PRODUCT TRAINING MODULE 1

Homepage
Products and deliverables

Contents
1. About us 2. Shiksha.com Login. 3. New Registration

4. Steps to login using facebook connect

5. Homepage 6. Homepage top banner 7. Category specifications 8. Search by keywords 9. Featured institute logo 10. Shiksha Caf

11.In spotlight banner

12.Down/Bottom banner 13.Flavor of the week

About us
Who are we? Shiksha.com is an online education portal. We are leading educational website in the country, with a registered database of seventeen lakhs students and moreover 50-60,000 students visit our website daily.

We provide a virtual platform to institute and student to interact with each other. Our parent company is Infoedge India Ltd. We have other successful portals like naukri.com,99 acres.com that are leaders in their domain. We have our backbone in internet marketing and it is the result of this edge that we are catering to a clientele of over 70,000 institutes to their satisfaction.
What do we offer? 1)We provide institutes with the relevant lead for admissions. 2)We ensure brand building and increase the visibility. 3)We provide a platform with focused admission enquiries. 4) Meet the aspiring students

Shiksha.com Log-in

Registered user Login

Login through Facebook

Shiksha.com offers users the option of logging in with your Facebook Account and thus making it easier to share information.

New Registration

Enter details to create your Shiksha.com profile

Students need to fill the registration form and provide the details in order to create a profile on shiksha.com

Using the facebook connect-STEP 1

Click on the following link, on top in homepage A pop up window of requesting for facebook login details will appear Login to proceed

Click on Login to proceed

Using the facebook connect- STEP 2

A pop up window of requesting for permission will appear Click on Allow to proceed

Click on Allow to proceed

Logged in through facebook account

Now, you can see the facebook login id in homepage

Shiksha.com Homepage
The following are the products which you need to know in homepage View-I
1. Homepage top banner 2. Category specifications 3. Search by keywords

4. Homepage Featured Institute logo

5. Popular Institutes
1

3 5 2

Homepage Top Banner

1. Homepage top banner: This is the most premium slot for the institute because it is placed just beside the
homepage logo and garners the highest national visibility. The traffic entering into the home page of Shiksha.com will get to see this banner at the first glance which increases the number of impressions. Shiksha.com homepage has a unique traffic of Over 6,00,000 unique visitors/month with More than 1.5 million page views/month. Over 50,000 Daily visitors are on shiksha.com.

Each of the banner comes in a rotation of 1:3, so total of 9 banners can be run at the same time. New banners feature after every refresh. Impression 1

Impression 2: First refresh

Impression 3: Second refresh

Homepage Top Banner Specifications

Products Dimension
Home Page Top Banner 234*90

Specifications Size
Maximum 7 KB

No. of Frames
2 frames

Format
gif

Sample homepage top banner

FRAME 1

FRAME 2

Category Specifications
2. Category Specifications: There are two ways to select the category
By choosing the right category from the tool bar, or Browse institute by categories

We have a choice of over 13 categories which are highlighted below:

Search by keywords
3. Search by keywords: Here, students can type the course, they intend to pursue or they can search by preferred location or relevant institutes.
For example: MBA and location Kolkata

Homepage featured institute logo

4. Home page featured institute logo: This inventory aims at providing constant brand exposure owing to a fixed logo.

Each of the logos come in a rotation of 1:2, so a total of 8 logos can be run at the same time. A new set of four logos feature after every refresh.

IMPRESSION 1

IMPRSSION 2, after first refresh

Popular Institutes
5. Popular institutes: This inventory aims at providing brand exposure owing to a fixed logo for a specific institute in the category drop down of MBA and Courses after 12 categories shown as below:

FOR MBA

FOR COURSES AFTER 12th

Shiksha Cafe
The following are the products which you need to know in homepage View-II
1. Shiksha Caf*- Students post their question, discussion or announcement in the community. Students browse through questions/discussions to check on recent happenings.

Click here to ask questions

Latest discussions feature on caf buzz

* Further explained in Product Training Module 5- Additional Products

Shiksha.com Homepage
The following are the products which you need to know in homepage View-III
1. Homepage in spotlight banner 2. Homepage bottom/down banner 3. Flavor of the week 4. Expert Speak

1 3

Homepage In Spotlight Banner

1. Homepage in spotlight banner: This is an attractive slot for the institute because it is strategically placed
just beside the registration form and garners good visibility from the traffic. The traffic registering into the home page of Shiksha.com will get to see this banner at the first glance which increases the number of impressions.

Each of the banner comes in a rotation of 1:2, so total of 4 banners can be run at the same time. New banners feature after every refresh. Impression 1

Impression 2: First refresh

Homepage In Spotlight Banner Specifications

Products Dimension
Homepage in spot light Banner 234*90

Specifications Size
Maximum 7 KB

No. of Frames
2 frames

Format
gif

Sample homepage in spotlight banner

FRAME 1

FRAME 2

Homepage Bottom/Down Banner

2. Homepage bottom/down banner: This is an attractive slot for the institute because it is the largest banner
in the website. The traffic registering into the home page of Shiksha.com will get to see this banner.

Each of the banner comes in a rotation of 1:9, so total of 9 banners can be run at the same time. New banners feature after every refresh. Impression 1

Impression 2: First refresh

Homepage Bottom/Down Banner Specifications

Products
Dimension
Homepage Down light Banner 728*90

Specifications
Size
Maximum 18-24 KB

No. of Frames
3 frames

Format
Gif or flash

Sample homepage Down banner

FRAME 1

FRAME 2

FRAME 3

Flavor of the week

3. Flavor of the week- Flavor of the Week consists of latest articles updated every week and trending in markets.

Happy Selling!