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Outline
Introduction about company
Source: http://www.cathaypacific.com
Mission Statement
The company's vision is to become the most admired airline in the world. By; Ensuring that safety comes first Providing Service Straight From the Heart Encouraging product leadership Delivering superior financial returns Providing rewarding career opportunities
Business Strategy relative to outsourcing Cathay's IT business strategy operated under three principles. o Assume the position of quick follower o Acquire and manage rather than develop and operate. o Adopt a vendor strategy of fewer but more strategic suppliers and identify key suppliers
"Tripartite" Relationship IBM Best practice SABRE Application portfolio Cathay International expertise
Contract
Relationship Agreement Not legally binding Intent, goals, and guiding principles of Smartsourcing contract Framework Agreement Contractually binding Precise terms for doing business, skill levels, and inflation adjusted and index linked fee structure
Met with resistance from IM department IM Operations manager resigned 30%-40% of Sydney staff recently moved from Hong Kong
IBM agreed to absorb Cathay staff
Obstacles and Risks Smartsourcing Identify strategic suppliers that would be able to
fulfill the company's burgeoning IT needs No single "off-the-shelf" solution available o Combination of suppliers combining the best of each vendor's solutions and technology Each supplier had to have a proven track record for managing IT Cathay decided to outsource to: o IBM Global Services for infrastructure o SABRE Airline Solutions for applications
Outsource nonstrategic resources o Outsource items that are not the companies core competency Focus efforts else ware Desktop infrastructure outsourcing was the most difficult o Hardware had to be managed and "owned" by IBM o Software licenses were part of Cathay o Relatively new for cooperations Desktop outsourcing led to redundancies
staff
productivity and cost-cutting o Why? the long run - competitors 5 years IBM served 50 to 60 clients out of the Baulkham Hills Data Center Cathay expanded air travel while others where failing
cost effective model to deliver same services? Support for 3,200 outpost workstations Pay-per-use for workstations and software o Not owning the systems
o More