S.R.

LUTHRA INSTITUTE OF MANAGEMENT

SUBJECT: PRINCIPLES OF MANAGEMENT
Submitted to,
Mrs. Sehnaz imaam
Topic: management functions of Hindustan unilever ltd.

Submitted by:
Roll no.
Name
71
Nilam Pittaliya
75
Priyanka Rana
81
Juhi Shah
92
Harsh Upadhyay
101
Manoj Mishra
107
Shreya Patel
120
Mayur Raol

Our aim is to build and sustain an efficient work force as a

major source of competitive strength for our business, and
in so doing to promote the well being of those who work
with us

In 1931, Unilever set up its first

Indian subsidiary, Hindustan
Vanaspati Manufacturing Company,
followed by Lever Brothers India
Limited (1933) and United Traders
Limited (1935). These three
companies merged to form HUL in
November 1956; HUL offered 10%
of its equity to the Indian public,
being the first among the foreign
subsidiaries to do so.

HUL: Indias largest FMCG Company

More than 75 years of experience in India.

Products touch the lives of 2 out of 3 Indians
everyday.

Direct distribution reach of > 2 Mn stores.

No.1 and strong No.2 in more than 95% of the

business.

HUL BUSINESS COMPOSITION

Joint Ventures
Lakme Lever
o Color Cosmetics and Skin Care
Kimberly Clark - Lever
o Feminine Hygiene, Baby Care, Incontinence Products
Lever - Johnson
o Home Care
Lever - Gist Brocades
o Dry Yeast
Subsidiary Companies
Hind Lever Chemicals ( 59.63 %)
Yankee Doodle Industries ( 84.5 %)
Industrial Perfumes Ltd. ( 51 %)
Nepal Lever Ltd. ( 80 %)
All others fully owned

Planning
Deciding in advance
what to do,
how to do it,
when to do it and
who is to do it.
A plan is a forecast. It is a
predetermined course of action

Planning in HINDUSTAN UNILEVER LIMITED.

They decide in the present, what is to be done
in future. They think before doing any activities.
Their plan is a specific, documented intention
consisting of an objective and an action
statement.
Their objective portion is the end, and the
action statement represents the means to that
end.

VISION:
They work to create a better future
every day.
MISSION:
Their mission is to add Vitality to life.
They meet everyday needs for
nutrition , hygiene and personal care
with brands that help people feel
good, look good and get more out of
life.

GOALS AND OBJECTIVES:

Consistent Growth
Competitive Growth
Profitable Growth
Responsible Growth

STEPS OF PLANNING PROCESS IN HINDUSTAN

UNILEVER LIMITED:

STEP-1: Establishing objectives

STEP-2: Developing premises
STEP-3: Evaluating alternatives
and selection
STEP-4: Formulating derivative
plans
STEP-5: Securing cooperation and
participation

APPROACHES TO PLANNING:
HINDUSTAN UNILEVER LIMITED uses all
the four approaches in their
planning.
Top-down approach
Bottom-up approach
Composite approach
Team approach

Forms of Planning
The form of planning of HINDUSTAN
UNILEVER LIMITED is depend upon the
objective that the HUL have selected

Long-range Planning vs. Short-range Planning

Operational Planning vs. Strategic Planning
Tactical or Coordinative (Intermediate) Planning
Formal and Informal Planning
Functional and Corporate Planning
Proactive and Reactive Planning

ORGANISING

Organizing is the process of dividing work into

convenient tasks or duties, grouping of such tasks
in the form of positions, into departments and
sections, delegation of authority to each position.
It contributes to the efficiency of the organization,
all necessary activities are performed and
objectives are achieved.

The HINDUSTAN UNILEVER LIMITED organize their

activities departmentally in effective manner.
The different departments of HINDUSTAN UNILEVER
LIMITED are as follows:
Home and personal care
legal
Finance & IT
Foods
Sales & customer development
Supply chain
Human resource
corporate responsibility

Forms of
Organizational Structure

Functional
Organization
Divisional
Organization
Matrix
Organization

International
Organization

Organisation structure of
Hindustan Unilever Limited
Chairman

Director
finance

Director
marketing

Director, legal
& secretarial

Director
exports

Director
beverages

Director
research

Director
personal
products

Director
detergent

Director HR
technical

Director
ICFD

STAFFING
HINDUSTAN UNILEVER LIMITED has an integrated approach
towards recruitment, which looks at both skills and competencies.

COMPETENCIES:
Competencies are personal characteristics that can be assessed in a
clearly observable behaviour. Skills would refer to the expertise one
has and is measured by demonstrated capability. This would refer to
the academic achievements and the knowledge one gains over time.

PROCEDURE:
There are 4 regional branches in each of the 4 big
metros.

Look at the CV
short-listing
preliminary interview
Screening
Final interview

CONTROLLING
INTERNAL CONTROl:
Audit committee meet six times.
review the internal control measures and providing an update to board.
Looks into controls and security of the company's critical IT
applications.
Into all measures divisions and look after deviation from the code of
business principles.

PRODUCTION IMPROVEMENT:
Reduction in specific energy and water
consumption levels by the use of alternative sources
of energy and recycling/reuse of energy/water.
The continuing excellence in TPM
implementations across units.

THANK
YOU

QUERY ?