video geotagging

External Buttons and Connectors

External Buttons and Controls

Connectors and Input/Output

Power and Battery5

Built-in rechargeable lithium-ion battery Charging via USB to computer system or power adapter Talk time: Up to 8 hours on 3G, up to 14 hours on 2G (GSM) Standby time: Up to 200 hours Internet use: Up to 6 hours on 3G, up to 9 hours on Wi-Fi Video playback: Up to 10 hours Audio playback: Up to 40 hours

Audio Playback

Frequency response: 20Hz to 20,000Hz Audio formats supported: AAC (8 to 320 Kbps), Protected AAC (from iTunes Store), HE-AAC, MP3 (8 to 320 Kbps), MP3 VBR, Audible (formats 2, 3, 4, Audible Enhanced Audio, AAX, and AAX+), Apple Lossless, AIFF, and WAV User-configurable maximum volume limit

TV and Video

AirPlay Mirroring to Apple TV support at 720p Video mirroring and video out support: Up to 1080p with Apple Digital AV Adapter or Apple VGA Adapter (adapters sold separately) Video out support at 576p and 480p with Apple Component AV Cable; 576i and 480i with Apple Composite AV Cable (cables sold separately) Video formats supported: H.264 video up to 1080p, 30 frames per second, High Profile level 4.1 with AAC-LC audio up to 160 Kbps, 48kHz, stereo audio in .m4v, .mp4, and .mov file formats; MPEG-4 video up to 2.5 Mbps, 640 by 480 pixels, 30 frames per second, Simple Profile with AAC-LC audio up to 160 Kbps per channel, 48kHz, stereo audio in .m4v, .mp4, and .mov file formats; Motion JPEG (M-JPEG) up to 35 Mbps, 1280 by 720 pixels, 30 frames per second, audio in ulaw, PCM stereo audio in .avi file format

Headphones

Apple Earphones with Remote and Mic Frequency response: 20Hz to 20,000Hz Impedance: 32 ohms

Sensors

Three-axis gyro Accelerometer Proximity sensor Ambient light sensor

System Requirements

Apple ID (required for some features) Internet access6 Syncing with iTunes on a Mac or PC requires: o Mac: OS X v10.5.8 or later o PC: Windows 7; Windows Vista; or Windows XP Home or Professional with Service Pack 3 or later o iTunes 10.5 or later

Language Support

English (U.S.), English (UK), Chinese (Simplified), Chinese (Traditional), French, German, Italian, Japanese, Korean, Spanish, Arabic, Catalan, Croatian, Czech, Danish, Dutch, Finnish, Greek, Hebrew, Hungarian, Indonesian, Malay, Norwegian, Polish, Portuguese, Portuguese (Brazil), Romanian, Russian, Slovak, Swedish, Thai, Turkish, Ukrainian, Vietnamese
Keyboard Support

English (U.S.), English (UK), Chinese - Simplified (Handwriting, Pinyin, Stroke), Chinese Traditional (Handwriting, Pinyin, Zhuyin, Cangjie, Stroke), French, French (Canadian), French (Switzerland), German (Germany), German (Switzerland), Italian, Japanese (Romaji, Kana), Korean, Spanish, Arabic, Bulgarian, Catalan, Cherokee, Croatian, Czech, Danish, Dutch, Emoji, Estonian, Finnish, Flemish, Greek, Hawaiian, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Latvian, Lithuanian, Macedonian, Malay, Norwegian, Polish, Portuguese, Portuguese (Brazil), Romanian, Russian, Serbian (Cyrillic/Latin), Slovak, Swedish, Thai, Tibetan, Turkish, Ukrainian, Vietnamese
Dictionary Support (enables predictive text and autocorrect)

English (U.S.), English (UK), Chinese (Simplified), Chinese (Traditional), French, French (Canadian), French (Switzerland), German, Italian, Japanese (Romaji, Kana), Korean, Spanish, Arabic, Catalan, Cherokee, Croatian, Czech, Danish, Dutch, Estonian, Finnish, Flemish, Greek, Hawaiian, Hebrew, Hindi, Hungarian, Indonesian, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Portuguese (Brazil), Romanian, Russian, Slovak, Swedish, Thai, Turkish, Ukrainian, Vietnamese
Siri Languages

English (U.S., UK, and Australian), French, German

Different Models Of iPhone iPhone

We start with the one who started it all, the original iPhone. Though launched in January of 2007, the first iPhones were officially released only on June 29, with two variants featuring 4GB and 8GB of storage. The phone featured the revolutionary (then unnamed) iPhone OS 1.0, which completely altered the way touch phones were handled. Weighing 135 g, the phone with the dimensions of 115 61 11.6 mm was made of aluminum, glass and plastic and featured a 2MP camera on the back with geotagging, but no video. The phone had a powerful 620 MHz Samsung 32-bit RISC ARM 1176JZ (F)-S v1.0 processor, which was underclocked to 412 MHz and supported by a 128 MB DRAM. It featured all the latest connectivity technologies, including Wi-Fi (802.11b/g), USB 2.0/Dock connector, Bluetooth 2.0 + EDR Cambridge Bluecore4. The phone communicated on Quad band GSM/GPRS/EDGE (850, 900, 1800, 1900 MHz). The audio codec used was the versatile Wolfson Microelectronics WM8758BG. But the most aweinspiring part was its 3.5 inch, scratch-resistant glossy glass covered 262,144-color LCD screen, which featured a 3:2 aspect ratio and 480 320 px (HVGA) resolution at 163 ppi. The 4GB model was discontinued on September 5, 2007 before launching a 16 GB model on February 5, 2008. But the journey was short lived as the whole iPhone original range was discontinued as of July 11, 2008 with the iPhone 3G taking over the reigns.

iPhone 3G
The second iteration literally took it to the big wigs riding high on its 3Gcompliant technology and the iPhone OS2.0 (later upgradeable to iOS4.1). Though the phone was bigger than the original (now 115.5 62.1 12.3 mm), it weighed 2 grams lesser than the old phone, primarily due to use of only glass and plastic in construction. With extended battery life and storage options of 8 GB and 16 GB, the phone was an instant hit with the consumers; post its launch on July 11, 2008. The new phone featured Assisted GPS and Tri-band communication over UMTS/HSDPA (850, 1900, 2100 MHz) and came pakcaged with a set of earphones with mic. All other technical aspects were the same including the PowerVR MBX Lite 3D GPU, which powered the brilliant display, except that the audio codec was changed to a peppier Wolfson Microelectronics WM6180C. The iPhone 3G was available in two colors black and white for 16 GB variant, while

only black was available for 8 GB models. The 16 GB version was discontinued on June 8, 2009, but the 8 GB model remained in production (mostly for non-US and non European markets) till June 4, 2010.

iPhone 3GS
The iPhone 3GS debuted on June 19, 2009, just 8 days after the plug was pulled on the iPhone 3G 16 GB model with 16GB and 32 GB models. It had the same dimensions of the last model, but the weight was back to 135g. The shift in weight was due to the new technical additions. The processor was upgraded to the 833 MHz ARM Cortex-A8 Samsung S5PC100, which was underclocked to 600 MHz and supported by an increased 256 MB DRAM. The graphics processor was also changed to the new PowerVR SGX535 GPU. This provided better imagery to the screen, which had an extra fingerprint-resistant oleophobic coating. The phone also introduced the revamped iPhone OS 3.0. The major breakthrough was the new 3.0 MP back camera with VGA video at 30 fps, geotagging, tap to focus, and focus, white balance, macro focus & exposure capabilities. The phone also added 7.2 Mbit/s HSDPA, Voice Control, Digital compass, Nike+ and Bluetooth 2.1 + EDR Broadcom 4325 to its arsenal. The new earphone and mic set also featured a remote. A new Audio codec, Cirrus Logic CS42L61 was also included. The 16 GB and 32 GB models were discontinued on June 24, 2010, while a smaller 8GB black model was launched as a lower end option to the debuting iPhone 4G.

iPhone 4G
In the middle of 2010, amidst great expectations iPhone 4G was launched on June 24, 2010 with two variants; 16GB and 32 GB. Ever since its launch, it has met with positive reviews all throughout. This smartphone is an absolute gem. The phone available in black and white colors, featuring the iOS4.0 now upgraded to iOS4.1. The new Aluminosilicate glass covered display is of the same dimensions as the old one, but with an IPS LCD screen supporting a 960 640 px display at 326 ppi, with a 3:2 aspect ratio and 800:1 contrast ratio. Armed with Apples own (but Samsung manufactured) ARM Cortex-A8 Apple A4 1 GHz processor and a memory of 512 MB DRAM, this phone really kicks some serious smartphone bottom. The graphic processor used is the same as in 3GS.

GRIP PROFILE:
Grip online i-phone store is The pioneer of virtual shopping in Pakistan Grip online store is the best place to test-drive and explore I-phones because its the one

place you can find every I-phone Personal Setup at our site gets you up and running on your new product before you leave the store.. And workshops help you get the most from your products. And now you can shop with I-phone in convenient new ways. With Personal Pickup, you can buy online and pick up your order at your convenient area.

PROCESS TO MANAGE:
We take all tensions of customers to let them shop and enjoy. The new dimension of technology has eliminated all the boring steps of shopping Among the thousands of models, select an iphone and view all if its details. 2. 3. Select the phone you like and put it in the basket. View the payment mode. (the most valuable click in todays scenario, it has

gone real hard to carry the plastic money even, so inorder to ensure the safe mode of payment no psychical face of payment is involved.) 4. Click to acquire and enjoy. Here the customer shopping is completed. No

pain, no stress of going home, no tension of how to take a phone home. The delivery is done immediately within 12 hours of placement of order. The pack is delivered at home with warm wishes resulting an add up in the satisfied/loyal customer.
1)

LEVELS OF IFORMATION SYSTEM:

DECISION SUPPORT SYSTEM

A decision support system (DSS) is a model-based or knowledge-based system intended to support managerial decision making in semi-structured or unstructured situations. A DSS is not meant to replace a decision maker, but to extend his/her decision making capabilities. It uses data, provides a clear user interface, and can incorporate the decision makers own insights.

A DSS is designed to be easy to use. User friendliness, graphical capabilities, and an interactive human-machine interface greatly increase the effectiveness of a DSS.
4.

a) Database: Grip.com is dealing with various models of i-phone. The main aim of the data base is to maintain the data of the inventory. The actual price of i-phone is expected to be ranging from $132 to $259. phones are purchased in bulk from the various companies through contract. The data base also maintains the information regarding the mode of payment that is mostly used for the payment of the desired i-phone model. The payment may be done via credit card, visa debit card and the normal payment mode can also be done The database also maintains the customers data, forms that they have filled during the time of booking of their order along with the details of be used for the promotion of our new products and new offers.

Knowledge Base:
The knowledge base part of a DSS allows this expertise to be stored and accessed to enhance the operation of other DSS components. For example, credit card companies use a DSS to identify credit card thefts. This system may be applied in our website inorder to ensure that payment is made in the appropriate manner; no fake credit card is used or any dummy information is used for any transaction and for any inappropriate activity.

User:
InGrip.com the DSS is designed for the managers and they aim to be friendly enough that they may ensure the provision of data as soon as the managers require it and as they require it.

MANAGEMENT INFORMATION SYSTEM: MIS (management information systems) is a general term for the computer systems in an enterprise that provide information about its business operations. It's also used to refer to the people who manage these systems. today, the term is used broadly in a number of contexts and includes (but is not limited to): decision support systems, resource and people management applications, project management, and database retrieval applications.

Transaction process:

Data Entry:The input activity in transaction processing systems involves a data entry process. In this process, data is captured, or collected by recording, coding, and editing activities. Then the data may be converted to a form that can be entered into a computer system.

Real-time Processing:

Real-time processing systems process transaction data immediately after they are generated and can provide immediate output to end users. In full-fledged real-time processing systems, data is processed as soon as it is originated or recorded, without waiting to accumulate batches of data
.

. File and Database Processing:File and database processing are the basic activities of transaction processing systems. These are also known as file and database maintenance.

. Document & Report generation

The final stage in the transaction processing cycle is the generation of information products such as documents and reports. Documents produced by transaction processing systems are called transaction documents.

Inquiry Processing:Many transaction processing allows us to use Internet and Web browsers or database management query languages to make inquiries and receive responses concerning the results of transaction processing activity. Typically responses are displayed in a variety of pre specified formats or screens. For e.g., checking balance in A/C and receive immediate response on PC. TO OPENING ONLINE RETAIL STORE
Instructions

Choose a type of legal organization for your business. You must do this before anything else, as it affects how all further business will be conducted. Will you be running the business as a sole proprietor, partner or corporation? Pick the perfect name for your retail business. Some entrepreneurs have had the perfect name in mind since they were young. Others may take some time deciding. A name tells a great deal about a business and is a very real part of its identity. Consider different phrases and terminology associated with your business. Find the perfect location. Your retail store's location then area can make or break its success. Consider how much space you need for storage, sales and administrative functions, and whether your merchandise requires special storage. Before you make your final decision, check out other businesses Open for business. Schedule a grand opening so your customers will become familiar with your store and the merchandise you carry. Adhere closely to your business plan, including the marketing strategy laid out therein, for the best chances of success

Finding Swot analysis

On the basis of the study that was conducted by us via visiting different i-phone stores in the markets of Karachi. It is found that there is a huge sector of customer that has been untouched by the market for the sale of I-phone as many people are not ready to take the risk of going to the market and purchase such expensive handsets as the market political and the city peace conditions are highly unpredictable it may happen that within seconds some accident happens and the whole city star showing the picture to a dark night mare. This situation is not new for any city of the World but in this period of time this is prevailing highly in the areas of Karachi. There still exists strength, weakness, opportunity and a threat regarding the launching of product via websites, but it is sure that opportunity can be utilized to convert weakness into more strength along with grabbing opportunity to overcome/minimize the threats The identified SWOT Analysis depicts the picture of Market surveys.

Strength

Weakness Threat

Branding knowledge Marketing know-how High service quality

Localized brand promotion Unfamiliar with local preference Supply chain coordination

Opportunity

Product uniqueness Possibility of joint marketing

High price pressure Intense competition

Chances to promote private labels or exclusive brands

Governmental regulation

1)LEVEL OF INFORMATION SYSTEM (DESIGN BASED)

FACE TO FACE COMPARISON 1. Convenience of using the internet because of Non convenient, as special time is to be taken the little time involved purchasing 1. there is subtlety in website stores, which makes Due to non regular updating of website people feel relaxed customer has to enter in the store. People have in buying and out to visit a store/website

the tension while going for physical store shopping 1. There are no requirements to meet and there are Due to non regular updating of website no papers to submit customer has to enter in the store. Papers, signing requirements are to be completed in physical stores 1. Prices in online stores are lower because their Due to non regular updating of website owners do not have to pay a bunch of people to customer has to enter in the store. Store pays work for them more so they charge more too.

1. online stores do not bring about the pressure Due to non regular updating of website that buyers feel when inside a real store that customer has to enter in the store. There is a somehow influences the buyers' decision to buy pressure of confusion when entering a store of a product this company as many products catches the eye suddenly 1. online stores do not bring about the pressure Due to non regular updating of website that buyers feel when inside a real store that customer has to enter in the store. There is a somehow influences the buyers' decision to buy pressure of confusion when entering a store of a product this company as many products catches the eye suddenly 1. Find items you might not see in stores. Due to non regular updating of website customer has to enter in the store. Stores cause of its limited space cannot display every product

Summary
Grip mobiles are developed with an innovative idea of distributing iphone at every house by delivering it just on few clicks of button. It aims to bring the concept of fuss free shopping in reality. This new arena will surely end husband & wives, brothers & sisters arguments about

taking time out and go for shopping especially iphone (the most advanced technological device that has presented solution of problems just one touch away

On the basis of the study that was conducted by us via visiting different i-phone stores in the markets of Karachi. It is found that there is a huge sector of customer that has been untouched by the market for the sale of I-phone as many people are not ready to take the risk of going to the market and purchase such expensive handsets as the market political and the city peace conditions are highly unpredictable it may happen that within seconds some accident happens and the whole city star showing the picture to a dark night mare. This situation is not new for any city of the World but in this period of time this is prevailing highly in the areas of Karachi. This unpredictability and the restless situation can be utilized by our Company in our favor and if it is ensured that booking of product its delivery and its mode of payment is convenient and safe in such ways that any situation of the city of ones own self will not pose any threat, this will encourage to attract the nitch market and it proposes a promise of heavy profit. The database stores the data, model and knowledge bases store the collections of models and knowledge, respectively, and the GUI allows the user to interact with the database, model base, and knowledge base. The database and knowledge base can be found in a basic information system.

In accordance to our profile and design of Grip (online i-phone shopping store) all the database of the inventory, customers is to be maintained. Being it a website selling it needs a lot of data to be maintained within its database. The data to be stored includes the details of the most precious asset that is the data base of the customers. Their basic details their contacts, their bio-data, their contact number,

their mode of payments, their mode of transactions etc. alongwith this the database of the inventories are maintained too, that includes the store where the inventory is stores if the store is to be owned by us, and if the inventory is to be purchased from any other company or else then the data base is to be maintained that how the company is to be contacted how the devices are to be delivered. The most important is the system of delivery of the product, the data base should have the knowledge that which contact is to be used to deliver the product. Infact the whole infrastructure i.e. the foundation of the processing of the business is maintained with in database In Grip.com this is the most important inter phase, as with in this phase is purely concerned with the user group. Within this sector the data input is given while the forms are filled by the customers, the customers fills the required information, then from that information the relevant information is extracted so that the next step is followed and along with that the information is contained according to which not only the payment is done but also the surety is made that are solves in the most appropriate manner. Accounting System Accounting systems should confirm to the basic international accounting standards developed by such central authorities as the International Accounting Standards Committee (IASC Report Generation Reports are essential for distributing information and thus enabling users of that information to perform their jobs well and make appropriate decisions. In Pegasus.com the report generation serves as the result, the fruit, and the outcome of every effort that is made for this upcoming organization. The efforts of the

marketers, the distributors, the complain services all are depicted though the data base of the customers and their feedback will show the result. 9) END NOTES:
The most fundamental problem that we faced during this research was the time constraints. The time given for this research was not adequate this research requires at least two months are required for this much extensive research so that every dimension of the market research should be studied and every marketing dimension should be evaluated come up with the most suitable and the most perfect research and the most convincing solution. The other major barrier we faced during this research was the lack of research material and the awareness of the people about the online store, most of the people have the reservations as they are unaware of the facts and the technological advancement as they result of which we were unable to find the adequate data.

10) FUTURE OF THE COMPANY:

Internet facilitation has already converted this world in a future village now in order to take the facilitation to its deepest level it is strived to bring every facility just a single click away. We aim the same; we aim to bring i-phone facility to every home with every customer. The immediate goal of our company is to develop and maintain the loyal customer through providing the highest level of service, resulting in the development of the trust via convenience and product satisfaction. We want to provide every home in Karachi to pay visit to our website whenever they want to purchase a mobile phone. The second objective has a far more extended premises and scope, we covers the premises of the whole country. As internet facility has penetrated in every corner of our country as well so it lies within our objective that we want to compete in the competitors market and this competition is not limited to just giving a hard time to the competitors but it is to establish our brand name in every corner of the country in a way that our brand service should be exemplified by the people who use our facility encouraging those who have not experienced u Third part of our scope stretches beyond the premises of the boundaries of Pakistan and it stretches within the international distances, still there are many countries within south Asia who have not been properly introduced to the innovation applications and the compatibilities that I-

phone provides. We want to become the source, the medium that will become the liaison of enhancing the awareness and developing loyal customers with in the international parameters. The ultimate aim in to develop loyal customers along with the profit maximization and creating a brand ambassador of i-phone.

11) Vision
Our vision is to inspire the world with a new dimension and arena by setting up online convenient selling and creating loyal customers in the market to mark the highest standard of satisfaction.

12) Mission:
Our mission is to provide a complete Mind Body and Soul experience with an unparalleled selection of right and lifestyle i-phone product in an environment that is enjoyable and welcoming.

13) REFERENCE: lhttp://www.ehow.com/how_4531426_open-retail-store.htm http://www.e-commerce.co.uk/history/ http://www.esalestrack.com/blog/2008/09/advantages-and-disadvantagesof.html http://searchdatacenter.techtarget.com/definition/MIS http://www.ehow.com/how_4531426_open-retail-store.html http://www.bizforum.org/whitepapers/calstatela-5.htm http://www.ehow.com/how_4531426_open-retail-store.html http://searchdatacenter.techtarget.com/definition/MIShttp://www.esalestrack.c om/blog/2008/09/advantages-and-disadvantages-of.html http://www.e-commerce.co.uk/history/ http://ecommerce.about.com/od/eCommerce-Basics/f/What-IsEcommerce.htm