Digital Communication in EU Affairs: How to master Twitter, Linkedin & social media in public affairs

Free Webinar - 3 July 2013 -1-2pm Please turn up your computer speakers or put on your headset You can ask questions in writing in the chat panel

WELCOME to the FREE webinar

Free Webinar 3 July 2013 -1-2pm

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Please turn up your computer speakers or put on your headset You can ask questions in writing in the chat panel

1
ABOUT THE WEBINAR SERIES

EU Lobbying, Ethics & Transparency: "Do"-s and "Don't"-s

Risk Regulation in the EU: Sectors, Advocacy and the Precautionary Principle

Regulatory Affairs Explained: What you must know about implementing & delegated acts

How to Master EU Interest Representation: The BM guide to EU lobbying best practices

7 Tips for Effective EU Public Affairs: Practical ideas to reach the highest impact for your issue

Digital Communication in EU Affairs: How to master Twitter, Linkedin & social media in public affairs

EU Public Affairs Forecast until June 2014: What to expect until the end of Barroso II and beyond?

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GOOD TO KNOW

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Turn off your Outlook, Skype and other programs Ask via chat in the bottom left chat box Questions will be answered during & after the presentation

Turn off your Outlook, Skype and other programs Ask via chat in the bottom left chat box Questions will be answered during & after the presentation Presentation will take approx. 40 mins, followed by Q&A

Turn off your Outlook, Skype and other programs Ask via chat in the bottom left chat box Questions will be answered during & after the presentation Presentation will take approx. 40 mins, followed by Q&A

The webinar is being RECORDED

Turn off your Outlook, Skype and other programs Ask via chat in the bottom left chat box Questions will be answered during & after the presentation Presentation will take approx. 40 mins, followed by Q&A

The webinar is being RECORDED

Recording & PPT will be made available within 3 days

Turn off your Outlook, Skype and other programs Ask via chat in the bottom left chat box Questions will be answered during & after the presentation Presentation will take approx. 40 mins, followed by Q&A

The webinar is being RECORDED

Recording & PPT will be made available within 3 days Transcript will be available within 1 week

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SPEAKER & ORGANISER

Digital Communication in EU Affairs: How to master Twitter, Linkedin & social media in public affairs
SPEAKER Matthias Lfkens:
Director, EMEA Digital Practice at Burson-Marsteller

Digital Communication in EU Affairs: How to master Twitter, Linkedin & social media in public affairs
SPEAKER Matthias Lfkens
Director, EMEA Digital Practice at Burson-Marsteller

MODERATOR Andrs BANETH

Director European Training Academy

1-day EU training workshops on lobbying, communication & decision-making

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THE PRESENTATION

Digital Communication in EU Affairs

European Training Academy, 03.07.2013

Matthias.Luefkens@bm.com @BMBrussels @BMdigital EVIDENCE-BA S E D C O M M U N I C@Luefkens AT I O N S

News breaks on Plux

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

News breaks on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

News breaks on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

News breaks on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Making Connections

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Making Connections

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Making Connections

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The role of Social Networks in EU Affairs

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The role of Social Networks in EU Affairs

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Effective Lobbying in Europe

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Effective Lobbying in Europe

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Effective Lobbying in Europe

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

AVAAZ vs Monsanto

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

AVAAZ vs Monsanto

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

AVAAZ vs Monsanto

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

AVAAZ vs Monsanto

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Blogs replace press releases

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Fair deal for cane refiners

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Fair deal for cane refiners

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Tate & Lyle on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Tate & Lyle on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Tate & Lyle on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Tate & Lyle on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Connecting with MEPs

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Chat with your MEPs

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

#EUChat

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

#EUChat

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Policy Makers on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Policy Making on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Policy Making on Twitter

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The State of the EU

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The State of the EU

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The State of the EU

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The State of the EU

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

The State of the EU

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

EU News Hub

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Official tweets dont have to be boring

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Reactions to Events

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

@AlexStubb

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

E V I D E N C E - B A S E D C O M M U N I C AT I O N S

Thank You
Matthias.Luefkens@bm.com Burson-Marsteller
E V I D E N C E - B A S E D C O M M U N I C AT I O N S

@Luefkens @BMdigital

Questions? Type in the Chat Box!

Thank you for your attention

and see you on 17 July!