EFFECTIVE SALES AND MANAGEMENT ON MTS DATACARD

What marketing strategies MTS is implementing to increase the market share? To find competitors to MTS and the market shares of the Competitors and what strategies MTS is implementing to beat its competitors. To find out how MTS react to the technology changes in the communications sector To find out the vision, mission and ambition of the MTS

Sistema Shyam TeleServices(SSTL), A joint venture between Sistema of Russia and Shyam tele link group of India, has announced the launch of its global brand 'MTS in India. It is the first CDMA operator to get plan India license to A Presentation by operate in all 22 circles in India. It will operate on CDMA technology and also provide Data Access.

MTS was established in October 1993, combine by three companies

In late 1996, Sistema JSFC acquired a majority stake in MTS and has remained the primary owner ever since
MTS has expanded rapidly in Russia largely through the acquisition of smaller independent players and became the leading national mobile operator

CEO OF MTS

Vsevolod Rozanov President & CEO, MTS India It takes great grit to be a telecom player in India. The industry throws up everything business hates: Low profitability, bitter spectrum fights, regrettable infrastructure, an exacting regulatory body, and a large number of players. So why do telecom companies keep at it? Because of this treasure trove: 700 million customers who still dont have a phone.

ABOUT MTS
MTS services over 95.03 million subscribers (June30,2009). MTS provides

mobile communication Russia, Ukraine ,Turkmenistan, with a total population of more than 230million.

Cont..
MTS has been listed on the New York Stock Exchange since

July 2000 and trades under the ticker MBT.

In 2008, MTS revenues grew 24%to$10.2billion. According

to Inform telecoms & Media's World Cellular Information

Service, MTS ranks as the 8th largest operator in the world by subscriptions at the end of 2008.

MTS joined the CDMA Development Group (CDG), an international consortium of CDMA service providers and manufacturers.

MTS CDMA mobile services of (SSTL) selects tata communication to manage its call centers..

Goodbye to rainbow welcome to mts

MTS brand was recognized as one of the Most Powerful Brands, MTS India touches 2 million subscriber mark

National Telecom Award

Services

High Speed Internet Download 3.1MBps and Upload 1.8

MBps Device Cost 699,

MTS CDMA Mobile p/sec pulse rate Digital technology.

Swot analysis..
strengths.. No. 1 value added services. Advanced Technology. Innovative strategy. Good consumer base weakness..
Placing. Net work problem.

 Clear opportunities.. Indian market.

3 G Network.
Some threats.. Brand perception. Competition. Govt. policies.

RECENT DEVELOPMENTS
** ** ** ** ** ** Top 100 Most Powerful Brands. Business Week InfoTech 100.(best performing tech co.) Trusted Brand 2008. World Communications Awards 2008 GSMA 13th Annual Global Mobile Awards. Corporate Governance

MTS in Bangalore

In Karnataka

EXECUTIVE SUMMARY
publishing demo cards to the customer . giving advertisements through posturing . after receiving the call, explains about the details what

customers need.
Depends upon plans customer start to buy.

Eligibility for the activation datacard

The customer must and should be employ Require id card and company id card also

Customer working company eligibility

They require address proofs also

M Blaze Tariff Card

Corporate plans
Rs Device GB limit Validate Speed

1699

free

3 GB

3M

3.1mbps migration plan

2399

free

5 GB

3M

2397
2697

free
free

6 GB
12 GB

3M
3M

LIGHT PLAN
Plan Device GB limit Validate Speed limit

400

699

3.1 after 254 kbps

444

699

800

699

12

Un limited plan
Plan Device GB limit Validate Speed limit

699

699

1m

3.1 after 254 k

799

699

1m

899 1249

699 699

12 15

1m 1m

Application form

CONSUMERS FEEDBACK
** Good Broadband facility has got a positive response from the customers. ** The launch of USB data card for high speed net has helped MTS to cover up the various losses.

MTS is a multinational corporation of a new type, based in a high-growth emerging market and simultaneously entering other developing markets with a unified brand. MTS is not only a leading Russian blue-chip company, but a truly global organization.

Excel sheet
mts

Questions????