Sie sind auf Seite 1von 14

All About Chocolate

First people who made chocolate were the Mayas and the
Aztecs
They drank chocolate as a bitter and spicy beverage called
xocoatl (bitter water)

Chocolate played an important role in their social and


religious life
It symbolized life and fertility and was also used as medicine
It was a drink for wealthy and important people(royalty,
priests, etc.)
Cocoa beans were also used as money

History Of Cadbury
Cadbury started in 1824 when John Cadbury opened
a shop in Birmigham selling cocoa and chocolate
Cadbury today is a leading global confectionery
company wih an outstanding portfolio of chocolate,
gum and candy brands
On 7 may 2008, the separation of Cadbury
confectionery and Americas Beverages businesses
was completed creating Cadbury plc with a vision to
be the worlds BIGGEST and BEST confectionery
company

CADBURY DAIRY MILK (CDM) ENTERED THE INDIAN MARKET IN 1948,


AND SINCE THEN FOR CONSUMERS ACROSS INDIA,THE WORD
CADBURY HAS BECOME SYNONYMOUS WITH CHOCOLATE. CADBURY
DAIRY MILK REMAINS AT THE TOP OF THE INDIAN CHOCOLATE
MARKET NOT ONLY BECAUSE OF ITS MOST DELICIOUS, BEST TASTING
CHOCOLATE BUT ALSO BECAUSE OF ITS MEMORABLE
COMMUNICATION.

CADBURY IN
INDIA
1948
Operation began in India
1965

Pioneered the development of cocoa cultivation in


India

BENEFITS

Decrease blood pressure


Improve circulation
Lower death rate from heart disease
Improve function of endothelial cells that line the
blood vessels
Defend against destructive molecules called free
radicals, which trigger cancer, heart disease and
stroke
Improve Digestion and stimulate kidneys
Has been used to help treat patients with
anemia, kidney stones and poor appetite

INGREDIENTS

Price list
PRODUCT NAME

PRICE

CADBURY DAIRY MILK ( 15 Gram )


Variant : Milk Chocolate
Quantity / Box : 18 pieces

Rp 54.000

CADBURY DAIRY MILK ( 40 Gram )


Variant: Milk Chocolate, Fruit & Nut, Black Forest
Quantity / Box : 24 pieces

Rp 174.000

CADBURY DAIRY MILK ROLL ( 43 Gram )


Variant: Milk Chocolate
Quantity / Box : 36 pieces

Rp 270.000

CADBURY CARAMELLO ROLL ( 43 Gram )


Variant: Cokelat Caramel
Quantity / Box : 36 pieces

Rp 270.000

Price List
PRODUCT NAME

PRICE

CADBURY ZUPERNUT CASHEW ( 55 Gram )


Variant : Cokelat + Kacang Mede
Quantity / Box : 24 pieces

Rp 174.000

CADBURY DAIRY MILK ( 175 Gram )


Variant : Milk Chocolate, Fruit & Nut, Black Forest
Quantity / Box : 12 pieces

Rp 288.000

CADBURY DAIRY MILK ROLL ( 43 Gram )


Variant : Cokelat Caramel
Quantity / Box : 36 pieces

Rp 270.000

conclusion
Cadbury five star is present in the market
from various decade so strategies are being
made order extend the plc, so that customers
can make more use of products.