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SAMBHRAM COLLEGE OF HOTEL MANAGEMENT

Knowledge Management
What is Knowledge Management (KM)

Knowledge Management is the discipline of enabling
individuals, teams and entire organizations to collectively
and systematically create, share and apply knowledge, to
better achieve their objectives.
Ron Young, CEO/CKO Knowledge Associates International


What is knowledge?


facts, feelings, or experiences
known by a person or group

derived from information, but is
richer and more meaningful

information + familiarity,
awareness, understanding,
wisdom, insight gained through
experience
Knowledge Management Fundamentals
Data: Discrete, objective facts (numbers, symbols,
figures) without context or interpretation

Information: Data which adds value to the understanding
of a subject and in context, is the basis for knowledge

Knowledge: The combination of data and information, to
which is added expert opinion, skills and experience, to
result in a valuable asset which can be used to aid
decision making. Knowledge may be explicit and/or tacit,
individual and/or collective

Data, Information and Knowledge

Data
Information
Knowledge
Knowledge Influences Success
Peter Drucker, suggests that Knowledge is now
becoming the one factor of production, sidelining both
capital and labor.
Peter Ferdinand Drucker (November 19, 1909
November 11, 2005) was an influential writer,
management consultant, one of the best-known and most
widely influential thinkers and writers on the subject of
management theory and practice.
Toffler Survival in Knowledge Age is not who can read
or write but who can learn and unlearn quicker
Alvin Toffler (born October 4, 1928) is an American writer
and thinker, known for his works discussing the digital
revolution and communication revolution.
Knowledge Originates and Resides in the Heads
of People and the Two Types of Knowledge




Tacit know-how typically
unwritten
Experiences and expertise
gained over time
Insights and observations
resulting from discussion
and collaboration
Often most valuable because
difficult for competition to
replicate




Explicit can be codified:
books, reports, journals,
memos, documents

Technology Enables New Knowledge Behaviors

Technology shapes how we live (radio, television,
computer, biotechnology)
Facilitates flow of knowledge
One look, one feel
Easy access
Easy dissemination (push-pull)
Different storage (from paper to digits)

Knowledge sharing and transfer requires
trust

Trust is hard to build in cyberspace
Trust usually requires initial face-to-face
Sharing must be open and reciprocal
Based upon a commonality (shared aims)
Time to do so
Social identity in cyberspace

Knowledge Requires Capture, Organization,
Access and Leverage
OLD WAY
Capture form is written,
auditory or graphical
representations
Organization is via tables of
content, indexes,
classification systems used
by publishers, libraries, etc.
Access when physical body
goes to where the
knowledge is locateda
library, a company, a
research laboratory, a
school
Tacit knowledge rarely
tapped
Leverage is a sum game

NEW WAY
Capture from is digits in
cyberspace
Organization via software
programs designed upon
engineering principles,
mathematical equations,
word associations in
cyberspace 24/7/365
Access wherever the
physical bodies link via
computers
Tacit knowledge tapped
using many different
technological tools
Leverage is exponential,
multiples upon multiples
Processes Involved in Knowledge Management :

Identification

Capturing
Storing
Applying
Mapping
Acquiring
Sharing
Creating
KNOWLEDGE MANAGEMENT
Knowledge
management has
been around for
very long time.
KM practitioners:
philosophers
priests
political leaders
teachers
scribes
librarians
journalists
editors
KNOWLEDGE MANAGEMENT
Why Knowledge Management?

Knowledge the great enabler
for decisions we make
for actions we take

Need to recognize and understand knowledge processes
to improve the quality of our decisions and actions

Need to deal with issues of organizaitonal adaptation,
survival, and competence in the face of fast-paced change
KNOWLEDGE MANAGEMENT
Why has Knowledge Management emerged only now?
Now because of
the information revolution increased knowlege
generation
advances in technology tools to improve KM

Data processing
Information management
Knowledge management
KNOWLEDGE MANAGEMENT
Knowledge management generations:
1
st
generation KM involves capture of information and
experience to improve access. A.k.a. knowledge capture
or harvesting

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Information asset
Corporate memory
2
nd
generation KM gives priority to the way people
construct and use knowledge; related to organizational
learning*
*organizations ability to sense change signals from its
environment and to adapt or plan proactively for such
changes
KNOWLEDGE MANAGEMENT
Knowledge management
levels:

Personal knowlegde
management pays
attention to the
organization of
information, thoughts, and
beliefs to create
knowledge. Individual is
responsible for collecting
information, relating and
connecting them, and
sharing personal insights.


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KNOWLEDGE MANAGEMENT
Knowledge management levels:

Enterprise Knowledge
Management concerned with
strategy, process, and
technologies to acquire,
process, store, attain, and
share information, and elicit
organizational understanding,
insights, and core
distinctions. Purpose of KM is
to develop competitive
advantage, innovation, and
agility in the organization

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References

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www.aijc.com.ph/KM_site/docs/Intro%20to%20KM%20
www.comminfo.rutgers.edu/.../McInerney_KM_intro_general_10_02
www.oss.net/.../Scheitle%20on%20Knowledge%20Management
www.xisspm.files.wordpress.com/.../strategic-knowledge-management
http://choo.ischool.utoronto.ca/KMfaq/
http://www.knowledge-management-online.com/Definition-of-Knowledge-
Management.html
http://www.systems-thinking.org/kmgmt/kmgmt.htm





KNOWLEDGE MANAGEMENT
Student : Gajendra Malla

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