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Business Communication

Week One By David LIN davidganglin@gmail.com


Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Communication characteristics and competence


Section 1 A

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

The importance of communication at work


The competency/skill listed most often in job advertisements was communication combined with a variety of adjectives ranging from excellent, the most common to superior, advanced, well-developed, proven, outstanding and natural. Being a team player was most favourite followed closely by interpersonal skills. (Bamford, 2000, p. 13)
Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Why study communication?


The

growth of technology Social alienation is growing Physical well-being


Survival

of the human race

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Dimensions in Communication

Verbal Non-verbal Mediated Unmediated

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Skill Sets
Thinking

and Feeling Acting and Observing Speaking and Listening Writing and Reading

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Levels of communication
Level one: Intrapersonal communication or the experience of the individual. Level two: Interpersonal communication. Level three: Group communication. Level four: Organisational communication, including: internal organisational communication external organisational communication. Level five: Mass communication

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Communication theory
Section 1 B

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

What is a theory?
It

explains information or behaviour that has been observed. It is useful because it can be applied to questions about observed behaviour to analyse or explain it. It can be used to suggest solutions to problems, or improvements to a situation.
Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Why a model?
A

model simplifies a theory. It can aid our thinking about a concept or idea. It maps something abstract and presents it in a visual form. It shows the major elements in relationship to each other.

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Components of the communication process


Participants Sender: the participant transmitting the message. Receiver: the participant receiving the message. Encoding: The translation of a message (thoughts or ideas of the sender) into words or symbols that the receiver will understand. Decoding: The translation by the receiver of words or symbols (the encoded message) into thoughts or ideas.

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Components of the communication process


Channel:

The route through which communication takes place Context: The situation/environment in which communication occurs. Includes time, place and socio/psychological factors Perception: A persons understanding or interpretation of a particular event/message.

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Components of the communication process


Purpose:

what the sender and receiver intend as the outcome of the communication. Barriers (sometimes known as noise): anything that interferes with effective communication.

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

An integrated or shared meaning model of communication

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

An integrated or shared meaning model of communication

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

Principles of communication
We communicate with others: it is a two-way process Communication is a collection of signals; is it is more than words Communication is always on two levels: content and relational Communication is punctuated Communication is inevitable Communication is irreversible Communication is unrepeatable Communication is rarely completely understood

Communication: Organisation and Innovation Lecturers Guide Pearson Education New Zealand 2005

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