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- KURSUS PEGAWAI-PEGAWAI

KANAN PDRM -

Menghayati Trend dan Cabaran


“Digital Media Warfare”
dalam Era ICT
oleh
Dr. Baharuddin Hj. Aziz
Canseleri/Fakulti Komunikasi & Pengajian Media
[drbaharuddin@medicdocutel.com]
Universiti Teknologi MARA
Malaysia
4 Disember, 2007
MENYINGKAP
SEJARAH/LATARBELAKANG

PSYOP

PSYWAR
KANDUNGAN

PENGENALAN
ASPEK TAKTIKAL & STRATEGIK
MEDIA BARU - TREND
ICONOGRAPHY & SYMBOLISM
CABARAN MASA KINI DAN MASA
DEPAN
INTRO
ASAL: BEHAVOURIAL SCIENCES
& SOCIAL PSYCHOLOGY
HARI INI: PEMBENTUKAN
MINDA/PENGURUSAN PERSEPSI

 Psywar [Perang Saraf] – “Capture their


Minds…..and their hearts and soul will
follow”
Definisi Digital Media
Warfare:
“the planned use of
communications/digital media to
influence and shape human attitude
and behaviour to support the
attainment of national objectives and
to maintain law and order”
[Doctorine of the Joint Chief of Staff (Doctorine for Psychological
Operations) – Pentagon]
Era Digital Media

 Komputer
 Teknologi Video
 Satelit
 Internet and the World Wide Web
 Wireless Telephony (Web phone/Mobile
TV)
TREND

Globalisasi
Percantuman: IT +
Telecommunication +
Broadcasting
“Narrowcasting –
Penyiaran
Pengkhususan –
C.I.N.,You Tube,
Blogging, dsb.
Penghalusan [Kecil]
THREATS
[Ancaman]
ICT, INTERNET & The WORLD
WIDE WEB – Digital Media
Warfare
Rise of E-Commerce
(U.S.$300m. in 1998 to U.S.$100 billion in
2002; U.S. $ 1.8 trillion in 2007)?
E-Banking: Fraudulent Fundraising &
Illegal Funds Transfer
Hate, Smear Campaigns, Pro-Violence
and Rumour Mongering to create chaos
Phonography and Indecent Content
Hackers and Cheats
Revenue Loss [Customs issue]
CELL PHONES & PDA’s
Voice, data, image transfers (sms, mms, cell tv,
me-tv) and their implications [pita video VK
Lingam]

Illegal betting

Threats, Blackmailing and on-line


misinformation (especially during elections)

Like the Internet, they can be utilised for


mobilisation of protesters
DULU & SEKARANG
Dulu Sekarang
 Mass Media  Highbrid
convergence media
 Broadcasting
 Narrowcasting

 Dial-up Analogue  Push Button Digital

 Static single medium  Mobile digital


multimedia
iconography

Symbol [simbolik]
Personalities [pemimpin]
Places [tempat]
LOOKING AHEAD
Cabaran Era Digital Media
Kepintaran dan Kecepatan Mengurus
Maklumat [Information Gathering, Managing
& Documentation]
Latihan Penggunaan dan Penguasaan Teknik
Digital Media – terutama di/untuk Internet
Commitment to ‘Q’ and Excellence
go Global
Patriotisme?
Thinking Outside of the Box vs. “Itu tak boleh
ini tak boleh syndrome” – bisa boleh
Unit Digital Media Warfare untuk
Keselamatan & Keamanan Negara
Kementerian
Govt. Ministries,

Maktab
PDRM/IP DMW Task Force I.P.D.
TA/IPTS

I.P.K. (Negeri)
Thank You For Your Attention
TERIMA KASIH