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Overview

The recruitment market in Nepal Introduction to meroJob .com Services offered Service Lifecycle Service Process

Service Strategy
Location and Layout
2

Overview
Human Resource Management Revenue Model Reasons for Excellent Growth Threats or Problems of Online Business Risk Analysis

Recommendations
Critical Success Factors

meroJob.com: Reason for existence


The recruitment market in Nepal Challenges with recruitment process

Introduction to meroJob.com
Innovative jobsite operating in Nepal Online portal to support the recruitment and selection processes

Mission & Vision


Mission
The mission of merojob.com is to be the onepoint solution for all job seekers with numerous choices of jobs from all industrial sectors with secure flow of information

Vision
The vision of Merojob.com is to be Nepals No 1 job site.

Competitors
List of competitors which we found on the top from Google search engine
Jobsnepal.com Rollingjob.com Growth Seller Merocareer.com Globaljob.com Jobshikari.com Placementnepal.com Ka.am Ejobnepal Kantipur Internet Job

Services offered
Tools for Job Seekers
Job Search Post Resume

Tools for Employers


Post Jobs Top Job Service Hot Job Service Featured Job Service Executive Search Service Banner Advertisement Service General posting

Service Lifecycle
MeroJobs.com is at the Growth stage of its life cycle Product sales, revenues and profits is beginning to grow as the product is becoming more popular and accepted in the market Break-even point is likely to remain unbreached for a significant time even until the next stage

Service Process
Vacancy Announcement HR Recruitment The Bottlenecks

Strategies
Follow Differentiation Strategy Service Innovation Use of Technology Mass Customization Cost Effective

Creative Services
Carries out job campaigns Conducts virtual fair Resume development (both online service and in person service) Homepage link to premier organizations Sending Jobs Mails to the candidates by doing a database search on the listed vacancies Most cost effective method of hiring Private automated notification of job openings through e-mails and SMS

Location & Layout


Situated at New Baneshwor , Ganpati Bhawan. Spacious, well equipped and furnished office. Good cafeteria for refreshment. Easy transportation. Initially the office was on two floors, but now its in the same floor due to which there is more co-ordination in work Layout is very simple and brand conscious

Layout

Human Resource Management


Small and simple Orientated towards organization mission, vision Provided training to enhance their competence Open communication and prompt solutions No any type of discrimination or harassment Social gatherings Celebration of employee birthdays and anniversarys Hire people at the bottom of the pyramid often assistant and promoted as per the work Working hours are 10 am to 6 pm ,salary is at par with the market Provided with certain amount of job sales they make which motivate them to work.

Revenue Model
The major sources of revenue are: 1. Job listings and employer branding or visibility advertisements 2. rsum database access. Supporting revenue sources include job seeker services, trainings, Google Ad sense, mobile revenue,

and the value added service of rsum short listing


and screening.

Reasons for Growth


Made market more efficient by reducing search

cost and transaction cost


Cycle time to close the transaction became short

leading to increased satisfaction.


Market became more efficient. Trapped value created. New found community of recruiters and job seekers

Threats of Online Business


Threat from imitators to replicate the service Loyalty in an online environment must be carefully analyzed.

How to make the offer to the recruiters and the job seekers different from competitor?
Problem of commoditization of increasing competition Danger of being priced out. service due to

Operational Risk
Business Continuity: Technical failure leading to interruption of service. Obsolescence: Always faced with the risk of an innovation or product development. Disaster recovery: Corruption or inability to restore the data could pose a problem

Strategic Risk
Competition: Job portals have competition directly on the online space and the offline. Dependency Risk: Large dependency on this one line of business. Investment Risk: Probability that entire investment might not generate any returns and absorb more cash in the incubation phase.

Financial Risks
Revenue Management and Tax Issues: Company has a few revenue collections; management and income tax and service tax issues against it. If not managed may impact future cash flows, though not materially.

Manpower and Regulatory Risks


Employee Attrition: Human Resource attrition may affect the course of the business. Content Liability: Fraudulent postings/profiles on the website, spamming by some of the users may damage the Companys reputation privacy

Intellectual Property Protection: Possibility of accidental/unintentional infringement/passing of by others

Recommendations
How to meet the owners objectives?
1. How to defend its market share of 50 percent? 2. How to grow further, i.e. sustain the first mover advantage?

Recommendations
Focus on job seekers by offering services that match their needs Segmentation strategy based on job seekers and recruiters may be explored Strategies to be developed and implemented to acquire and retain job seekers even after they have got jobs Building relationship with employers through an understanding of their specific needs.

Critical Success Factors


For web-based business, the focus should be on: developing individuality building interactivity developing customer as co-producer delivering value

Critical Success Factors


Should focus itself as a facilitator and actively involve job seekers and recruiters in making offers to each other. Specific initiatives should be taken on sales force compensation and assessment The revenue model should be reworked to tap revenue from job seekers as well.

Thank you

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