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Ravi Mandal

Introduction about
analytics with SAS+R
Programming.
Lets Get Started
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Modern

Limited to descriptive summaries, e.g. top 10


customers

Support predictive and prescriptive model.

Assumptions and guess work built into


forecast.

Reliable calculation of percentage of


confidence (ARIMA forecast and similar)

Analysis performed on a sample of the data.

Analysis performed of full data.

Broad assumptions and conclusions, limited


granularity.

Mass personalization-data granularity down


to the individual level.

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Traditional

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Modern Analytics Vs Traditional


Analytics

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The Requirement for Modern


Analytics

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Tec
h
Talent

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There will be a shortage of

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Mckinsey projects by 2018

1.7 M professionals

With analytics expertise in the U.S. alone


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The Talent : Project Users


Percentage of Projects(Approx)

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Application Developers
Report writers and dashboard builders
External Users(e.g partners, Customers, service Providers)
Data Scientists
Database Administration , Data Analysis(e.g IT analysis)
Marketing Analytics,Finance Analytics(e.g Business Analysis)
Line of Business Executives
0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

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The Technology :EMA Hybrid Data Ecosystem

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Whats next after machine


learning ?

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Data Mining ?

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Text Mining ?

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Best Practices : Breaking Down Data

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How do I achieve value from Modern Analytics when


the data, events and models are constantly
changing ?

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Define your
value chain

Brainstorm
Analytic
Solutions

Define analytic
Solutions via
Day-in-life
Scenarios

Create decision
model

Prioritize
Analytic
Solutions using
Decision Making

Establish &
Communicate
analysis
Roadmaps

Evolve your
Analytics
Roadmaps

Present as par
requirement

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Identify key
business
objective

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Best Practices : Using Modern Analytics to Data Business


Value

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Ravi Mandal

What application fields can we


use with Modern Analytics ?

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Ravi Mandal

What is your advice for a Business analyst


interested in building out modern analytics?

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Ravi Mandal

How can real-time data preparation, model


training, etc. be done in SAS Analytic tool.

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Ravi Mandal

How can real-time data preparation, model


training, etc. be done in R Programming.

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Ravi Mandal

TheSAS
languageis
a
computerprogramming languageused for
statisticalanalysis,originatedbyaprojectat
theNorth Carolina State University.It can
read in data from common spreadsheets
and databases and output the results of
statistical analyses in tables, graphs, and
asRTF,HTMLandPDFdocuments. The
SAS language runs under compilers that
can be used onMicrosoft Windows,Linux,
and various otherUNIXandmainframe
computers.

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Overview Of SAS :

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Continue..

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Continue..

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Ris aprogramming languageand software


environment forstatistical computingand
graphics. The R language is widely used
amongstatisticiansanddata
minersfor
developingstatistical software and data
analysis. Polls,surveys of data miners, and
studiesofscholarlyliteraturedatabasesshow
that R's popularity has increased
substantiallyinrecentyears.

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Overview Of R language :

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Continue..
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http://www.r-project.org/

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Learn More

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Learn more at
https://sasanalyst.wordpress.com/

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Presented
by Ravi
Mandal

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