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SAP

Basic Benchmark
Application SAPBW BWAccelerator Accelerated Explorer HANA Records 3040 million 200250mill 200250mill 3050billion Time <10secs <10secs <5secs <5secs Comments WitharchitectureandModeling Withoptimizedmodeling Withoptimizedmodeling Withoptimizedmodeling

WhatistheusefulnessofaSAPBIBenchmark Ifyour3040millionrecordBWqueriesaretakinglongerthan10secondsyoudo notneedaBWA,youprobablyneedtorearchitectandremodel Ifyour200millionrecordsanalytics,BW,acceleratedBIBJandacceleratedExplorer aretakinglongerthan10seconds,youprobablyneedtorearchitectandremodel Ifyouhave10to50billionrecordsyouneedtoidentifythetruerealtimebusiness needstoascertainBVA(BusinessValueAttainment)withaHANAdeployment YourHANAsuccessliesinenablingtrueBVAandnotsimplyindeployingstill anothertechnology.

CUSTOMER REFERENCES
Company Medidata NRI Hilti Adobe B/S/H Surgutneftegas Colgate Palmolive Lenovo Centrica Proctor& Gamble BASF Size $200million NA $1.9billion $7.8billion $9 billion $12billion $15.6billion $16.7billion $34.7billion $78billion 84.7billion From US Japan US German Russia US HongKong UK US German Whattheydo SaaS forPharma,Biotech DataProcessingservices DesktopPublishingSW HomeAppliances Oil&Gas Home&Hygiene cleaningproducts PCmanufacturer IntegratedEnergyservices Homeproducts Chemicals

Liechtenstein Constructiontoolsandproducts

Medidata
About Who Key $200million,USbasedcompanyhelpingcustomersontheirclinicaltrials. GlenDeVries President Inthequesttomonitorthatthemedicinesaresafeifthereisanydelay fromwhensomeonediscoverssomethingandwhentheenterprisecan reacttothatinformation becomesaheavyburdenonthesecompanies, Wetookbillionsofrecordsandturnedthemintoelectronicsdata,which allowsthemtonowleveragethiswealthofinformationintheformof businessanalyticsandbettermanagetheoverallprocessoftheclinical trials saidGlenDeVries,Whenwesawhowwecouldtakeabillionrows ofinformationandprocessitinrealtime,wegotveryexcited.Wecannow seeourcustomersitthroughthewholeprocessoftheclinicaltrialand explorethemillionsofrecordsanddatasetstomakeintelligentdecisions, andcreatenewefficienciesthattheyhaveneverdreamedof.Youcannot onlyidentifyaproblemyouneverknewexistedbutimmediatelyexplore everysingleangleofthatprobleminrealtime.ThepowerofHANAisthat notonlycantheexecutivesgettheirrealtimedashboards,butyoucango allthewaydowntothepeoplewhoareactuallyinthefieldandgivethem thesamepowerfultool.Thisisrealcompetitiveadvantage

Result

NRI Nomuru ResearchInstitute


About Who Key Result Japanesecorporationprocessing dataandprovidinganalyticalservices AkihikoNakamura: CorporateSVPandHiroshiTirada DataManager Weseeaclearneedtoprovideflexibilitytoourreportingcommunity, flexibilitymeansperformance. WhenIheardofSAPHANAanditscapabilitiestoprocessextremelylarge volumesofdata,Iknewitwouldbeoursolutionforthefuture,becausein thefuturespeedisthemajorfactorinchangingthebusiness saidAkihiko Nakamura Thesedaysweareusingthetermeraofexplodinginformation.Because ofthemassiveamountsofdatabeingproduced.Ifeelthatitwillnotonly becriticaltomanagethedata,buttoeffectivelyprocessrequired information.Weareofferingourcustomernewbusinessanalyticsservices usingSAPHANA.WecallthisprojectBRAIN,forBusinessdatarealtime analyticsforInsightandInnovation,WedidourpilotusingHANAto monitorover12,000taxisinrealtime.Wenowprocessover350million recordsinunderasecondforaccessingcriticalinformationsaidHiroshi Torada,BeforeusingHANAeachnavigation step usedtotakeseveral minutes,nowwithHANAthesecompleteinunderasecond

Hilti
About Who Key Result $1.9 billion,Liechtensteinbasedconstructionproductsenterprise Christian Ritter Head ofPCC,Finance,HRandReporting Weseeaclearneedtoprovideflexibilitytoourreportingcommunity, flexibilitymeansperformance.HANA isourstrategictoolofchoice Bymergingtheoperationalandanalyticalworldweseeaclearpath towardsbusinesstransformation.Inthepastsomeofourcriticalanalytics took2to3hours,nowwithHANAthesameanalyticstakesonly2to3 seconds saidChristianRitter,Weseebettervisualizationofcomplex decisionparameters withsimplificationinwithnolatencybetweendata andinformation

Adobe
About Who Key $3.8billion,USbased,globaldesktopandpublishingSWenterprise. ShantanuNarayan PresidentandCEO UseHANAforextremelyhighvolumesofdataforanalyzingSWpiracy globally.SWpiracyandunlicenseduseisamultibillionproblemfortheSW industry Within3weeksthepilothasshownpromisingfunctionalitiesthat demonstratesignificantrevenuepotentialforourbusiness saidShantanu Narayan, AtAdobewethinkthattheSAPHANAsolutioncouldbea transformationaltechnologythatislookingverypromisingandcanhave manyapplicationsacrosstheenterprise

Result

B/S/H (Bosch&SiemensHomeAppliances)
About Who Key $9billion,Germanbased,globalhomeappliancesenterprise. Dr.Jurgen Strumm CIO UseHANAforadatadrivenenterprisebasingdecisionsbasedonfacts.We aretalkingof1.4petabytesofdatainourSAPsystemsglobally.Inaglobal economyitiscriticaltohavetransparencyinallbusinessprocesses. SAPsInMemorycomputingitisawholenewgame.Mobileanalytics andHANAisawholenewdimension.Thingsthatwouldhavetakenus daysisnowpossibleinseconds.Jurgen Strumm,Currentlyweare concentratingonourCOPAfromdifferentangles(instantly).Icanimagine thisalsobeimportantforoursalesandsupplychaininformatics,andalso extremelyimportantforourserviceorganization.Sometimeinourfuture organizationifwecancombineourtrafficinformationtoourservice organizationwecancallourcustomerandinformthemthatwewillarrive halfanhourearlier,orlater.BasedonthesedataBSHcannowadaptto customerdemandsinrealtimeandchangetoexceedcustomer satisfaction.WithInMemery theabilitytofocusonthecustomerinreal timeisthekey..

Result

Surgutneftegas
About Who Key Result $13 billion,Russiabasedoil andgasenterprise Rinat Gimranov CIO WeplantouseHANAtogainrealtimeinsightsintoitsbusiness,toanalyze billionsofrecordsandgetreportsinseconds. Weprovideendtoendservicesfromproduction,transportation,power, toretailgasstations.Thiscreatesahugedemandforpreciselogistics.We havetomakesuretherightmaterialsarriveattheproductionfacilitiesat therighttime,intherequiredquantityandquality saidRinat Gimranov, WehavebeenusingSAPforover15yearsandhaveaccumulatedhuge amountsofdataovertheyears.Thepossibilitytoworkwithhugeamounts ofdatainrealtimeisahugeopportunitythatwewantedtotake advantageof.AfterthefirstsuccessonInMemorytechnologywecannow seeusingthisinallareasofoperationsthatneedanalysis.Currentlytoget therightinformationourspecialistshavetousetwosystems.ERPsystems foroperationaldataandanalyticalsystemsforaggregated

Colgate Palmolive
About Who Key $15.6billion,USbasedglobalenterpriseinhomecleaningproducts TomGreene Headofglobalinformationservicesandarchitecture DeployedHANAtoanalyzelargevolumesofLatinAmericanSales profitabilityandsalesinformatics.Wehavetoomuchdata,complex calculationsandthechallengeistoprovideinformationthatmeets businessneeds.Promotionsplanningisakeypartofourindustry,whichin turnisdrivenbypricing,rawmaterialcosts,volume,supportmediaand thingsofthatnature WhenweheardabouttheHANAsolutionweputupademoenvironment withproductiondata.Thedatavolumeswerehuge,yetweimmediately sawtremendoussavingsintermsoftime.Someprocessesthattook77 secondscamedowntoafewseconds.Nowoursalespeoplecanruntheir reportsupto300timesfaster,onmassiveamountsofdata something theycouldnothavedonebeforesaidTomGreen,fromanITperspective HANAissimplifyingourprocesses.FormeIambeginningtolooklikea hero. Globallyitnowbringsintheopportunitytobringdatawewould otherwisenoteventhinkofgetting,astherearenolimitationstodata volumeorcompromisesonspeed

Result

Lenovo
About Who Key $16.7 billion,HongKongbasedPCbasedenterprise Xiaoyu Liu VPLenovoGroup UseHANAforinformaticsonSAPCRMcontractrecordsmanagement. Currentlythereisagreattimelagfromthetimedataiscreatedtothe timeitcanbeusedfordecision.Thisrangesfrom8to24hours.Inthe modernworldofflatcompetitivenessthisbecomesunacceptablefora companyplanningtobecomeormaintaingloballeadership. WedidnotrealizehowimportantHANAwouldbecomeforthedesigners andbusinessdecisionmakers saidXiaoyu Liu,HANApackagesourraw salesdatainsecondsandpresentsitforcriticaldecisionenablement almostinstantlythroughtheSAPBusinessExplorer.saidXiaoyu,When wetalkofITsimplificationitneedstohaveacoupleofflavors.Thefirstis simplifiedoperation Inourprevioussolutionwehadadedicatedteamof BIdeveloperstokeepthedataincontext.WithHANAwedonotneedthis anymore sooursupportstructureishighlysimplified.Thesecondaspect istheTCO.SAPBWcanrunontopofHANAwhicheliminatestheonetime servercostandthesupportcostsassociatedwithmaintenanceofdataand itsinherentquality.ThethirdistheITinvestmentprotection

Result

Centrica
About Who Key Result $34.7billion,UKbased,Britishintegratedenergyoperationsenterprise GavinTargonski Headofglobalinformationservicesandarchitecture Wecollectverylargevolumesofdataonenergypatterns.Datavolumehas suddenlyexplodedwithoursmartmetersandenergygridmanagement SAPHANAhelpsCentricarunbetterbothforthecompanyandour customers

Procter & Gamble


About Who Key $78 billion,USbasedtopmanufacturerofhomeproducts JimFortner VPITdevelopment&Operations P&GisusingHANAtobuildthenextgenerationoffinancialplanningand reportingapplications.Wenowhavethepotentialtocompletelyrethink thearchitectureofourtransactionalsystems andtheanalyticalengines aroundthem.IseeHANAaschangingthegameatPG&E Firstweseerealtimereportingofallocations,netorganicsales,growth ratesandrestatementsbasedonmanagementresponsibilities,havingan impactonbillionsofrowsofdata.P&Gcurrentlyrestatesfinancial statementstwiceayear.WithSAPHANAweareabletodothisinamuch morecompressedtimeline saidJimFortner,Secondisspeed,going fromseveraldaystosecondsgivesourbusinessacompetitiveadvantage. Itwillprovideourmanagerswhoareonthego,withcapabilitiesontheir mobiledevices.Thethirdisdepth togotomuchlowerlevelsofgranularity. Intheshorttermwewillbefocusingonfinancialmanagementtocreate P&Lsatvariouslevels bybrand,byretaileronthefly.TheITbenefitson thearchitecturecouldbehuge.Iexpectultimatelytolowermycosts,have betterperformanceandtohavehigherresiliency

Result

BASF
About Who Key $84.7billionGermanbased,globalchemicalsenterprise AndrewPike CIOforBASFGroupofCompanies WehavebeenearlyadoptersofBW,BWAandwhenInMemorycame aroundwewereearlyadoptersforthattoo.WithBWAwehadimmediate impactonourdecisioncapabilitiesasitallowsrapidanalysisonmuch largervolumesofdetaileddatafromBW.ThecharmofHANAisthatwe nowcanworkwiththesourcedata,anddontanylongerhavethese redundantlayersbetweeninformationanddata. TheinmemoryandHANAofferingfromSAPisagenerationalchangefor BASFTheabilitytohaveboththetransactionalapplicationsandthe analyticalapplications,bothworkingoffthesamesourceofdata.This entirepackageisextremelycompelling AndrewPike,Thecostanalysisof theCOPAareawasmostinteresting.Soweextractedtheentiredatabase toacommonplatform.Wereceivedtheresultsafw monthsagoandthey weretrulyastounding.Ourresponsetimesimprovedaroundahundred andtwentytimes.Thatisfromaround620secondsto5secondsinone caseonanalyzingtheEBIDAonourcommodityside.Systemspeedis greatbutitwasdatareliabilitythattrulyinterestsusisdatareliability.

Result

HCL-AXON
About Who Key $6.7billionIndian basedGlobalSystemsIntegrator(SI) HariGuleria Manager(Architect)SAPBISolutions ThefastestgrowingSAP SIfor200910 Ranked#1incustomersatisfactionbyGartner&SAPreports Over7,000SAPdedicatedSAPconsultantsworldwide Totalresourcepowerofover56,000employees LeadersinBusinessFocusedBISolutions Oneof 5HANARampupPartnerswithSAP OwnerofRampUpHANASoftwareandenvironment HighExpertiseinallareasofBI BW,BWAccelerator,BOBJ,ExplorerandHANA

OnHANA

Competitive HighdeliveryonMeetBusinessExpectationsinBIinitiatives Differentiator WerequirebusinesstoparticipateinallourBIendeavors Work closelywithbusinessstakeholdersandinformationconsumers Uniqueglobalstandardsandmethodologies RoutinelyscorehighcustomersatisfactionscoresinourBIinitiatives Motto MetbusinessexpectationsinBI LeverageExpertswithExperience

What is BI Valuenomics
1stbookwrittenfromthegroundupforbusinessstakeholders With0technicalcontent WrittenonGartneradviceandguidelines
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BI Valuenomics:Hardcover455pages BI Valuenomics CxO Kindleversion69pages

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