Communication in Health Care

485 NUR Module One Introductory Module

Dr. Fatma M. Baddar Dr. Hanan A. Ezzat
Ph.D., M.Sc.N., B.Sc.N.
Nursing Administration & Education Dept. College of Nursing

What You Want to Learn in This Course ?

Three Modules

(1) Introductory (Basics)

(3) Organizational Communication (2) Intra and Interpersonal Communication

Module ONE: Objectives

Define Communication and major relevant concepts and definitions. Recognize the nature and importance of communication on personal and work lives. Explain the elements of the communication process. Differentiate among various barriers that may hinder the communication process.

Objectives (Cont.)
Identify the principles of effective communication. Propose different examples for each of the communication types. Apply the communication zones in accordance to the communication contingency.

Objectives (Cont.)

Criticize simulated scenarios pertaining to effective Vs non-effective communication. Distinguish among the communication styles. Appraise the magnitude of communication techniques on the effectiveness of the communication process.

Introduction:

When we communicate, we speak, listen, and observe, and learn. The way we communicate is a learned style. As children, we learn from watching our parents and other adults while they communicate. As an adult we can learn to improve the way we communicate by observing others who communicate effectively, learning new skills, and practicing those skills.

Attention ! ! ! :

The ability to communicate effectively at work, home, and in life is probably one of the most important sets of skills a person needs. It is also not easy, and we all have probably had experiences where our communication failed or ran into a barrier. So, if we can understand the communication process better and improve it, we will become a more effective and successful communicator

What is
COMMUNICATION ???

Communication
Process of sharing, or exchange or conveying or transmitting ideas, thoughts, and feelings with other people and having those ideas, thoughts, and feelings understood by the people we are talking with.

Also, Communication is :
process by which a person, group, organization (the sender) transmits some type of information (the message) to another person, group, organization (the receiver).

Effective Communication
is a two-way process through which sending the right message, that is also being correctly received and understood by the other person (s).

NOTICE ! !
The key element in Effective Communication is

Understanding.

The Communication Process

The Communication Process

Transmission Phase
information is shared by two or more people

Feedback Phase
common understanding is assured

The Communication Process

1. Sender (Source):

you need to be clear about :

why you're communicating, what you want to communicate.

You also need to be:

confident that the information is useful and accurate.

Why
why you're communicating

What what you want to communicate

Who
The target person and to know its characteristics

How Refers to the appropriate channel

.

to be used for the communication

When It refers to the appropriate time to contact the other party

Where

It refers to the right place, who will be contacting the other party

2. Message:
Information that you want to communicate.
confident that the information is useful and accurate and understood.

3. Encoding:
This is the process of transferring the information you want to communicate into a form that can be sent and correctly decoded at the other end.

How Success You are in Encoding the Message You Want to Communicate ???

Ask yourself
Is Your Information Clear ? Is Your Information Concise ? Did you Know Who are your Audiences ? Did you Anticipate Source (s) of Confusion among your audiences? Did you Try to Eliminate these Sources ?

4. Channel:
Messages are conveyed through channels.

Verbal channels including face-to-face

meetings, telephone and videoconferencing; Written channels including letters, e-mails, memos and reports ...etc.

Are All Channels of Same Weight of Effectiveness ???

How Can You Convey a Long List of Directions ???

5. Decoding:
As:
Taking time to read a message carefully. Listen actively to a message.

N.B.: Confusion can arise from errors in decoding as it

may arise from encoding

6. Receiver:
Your message is delivered to individual members of your audiences. You have in mind the actions or reactions you hope your message will get from this audience. Each one of your audiences came to the communication process with a set of ideas and feelings that may affect either negatively or positively.

7. Feedback...
Includes verbal and nonverbal reactions from audience to your communicated message. It is the only thing that can give you confidence that your audience has understood your message.

8. Context
The situation in which your message is delivered. This may include the surrounding environment or broader culture.

Noise:
Anything harming the communication process.

. . . NOW . . .
What is the Importance of Communication

Importance of Communication

It is a means of interaction between the various parties, whether they are members of the faculty or staff members or employees or students, or between such parties. It is the essence of the educational process and research, where success depends on the skills of oral or written communication to communicate understandable information to the other party (students / researchers)

Importance of Communication
It is an important means of management practices of planning, organizing, directing and supervision and control on performance. Is an important instrument for achieving coordination between the management activities and administrative work

Importance of Communication

It is an important tool for interaction between the organization (University / College / health agency) and the surrounding environment and thereby adapt to different environmental variables (economic / political / social ... etc). It is an imperative for individuals to achieve their personal and organizational needs

Importance of Communication
Help individuals to understand and pursue personal/organizational objectives. Improve both organizational and individual performance. Organizational communications cover every management function. Organizational culture depends mainly on communications.

Any Questions
Thank You Dr. Fatma