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Critique of international news agencies International news agencies are criticised on following grounds:They produce religious conflicts Finally,

international news agencies belong to such society as are action oriented, individualisation, I- based and efficient. The effected developing societies are providence oriented, gregarious V-based, and inefficient (well, most of them). There is a clash of ideology which means the east and the west. The wars against Saddam Hussein, Osama Bin Laden, Muammar Qaddafi, The Taliban, North Korea, Syria, Iran, and Ultra organisations are to be viewed as wars of cultures. The cultures of East and West are totally at daggers drawn with each others. Ironically, no international statesman comprehends this fact, although elite social thinkers and mass communications researchers have insinuated to this trend. It this trend was to continue, the world could soon fall into an abyss of lethal chaos. Today, wars are beginning fought in every part of the world because there is no possibility of starting world war 3. These sporadic wars would continue through out this century. News and information would be disseminated in all parts of the world by international agencies. Instead of integrating the world through their content, they are helping the masses because adamant on their respective stands. The leaders of these masses would be forced or persuaded to save their perspective cultures. Full-fledged wars can not be fought by many nations. Hence, guerrilla wars would be fought by them. In the modern world, information is everything. It can change the course of history. A news agency is a potent weapon for winning a war. In the initial stage it is a media war and later. It gets converted into a full scale combat. Professional agencies do not care humanity The nations of the west have advanced societies; they have some positive features to. They view humans as humans, they believe in the tenets of democracy and human freedom. They do not believe in the old taboos of cast, creed, colour and communalism in which, the nations of the east so desperately believe. The news agencies of the west cover the news and events of the east rational devotion. They do not hide facts if the targeted person, community, or nation follows hackneyed culture or social norms. In the news, these deviations are highlighted. Our readers might think that this exposure would help the developing nations of LDCs remove their anomalies. However, this is not happening. Instead of improving their socio-cultural norms, they are sticking to them with greater force. They also allege that their cultures are being attacked or modified by the news content of the west., thus the positive facts of news inadvertently, Western news agencies are exposing the world to the lacunae of the societies of the east, but these societies are not willing to part with this lacunae. Instead, they accuse the western news agencies and media of subverting their aeons-old cultures. They present incomplete facts It has been alleged that international news agencies do not give complete facts to their clients. Moreover, such facts suit the interest of the owners of theses agencies or the nations where they originated nearly 40-50 years ago. They are biased

These agencies do not cover news with an impartial viewpoint. Their reporters nurture bias towards the subjects of Third World countries and poor backward people. They destroy cultures and its customs The west has to depend upon the markets of the world to grow. Unlike the nations of the developing and least developed countries, the nations of the west are struggling to become the commercial rulers of the world. For this purpose, they have to feed such information and news to the global markets that would generate appropriate purchase responses from the members of these poor or developing nations. The population of developed western countries are small whereas those of the developing countries are large. Moreover, these countries have improved (or are improving) their purchasing power in term of dollar value and quantity. Thus, these nations are not small buyers by any norm. China and India are one of the fastest growing economics of the world, the former developing at the rate of 10 per cent per annum and the latter, at the rate of seven to eight per cent per annum. Obviously, the nations of the West cannot ignore these vast markets. They would try to indulge in such process as would effect cultural homogenisation in these nations. This would eventually motivate the buyers of the developing nations to buy the products, services, and technologies of the advanced nations of the west. In order to sell the products and services to any nation, the pull strategy would work in much better manner than a push strategy. Thus, the nations of the west are using wire services to feed news and information that would effect cultural homogenisation and ultimately lead to increased sales of their products and services (in the developing nations). Cultural homogenisation would be effected only if the news and information of the world are presented to the targeted nations in such a manner that the masses of such nations feels the need to buy the products and services of those nations from which, the news and information flow in. therefore, this commercial machination of which, the global news agencies are vital part, would ultimately make the developing nations and LDCs totally dependent upon the rich advanced nations of the would. In fact, it has already happened in many countries. Thus, the role of the wire services is becoming a part of the pull strategy of the western business empires.

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