Task 5 - Research into different

magazines

Possible Genres Strengths & weaknesses

Pop
Strengths Have mainly a young target audience, can be presented in different ways,
parents/carers would most likely buy the magazine for their younger family
members/children, can be based on a wide market with different social classes as mainly
for younger generation, can have a wide variety of musicians/bands/artists.
Weaknesses Has a niche market audience as not everyone likes pop music, doesnt appeal
to everyone and most likely wont be bought by the readers themselves.

Rock
Strengths Can be based on many different things e.g. A specific instrument that people
would use during creating Rock music, has a specific image e.g. Uses dark colours, can be
based on new and upcoming artists or previous ones.
Weaknesses Niche market audience, I personally dont know much about Rock music as
its not a genre I tend to listen to daily.

Urban/Hip-hop
Strengths Targets a younger/teen audience, could be more popular so everyone can keep
up-to-date with the new music style/artists.
Weaknesses Certain artists to focus on

Pop
Speakers This name of the
magazine would appeal to both
genders as it doesn't show
femininity or masculinity. This
name could appeal to any genre
of music but the audience will
know that its a music magazine.
Speakers are used so music can
be played out loud and to an
audience.
POP! This masthead would
appeal to the audiences who like
pop music which is a niche market
audience. This also shows the
music genre of the magazine.
Short and snappy, can show the
genre straight away.

5 possible
names for
my
magazine

CPM (Chart pop music) This name

for my magazine would appeal to both
male and female audiences. The
masthead shows the audience what
genre of magazine it is as it says it
within the letters. A chart is what is
used so people are able to see what
music is the newest and most popular.
Simple and short so the audience will
easily remember it.

Harmony The name of this masthead would appeal to more of a

female audience because the name sounds more feminine to a
magazine males would usually buy. This doesnt show what genre of
music the magazine is about, but the audience will be able to tell its a
music magazine.

Latest This would appeal

to both genders and target
the audiences who want to be
up-to-date with the latest
music tracks. Latest would
tell the audience that theyll
show the latest gossip, music
etc.

Fonts
Masthead Harmony(Aharoni) Harmony

(Gabriola)

For the masthead of my magazine I am going to use fonts such as

Aharoni, because this is a bold lettered font that would stand out at the
top of the page to attract the readers attention. This type of font is very
clear to read, so the readers are able to know what the masthead is
without a struggle. This also shows that its more of a feminine magazine
as the font isnt technical or shows any masculinity as there will be curls
and swirls presented on the cover which its more delicate and unique so it
would relate to my genre of Pop music. Pop music mainly has short to
medium-length songs, written in a basic format (often the verse-chorus
structure), as well as the common employment of repeated choruses,
melodic tunes, and hooks. The font shows a quite modern style, so the
target audience will know it should have recent up-to-date music charts
inside the magazine to keep them attracted. The font has a little bit of
space between the letters which gives it a more unique effect to the
masthead. My font will also be large so that it is noticeable to the
audience that this is the name of my magazine and it will also give it a
brand image.
The fonts inside of my magazine will vary between different ones
depending on the sort of text its used in, if it was an editorial slip on my
contents page I would use fonts that look more like a typewriter or hand
lettered fonts to give it a human element.

Colours
The colours that I have decided to use throughout my magazine
are red, black and white as theyre all complementary towards
each other and stand out. This will make my magazine look more
professional as I have chosen colours that complement each
other and I will be sticking to those three colours, I wont be using
all different ones because it would give my magazine a messy
look. The colours for my masthead will also need to be stuck to,
as it will give my magazine a brand image and its own style. I will
need to choose colours and backgrounds that make my fonts
readable so it doesn't make it a struggle for the audience to read
the different pages. For example, I could have a red background
and both black and white text would stand out and would be
readable. The colour red can also give the feeling of love and
danger so Id have to make sure I make sure that the text I use
expresses the feeling I want to create. If a certain colour
becomes hard to read Id most likely change the colour of the
background, change the font colour or use a shadow or a stroke
to give it a different and more visible effect. Pop is more of a
happy genre of music so I will be using the brighter colours to
represent the right feeling to the audience.

Could base my magazine on...

Taylor Swift, Katy Perry, Rihanna, Sam Smith, Pharrell Williams, Ed Sheeran,

One Direction etc. as theyre all Pop music artists.

Recent/new music
Concerts
Albums
Interviews of artists/bands

Recorded Focus Group

Task 5 Which name do you prefer for a Pop magazine, Harmony, POP!, CPM, Latest or Speakers?

Gina Hollender
I think that CPM (ChartPopMusic)
would be a good name for a Pop
magazine as its short and memorable
which will make it easier for your
target audience to remember. CPM
also stands for Chart Pop Music which
is clever creation because the genre of
music the magazine is focusing on is
within the masthead. I also think this is
a good name for the magazine because
it can appeal to both genders although
females may prefer this genre.

Recorded Focus Group

Task 5 Which name do you prefer for a Pop magazine, Harmony, POP!, CPM, Latest or Speakers?

Sophie Hughes
Out of the 5 names that you have
created for your own Pop
magazine, I think that Harmony
would be a good name for this
genre because it can appeal to a
specific target audience which is
younger females and its catchy.
This masthead also shows what
type of magazine you are creating
as you can tell straight away from
the word Harmony that it has
something to do with music.

Articles from similar magazines

(Free flowing article)

In this article I like the way the pages

have been set out, with the main photo
on the left side of the page and the
article on the right side. I also like how
the large letter S is behind a part of the
text so it stands out more. The colour
scheme links to the main image as
there are dark colours used, so the text
has been written in a black font so it
links in some way to the main image.
The article is talking about Lana Del
Rey which is why she is present next to
the article as its about her. This would
also be why her name is presented in
the top right hand corner of the page so
that the reader will be able to tell
straight away from this who the double
page spread is about.

Articles from similar magazine

(Question and Answer)

For this article, the question is in bold

and in a different colour to the answer

so it stands out and gives a heading for
each. This makes it easier for the reader
to know which questions theyre
interested in and which ones they aren't
because they can skip past them easily.
Next to the answers are the names of
who is answering the question because
the interview is with a six member
group. The main image is in the centre
of the double page spread and it shows
their personalities for a fun, athletic
males. The colour scheme also links in
with the main image as the purple is the
same colour as a members trainers and
some of them are wearing white. This is
important to stick to the colour theme
so that the magazine looks neater and
more professional.

Summary
All of the research that I have found on Pop suggests that this type of music genre
should be aimed at a younger audience, this is because they tend to be the main
audience who enjoy listening to it more and have some similar resemblance to
the lyrics that the artists sing. Pop music would be aimed at white middle class
females who enjoy listening to music on a daily basis and have an interest. This
is why I have decided to aim my own magazine at females but not go for the
typical 12-14 age range for a pop magazine, I would like to create a Pop
magazine for the older teens aged 16-18 as I believe that they enjoy the music
but find that the magazines tend to look to young for them to buy, hence why
only the younger females buy it which is a niche market audience that I would
like to look into. I will also be creating a double page spread that consists of
question and answers as this seemed to be the sort of interview that they
enjoyed reading the most because they were able to read about celebrities
personal lives and gain different facts and information from it.