Inaugural

of
Information
Technology
 Content
∫ Introduction to HSBC Bank
∫ Group product line & program
∫ HSBC Premier
∫ HSBC Bank International
∫ HSBCnet
∫ HSBC Direct
∫ Brand & Advertising
∫ Corporate Governance
∫ Customer Groups
∫ Strategy
∫ Summary
Introduction to HSBC bank
₪ Largest Banking
Group in World
₪ 3rd rank in the
Forbes Global 2000
₪ HQ located in UK
(London) Canary
Wharf
₪ Founded in 1865 by
Thomas Sutherland
a Scott. in HK
₪ 4th largest co-
operation in World
Asset Mgnt
 Group product line
& program

Group service
Trade union
Center
 Global product line &
program
₪ Group Service :- ref. to cost saving measures; lower
cost economics in order to reduce the cost providing
in developed country
₪ Trade Union :- ref. to jobs loss in developed
countries
₪ Currently existing in 6 Countries :- Curitiba (Brazil);
Mumbai, Kolkata, Pune etc (India); Shanghai
(China); Kuala Lumpur (Malaysia); Colombo (Sri
Lanka) & Manila (Philippines).
₪ In 2006,27th June "small number" of customers had
suffered from fraud totalling £233,000
 HSBC Premier
₪ HSBC Premium :- ref. to Financial Service Product
₪ It include various offer :-
• International account opening before leaving home
• Dedicated Personal Relationship Manager in each
country where account held
• Overseas mortgage arrangement
• A single-view of all accounts in any location online
• Free global money transfer between HSBC accounts
• Emergency help including cash at over 245,000
outlets across 200 countries
• 24-hour helpline for Premier customers in each
country
• Banking Services and lounge facilities across 35
countries & territories
• Access to International Wealth Mgnt Products &
 HSBC Premier

₪ Global roll-out of HSBC Premier :-

Argentina, Australia, Bahrain, Bermuda,
Brazil, Brunei, Canada, China, Colombia,
Egypt, Greece, HK, India, Indonesia,
Jersey, Jordan, Lebanon, Macao, Malaysia,
Malta, Mexico, Oman, Pakistan, Panama,
Philippines, Qatar, Saudi Arabia,
Singapore, South Korea, Sri -Lanka,
Taiwan, Thailand, Turkey, UAE, UK & USA.
 HSBC Bank International
₪ Offshore Banking :- ref. to cross border service to
expatriates & migrants
₪ Offshoring :- ref. to the relocation of biz processes
from country to country
₪ Provides a full range of multi-currency personal
banking services to a range of customer segments,
including a e-Banking & tel-Banking Service
₪ Originated from the biz started by Midland Bank
;based in the Channel Islands
₪ 'HSBC House', the building comprises departments
such as Premier, Global Funds & Investments, e-Biz
& 24 hour 'Direct Banking Centre'.
 HSBCnet
₪ HSBCnet :- ref. to Global Service that caters to
local biz needs by offering specialised functionality
for different regions world-wide
₪ It also provides access to transaction banking
function such as payments & cash mgnt to trade
services
₪ It has high-end corporate & institutional clients
served variously by the bank's CIBM, Commercial
Banking (CMB) & Global Transaction Banking (GTB)
divisions
₪ Foreign exchange & money markets trading
function are the feature of HSBCnet
₪ Login to http://www.hsbcnet.com for more detail’s
 HSBC Direct
₪ HSBC Direct :- ref. to online direct banking operation
₪ It attracts customers through their high-interest SB
a/c & no service charges or minimum account
balance requirements
₪ In USA it seems to have closed , but is still open &
usable via telephone access
₪ Earlier launched in the USA (November 2005)
₪ Made available in Taiwan (September 2006), Canada
(April 2007) & South Korea (February 2007).
 Logo & Slogan
₪ In 1983; a white rectangle divided diagonally to
produce a red hourglass shape
₪ Other HK company flags that originated in the
19th century, the design was based on the cross
of Saint Andrew
₪ The logo was designed by Graphics master Henry
Steiner
₪ Global Adoption of the HSBC brand used in
follwing years :-
• 1999-2002: Your world of financial services
• 2002-Till Date : The world’s local bank
₪ Logo :-
Brand & Advertising
₪ Group announced in
November 1998 that
the HSBC brand & the
hexagon symbol would
be the unified brand in
all the markets
₪ HSBC had sponsor the
Jaguar Racing F1 team
in the earlier days of
Stewart Grand Prix; as
they ended its deal with
the F1 when Red Bull
purchased Jaguar
Racing from Ford
 Brand & Advertising
₪ HSBC has been sponsoring other sports are as
follows :-
• In Football,it sponsors French club AS Monaco &
Mexican club CF Pachuca
• In Rugby League, it sponsors Telford Raiders in the
Rugby League
₪ In Golf, it sponsors events such as the HSBC World
Match Play Championship, HSBC Women’s World
Match Play Championship & HSBC Champions
 Brand & Advertising
₪ HSBC’s other sponsorships are mainly in the area of
education, health & environment.
₪ Educational foundation & recently (Nov 2006)
announced a $5m partnership with SOS Children as
part of Future First
₪ HSBC's name & logo adorns many airport airbridges
in the UK, particularly at London Heathrow & Gatwick
Airports
₪ HSBC sponsors the Great Canadian Geography
Challenge which have roughly 2 millon participants
in the past 12 year
 Corporate Governance
₪ Executive pay are as follow :-
₪ Accord. to source 2005; Michael Geoghegan, the
company's CEO, was earning over £700,000.00
(over 1 million USD) per year
₪ The Chairman Sir John Bond retired in 2006, was
earning 1.8 million USD
₪ Record profits in the 2004-05 year earning over 12
billion GB Pounds or more than 20 billion US dollars
 Customer Groups

₪ Commercial Banking :- ref. to financial services to

small, medium- sized & middle-market enterprises
₪ 2.5 million of customers including sole proprietors,
partnerships, clubs, incorporate biz & publicly quoted
companies
₪ Corporate, Investment Banking & Markets :- ref. to
tailored financial services to corporate & institutional
clients
₪ Biz lines comprise Global Banking, Global Markets,
Global Research & Global Transaction Banking
 Strategy
₪ Strategy :- ref. to plan that provides a blueprint for
growth & development
₪ HSBC aims to being preferred, admired, dynamic, &
recognised for giving customers a fair deal
₪ Strategy adopted by HSBC Bank are as follows :-
₪ Brand: make HSBC & its hexagon symbol make
world’s leading brands for customer experience &
corporate social responsibility
₪ Personal Financial Services: drive growth in key
markets & make HSBC the strongest Global Player
in Personal Financial Services
₪ Consumer Finance: extend the reach of biz to
existing customers through a wider product range &
 Strategy
• Commercial Banking :- utilise HSBC international
customer base through effective relationship mgnt
& improved product offerings in all the Group’s
markets
• Corporate, Investment Banking & Markets :-
accelerate growth by enhancing capital markets &
advisory capabilities focused on client service
where critical relevance & strength is reqd
• Private Banking :- Group’s highest value personal
clients around the world
• People :- attract, develop, motivate HSBC staff,
rewarding success & rejecting mediocrity
• TSR :- fulfil HSBC’s TSR target by achieving strong
competitive performances in earnings per share
 Summary
₪ Largest Banking Group in World
₪ 3rd rank in the Forbes Global 2000
₪ 4th largest co-operation in World Asset Mgnt
₪ Group Service :- ref. to cost saving measures; lower
cost economics in order to reduce the cost providing
in developed country
₪ Trade Union :- ref. to jobs loss in developed
countries
₪ HSBC Premium :- ref. to Financial Service Product
₪ Global roll-out of HSBC Premier :-
Argentina,Greece,HK, India,UK,USA & so on
₪ Offshore Banking :- ref. to cross border service to
expatriates & migrants
₪ Originated from the biz started by Midland Bank
;based in the Channel Islands
 Summary
₪ HSBC Direct :- ref. to online direct banking
operation
₪ Slogan :- “The world’s local bank”
₪ Revenue :- $70.1 billion USD (2006)
₪ Operating income :- $54.8 billion USD (2006)
₪ Net income :- $15.8 billion USD (2006)
₪ Employees :- 312,000
₪ Record profits in the 2004-05 year earning over 12
billion GB Pounds or more than 20 billion US dollars
₪ 2.5 million of customers including sole proprietors,
partnerships, clubs, incorporate biz & publicly
quoted companies
₪ Share Price :- 957.00 GBX
 Web-blography
₪ Google.com (Wikipedia)
₪ www.hsbc.com
₪ www.LSE.co.uk
Special thanx to
gitanjali mam
HSBC BANK Presented By
:-
o Pawan.K no 16
o Atul.S no 39
o Pratik.K no 17
o Mohit.M no 24
o Amar.J no 12
o Kunal.S no 40