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Chapter

Copyright 2015 McGraw-Hill Education. All rights reserved. No reproduction or distribution without the prior written consent of McGraw-Hill Education.

Learning Objectives

1. Explain the origins of the Internet and the web.


2. Explain how to access the web using providers and browsers.
3. Compare different web utilities including plug-ins, filters, file transfer utilities, and

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4.
5.
6.
7.
8.

Internet security suites.


Compare different Internet communications, including email, text messaging, instant
messaging, social networking, blogs, microblogs, Webcasts, podcasts, and wikis.
Describe search tools, including search engines and specialized search engines.
Evaluate the accuracy of information on the web.
Identify electronic commerce, including B2C, C2C, B2B, and security issues.
Describe cloud computing, including the three-way interaction of clients, Internet,
and service providers.

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Introduction

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The Internet is an interconnected mesh of computers and data


lines that connects millions of people and organizations.
It is the foundation of the digital revolution.
The web provides an easy-to-use interface to Internet resources
that has become an everyday tool.
To be effective and efficient, end users need to be aware of the
resources available on the Internet and the web and how to
access them.

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The Internet and the Web


The Internet is a large global network, connecting smaller networks all over the
globe
The Internet was launched in 1969
The United States funded project to develop a national computer network
ARPANET (Advanced Research Project Agency Network)

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The World Wide Web or WWW was introduced in 1991 at CERN (Center for
European Nuclear Research)
The Internet and the web are NOT the same
The Internet is the physical network
The web is a multimedia interface to the resources available on the Internet

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Common Internet Uses

Communicating
e-mail, photos, videos
Discussions

Shopping
Searching
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Virtual libraries

Education or
e-learning
Entertainment
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Making IT Work for You ~ Online


Entertainment

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Use the Internet to locate and play movies and television shows
Netflix, Hulu, Amazon Prime

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Access

Common way to access the Internet is through a

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Internet Service Provider (ISP)


Provide a connection for individuals to access the Internet
Use telephone lines, cable, and/or wireless connections

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Browsers

Programs that provide access to web

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resources
Allow you to explore the web
Popular Web browsers include:

Mozilla Firefox
Apple Safari
Microsoft Internet Explorer
Google Chrome

Address or location of the


resource must be specified
URL (Uniform Resource Locator)
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URLs

Uniform Resource Locator


Has at least two parts

Web Suffix
Identifies the type of
organization

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Protocol
Domain name

Top-level domain (TLD) or

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HTML and Hyperlinks

Browsers interpret HTML


commands
Hypertext Markup Language

Display document as a web


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page
Hyperlinks or links
Connect to other web pages
Text files
Graphic images
Audio and Video Clips
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Interactive Web Sites

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Technologies used to provide highly


interactive and animated websites
Cascading Style Sheets (CSS)
JavaScript
AJAX
Applets
Mobile Browsers

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Web Utilities

Specialized utility programs that make using the Internet and


web safer and easier

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Plug-Ins
Filters
File Transfer Utilities
Internet Security
Suites

Return

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Plug-Ins

Programs that automatically start and operate as part of you

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browser
Provide an enhanced browsing experience by enabling special
file formats and multimedia elements
Acrobat Reader
Flash
QuickTime
Windows Media Player
Return
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Filters

Programs that block access to selected sites and

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can set time limits


Monitor total time spent on the Internet and at
individual web sites
CyberPatrol
Pearl Echo
Norton Online Family
Net Nanny
Symantec Web Gateway
Return
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File Transfer Utilities

Programs that help you upload and download files to and from

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the Internet
Downloading
Uploading
Three popular types of programs
File transfer protocol (FTP) and secure file transfer protocol (SFTP)
Web-based file transfer services
Bit-Torrent
Return
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Internet Security Suites

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Designed to maintain your security and privacy while on the web

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Communication
Communication is the most popular Internet activity
E-mail
Transmission of electronic messages over the Internet
Three elements
Header

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Address

Subject
Attachments
Message
Signature

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Communication

Client-based e-mail system

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E-mail client
Web-based e-mail system
Webmail

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Spam

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Junk and/or unwanted e-mail


Computer viruses or destructive programs
are often attached to unsolicited email
CAN-SPAM Act
Spam blockers / spam filters use a variety of
approaches to identify and control spam

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Messaging

Text messaging / texting


SMS (short message service)
Short electronic message

Instant messaging
Extension of email that provides direct, live
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communication between two or more people


Most programs include video conferencing features, file sharing
and remote assistance
Facebook Chat
Google Talk

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Social Networking
Connecting people and organizations that share a common interest or activity
Three most popular:
Facebook
Facebook Profiles
Facebook Pages
Facebook groups
Google+
Circles
Hangouts
Sparks
LinkedIn
Business-oriented
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Blogs, Microblogs
Web logs or blogs

updates that answer the


question:
What are you doing now?

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personal news pages that


are date/time-stamped
and arranged with the
most recent items shown
first

Microblogs short status

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Webcasts, Podcasts, Wikis

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Webcast streaming
technology for live
broadcast of audio
and video
Podcast-audio and
video files that can be
downloaded to your
computer or media
player

Wiki a specially designed


Web site that allows visitors
to edit the contents,
supports collaborative
writing

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Search Tools

Search Services
Specialized Search Engines
Spiders

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Search Engines
Content Evaluation
Authority
Accuracy
Objectivity
Currency
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Electronic Commerce

Also known as e-commerce


Buying and selling of goods over the Internet

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Business-to-consumer (B2C)
Consumer-to consumer (C2C)
Business-to-business (B2B)

Return

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Business to Consumer (B2C)

Fastest growing type of e-commerce


Three most widely used B2C applications:

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Online banking
Financial trading
Shopping

Return
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Consumer to Consumer C2C

Consumer-to-consumer e-commerce (C2C)


Web auctions
Similar to traditional auctions

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Person-to-person auction sites

Return
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Business to Business B2B

Involves the sale of a product or service from one business to

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another
Primarily a manufacturer supplier relationship

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Security

Payment methods must be fast, reliable, and

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secure
Two options
Credit card
Digital cash

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Cloud Computing

Shifts computing activities from users desktops to

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computers on the Internet


Frees end-users from owning, maintaining, and
storing software programs and data
Three basic components:
Clients (end-users)
Service providers
The Internet

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Careers In IT - Webmasters

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Develop and maintain websites and resources


Backup of company website
Update and develop new resources
Work with the marketing
department to increase site
traffic and monitor the flow
of customer interactions

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A Look to the Future

Cars Dashboard as a power, Internet-connected

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computing device
Safety and diagnostic features are already there
Potential distractions?

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Open-Ended Questions (Page 1 of 3)

Discuss the Internet, including their origins, the three generations of the
web, and the most common uses.

Describe how to access the Internet. What are the providers? Define
Computing Essentials 2015

browsers and discuss URLs, HTML, JavaScript, AJAX, Applets, and mobile
browsers.

What are Web utilities? Discuss plug-ins, filters, file transfer utilities, and
Internet security suites
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Open-Ended Questions (Page 2 of 3)

Discuss Internet communications, including client-based and web-based email,

Computing Essentials 2015

instant and text messaging, social networking, blogs, microblogs, webcasts,


podcasts, and wikis.

Define search tools including search services. Discuss search engines and
specialized search engines. Describe how to evaluate the content of a web site.

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Open-Ended Questions (Page 3 of 3)

Describe electronic commerce, including


business-to-consumer, consumer-to-consumer, and business-to-business ecommerce, and security.

Computing Essentials 2015

What is cloud computing? Describe the three basic components of cloud


computing.

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