By: Group 07

About

Place to show the Rajasthani culture.

Village environment is created.

Located on the Khanapur Road, Belgaum.

Amusement Park Industry

A group of rides and other entertainment attractions together to entertain a large group.

The oldest park was opened in 1583 in Denmark.

A theme park has landscaping, buildings, and attractions that are based on one or more specific or central themes.

Indian Amusement Park Industry

Growth rate of 25% p.a. Present value US$ 674 million. Is set to double in next three years. Fresh investment of Rs 10,000 crore by the year 2020.

IAAPI

Indian Association of Amusement Parks and

Industries is the only platform in the country, which recognizes and facilitates the small and big players in the Amusement Industry.

Programs

Folk dances Music shows Games

Other entertaining programmes.

Folk Dance

Rides and Magic shows

Games
Sanp-Sidhi Ro Khel:

Puppet Show

Bhool Bhulaiya

Rajasthan in Karnataka??

Its true

Its true

What else??

Studio with traditional look Art and craft market

Museum
Theatre Reception Lawn

Layout

HEADS

BRONZE CARD

SILVER CARD

GOLD CARD

DIAMOND
CARD

MemberShip Fee

Rs. 3999/-

Rs.5,999/-

Rs. 7,999/-

Rs. 19,999/-

2 ADULTS + 2 CHILDREN

2 ADULTS + 2 CHILDREN ( below 16 yrs) + 2 GUEST 6 years FREE FREE FREE FREE

No of persons

1 person

2 persons

( below 16 yrs)
+ 1 GUEST

Life of Card Entry Dham All Joy Rides Swimming Indoor Games Resort Cottages Banquet Booking Associates Member

6 MONTHS FREE FREE FREE FREE

1 year FREE FREE FREE FREE

2 years FREE FREE FREE FREE

Sp.Offer 10%

Sp.Offer 10%

Sp.Offer 10%

Sp.Offer 15%

/ Guest ON ENTRY Sp.Offer 20% & FOOD

Sp.Offer 20%

Sp.Offer 20%

Sp.Offer 20%

Marketing Plan
Positioning: We want our customer to look up to our service as innovative park chain, and an enjoyable and wonderful experience. Chokhi Dham positioning will act for high brand visibility and customer attraction.

Place:

The area selected for the establishment of our park is located on Khanapur Road, Belgaum.

People:

Special training in hospitality, hygiene and sanitation, communicating and taking care of customers.

Promotion:

Awareness programs. Banners, Hoardings.

Arranging trade fairs.

Physical evidence:

Our park is a service provider and is intangible. It will provide necessary evidence to reduce risk of customers

perceptions.

Parks interiors, services, well-uniformed employee, Telephone number and the brand name will act as Physical evidence.

Human Resource Plan

Partners

Manager

Manager
Personal Relation

Captain House Keeper Server

Chefs

Artisans

Employee structure

Manager: 4*Rs. 10,000=Rs. 40,000 Chef: 3*8000=Rs. 24,000 Waiter: 10*5000= Rs. 50,000

House Keeping: 10*2500= Rs. 25,000

Artisans: 30*4000= Rs. 1,20,000 Total salary/month: Rs. 2,59,000

Sources of revenue:

Promoters capital to be invested: Rs. 1.5 Crore IDBI Rs. 40 Lakhs @ 12% Canara Bank Rs. 30 Lakhs @ 13% KSFC Rs. 30 Lakhs @ 12.5%

Permissions

Pollution control Board City Corporation Certificate from Chief Wildlife Warden or the authorized officer (Forest Office).

P&L A/c
Expenditure To Purchases To Construction To Salary To Interest To Advertising To Other expenses To Tax To Depreciation To Net Profit Amt Income Amt 2,23,57,347 20,68,950 By Services 1,00,00,000 31,08,000 12,45,000 10,54,789 3,01,512 21,54,096 20,25,000 816384

Total

2,23,57,347 Total

2,23,57,347

Balance Sheet
Liabilities Amt Assets Amt

Capital
Loans

1,50,00,000
1,00,00,000

Land & Building 1,75,00,000 Machinery/Equipment 2,00,000

Profit & Loss A/c

8,16,384 Furniture and Fixtures

Cash in Hand Cash in Bank

79,00,000
6,37,712 11,51,328

Total

25816384

Total

25816384

Feel RAJASTHAN

Thank u