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Organization Development
World has turned upside down.
Today companies are pouring money, technology,
management expertise into regions that were once
off limits, acquiring new enterprises, forming joint
ventures, creating new global businesses.
Companies are going through changes, like
outsourcing, downsizing, reengineering, flattening
organizations, and doing jobs with automation and
computers.
Some experts contend that if you can describe a job
precisely or write rules for doing it, the job will
probably not survive.

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Organization Development
In the past, managers were working in a
relatively stable and predictable world.
In the hyper-turbulent environment of the 21
st

century, managers are facing a chaotic world
of changing markets and consumer styles.
Tom Peters suggests that the time for 10
percent job cuts and 20 percent quality
improvement is gone.


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The Organizational Environment
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Organization Development
The rapidly changing conditions of the past few
years have shown that the organizations are
in the midst of unprecedented uncertainty and
chaos, and nothing short of a management
revolution will save them.
Trends influencing change in organizations:
Globalization
Information Technology
Managerial Innovation

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Organization Development
What makes one organization a winner and
the other a loser, although both have the
same opportunities?
The key to survival and success lies not in
the rational, quantitative approaches, but
rather in a commitment to irrational, difficult-
to-measure things like people, quality,
customer service, and more importantly,
developing the flexibility to meet changing
conditions.

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Organization Development
What is OD?
An organization is the planned coordination of the
activities of a number of people for the achievement
of some common explicit purpose or goal, through
division of labor and functions, and through a
hierarchy of authority and responsibility.
For an organization to develop, change must occur.
Development does not mean growth. Because
growth can take place with or without development.

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Organization Development
What is OD?
Development is an increase in capacity and
potential, not an increase in attainment. It
has less to do with how much one has than
with how much one can do with whatever
one has.
Combining these words suggests that OD is
anything done to better an organization.


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Organization Development

OD is an effort (1) planned, (2) organization-wide,(3)
managed from the top,(4) increase organization
effectiveness and health through (5) planned interventions
in the organizations processes, and (6) using behavioral
science knowledge.
(Richard Beckhard)
OD is an effort which planned
OD is an effort which organization-wide
OD is an effort which managed from the top
OD is an effort which planned interventions
OD is an effort which increase organization effectiveness and health
OD is an effort which use behavioral science

OD is not just anything done to better an organization; it is
a particular kind of change process designed to bring about
a particular kind of end result.

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summary:
OD is a process of planned system change that
attempts to make organizations (viewed as social-
technical systems) better able to attain their short-
and long-term objectives. This is achieved by
teaching the organization members to manage their
organization processes and culture more
effectively. Facts, concepts, and theory from the
behavioral sciences are utilized to fashion both the
process and the content of the interventions. A
basic belief of OD theorists and practitioners is that
for effective, lasting change to take place, the
system members must grow in the competence to
master their own fates.
Organization Development

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