Beruflich Dokumente
Kultur Dokumente
MODULE 01.
Meaning
Carrying Business Activities Across National
Boundaries. Good, Capital & Services. Technology, Skills, Transportation. Banking, Insurance, Finance etc. Now FII, FDI, Equity etc. Globalised Village.
Contd..
Need- No Country Produce Everything.
Defination
Terpstra & Sarathy- Finding out what customer
wants around the world and then satisfying these wants better then other competitor, both domestic and international. Keegan- It is the process of focusing the resources people, money and physical assets- and objective of an organisation on global market opportunities and threats.
Domestic Vs International
Taxes.
Tariffs.
Rules and Regulations. Cultural and Social Environment.
Role of MNCs
FDI in Economy.
Cluster of Firms.
Common Ownership. Common pool of Resources.
Development of IB
Trade.
Assembly or Production.
Integration of Policies. Rapid Technological Advancement.
Globalisation
Bretton Wood Conference.
Impact of Globalisation
Fall of Protective Barriers.
International Competition.
Necessary to maximise reach. Reduce Cost.
Improve Quality.
Latest Technological Changes. Diversification of Product.
Benefits of Globalisation.
Industrial.
Financial.
Economic. Political.
Competition.
Ecological. Cultural and Social.
Technological.
Profits and Growth.
Disadvantages of Globalisation
Power of MNC- Coke/Pepsi Vs Thumps Up/ Campa
Cola. Poorer Countries Effect. Exploitation of Labour. Shift to Out Sourcing. Child Labour. Environmental Issues. FTA /Regional Blocks vs Developing Countries.
Contd
Formation of Cartels.
Exporting Direct & Indirect. Contractual- Licensing/ Franchising/Contract Manufacturing etc. Production and Assembly Facilities
Global Sourcing
Lower Prices.
Better Quality.
Only Source Available. More Advanced Technology.