48 min listen
SFPP 09: Becoming CEO Of Your Photography Business With Heidi Thompson
SFPP 09: Becoming CEO Of Your Photography Business With Heidi Thompson
ratings:
Length:
42 minutes
Released:
Nov 26, 2015
Format:
Podcast episode
Description
One of my favorite quotes is
"What got you here won't get you there."
In order to take your business to the next level you need to change your strategies as well as your mindset.
You need to go from being a photographer, to being the CEO of a photography company.
It's a small change, but an important one.
But what exactly does being the CEO of your photography business mean?
Well that's what I invited Heidi Thompson from Evolve Your Wedding Business to talk about on the podcast today.
Heidi helps wedding professionals grow their businesses and is a self proclaimed "marketing geek" who's been featured on The Huffington Post, Social Media Examiner, Sprouting Photographer, and about a dozen other high profile outlets.
What You'll Learn
Why you need to abandon the "build it and they will come" mindset
The two ways you should be dividing up your work load
What being CEO of your business REALLY means
What "context switching" is and what it's costing you
The factors that actually influence your price point
Resources Mentioned
Evolve Your Wedding Podcast Interview With Alan Berg
Linchpin by Seth Godin
Freckle Time Tracking Software
Wedding Photography Pricing Calculator
The E-Myth Revisited
Sponsors
Fundy Software
Photo Booth Supply Co.
"What got you here won't get you there."
In order to take your business to the next level you need to change your strategies as well as your mindset.
You need to go from being a photographer, to being the CEO of a photography company.
It's a small change, but an important one.
But what exactly does being the CEO of your photography business mean?
Well that's what I invited Heidi Thompson from Evolve Your Wedding Business to talk about on the podcast today.
Heidi helps wedding professionals grow their businesses and is a self proclaimed "marketing geek" who's been featured on The Huffington Post, Social Media Examiner, Sprouting Photographer, and about a dozen other high profile outlets.
What You'll Learn
Why you need to abandon the "build it and they will come" mindset
The two ways you should be dividing up your work load
What being CEO of your business REALLY means
What "context switching" is and what it's costing you
The factors that actually influence your price point
Resources Mentioned
Evolve Your Wedding Podcast Interview With Alan Berg
Linchpin by Seth Godin
Freckle Time Tracking Software
Wedding Photography Pricing Calculator
The E-Myth Revisited
Sponsors
Fundy Software
Photo Booth Supply Co.
Released:
Nov 26, 2015
Format:
Podcast episode
Titles in the series (100)
SFPP 06: How To Create An Authentic Brand With Amy and Jordan Demos: Four years ago I paid a graphic designer $2500 to rebrand my photography business as a luxury service. - That $2500 ended up being one of the best investments I ever made. - As a result of that rebranding we now attract 10-20k weddings. - by The Six Figure Photography Podcast With Ben Hartley