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1 Name 2 Age ... 3 Occupationa) Own Business b) Service c) Student d) House Wife e)Unemployed

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4 Annual Incomea) Less than 1 lac b) 1-1.5 lac c) 1.51-2 lac d) 2.1-2.5 lac e) Above 2.5 lac

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5 Educationa) Below Under Graduate b) Under Graduate c) Post Graduate d) Professional Studies

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Q1-Would you prefer to have all the pharmaceutical products under one roof a) Yes b) No

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Q2- Rank the following retail formats for potential pharmaceutical products in the order of your preferencea) Departmental Store b) Convenience Store c) Hyper Market d) Super Market

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Q3- Would you prefer branded products over generic product1) Always 2) Many times 3) Sometimes 4) Rarely 5) Never

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Q5- Which type of pricing do you want to have in potential pharmaceutical products retail outlet in comparison to existing pharmacy shopsa) High b) Equal c) Neither high nor equal d) Less e) Least

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Q6- Organized retailing of pharmaceutical products will reduce the price. Are you agree with this sentence1) Definitely agree 2) Tend to agree 3) Neither agree nor disagree 4) Tend to disagree 5) Definitely disagree

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Q6- Where will you like to have the pharmaceutical products retail outleta) Far from the hospitals b) Near the hospitals c) Neither far Nor near the hospitals d) Nearest the city

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Q7 Whom will you like to have as a Front Line employee in pharmaceutical products retail outleta) Girl b) Boy c) Man d) Women e) None

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Q8-Should pharmaceutical products retail outlet advertise their product1) Yes 2) No

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Q8- Which medium of advertisement do you like mosta) Tele Vision b) Radio c) Magazines d) Newspaper e) Hoardings

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Q9- Would you prefer to buy pharmaceutical products from the outlet which will have small clinic within it1) Always 2) Many times 3) Sometimes 4) Rarely 5) Never

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Q10- Would you prefer to buy pharmaceutical products from the outlet which will have small laboratory within it1) Always 2) Many times 3) Sometimes 4) Rarely 5) Never

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Q11- Would you prefer to buy pharmaceutical products from the outlet which will have cafeteria within it1) Always 2) Many times 3) Sometimes 4) Rarely 5) Never

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Q9- Would you prefer to buy pharmaceutical products from the outlet which will have health consultancy within it1) Always 2) Many times 3) Sometimes 4) Rarely 5) Never