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April 16, 2012 On May 8th, North Carolina will vote for or against a constitutional amendment banning legal

recognition of all unmarried couples, whether straight or gay. The four of us have invested over $500,000 to defeat Amendment One. As entrepreneurs, we believe that transformation is impossible without taking risks. In that spirit, we are helping fund compelling TV ads produced by Chad Griffin and Mark Armour. The campaigns pollster, Celinda Lake, has shown us how a fully funded campaign can win. In a state of 9.5 million people stretching 543 miles, we have to fund multi-market ad buys. Momentum is on our side. The President forcefully spoke out against Amendment One, as have North Carolinas Democratic and Libertarian parties. Over 120 organizations, including our states NAACP, Council of Churches, ACLU, and Planned Parenthood, are highly active coalition partners. Significant field work is ongoing. Aside from our investments, the campaign has been fueled by grassroots donations; nearly 6,000 donors have made average gifts of less than $100. A recent week-long money bomb generated more than $180,000 online gifts from around the country. Leading in-state conservatives are speaking in our favor. Former Charlotte Mayor and Republican gubernatorial nominee Richard Vinroot is publicly advocating defeat, in part by appearing in an ad for our side. Bob Orr, a respected former Supreme Court Justice and Republican candidate for Governor, also came out against Amendment One. John Hood, head of the John Locke Foundation and the most widely syndicated conservative in North Carolina, wrote an editorial against the amendment, calling it unwise and unfair. In addition, corporate leaders are stepping up against Amendment One including Duke Energy CEO Jim Rogers and Bank of America executive Cathy Bessant. Public Policy Polling says that Santorums exit means, at minimum, a 10% decrease in conservative turnout. The Republican primary for Governor is not competitive, unlike the Democratic Partys multi-candidate races for Governor and Lt. Governor. Those candidates are now purchasing millions of dollars of air time in areas that will boost our sides target vote substantially. The impact of a victory in the South cannot be overstated. Please be a part of this and help us make this happen. Please match our efforts. We have given in many of your states for many of your fights because we understand that we cannot win the war if we only fight the battle in the backyard. If you join us, the television campaign will be fully funded. We have a real opportunity to win. Please know also that NOM is dedicating substantial resources to North Carolina. We believe they are bringing in Frank Schubert, and they will continue raising money to work against us nationally if we lose. The campaigns in Minnesota, Maine, and Maryland get it, which is why they sent out emails on our behalf last week. HRC has long understood, too. Its investment, particularly in our field efforts, is huge. We have three weeks. We must defeat Amendment One, and we can do so if you step up and join us. Please give as much as you can. Martin Eakes CEO Self-Help Credit Union Center for Responsible Lending Bob Page Chairman & CEO Replacements, Ltd. Todd & Diana Stiefel President Stiefel Freethought Foundation

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