Beruflich Dokumente
Kultur Dokumente
Purpose of CSR
To engage with the internal and external stakeholders Treating the stakeholders ethically To create high standards of living To protect society and environment To take care of shareholders Philanthropic contributions to society
Generations of CSR
Social Betterment responsiveness
First GenerationCompanies can be responsible in ways that do not detract from commercial success.
Social
Defensive Strategy
Resisting additional social responsibilities with legal and public relations tactics.
Accommodation Strategy
Assuming social responsibility only in response to pressure from interest groups or the government.
Proactive Strategy
Taking the initiative in formulating and putting in place new programs that serve as role models for industry.
How do we do it?
Key CSR Steps Commitment and Vision Planning Implementation Monitoring Reporting Continuous Improvement
Organisations
IISD (International Institute of Sustainable Development) BSR (Business for Social Responsibility) WEF (World Economic Forum) BSD (Business for Social Responsibility) WBCSD (World Business Council for Sustainable Development