In this episode, you'll learn a three stage strategy to set your Facebook ads funnel up for success before and during Black Friday.Facebook Ads are more expensive than ever, and Black Friday is going to bring the muppets out of the woodwork which will drive costs up even more.You'll the hear answers to:Your 2020 FB Ads StrategyWhich promos were the most successful in 2019When to use Campaign Budget OptimizationA 2019 FB Ads Postmortem2020 BFCM ConsiderationsShow LinksBFCM Strategy GuideTw:@kurtbullockProduceDept.co2020 Holiday Shipping Deadlines2020 Holiday Email GuideThis episode made possible by RewindNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.