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INTRODUCTION TO KINGFISHER AND PROFILE OF VIJAY MALLAYA

SUBMITTED BY: KARTIKEYA SINGH 1121607 MFM 2ND SEMESTER

Date of Establishment: 1995 Revenue: Market Cap: Corporate Address: 1397.93 ( USD in Millions ) 13489.8169433 ( Rs. in Millions ) U B Tower Level 12,U B City 24 Vittal Mallya Road, Bengaluru-560001, Karnataka www.flykingfisher.com. Chairperson - Vijay Mallya MD - Vijay Mallya Directors - A K Ravi Nedungadi, A Raghunathan, Anil Kumar Ganguly, Bharath Raghavan, Diwan Arun Nanda, G R Gopinath, Ghyanendra Nath Bajpai, K J Samuel, N Srivasta, N Srivatsa, Naresh Trehan, Piyush G Mankad, S R Gupte, Sanjay Aggarwal, Subhash R Gupte, Vijay Amritraj, Vijay Mallya Airlines Kingfisher Airlines is one of the leading private players in the Indian aviation industry. Incorporated in 1995 as Deccan Aviation, the company is engaged in the business of providing passenger services and helicopter charter services.

Management Details:

Business Operation: Background:

The name was changed to Kingfisher Airlines in the year 2008. The airline is part of UB Group owned by Dr Vijay Mallya.

Financials:

Kingfisher Airlines owns 76 aircraft comprising A Total Income - Rs. 64955.623 Million ( year ending Mar 2011) Net Profit - Rs. -10273.98 Million ( year ending Mar 2011) Bharath Raghavan BK Ramadhyani & Co

Company Secretary: Auditors:

Kingfisher Airlines is one of the leading private players in the Indian aviation industry. Incorporated in 1995 as Deccan Aviation, the company is engaged in the business of providing passenger services and helicopter charter services. The name was changed to Kingfisher Airlines in the year 2008. The airline is part of UB Group owned by Dr Vijay Mallya. Kingfisher Airlines owns 76 aircraft comprising A330, A 321 (single and double cabin), A 320 (single and double cabin), A 319, ATR 72-500 and ATR 42-500. In India, the airline has a network in 72 cities operating more than 400 flights a day and commands a market share of 25%. Internationally, it operates flights to Dubai, Colombo and London. This airline offers three unique classes of services Kingfisher First

(Business class), Kingfisher Class (Premium economy) and Kingfisher Red (Low fare). The company owns two subsidiaries namely Northway Aviation and Vitae India Spirits. Northway Aviation is engaged in the business of financing pre-delivery payments and aircraft acquisition. Kingfisher Airlines is only five star airline in the Indian skies and is known for providing world class in fight services to its passengers. The company has emerged as the first Indian airline that provides a range of services in the mobile segment such as flight updates, ticket buying through SMS and many more.

Awards: Kingfisher Airlines was awarded NDTV Profit Business Leadership Award for Aviation. Kingfisher Airlines was acknowledged as Indias only 5 Star airline and 6th airline in the world was certified by Skytrax. Kingfisher was rated as Asia Pacifics Top Airline Brand in a survey conducted by TNS on Asia Pacifics Top 1,000 Brands for 2008.

Outlook: In coming years, the company will launch various routes and expands its network to various cities and counties. Recently Kingfisher Airlines commenced a new route that will connect Sholapur with Mumbai.

KEY EXECUTIVES

S.No 1 3 2 4 5 6 7 8 9

Name Vijay Mallya Vijay Mallya Bharath Raghavan A K Ravi Nedungadi Vijay Amritraj Anil Kumar Ganguly Piyush G Mankad Ghyanendra Nath Bajpai Subhash R Gupte

Designation Chairman Managing Director Company Secretary Director Director Director Director Director Vice Chairman

COMPETITORS

Company Jet Airways (I) Kingfisher Airlines Spice Jet Global Vectra Helico Jagson Airlines

Sales Current Change (Rs.Million) Price (%) 127768.30 278.70 12.58 62333.79 28795.08 2315.75 113.02 27.10 23.30 15.80 4.77 7.75 8.12 -3.07 0.42

P/E Market 52-Week Ratio Cap.(Rs.Million) High/Low 0.00 24061.29 865/222 0.00 0.00 0.00 0.00 13489.82 10285.78 221.20 96.21 74/18 93/19 44/15 16/4

VIJAY MALLAYA

Vijay Mallya was born 18 December 1955 and is an Indian liquor and airline baron. The son of industrialist Vittal Mallya, he is the chairman of the United Breweries Group and Kingfisher Airlines. His United Spirits is world's second largest liquor maker, by volume. Mallya is also an MP in the Indian Rajya Sabha. He also co-owns the Formula One team Force India, the Indian Premier League team Bangalore Royal Challengers, and the ILeague team East Bengal FC. According to Forbes, his personal wealth is estimated to be $1.4 billion. Mallya receives substantial press coverage that focuses on his lavish parties, villas, automobiles, Force India, Royal Challengers Bangalore and his yacht, the Indian Empress. He completed his degree at St. Xavier's College, Calcutta. He later set up business ventures in Dubai, United Arab Emirates.

Business:
Breweries: Mallya took over as Chairman of United Breweries Group in 1984 from his father Vittal Mallya. Since then, the group has grown into a multi-national conglomerate of over sixty companies, with an annual turnover which increased by 63.9% over 15 years to US$11.2 billion in 19981999 . The focal business areas of the group encompass alcoholic beverages, life sciences, engineering, agriculture, chemicals, information technology, aviation and leisure. In May 2007, United Breweries Group announced the all-cash acquisition of scotch whisky maker Whyte & Mackay for 595 million (approximately Rs 3000 crore). In 2005 he took over Millennium Breweries Ltd (formerly known as Inertia Industries Ltd), which owned the two premium beer brands named Sandpiper andZingaro. Airlines: In 2006, Mallya established Kingfisher Airlines. At present, the airline connects 32 cities. Kingfisher Airlines obtained a 26% stake in Air Deccan, a low cost Indian airline which Mallya later acquired fully and rebranded as Kingfishers Red. Vijay Mallya and his Jet Airways counterpart Naresh Goyal announced an alliance after a marathon meeting on 13 October 2008 at Mumbai, India. Media: Mallya owns the TATA industries Newspapers which serve Marin County, California where he maintains a home and stores a portion of his car collection.

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