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QUESTIONNAIRE (Vicks)

1). What is your age?


a) Less Than 18 b) 18-23 years c) 23-28 years d) 28-45 years e) Greater Than 45

2).What is your occupation? A. Government Service D. Student

B. Private Service Business

C. Self-Employed

E. Others (please specify) __________

3). Are You Aware of Brand Vicks? A. Yes B. No

4). From when you are aware of Vicks? A. Since 1952 B. Since 1970 C. Since 1980 D. Since 1990 E. Since 2000 5). Which Slogan of Vicks you remember the most? A. Khich Khich Door Karo D. Happy BDay Mummy B. Haan Bhai Haan C. Touch Therapy

E. Vicks Khich -Khich Door Karta hai

6). Which product of Vicks first comes into your mind? A. Vicks action 500+ B. Vicks VapoRub C. Vicks cough drop D. Vicks formula 44 cough drop syrup E. Vicks inhaler 7). How the logo of Vicks appear ? A. Poor B. Average C. Good D. Better E. Best

8). Why do you prefer Vicks? A. Less greasy B. Smells better C. Fast relief D. Long lasting relief E. All

9). When do you use Vicks? A. Blocked nose B.Cough C.Body ache D. Headache E. Breathing Difficulty

10). How you will rank brand Vicks on scale of 5? (5-Best 1-Worst) A.5 B.4 C.3 D.2 E.1

11). Is Vicks most trusted brand? A. Yes B. No

11). If Vicks is not available to your nearby shops then what will you do? A. Choose to another product B. Got to another shop.

12What you prefer most ? a. Pill b. balm

13)Is the price of vicks reasonable?


a) Strongly Agree b) Agree c) Neutral d) Disagree e) Strongly Disagree 14) Do you agree that with vicks Packaging is upto the mark? a) Strongly Agree Disagree b) Agree c) Neutral d) Disagree e) Strongly

.15 Where do you generally buy vicks? a) Grocery shop d)Chemist shop b) Super market/ Departmental stores e)Any shop near by c)Specialty Stores

16). What can we do to fulfill your expectation?

NAME:

PLACE:

Thanks for your participation

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