Data Center Consolidation Summit - Oct 5 2011 - Toby Ford - Edited

Roadmap for Data Center Consolidation
&
Incorporating Cloud Technologies
Toby Ford
Assistant VP of Technology AT&T
2011 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.
The Data Center Continuum

Swings Between Infrastructures & Users
WHAT
The rise of L2 / L3 Infrastructure The rise of L4-7 Users The rise of fabrics Infrastructure The rise of APIs Users
Application Delivery Packet Delivery Service Delivery
Service
Orchestration
WHY
Solve global connectivity challenges
Solve global performance challenges
Solve global scalability challenges
Solve user experience challenges
1990s
2000s
2010s
2015+
The Bottom Line

Cloud & Data Center Transformation is a key investment to solve the blurring boundary between what is Inside & Outside an enterprise
1
2 3
3
Blurring user boundaries

Blurring application boundaries Blurring device boundaries
Three Cloud & Data Center Mega-Trends

Emerge as Part of These Blurring Boundaries
Redefining Network Intelligence
Pendulum swings from smart pipes to dumb pipes Intelligence lives in virtualization software decoupled from the network hardware Virtualization & management tools mitigate embedded intelligence Debate of control vs. data vs. management plane
Investing in Fabrics
Data Center fabric = convergence of storage & server infrastructure Network fabric = flattened, meshed (fewer ties, embedded functions) Next wave of investment will be on fabric across extended enterprise
Revisiting Mobile Networking

Consumerization drives recreation wireless to primary connections Mobile definition expands to include nomadic (Wi-Fi), mobile (3G), & remote (branch office) Security & policy enforcement are critical as the network is the last enterprise demarcation point
Cloud Computing Adoption 2011 - 2020

Carbon Disclosure Project*
Cloud computing adoption to increase from 10 to 69 percent of IT spend by 2020
Public
5
Private
Dedicated IT
Carbon Disclosure Project, AT&T leading 21st Century Communications Economy, sponsored study by AT&T, CDP & Verdantix
Consolidation Roadmap Options

What Path Should You Take?
Government Owned & Operated
Private Data Center Pros
Full control of facilities & IT equipment
Contractor-Provided
Collocation Pros
Control of IT equipment Existing facility no CAPEX for facility
Private Cloud Pros

Limit tenants to Gov-only Shared platform reduces cost
Dedicated Hosting Pros

Lower CAPEX
Private Cloud Pros

Customer-selected tenants Shared platform reduces cost Service mgt by contractor
Community Open Cloud Pros

Minimal CAPEX Scalable pay-asyou-use resources
Public Cloud Pros

Minimal CAPEX Scalable pay-asyou-use resources Service mgt by contractor
No build, rapid deployment

Service mgt by contractor
Government equipment only
Service mgt by contractor
Cons
Build facilities Capital investment intensive Requires skilled operations staff
Cons
Less control shared platform
Cons
No control of facilities
Cons
Greater reliance on contractor Multi-tenant environment
Cons
Capital intensive Requires build of Private Cloud
Cons
Greatest reliance on contractor Priced higher than Public Cloud
Cons
Greatest reliance on contractor
Capital intensive
Requires skilled operations staff Service mgt. integration
Multi-tenant environment
IT infrastructure setup, config & mgt. is ongoing
Shared multitenant platform

Security concerns
Transformation Process
What Steps Should You Follow? Strategy & Roadmap Analysis Readiness Validation & Planning
Continuing Improvement Comprehensive Enterprise Wide Strategy Solution Alternative Evaluation Including Cloud, Business Case Phased Deployment Roadmap for Data Center & Cloud Optimization IT Processes & Compliance Analysis
7
Transformation Execution
Data Center Facility Assessment Data Center Consolidation & Relocation Planning Virtual Infrastructure Design, Integration & Planning Auditing Preparation & Reporting IT Processes & Compliance Planning
Data Center Network Architecture & Engineering Data Center Storage Architecture & Engineering Data Center Migration & Transition Execution Data Center Optimization Execution of IT Processes, Compliance, Audits & Reports
Transformation Process
Key Areas of Focus
Strategy & Roadmap Analysis

Solution Alternative Evaluation Including Cloud, Business Case Phased Deployment Roadmap for Data Center & Cloud Optimization

Readiness Validation & Planning

IT Equipment PUE (Power Usage Efficiency) Analysis Data Center Transformation Planning
Transformation Execution
Highly Available Flattened Ethernet Fabric Network
Data Center Migration Plan Development Risk Management Transition Model Development
Virtualized Infrastructure Planning Optimization P2V Data Center Migration Planning Execution V2V Data Center Migration Planning Execution
Key Criteria for Contractor Selection

Experience Maintains large, complex, global data center infrastructures & supports large,
complex, global server & desktop virtual infrastructures
Focus Maintains & manages world-class data center architectures with significant engineering
support. Data Center Migrations & Consolidations are executed on a program-based risk mitigation approach.
Thought Leadership Demonstrates successful past performance history related to data center &
virtual infrastructure projects
Expertise Industry recognized experience & pedigree in large scale data center facility
architecture, storage architecture, virtualized Infrastructure architecture, & client-support consultancy
Structured Methodology Proven, proprietary methodology helps ensure on-time & on-budget
performance
Holistic Offerings adopt an equilibrium approach such that strategy considerations are balanced
with business & technical requirements, availability & other operational considerations
9
Lessons Learned
Use consolidation as opportunity to evaluate cost & technical feasibility of transitioning Tier 1 & 2 applications to virtualized environment. Federated Cloud Service (also known as a Community Open Cloud) one of most advantageous models for governmental agencies, as costs can be spread across multiple agencies. Strategy & Roadmap (S&R) approach has proven to be effective methodology to determine how to best consume cloud services. Develop requirements & Use Cases as part of the S&R process. These same requirements & Use Cases should be used to develop RFPs for Cloud Services. Create transitional model that identifies applications to be moved & dependencies. Mitigate risk by beginning transition with Tier 2 & 3 applicationssave the Mission Critical Applications for last. Address model that you will use to facilitate orchestration, federation, provisioning & management (OFPM Model) of Private Cloud Solutions early in the process. Clearly define interfaces for integration of your OFPM Model into your Private Cloud Service. Consolidation & virtualization often breaks existing Management, Data Loss Protection & Audit, Risk & Governance models.
10
Cloud Strategy & Roadmap for an Agency

Typical Scope & Areas of Focus
Strategy Development
Business process enhancements New business service enablement Service/Application inventory Quantifying business/revenue impact IT savings Costs to migrate Catalog of cloud offers
SaaS PaaS IaaS
Approach & Architecture

Design Public, private, hybrid Enabling architectures - network, DC, servers Homing, latency, delivery Migration timeline Sequencing services Prioritizing migration
Security Considerations
Seat to service; service to service; B2B Risk identification/mitigation Securing services over the cloud
Operations
Identify process model changes IT cultural transformation Identify tools enabling automation Define Utility / chargeback options
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Deliver Cloud as Extension of VPN

Building on Existing IT Assets & Operations
Private Cloud
Single tenant Dedicated infrastructure On-premises or hosted
Virtual Private Cloud

Hybrid model Private/VPN connectivity Trusted logical separation Enterprise relationship
Public Cloud
Internet based Massive multi-tenancy Best-effort reliability
Agency A
Private Cloud Internal IT
IT resources On demand, self service, consumption based, dynamically scalable, logically isolated Users
Enterprise As VPN
Compute Storage
Base or persistent loads

VPN
Agency B
12
VPN access Today: fixed & mobile connections Future: on demand, self service, consumption based connections
On Demand Solutions to Meet Agency Requirements

Demand to mobilize & virtualize assets, applications and activities
Improve Productivity
Real time collaboration across employees, partners, customers Requirements for applications to work across devices
Reduce Cost
Low storage & server utilization in non-peak periods Desire to pivot from Capex to Opex Off premises
On demand
Easy to Use Web enabled Device agnostic
Remove Complexity
Simplification due to limited IT staff down market End to end ownership versus multi-vendor service integrations
13
Tiered support
Three Core As a Service Plays

Enable Customers to Mobilize & Virtualize Assets, Applications & Activities
Infrastructure as a Service
Platform as a Service
Application as a Service
14
Intelligent, Integrated As A Service Solutions
The AT&T Network is the foundation for AT&T As a Service Solutions
End-to-end Management: Cloud embedded in the AT&T managed network Dynamic Scaling: VPN and Compute services orchestrated within the network Comprehensive Security: VPN is extended to platforms, resulting in VPC Reliability and Availability: Proven history & industry leading SLAs Service Delivery: QoS between integrated Cloud, Wireline & Wireless Access Network
15
Accelerating the Pace of Cloud Innovation

Four key program elements Quarterly releases (e.g. R2 CaaS) Frequent maintenance updates Coordination across programs Integration with network services plans Enable mobility applications & other on-demand services
Capability CaaS & StaaS feature/ functions PaaS introduction Cloud offers (MiiM, DR, mobility apps) Managed services & solution enabler options Compliance (IPv6, PCI, ISO27001, HITRUST) User Experience Simplified service management (self-service) Best in class tools Personalized user experience Identity management controls Network Private network connectivity Integrated orchestration Dynamic on-net resource allocation Utilize network- based routing & features Cloud interoperability Scale Expand US nodes Deploy MOW nodes Grow Enabler program Ongoing technological efficiency
16
Simplifying Customers Connection to the Cloud

Synaptic Storage as a Service Synaptic Storage as a Service
Enablers
Mobile Business App
Medical Image Information Management
Sell with
DICOM
And compatible image formats
And, more to come
Access data anytime, anywhere Share content across users Offload data from devices
Vendor-neutral system Secondary or archival storage Interoperable image exchange
Source: public enablers list as of 1/10/11 (plus EMC), https://www.synaptic.att.com/staas/enablers

17
The Cloud Can Facilitate an Unprecedented Breadth of Capabilities at an Accelerated Pace

Web Application
Dynamic Content
QoS
Fixed Content
Cached Content
Utility & Cloud
Application Acceleration
Application Management
CDN Nodes
Comprehensive lifecycle support
Hosting
Cloud Storage
Storage Nodes
Content Delivery
Fast Reliable Scalable Highly-Secure

18
19
Backup Slides
2011 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T
20
contained hereinProperty. are trademarks of AT&T Intellectual Property and/or AT&T affiliated marks 2011 AT&T Intellectual All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T companies. All other marks contained herein are the property theircontained respective owners. Intellectual Property and/or AT&T affiliated companies. All other of marks herein are the property of their respective owners.
Cloud and Data Center Transformation

Optimizing the Application Delivery Infrastructure
Offering Cloud & Data Center Strategy and Roadmap Cloud & Data Center Readiness Description
Comprehensive enterprise-wide strategy, solution alternative evaluation including Cloud, business case, & phased deployment roadmap for Data Center & Cloud Optimization.
Evaluation of physical plant for support of private cloud services & long term data center growth requirements. Analysis of legacy applications for migration to virtualization & cloud services & required readiness activities including security, capacity, performance & orchestration & provisioning management. Sub-offerings include: Data Center Facility Assessment Data Center Consolidation & Relocation Planning Data Center Migration & Transition Execution Architecture, Integration, Optimization, & Transition Services for Cloud & Data Center including network, data center fabrics, server, storage, virtualization, & security. Subofferings include: Virtual Infrastructure Design, Integration & Planning Data Center Network Architecture & Engineering Data Center Storage Architecture & Engineering Data Center Optimization
Cloud & Data Center Transformation

21
Storage as a Service Use Case Federal Government

Data Archiving
Problem
High cost of storing data on expensive NAS and SAN storage platforms after the data ages and as a result is infrequently used Alternate in house tape or long term stored disk solutions do not provide the ability to retrieve data in a timely manner if it is needed later Growing Total Cost of Ownership (TCO) to store aged data and retrieve it when required Keeping up with storage growth for legal compliance Aligns data storage costs more precisely with growth while providing unlimited storage expansion Moves less frequently utilized data to lower cost storage solution Lowers TCO and improves the ROI Optimizes the existing assets and budget Integrates with existing archival tools via meta data Protects and secures data offsite in one or more AT&T facilities using storage policies. Serves as a low cost medium for low value data while still maintaining operational and legal compliance Archive Manager
Agency Private Network, AT&T VPN, or Internet Connectivity
Cause
Data Stored in AT&T IDC
Solution
Federal Government Deep Dive Examples Aged tax records, health claims (Medicare), old court and legislative records, e-mail archival, other aged records API Enablers known for Archiving Capabilities:
Benefit
22
VERSION JULY 2011
Compute as a Service Use Case Federal Government

Development and Testing
Problem
Customers spend excessive amounts of capital and operational expenses on computing capacity that is used for testing and development work Testing capacity goes idle once testing is complete. Typically there is more idle time than used time. Often multiple organizations need to test but cannot or are unaware of how to share internal testing equipment so expenses are duplicated many times over.
Applications Developer
Load Generation
*
Test Environment
Cause
Solution Benefit
Test equipment is required, but until cloud the only solution customers had was to allocate budget to the purchase of equipment specifically set aside for testing of new applications
Compute as a Service allows customer departments to turn up testing environments on demand at any time, then turn them off when they are no longer needed. Elimination of capital expenditures and operational expenses to support test equipment Elimination of duplicated expenses by multiple departments doing testing on intra department equipment.
Federal Government
Create a virtual IT environment to develop or test new applications/upgrades Easily turn up capacity for research projects and simulations Decommission and stop paying after testing is complete
23
VERSION JULY 2011
Storage as a Service Use Case Federal Government

Data Backup Restore & Tape Replacement
Problem
Tape Storage can be complex and unpredictable Disk Storage in house can be an expensive solution when Total Cost of Ownership (TCO) is considered Retrieving data from tape during an emergency is time consuming and locating data on tape can be difficult and cumbersome Tape storage and retrieval costs are growing Need for faster Recovery Time Objectives (RTO) and Recovery Point Objectives (RPO) by agencies and organizations during an emergency are accelerating while time to recover using tape remains lengthy. In house expenses for Tape or Disk solutions are growing Damaged, misfiled, or lost physical Tapes or Disks make s some data restoration impossible Protect s customer data from potential loss, meeting compliance and disaster recovery requirements at a lower total cost of ownership Data is backed up from applications, file servers, desktops, etc. to Synaptic Storage instead of to disk or tapes stored with vaulting companies Offsite data protection, historical versioning, online access, faster and automated retrieval Integrates with existing backup infrastructure Aligns usage of storage with expenses Minimizes lost data due to media damage / errors Greatly speeds recovery time for stored data Lowers Total Cost of Ownership for Solution
Agency Network or VPN
Cause
Solution
Federal Government Deep Dive Examples Current Tax Records & Information, Current Litigation & Discovery Information, Court, Evidence Records, Law Enforcement Information, other current records with critical needs
API Enablers Known for Data Backup Solutions:
Benefit
24
VERSION JULY 2011

Dynamic Capacity Management
Problem
Over building and excessive capital expenditures and operational expenses to maintain Just in Case in house computing capacity to serve peak hours per day, peak days per week or peak weeks per month. Underutilization of existing capacity due to less than 24 hour per day operations. Need to provide service during peak hours but during non-peak hours must pay power bills, maintenance staff, and other expenses when capacity is not in use. Provides customers with additional On Demand Cloud Computing Resources to augment their core capacity to increase capacity only during the hours it is needed during the day, week, month or year. Accommodate unpredictable demand Minimizes capital expenditures Eliminates over building and the excess operational expenses associated with same. Aligns costs with need Provides better TCO and ROI
User Demand
Cause Solution
Virtual Guests
Benefit
Federal Government Tax Times Public Events and Meetings Election Management
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VERSION JULY 2011

Disaster Recovery - CooP
Problem
Providing Completely Redundant Diverse systems for Backup locations in house doubles in-house costs Failing to provide 100% backup creates huge liability and risk for any organization In many cases lack of funds causes many environments to go unprotected Lack of budget to build fully redundant in house systems in diverse locations Risk is tolerated or downplayed due to financial limitations CaaS provides an on demand computing environment that will permit customers to quickly (within minutes) replicate their computing capacity at a moments notice. No monthly minimum for the service permits a very low cost total backup solution at a location diverse from clients primary In house Data Center Ability to store operating system and applications for a minimum charge permits even faster turn up with a minimum of cost
Normal Traffic Cutover Traffic Data Copies Recovery Servers
Cause
Solution Benefit
Federal Government Emergency Management Government Continuity of Operations (CooP) Plans Disaster Preparedness Periodic Testing of Disaster procedures
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VERSION JULY 2011

Batch Processing
Problem
Certain applications require a large amount of computing capacity for a very short period of time, example for a few hours or a few days per month. Typically either customers overbuild for these applications or suffer service degradation during times when these applications are running or both.
Business need to run certain batch applications requires extra capacity at certain times of the month. In house solutions require the customer to either have the capacity on hand waiting to be used or borrow it from production capacity when needed causing other applications to be slowed in performance CaaS provides the customer with the ability to turn up temporary computing capacity on demand, leave it running for as long as it is needed and then turning it off when no longer needed reducing costs. Avoidance of capital expenditures and operational expenses due to overbuilding of in house solutions Elimination of degraded service levels as new capacity can be added at anytime
Input
Batch Processing
Output
Cause
Solution
Benefit
Federal Government Periodic Financial Budget and close out Billing and Procurement Cycles Vendor Payment Cycles Payroll Cycle Runs
27
VERSION JULY 2011

New Applications
Problem
Procurement creates even more red tape and adds complexity, lead time, and administrative and operational expenses. Takes focus of IT staff away from high value strategic projects and relegates them to IT custodial work Delays financial benefit of new applications Impossible for departments - units to plan for projects and know true computing needs IT Partners cannot procure quickly enough and many times, do not have it in the budget or have time to spend procuring, implementing and managing in house solutions Provides on demand computing capacity that is pay as you go and scalable to meet the needs of specific projects and applications within and across the entire organization Departments - Units can find on demand computing capacity outside of IT Partners Application Developers only need capacity to run the applications dont need to manage the devices after application is developed Depts. avoid lengthy procurement processes Organizations can execute non-forecasted projects and meet deadlines IT and LOB can work together to ensure security and governance Realize financial benefit of new apps sooner Customers Turn Up new servers and applications on demand helping customers to realize benefits of new apps on demand and much sooner than in-house solutions provide Better Total Cost of Ownership
Using CaaS for New Apps Means lower in house customer costs
CaaS provides the flexibility to scale up or down to meet unpredictable demand of new applications
Cause
Solution Benefit
Federal Government Faster delivery of new citizen services Faster cost savings realization from faster roll out of new applications / updates
VERSION JULY 2011
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Virtual Private Cloud (VPC)
Problem
Some applications cannot afford the risks associated with purely Public Cloud Offers Customers risk security breaches when piecing together services from public cloud providers and network service providers Critical applications may not be well served from a performance or security standpoint by utilizing the internet as the only transport medium for connectivity Cloud Service providers that do not own, operate and control the component parts of the network services that connect to their cloud services Use of public only cloud solutions AT&T provides cloud services as a feature of the IP backbone network that AT&T owns, operates, and controls. AT&T provides AVPN services with layered security in the cloud to provide logical separation in both the network connections and within its cloud environment Vastly Better layered security than public cloud offers alone can provide Logical separation in every component part of the connections and cloud services Better privacy and performance without sacrificing the flexibility cloud provides
Customers Needing the Privacy & Performance of Private Cloud with the Flexibility of Public Cloud
Customer A Network
AT&T VPN Network Users
Logically Separated / Isolated, Virtually Private IT resources
AT&T Compute AT&T Storage

AT&T VPN Network
Cause Solution
Customer B Network
Users
Federal Government
Applications requiring higher levels of privacy / security Law Enforcement and Pre-Trial Evidence applications Civilian Agencies with Special Security Needs i.e. Prison Systems, Court Systems, Prosecutors-AG. Citizen and Business Tax Records and associated apps County or Government operated Hospital applications Employee Personnel Records Disciplinary Actions
VERSION JULY 2011
Benefit
29

Data Center Consolidation Summit - Oct 5 2011 - Toby Ford - Edited

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Roadmap for Data Center Consolidation

Incorporating Cloud Technologies

The Data Center Continuum

Application Delivery Packet Delivery Service Delivery

Solve global connectivity challenges

Solve global performance challenges

Solve global scalability challenges

Solve user experience challenges

The Bottom Line

Blurring user boundaries

Three Cloud & Data Center Mega-Trends

Revisiting Mobile Networking

Cloud Computing Adoption 2011 - 2020

Cloud computing adoption to increase from 10 to 69 percent of IT spend by 2020

Consolidation Roadmap Options

Private Cloud Pros

Dedicated Hosting Pros

Private Cloud Pros

Community Open Cloud Pros

Public Cloud Pros

No build, rapid deployment

Government equipment only

Service mgt by contractor

Shared multitenant platform

Strategy & Roadmap Analysis

Readiness Validation & Planning

Key Criteria for Contractor Selection

Cloud Strategy & Roadmap for an Agency

Approach & Architecture

Deliver Cloud as Extension of VPN

Virtual Private Cloud

Base or persistent loads

On Demand Solutions to Meet Agency Requirements

Three Core As a Service Plays

Intelligent, Integrated As A Service Solutions

The AT&T Network is the foundation for AT&T As a Service Solutions

Accelerating the Pace of Cloud Innovation

Simplifying Customers Connection to the Cloud

Mobile Business App

Medical Image Information Management

And, more to come

Vendor-neutral system Secondary or archival storage Interoperable image exchange

Source: public enablers list as of 1/10/11 (plus EMC), https://www.synaptic.att.com/staas/enablers

The Cloud Can Facilitate an Unprecedented Breadth of Capabilities at an Accelerated Pace

Utility & Cloud

Comprehensive lifecycle support

Fast Reliable Scalable Highly-Secure

Cloud and Data Center Transformation

Cloud & Data Center Transformation

Storage as a Service Use Case Federal Government

Agency Private Network, AT&T VPN, or Internet Connectivity

Data Stored in AT&T IDC

VERSION JULY 2011

Compute as a Service Use Case Federal Government

VERSION JULY 2011

Storage as a Service Use Case Federal Government

Agency Network or VPN

VERSION JULY 2011

Compute as a Service Use Case Federal Government

VERSION JULY 2011

Compute as a Service Use Case Federal Government

Normal Traffic Cutover Traffic Data Copies Recovery Servers

VERSION JULY 2011