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ABOUT NOKIA
• Founded by Fredrick Idestam
• Head office in Finland
• Strong R&D presence in 10 countries
• Device manufacturing in 9
countries
• Sales in more than 150 countries
NOKIA IN INDIA
• Entered in 1994
E 71 N97
INTERNATIONAL REACH
• The 10 largest markets were
US, UK, China, Germany, Italy, France, UAE,
Thailand, Brazil and Poland, together
representing 60% of total sales
5 7%
PRODUCT LIFE
CYCLE
The Product Life Cycle
(International)
Maturity
Profits
Sales
Nokia
Symbian
or
Introductio
n Morph
The
concept
T
ime
The Product Life Cycle
(India)
Maturity
Profits
Sales
Nokia N-
Series
or
Decli
Nokia
ne30 & 40
Series
Growt Sales
h
Nokia Symbian curve
series
Introductio
n E-
Nokia
series
T
ime
Thanks
Presented by F 10 Students (IIPM)
:-
Vikas Yadav
Siddharth Joshi
Pushkar Gogia
Gaurav Dua
Akshat Ghai