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Vogue

Its one of the most famous brands in the world. And in Brazil it continues its legendary journey through the world of fashion and ideas. Vogue is a compass of trends in a boiling hot world. Its the magazine that says what to wear, what to watch and where to go. Its a bible of behavior trends with fashion as its main focus, but it goes much beyond it. Vogue readers want to know, to think and discuss. Not only see. Thats why Vogue has a team of journalists with the most delicious texts in our press Danuza Leo, Ruy Castro and Igncio de Loyola Brando are among our contributors. But beauty is a form of intelligence, as philosophers say. Therefore, Vogue is a barn of new and mature talents in photography and art direction, with a sophisticated graphic standard.

Sections
Shops A selection of the best there is in accessories, clothes and styles. Style Fashion in all its aspects: trends, history, who is who, new designers, elegant women, jewelry. They talk about Shows the coolest things going on in the world of arts, design, culture and fashion. Radar Everything new in a city or country is mapped out in this section. So Paulo, Rio de Janeiro, New York, Belo Horizonte, Porto Alegre, Curitiba, Recife... Travel Shows the best places to visit or spend vacations in high style. At home News from the dcor and design universe. Beauty Makeup, hair, the latest treatments, fitness, nutrition and health. Fashion Must-read articles and impeccable photo essays. Always with top models showing whats new. Articles Always brings curiosities and tips on different subjects: beauty, gastronomy, dcor and much more. Lifestyle Readers stay up-to-date with new trends and behaviors, showing the lifestyle of interesting Brazilians

Dcor Navy Home, issue No. 354

Culture Book Guide, issue No. 354

Beauty and health Functional Gym, issue No. 354

Whos on Vogue
Constanza Pascolato, Carolina Overmeer, Fabrizio Rollo, Giovanni Frasson, Daniela Falco, Adriana Bechara and Mnica Salgado. Article Art at Rocinha, issue No. 354

The Luxury Market in Brazil


Magazine is the best advertising media for luxury products
28% internet 16% Cable TV 4% Newspaper 1% Regular TV or radio 53% magazine

Fashion, culture and economy. Contents for luxury


31% Fashion 16% Culture 16% Economy 11% International 4% Gastronomy 4% Tourism 4% Leisure 14% Others

Vogue appears as the second most read magazine among the luxury market public
10% Exame 4% Wish Report 2% Claudia 2% Elle 20% Outros 35% Veja 29% Vogue

Jewelry Gold, issue No. 354

Source MCF Consultoria and GPK Pesquisa

Vogue readers
Age between 18 and 45 years old. Gender 70% women and 30% men Number of Readings: Total of 440.200 readers. Main Target: A+B1 (73 %) Income Groups (27 %)
Source Ipsos Marplan MediaCT

Formats
1 page 20,8 x 27,5 cm Double page 41,6 x 27,5 cm 2/3 vertical page 13,6 x 27,5 cm

Price Table
Full page 75.500,00 2/3 page 64.500,00 1/2 page 53.500,00 1/3 page 35.000,00 1/4 page 32.000,00 2nd cover 99.000,00 3rd cover 102.000,00 4th cover 110.000,00 Determined page 96.000,00 Double gate fold 178.500,00 Triple gate fold 231.000,00 Quadruple gate fold 338.000,00 1 page Vogue Promotion 92.000,00 1/2 page Vogue Promotion 62.000,00 Supplement subject to study

Calendar
month January (377) February (378) March (379) April (380) May (381) June (382) July (383) August (384) September (385) October (386) November (387) December (388) close 13.12.2009 13.01.2010 12.02.2010 12.03.2010 13.04.2010 13.05.2010 11.06.2010 14.07.2010 13.08.2010 13.09.2010 13.10.2010 11.11.2010 circulation 05.01.2010 29.01.2010 26.02.2010 26.03.2010 29.04.2010 28.05.2010 25.06.2010 30.07.2010 27.08.2010 27.09.2010 29.10.2010 29.11.2010 Vogue Accessories (close 10.12) Sale,; Vogue autor; Abest (close 13.01) Fall-Winter Preview; Special jeans Fall-Winter collections; Vogue Jewelry 35th Anniversary; Vogue Kids 8 (close 07.04)) Vogue Jewelry Vogue accessories (close. 11.06) Spring-Summer Preview; Luxury Spring-Summer collections; H.Stern (close 06.08) Special jeans; Vogue Kids (close 06.09) Vogue Rio de Janeiro; Special Hairdressers Holidays; Vogue Jewelry

1/2 horizontal page 20,8 x 13,6 cm

1/2 vertical page 10,3 x 27,5 cm

1/3 pgina vertical 6,8 x 27,5 cm

1/4 vertical page 10,3 x 13,6 cm

Vogue Figures
Quadruple gate folder 80.2 x 27.5 cm

Subject to changes during the year.

Print: 62,000 copies Subscription: 13.000 copies

Vogue Advertising
Circulation: National Periodicity: Monthly
Triple gate folder 60.9 x 27.5 cm

ADVERTISING COMMERCIAL DIRECTOR Ricardo Kowarick COMMERCIAL SUPERINTENDENT Luiz Antnio Martins Carneiro SPECIAL PROJECTS DIRECTOR Beatriz Monteiro SO PAULO CONTACTS Marli Falchero, Shirley de Oliveira , Silvia Cordeiro and Simone Pellegrino RIO DE JANEIRO: MANAGER Suely Bombire CONTACTS Janaina Orlani and Luciana Sposito (55 21) 2247-1240 voguecoml@cartaeditorial.com.br / comercialrio@cartaeditorial.com.br COMMERCIAL REPRESENTATIVES SO PAULO / INTERIOR Instituto de Pesquisa e Marketing Datavip Ltda Andria Moutran Andressa Biata and Larissa Ortiz (55 19) 9190-0237 / 9100-2412 / 9100-2413 DISTRITO FEDERAL / GOIS Eduardo Godoy Associados & Representaes Ltda Eduardo Godoy (55 61) 8132-7373 / (55 11) 9623-7373 MINAS GERAIS / ESPRITO SANTO J.L.D. Consultoria e Assessoria Ltda Josette Davis (55 31) 3261-6584 PARAN / SANTA CATARINA Yaguar Assessoria Empresarial Ltda Jean-Luc Jadoul (55 41) 3336-4619 PERNAMBUCO Assumpo Bandeira de Melo (55 81) 3328-3803 / 3328-3170 RIO GRANDE DO SUL IL Representaes Leoni Zaveruska (55 51) 3245-1807 / 3245-1799 BAHIA Lcia Fbio Produes e Eventos Ltda. Lcia Fbio and Mirela Machado (55 71) 3242-8804 / 3247-6985 CEAR AG Holanda Comunicaes Ltda Agimiro Holanda (55 85) 3224-2267 / 9983-3472 LONDON Mr. Simon Darragh Oberon Media 354 Saint John Street EC1V4NR London TEL (44) 07-595042823 simon@oberonmedia.com MILAN Mr Angelo Careddu Oberon Media Via Andegari 18 - 20121 Milan TEL (39) 02-874543, FAX (39) 02-876458 contact@oberonmedia.com BOARD OF DIRECTORS DIRECTOR IN CHIEF Patricia Carta COMMERCIAL DIRECTOR Ricardo Kowarick EXECUTIVE DIRECTOR Idel Arcuschin FINANCIAL DIRECTOR Ana Cristina Ferreira Leite

Av. Brasil,1456, Jardim Amrica, So Paulo / SP cep 02020202, tel 3084 1400; www.cartaeditorial.com.br ,

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