A former corporate slave, ChalaDincoy is the CEO of The Repositioning Expert. She’s a Marketing Strategist who helps B2B service providers reposition their message to successfully sell to corporations. Top 3 Value Bombs: 1. The biggest mistake of a business is not pivoting to the new market needs and resisting packaging their wisdom to sell online. 2. The best way to stand out is to super-niche. 3. The #1 way to differentiate in the pandemic or before or after or without a pandemic is to super-niche. Book a call and  get a FREE copy of Chala’s book download, Gentle Marketing - Master Your Elevator Pitch and Niche with Chala Sponsors: ZipRecruiter: By connecting people who need jobs and companies that need people, ZipRecruiter is working with all of us so we can keep moving forward. Let’s work together. ZipRecruiter.com/worktogether Klaviyo: The ultimate ecommerce marketing platform for email and SMS messaging. Visit Klaviyo.com/fire to create your free account today!