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TRINING PROJECT REPORT ON A STUDY OF ING INVESTMENT MANAGEMENT

A Training Project Report Submitted in partial fulfillment of the requirements for the Award of the MASTER OF BUSNIESS ADMINISTRATION Academic Session 2008-2009 ROLL NO.520687595 SEMSTER - IV

PROJECT GUIDE: Mr.Navin Mathur Head Management

SUBMITTED BY: Parmeshwar Singh Hada Sikkim Manipal University

DECLARATION

I Parmeshwar singh hada s/o kanha Singh Hada Student of MBA IV Sem. Hereby declare that for the purpose of Training Project report I have conducted study on A study on INGINVESTMENT MANAGEMENT for the partial fulfillment of MBA degree. It is my original work. Place: Date: Signature: Parmeshwar singh hada

ACKNOWLEDGEMENT

First of all I would like to thank the management of ING LIFE INSURANCE COMPANY LIMITED for giving me the opportunity to do my 30 days project training program in their organization. I am highly obliged to Mr. Pawan sharma {area manager} and Mr.Pranjal mattha {branch manager} for getting me to undertake my traingh at ING LIFE INSURANCE COMPANY PRIVATE LIMITED. My credit of success goes to Miss Renu sharma{ sales manager} under her able guidance and direction. I was to give shape to my training. Her constant review and excellent suggestions throughout th project were highly commendable. She also provides me a strong training related to product we and selling pitch to deal with a customer I express my heartfelt thanks to Mr. Lavlesh saxena {branch coordinator} to guide and force me to do hard work and make

apathy in IVL. He also helped me to make project and cooperate me in all steps. I am indebted to all team member of IVL kota to motivate me to do work and provide a peaceful environment. I extremely thankful to the faculty member of Calibre IT AND MANAGEMENT INSTITUTE. Under sikkim manipal university. ,, kota for there continued support and supervision . It was there scholarly suggestions, immense interest and moral support.

I thankful to my team member from the core of my heart to motivate and to help me all training program. They also encourage me at every step which led to my successful training program. As well as human being required motivation and help in his work and the human being is also supportive in nature. So some persons have encouraged me at all steps whether it was expressed or implied those are not only my friend circle but also my family member and relatives. So my heartily thanks go to Ved Prakash Bishnoi. Anil Sachwani, Mahender singh rathore , Neeraj Goyal, Navdeep0 singh Cheema, Sudhir Khaira, Sandeep Kumar, Dheeraj soni, Ashish Gautam, Manpreet Kaur, Anju Kadian and nearer

Those people who share his/ her knowledge through books, papers, magazines and so many more. If I express my thank to those people then I think its not enough for them

Parmeshwar singh hada

PREFACE In the era of globalization a continuous knowledge require about the market. Because in the sense of globalization the marketing is an art of delivering, communication the thoughts and ideas and without a practical knowledge the theoretical and bookish knowledge is not enough in marketing field, According to todays corporate scenario the management degree is more required in the market. So according to the corporate world I am persuading in MBA program. In the program. In this program I am learning theoretical knowledge about the management. But to gain real market knowledge I have done a 30 days training program in insurance industry

The objectives of my training program is

To gain the practical aspect of organization working and environment

To see the originally working condition in the situational market To realize me with a self esteem To explore prospective markets for opportunity to create additional business avenues for the organization As well as in was in the insurance industry there are three things required commonly that is : patience ,focus and efforts , so I also work on these three things with ambition

So according to my conveys I have investment a 30 days s training program in the ING life insurance and I have done my project work on ING INVESTMENT MANAGEMENT My project report is containing the investment policy and investment option ING life insurance and how to invest. If you want to get more knowledge about investment in ING then you have to undergo in this project report.

EXECUTIVE SUMMARY The executive summary has been observing on the title on ING VYSYA INVESTMENT MANAGEMET .as well as title suggest that main focus of the study is based on investment management , a brief intro of the project is;: First of all the company profile and the introduction of the insurance the life insurance is a commitment for ensuring the life for a specific term as well we know that life is fully based on risk so purpose of life insurance is to cover a risk factor of life . Here we talk about the ING VYSYA life insurance company so the company was set up in India in sip 2001, and in a sharp span of nearly 3 year has established itself as a distinctive life insurance brand with an innovative, attractive and customer friendly product. ING is a global financial services company providing banking investments and life insurance and retirement services .it

serves more than 75 million customers in Europe , the united states , Canada , Latin America , Asia and Australia ING is not only in India but also it has its market in 60 countries, so it has a strong background with the help of Gujarat Amnuja cement, Exide group and Enam group; it also has ING Vysa bank in India. ING wants to pursue profit on the basis of sound business ethics and respect for its customers. Corporate responsibility is therefore a fundamental part on INGs strategy: ethical, social, and environment factors play an integral role in out business decisions. In the globalization and privatization world there is a lot of competition not only in insurance but also in investment market so according to todays scenarios ING is also work in investment management and asset management.

As will as I concern that the study is bases on investment management so in ING investment management leverages its worldwide investment capabilities, deep expertise and scale to help you find the most appropriate investment solution for your clients. our global network of dedicated investment teams ensures that your clients benefits from investment opportunities across the world , both in developed and emerging markets and in different ranges of risk/ return profiles. The ING investment management is provide a flexible investment option to the customer like according to todays market there are several option to invest the money in the market that are: Equity fund , government securities systematic investment plan and many more In this project report I did a research study, the main objective of my research is to gain practical of my project title. The research is done with the help of primary data and secondary
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data the research is done on the basis of surveying; in the market survey I collect the dat5a from 100 people in the kota city. As per the research I find an appropriate solution that what is the position of the company in the kota city and how many people are familiar with the company etc,. this process is done with the help of data interpretation , At last on the basis of research I reached a conclusion with SWOT analysis.

CONTENTS TITLE 1. 2. 3. 4. 5. DECLARATION ACKOWLEDEMENT PREFACE EXECUTIVE SUMMARY CHAPTER-1 PAGE NO.

COMPANY S PROFILE History of insurance Company background Promoters Products Financial performance Organization structure 6. CHAPTER 2
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PROJECT PROFILE General introduction ING investment management in India Ambition and strategy Mission and principles Investment capability Our strength Organization structure Investment policy ING fund Financial report 7. CHAPTER-3 RESEARCH METODOLOGY What is research methodology Objective and motive of research Type of research Data collection Primary data collection Secondary data collection 8. CHAPTER -4 RESULT AND DISCUSSION Data interpretation 9. CHAPTER -5 FINDING AND CONCLUSION SWOT analysis]

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Conclusion 10. CHAPTER -6 RECOMMENDATION Suggestion Bibliography Appendix 11. ANNEXURE

CHAPTER 1

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INTRODUCTION OF INSURANCE Insurance of life assurance is a contract between the policy owner and the insurer, where the insurer agrees to pay a sum of money upon the occurrence of the insured individuals or individuals death or other event. Such as terminal illness or critical illness in return the policy owner agrees to pay a situated amount called a premium at regular interval or in lump sums. As with most insurance polices life insurance is contract between the insurer and the policy owner whereby a benefit is paid to the designated beneficiary if an insured event occurs which is covered by the policy. To be a life policy the insured event must be based upon life of the people named in the policy,

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WHAT IS LIFE INSURANCE It detest life insurance; they always argue that I shall some day die which is not so Stephen B Leacock IN COMMON WORD INSURANCE IS: A contract between two parties whereby one party called insurer undertakes in exchange for a fixed sum called premium to pay the other party called insured a fixed amount of money on the happening of a certain event This is something you will need to understand before we get into its different aspect Insurance is a mechanism that helps alleviate the financial losses arising out of adverse consequences of unforeseen origin simply put life insurance offers financial protection to you and your loved ones when you retire die or you are unable to continue to provide financially due unforeseen incidents such as accidents or critical illness while nothing can substitute your loss insurance at least takes care of the financial gap created after you are gone. But is that all life insurance can do for you? No why! Life insurance has evolved over time. Today they are smart savings and investment options with the right insurance policy, you can be assured of a better standard of living you may plan to receive a lump sum amount just when you need it or you can simply make your money grow for the rainy day. Thinking of marriage expenses your Childs education how about that vacation abroad you have been planning for choosing the right insurance policy could be the answer to all of the above. HISTORY OF LIFE INSURANCE
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Insurance began as a way of reducing the risk of traders, as early as 5000 BC in china and 4500 BC in Babylon. Life Insurance dates only to and ancient Rome; burial clubs covered the cost of members funeral expenses and helped survivors momentarily. Modern life insurance started in late 17th century England, originally as insurance for traders: merchants, ship owners and underwriters met to discuss deals at LIoyds coffee House, predecessor to the famous LIoyds of London. The first insurance company in the United States was formed in Charleston, South Carolina in 1732, but it provided only fire insurance. The Synods in Philadelphia and New York created the Corporation for Relief of poor and Distressed Windows and children of Presbyterian Minister in 1759; Episcopalian priests organized a similar fund in 1769. Between 1787 and 1837 more than two dozen life insurance companies were started,But fewer than half a dozen survived . Prior to the American Civil War many insurance companies in the United States insured the lives of slaves for their owners. In response to bills passed in California in 2001 and Illinois in 2003, the companies have been required to search their records for such policies. New York Life for example reported that Nautilus sold 485 slaveholder life insurance policies during a two-year period in the 1840s; they added that their trustees voted to end the sale of such policies 15 years before the Emancipation.

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NEED OF LIFE INSURANCE Events Now a days death is not something that most people connect to themselves. Nor are accidents, disability, critical illness and other contingencies. For instance one can be reasonably sure that you are not thinking of those while reading this. People say they dont want to pay life insurance premium so they can spend more to enjoy life. Infect, the opposite is ture.Life Insurance makes it possible for us to spend more of our income with a clear conscience. For we know that if illness, disability or death occure, our families will be provided for. It is paying a LITTLE now to prevent a BIG loss later. By choosing the right insurance cover parents health and financial needs can be taken care of, childrens educations needs will be provided for and your family can continue to maintain their standard of life.

ING LIFE INSURANCE ING Vysya Life Insurance Company Private Limited entered the private life insurance industry in the India in September 2001, and in a short span of nearly 3 years has established itself as a distinctive life insurance brand with an innovative, attractive and customer friendly product portfolio and a professional advisor force. It also distributes product in close cooperation with the ING VYsya Bank network. Currently, it has over 8000 active advisor working form 43 branches (in 21 cities) across the country and over 800 employees. ING Vysya Life Insurance Company is headquartered at Bangalore and has established a strong presence in the cities of Delhi, Mumbai, Kolkata , Hyderabad and Chennai. In addition
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ING Vysya Life operates in Chandigarh,Ludhiana,vizag, Viyaywada ,Mangalore ,Mysore, Pune, Nagpur , Cochin,combatore,Ahmadabad, Jaipur Guntur,Hubli, and Trivandrum. The company has over 1, 00,000 customers as on date and achieved a premium income 0f Rs.114 corers since start of business

ING Vysya Life Insurance Company is a joint venture between ING Insurance International BV a part of ING Group, the worlds largest life insu8rance company (Fortune Global 500, 2003), ING Vysya Bank With 2 Million Customers and over 400 outlets and GMR Technologies and Industries Limited part of GMR Group also based in Bangalore and involved in the filed of power generations, infrastructure development and several other businesses.

ING IN INDIA Year 1994: Office investment banking corporate finance and other fiancial product and service Year1997: ING Insurance representative office Year1999: ING Investment Management (India) Pvt.Ltd. provides mutual funds products to customers throuht ING saving Trust, established in early 1999 Year2000: Ing Venture capital-Brings Private Equity Year2001: ING Vysya Life Launched in the of September

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Year 2002: ING buys a 44 % stake in vysya bank and merge ING brings with vysa bank to from ING VYsya bank Year 2003 : ING bank launched a direct selling arm ING vysya financial services.

COMPANYS PROMOTERS

ING GROUP
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ING is global financial institution of Dutch origin offering banking, insurance and asset management to over 60 million private corporate and institution clients in over 50 countries . With adverse workforce of approximately 120,000 people, ING comprises a broad spectrum of prominent companies that increasingly serve their clients under the ING brand. Fortune 500 July 2007 has ranked ING group as the worlds thirteenth largest company. As per the ranking, ING Group is the worlds largest financial service provider. The annual interbred report 2007 which ranks global brands across all categories has ranked ING among the top 100 global brands. INGs The annual interbred report 2007 which ranks global brands across all categories has ranked ING among the top 100 global brands. INGs ranking has risen from 85 to 81 compared to last year. ENAM GROUP: Enam group is one Indias largest financial service providers reputed for its ability to perceive the true potential of business and enhance their value. The culture at enam group is deeply rooted in ethics, innovation and financial society. EXIDE INDUSTRIES LIMITED With eight manufacturing plants strategically located across the country, exide is Indias largest producer of automotive and industrial batteries. Its range of products covers everything from the smallest batteries required in motorcycle to the giant batteries.
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For the fiscal year 2004-2005 the company registered a scales turnover of Rs. 1,482 cores and a net profit Rs.77 cores.

GUJRAT AMBUJA CEMENT LIMITED Gujarat Ambuja cements limited is the fastest growing cement company in India and considered one of the most reputed companies in India . Gujarat Ambuja Cements Company limiteds brand. Ambuja cement is considered a premium brand in the Indian market. Apart from domestics sales, Ambuja cement is also the largest seller of Indian cement in countries including Sri Lanka, Dubai and Kuwait. AIM AND OBJECTIVE] It is our aim to become one of the top private life insurance companies in India ana to become a cornerstone of iong integrated financial services business in India. MISSION Set the standard in helping our customers manage their financial future.

THE BRAND POSITIONING


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MERA FARZ
In 2007 ING vysya life developed its unique brand positioning mera farz this position means ing vyusya life helps its customers fulfill their responsibilities towards themselves and their families this powerful positioning has helped ing vysya life create a distinct identify for itself. The latest brand campaign with a very catchy jingle dwells on how a little planning and a helping hand from ing vysya life can help lighten the burden of responsibilities that often come with happy moments and let you enjoy your life without any worries PROTECTION The primary reason to have life insurance is to protect your income and your familys financial future in case your are not around Term life Term life plus SAVING Another reason for life insurance is that it work as long term saving thus giving you the financial strength to achieve your life goal.

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Reassuring life Creating life Safal Jeevan Creating life money back Safal Jeevan money back Ing life plus Ing positive life Ing creating star

INVESTEMENT Life insurance is a safe long term investment towards wealth accumulation]]] Powering life New freedom plan New one life Platinum life New fulfilling life High life High life plus

RETIREMENT Make sure you have regular income after you rewire and helps you maintain your standard of living. New future perfect ING golden life Rider
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Extra benefit of sum assured


Accidental death rider Accidental death , disability and dismemberment raider

FINANCIAL PERGORMANCE Ing vysya life insurance announced a bonus of 9.15 percent for its retirement plan best life with two other plans powering life and new fulfilling lifes getting a bonus of Rs. 75 per thousand

ING Groups performance 2007 in 2007 Group disclosed a profits before tax of 11.04 billion EURO or 550,714 million THB, an increase of 20.1% from last year. the net profit from the back business was 6.5 billion EURO or 325,800 million THB and the net profits from the insurance business was 4051 billion Euro or 224,913 million THB.ING Group had total assets of 1,314 billion EURO or 65.5 million THB return on Equity in 2007 return on equity was 24.2%

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CHAPTER 2

ING INVESTMENT IN INDIA

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ING Investment Management (I) Pvt. Ltd. Has an investor base of over 1,52,677 with Rs.5080.97 cores as of June 30th,2007 (Source: www.amfiindia.com).with a presence in 34 locations, we currently mange 21 schemes. ING Investment Management (I) pvt. Ltd has been associated with innovation and responsive adaptability with sharp minds at work. ING Investment Management has sealed a position of strength and is considered as one of the top contenders to challenge the market leaders. ING Investment Management has enjoyed many firsts and has always maintained a pioneering outlook. A few achievements are highlighted below: First investment Manger to launch a packaged concept in asset Management Industry. Awarded Abby Gold 2006 for its advertising campaign for ING LION fund. Two CRISIL AAAf* products in Debt fund space. (ING Liquid fund& ING Floating Rate Fund). First assts Manager to launch a debt fund based on Credit risk with with a portfolio based on credit monitor.(ING Select Debt Fund). First Private Sector Mutual Fund to launch a concept dedicated to women.(Mahilanivesh) ING dynamic asst Allocations Fund was awarded Most Innovative Product by Asia Asset Monitor. ING Mutual Fund recently launched Indias first DAILY TRASFER PLAN called Zoon Investment Pac (Zip). ING Mutual Fund has also pioneered a new reality show on television called Indian Investor of the Year. The assigned rating of AAAf is valid only for ING floating rate Fund and ING Liquid Fund . The rating of the fund is not an opinion of the asset management

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companys willingness or ability to make timely payments to the investor. The rating is also not an opinion on the stability if the NAV of the fund, which could vary with market developments.

AMBITION & STRATEGY Setting the standard in helping our clients manage their financial future AMBITION ING Investment Management ranks among the top25 asset managers globally (source;IPE,15 August2007).our ambition is to be recognized as a top tier asset manager .the entails charting our clients need carefully and providing both the products and the services that they need . our way of doing business of dealing with our clients and our general conduct are all part and parcel of this. GLOBLE STRATEGY Building on our strengths: Continue successful innovation and cross-regional cooperation to meet client needs; Build further on our global manufacturing capabilities scale and (cross) regional distribution strength in Europe Americas and Aisa-Pacific. regional organizations are closely aligned to distribution channels;

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Capitalize on improved investment capabilities in Americas, Europe and Asia-pacific.

MISSION AND PRINCIPLE Our mission as a leading investment management firm is to dedicate our experience and resources to development and delivery of customized client investment solutions. We are committed to original research as the means to develop information advantage to capitalize on market inefficiencies. We emphasize bottom-up analysis of business fundamentals as the cornerstone of long term investment success. We integrate quantitative and fundamental analysis varying the contributions of each to suit each assignment. The degree of benchmark awareness and risk control are tailored to client guidelines, assuring customized, client-oriented solutions. INVESTMENT CAPABLITY We offer global reach and presence, strength in core investment disciplines, air pricing and a client service culture. We are committed to original research our active, disciplined, fundamental approach applies across all investment strategies. Investment capabilities include quantitative and fundamental equities,
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fixed income, asset allocation strategies and alternative investments. Clients include and public, corporate and Taft-Hartley pension funds, endowments and foundations, insurance companies and mutual funds. We focus exclusively on professional investment-no banking, insurance, brokerage, or bundled products.

Fixed income
Fundamental Equity Structured Asset manageme nt

Investment Capabilities
Quantitative equity

Alternative Assets Institutiona l Markets

Multiasset Strategies

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OUR STRENGTHS Clients place their money in our task is to come up with the most appropriate solutions and services. This requires a deep understanding of client need and commitment to excellent service throughout the organization. Lacally, we employ client-servicing professionals who have an understanding of local market conditions and have all the information our clients need at their fingertips. They have extensive knowledge of our broad range of investment strategies. In close cooperation with our investment professional they offer investment solutions tailored to clients needs. Depth and breadth of our capabilities Our investment capabilities and expertise comprises all major asset classes and investment style covering all capital markets. As a client you therefore benefits from a flexible product range which offers an appropriate solution no matter what the markets are doing and which can be tailored to individual requirements.

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Risk management plays a vital role in our disciplined investment management processes. we use this to assess and monitor the implications of all our investment decisions. Size scale and resources Our global scope enables us offer our clients access to any market or sector in the world and bring profits potential within their reach. As part of ING Group, ING Investment Management enjoys the benefits that this brings. Its many and varied resources are at our disposal. As a client you gain access to these products and services via our global network of affiliates and third- party distributors. Making the connection In everything we do we want to make the connection. To our clients, to our markets and to our business .we offer our clients a variety of investment solutions to suit their different investment needs. Our investment professional monitor global development on a daily basis and rigorously analyses the markets. They search for the interdependencies and connections between apparently unrelated facts and events. These lead to new idea and insights about the markets and companies in which we invest.

ORGANIZATION STRUCTURE

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KEY EMPLOYEES OF THE ORGANIZATION Vineet k Vohra Ashutosh Bhondele Paras Adenwalla Yogesh arora Vandana Vangani Manish Bhandari : CEO & MD : CFO : Chief Investment Officer : Head Human Resource : Head Fund accounting : Fund Manager

INVESTMENT SERVICE Welcome at ING Investment Management. we support institutional client with a full range of investment solutions. Based on your needs we put together the ideal portfolio with the optimum combination of return and risk. Tailoring this to your requirements is the key elements in this process. Besides our investment solutions our institutional clients view us as a partner, offering strategic advice e and excellent service. We actively share our expertise in areas such as fiduciary management and strategic asset allocation.
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Our goal is to deliver added value to our clients outstanding service and investment that meet your objectives. ING INVESTMENT MANAGEMENT POLICIES Miffed market in financial instruments directive On 1 November 2007 the markets in financial instruments directive, or mifid, comes into force, mifid aims to harmonies European financial markets and to provide greater levels of transparency through a new regulatory regime for investment services.

ING investment management supports the goals of mifid and has always considered integrity and transparency to be the basis of any long-term client relationship. ING investment management is committed to implementing the required changes so that its customers will benefit from the opportunities mifid has to offer.

Execution of orders Mifid introduces new requirements convening the execution of orders. ING investment managements has a duty to take all reasonable steps to ensure that, when executing transactions directly with other parties it obtains the best possible results with a broker for execution, ING
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investment management deems, the interests of clients best served with a transparent view on the selection of and allocation to brokers when executing orders in financial instruments the attached information package contains information on the ING Investment management best execution policy. Conflicts of interest ING investment management conducts business in a way which is fair and professional in accordance with your best interest as our customer. One of the ways ING investment management does this is to have policies in place to manage conflicts of interest that may arise through our business activities. Under mifid, ING investment management is required to maintain and operate effective organization and administrative arrangement with a view to taking all reasonable steps to identify, monitor and manage such conflicts of interest. To help achieve this ING investment management Europe offices have policies in place addressing conflicts of interests. Attached policy provides you at a high level with the key information that you will need in order to understand the nature of the measures ING investments managements is taking to safeguard your interests. HUGE GROWTH IN INVESTMENT Moreover the sector is on the eve on an enormous investment boom investment growth will push up demand for electricity which is expected to double between now and 2030 there is a pressing need for new generation Russia. This exacerbated because for the past twenty years investment in new capacity has been minimal investment
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in electricity transmission and distribution to the customer needs to be stepped up as well. The inter national energy association calculates that over 11 trillion dollars will need to be invested in electricity generation transmission and distribution between 2005 and 2030 ING FUND Ing investment management is part of ing group, one of the worlds largest financial services companies. We offer our clients a wide range of mutual funds across all asset classes. As a client you therefore benefit from markets are doing. There is always an ING mutual fund which is appropriate for you. We have over 2500 experts in thirty countries who continuously keep close track of the financial markets. Our teams constantly analyses economies market trends and business, this enables them to identify new investment opportunities and develop strategies. The result? We won over 35 awards during the past 3 years. Our ambition? We believe that you always deserve the best. WHAT TO LOOK FOR IN INVESTMENT S safety Safety is the soundness of the issuer to repay the principal amount along with the Higher the safety lowers the returns

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L Liquidity is the quickness with witch you can convert our investment into cash Higher the liquidity l, lower the returns R returns Returns are the income that one earns on investment by way of interest dividend and realized capital gains unrealized appreciation Higher the risk higher the expected returns

VARIOUS INVESTMENT OPTIONS EQUITY SHARE No maturity date No guarantee of returns Traded on stock exchange Have high liquidity Market prices go up and down Ones not provide regular income Good for capital growth over a long term Can deliver 15-20 % returns over longer time horizons Risk of loss of capital Government securities Issued by central/ state government Have fixed maturity dated k of 2 or 3
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Provide regular income Principal and interest payment guaranteed by government High liquidity Guarantee return 6-8 % Corporate bends Has fixed maturity date Provide regular income Market price sensitive to interest rate and credit rating changes Returns higher that government bonds Low liquidity Low volatility Money market instrument Mature within on year Capital protected lo Low returns 4-6 % Minimum volatility High liquidity Good for short term liquidity Bank deposits
Have

varying maturates with a maximum of 10 years Offer assure returns Capital is protected Not marketable Premature encasement subject to penalty TS at 10.2 % deducted if interest exceeds RS. 5000 Benefit of 80 c for FDs of 5 years and above
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SYSTEMATIC INVESTMENT PLAN Unit holders can benefit by investment specified rupee amounts at regular intervals for a continuous period. The SIP allows the unit holder to invest a fixes amount of rupee at regular intervals for purchasing additional units of the schemes at NAV based prices this concepts is called Rupee cost averaging.

Benefits of a systematic investment plan By investing an equivalent amount at regular intervals each month for example the investors do not have to worry about catching market highs and lows, because their monthly contribution will buy more units when prices are low and fewer units when prices are high. The net results is that over a long period of time their average cost could be lower than then the average higher than if they had invested a lump sum / thus by investing a fixed amount of rupees at regular intervals unit holders can take advantages of the benefits of tepee cost averaging at the same time saving a fixed amount of rupees each month WHAT INVESTOR LOOK IN OFFER DOCUMENT An abridged offer document which contains very useful information is required to be given to the prospective investor
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by the mutual fund. The applicant form for subscription to a scheme is an integral part of the offer document. SEBI has prescribe minimum disclosures in the offer document, due care must be given to portions relating to main features of charged to the scheme entry or exit loads sponsors track record, educational qualification and work experience of kiy personnel including fund managers performance of other schemes launched by the mutual fund in the past pending litigation and penalties imposed et

SCHEME AVAILABLE IN INVESTMENT As already mentioned the investor must read the offer documents of the mutual fund scheme very carefully. They may also look into the past track record of performance of the scheme or other schemes of the same mutual fund. The may also compare the performance with other schemes having similar investment objectives. Though past performance of a scheme is not an indicator of its future performance and good performance in the fast may or may not be sustained in the future this is one of the important factor for making investments decision. In the case of debts oriented schemes parts from instruments which is reflected in their rating. INVEST IN DEBT AND EQUITY FUND An investor should take into account his risk taking capacity, age factor financial position, etc. As already mentioned the schemes invest in different type of securities as disclosed in the
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offer documents and offer different returns and risk. Investors may also consult financial experts before taking decision. Agents and distributors may also help in the regard. FINANCIAL REPORT ING Life Limited: Investment Portfolio December 31, 2007 Type of investment Amount (Million THB) Debenture 903 Government Bonds 3,860 Corporate Bonds 1,314 Fixed Deposits 82 Promissory Notes 739 Bills of Exchange Stock 411 State Enterprise 903 Debenture Summary 8,212 CHAPTER 3 Ratio 11% 47% 16% 1% 9% 5% 11% 100%

RESEARCH METHODOLOGY

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RESEARCH METHODOLOGY Research methodology is a study or a research for a particular area or a product, which we include a scientific research study of that product and the area. In common words it refers to a research for knowledge. The also define that research is a scientific and systematic search for pertinent information on specific topic. Research is a careful investigation or inquiry especially through search for new facts in any branch of knowledge.1 Systematized efforts to gain new knowledge2 Research is an academic activity as such the term should be used in a technical sense. According to Clifford woody: Research comprises defining and redefining problems, formulating hypothesis or suggested solution collecting organization and evaluating data making deductions and reaching conclusion and at last carefully testing the conclusions to determine whether they fit the formulating hypothesis. The manipulation of things concepts or symbols for the purpose of generalizing to extend correct or verify knowledge, whether that knowledge aids in construction of theory or in the practice of an art.3 At last we can say that the research methodology is the pursuit of truth with the help of study, observation, comparision and experiment and finding the solution of the problem with systematic approach.
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OBJECTIVES OF RESEARCH METHODOLOGY The main aim of research is to find out the truth which is hidden and which is not been discovered as yet, though each research study has its own specific purpose we may think of research objectives that are: 1. To gain familiarity with a phenomenon or to achieve new insights into it. 2. To portray accurately the characteristics of a particular individual situation or a group 3. To determine the frequency with which something occurs or with which it is associated with something else. 4. To test a hypothesis of a casual relationship between variables. MOTIVE OF RESEARCH Desire to get a research degree with its consequential benefits; Desire to face the challenge in solving the unsolved problems; Desire to get intellectual joy of doing some creative work; Desire to be of service to society; Desire to get respectability. TYPES OF RESEARCH QUALITATIVE RESEARCH

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Qualitative research allow you to explore perceptions, attitudes and motivations and to understand how they are formed .it provider depth of information which can be used in its own right or to determine what attributes will subsequently be measured in quantities studies. Vibration quotes are used in reports to illustrate points and this brings the subject to life for the leader. However, it relies heavily on the skills of the moderator, is inevitably subjective and samples are small. Individual in depth interviews and mystery shopping (where the researcher plays the role of a potential students etc. in order to replication the overall experience). QUANTITAIVE RESEARCH

Quantitative research is descriptive and providers hard data on the number of people exhibiting certain behaviors attitudes etc. it provides information in breadth and allow you to sample large number of the population in breadth structured and does not yield the reasons behind behavior or why people hold certain attitude. Techniques commonly used in HE/FE include postal surveys. SECONDARY OF DESK RESEARCH The collating and analysis of secondary data is called desk research. Secondary data is data that already exists and many be found within your own organization or is published by another party and readily available. Surveys (appropriate for surveys of employers), on-line or web based surveys (Very cost effective for the reaching audiences where e-mail penetration is high,) DATA COLLECTION
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Data collection is a procedure of collecting the data of a research it could be primary and secondary. Data collection is a term used to describe a process of preparing and collection data for example as part of a process of improvement or similar project. Data collection usually takes place early on in an improvement project and its often formalized through a data collection plan which often contains the following activity. 1. pre collection activity agree goals targets data definitions methods 2. collection-data collection 3.Present finding usually involves some from of sorting analysis and/or presentation. A formal data collection process is necessary as it ensures that data gather is both defined and accurate and that subsequent decisions based on arguments embodies in the finding are valid the process provider both a baseline from which to measure from and in certain cases target on what to improve. TYPES OF DATA COLLECTION
1 PRIMARY DATA COLLECTION 2 SECONDARY DATA COLLECTION

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CHAPTER 4

RESULT & DISCUSSION

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The result of the research has represented on the basis of Talwandi area (100 People) in kota. In the research I surveyed on the basis on the questionnaire and implement the survey part.

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