Sie sind auf Seite 1von 50

Business Plan

CRMT Industrial Services, Inc


New Engineering Solutions
to the Industry

CRMT Industrial Services, Inc


New Engineering Solutions to the Industry

1. EXECUTIVE SUMMARY
CRMT

Industrial Services, Inc. will be formed


as a consulting and training firm specializing
in welding engineering services.
A home office in Long Island City, NY will be
established the first year of operations to
reduce start up costs.
The founders of the firm are professional
engineers and managers with more than 25
years of progressive and responsible
experience.

Sales Projections
YEAR

SALES ($)

PROFITS ($)

SALES /
PROFITS (%)

2008

$684,000

$54,720

8.00%

2009

$889,200

$80,028

9.00%

2010

$1,368,000

$150,480

11.00%

Highlights

Quality System

Quality system
implementation
Leadership and management
review
Resource management
Design and development
implementation
Supplier management
Service Provision planning
and control
Document and record control

Objectives and Goals

Sales of $ 684,000 the first year,


approaching $ 1,368,000 at the
end of the three years.
Achieve New York Certification to
be listed in the Directory of
Certified Minority and WomenOwned
Become one of the contractors of
inspection task of MTA projects
Have an impeccable reputation in
the engineering, inspection,
training and materials testing
industry in New York City.

Objectives and Goals

Achieve 100% of market value at the end


of the three years of operations.
Increase gross margin to 70% by the third
year of operations.
Implement a quality management system
under ISO 9000 (2nd year).
Increase its installed capacity to 50% at
3rd year.
Increase its labor positions to 50 % at 3rd
year
Establish the level of the laboratorys
performance at 2nd year
Ensure that all personnel are trained to a
level of familiarity with the quality
management system appropriate to the
individuals degree of responsibility.

Mission
CRMT Industrial Services, Inc. is a
materials solutions company that
provides superior value in testing,
consulting, training, problem solving,
and design & engineering services.
CRMT incorporates state of the art
technology and equipment to provide
highly specialized testing procedures
and training. It is dedicated to serving
the construction sector.

Market Opportunity

Challenge: Manufacturing
The NAM believes Americas future depends on a skilled, productive and
technically trained workforce. Every citizen needs to know that the winners in
the global marketplace will be companies with the best workers.
Dream !t Do!t NAM Campaign
John Engler, President, NAM
If we dont address the skills issue, our economy will face a serious decline.
Jerry Jasinowski, President, The Manufacturing Institute
81% of manufacturers polled by NAM/Deloitte report they cant find the skilled
workers to keep their businesses competitive in a global 21st century economy.
Phyllis Eisen, Vice President, The Manufacturing Institute
NAM predicts that manufacturers will need as many as 10 million new skilled
workers by 2020, in part to replace aging boomers who make up a large part of
manufacturing jobs today.
Wall Street Journal

Challenge: Welding Industry

Manufacturing, Construction and Mining is a $3 trillion industry,


1/3 US GDP.
Welding is a $34.1 billion industry.
Labor represented more than 70% of welding-relate
expenditures, $22.4 billion in 2000.
There are more than 500,000 welders working in US.
The average age of welders in todays workforce is 54.
It is estimated that there will be a shortage of more than 200,000
welders by 2010.
This year, 50,000 welders will leave the industry while only
25,000 students begin their welding education.

Financial Data
GROSS OFFERING
LESS ESTIMATED OFFERING EXPENSES AND COMMISSIONS
NET PROCEEDS

$750,000
0
$750,000

PLANNED USES
CAPITAL EXPENDITURES
Computer equipment
Purchased software y licenses

$ 10,000
$5,000

Furniture and Fixtures

$ 20,000

Remodeling and Decorating

$ 30,000

Welding and Testing Equipment

$ 450,000

Total proceeds for capital expenditures

$ 515,000

WORKING CAPITAL
Salaries and wages

$ 100,000

Expenses

$ 50,000

Advertising

$ 20,000

Reserve

$ 65,000

Total proceeds for working capital and reserve

$ 235,000

Total Uses

$750,000

2. COMPANY

3314 Queen Boulevard, Long Island City, NY 111061306.

Distribution of Areas

Distribution of Areas

Company Ownership

CRMT Industrial Services


will be created as a
limited-liability company.
The company will be
privately owned by Daniela
Romasan, Liliana Melo,
Craig Cusanelli, and Amin
Taurani.

Startup Summary

Its start-up expenses amount to $25,000, which


allows for initial legal expenses, licenses, permits,
stationary, specialty software, office equipment, and
furniture.
Initial investment of $750,000 will be placed in the
company accounts to purchase new equipment
Daniela Romasan, Liliana Melo, Craig Cusanelli,
and Amin Taurani will contribute $25,000 each one
towards the overall start-up costs.

3. ENVIRONMENTAL AND
INDUSTRY ANALYSIS

Welding industry and


engineering
consulting services is
a large industry not
only in New York
City, but also in
entire United States.

Establishments

231

dollar value of
business done

3,799,582

annual payroll

794,067

Employees

16,128.

Welding Status

Welding is viewed as dark & dirty


The critical role of welding is not fully appreciated in all corporate
and government offices.
High schools phasing out welding programs and discouraging
careers despite annual earnings potential of $30,000 - $60,000.
1/2 of US industries report difficulties locating qualified welders.
The US infrastructure is aging.
Shortage barrier resulting in fewer competitive welding
techniques, less productivity and outsourcing to foreign markets.
Natural disaster prone areas have immediate need for welders to
quickly rebuild homes and cities.
The typical salary for a Pipe Fitter in New York City is $55,027.

Welding Future

Advancing manufacturing technology creates more uses for


welding in the workplace and is expanding opportunities.
Increased emphasis on certification, which ensures quality.
Computer skills are required for welding professionals
responsible for programming welding robots, lasers, and
systems.
New materials are creating a greater need for a highly educated
and innovative welder workforce.
Automation reinforces the need for skilled machine operators.
US industries face foreign competition and require competitive
welding techniques and skilled operators to stay viable.
Skilled welders are needed to maintain the Countrys aging
infrastructure

4. SERVICE DESCRIPTION

Engineering Consulting

Welding Training Welding


School

NDT Services - Laboratory

Welding Equipment Rental

Services:
CRMT
SERVICE LINES

Equipment Rental

Material Testing
Laboratory

Engineering Consulting
in Quality and Welding

Welding Equipment

Testing

Non Destructive
Equipment

Qualification

School of Welding

Instructions and
Classes - Seminaries

5. MARKETING RESEARCH
AND EVALUATION
CRMT

will focus on
traditional
engineering
consulting, material
testing and rental
welder equipment
contracts.

Segmentation
WELDING AREA IN NYC
TYPE

# Business

REVENUES

# Bus.

Less than $100,000

13

Welding Contractors

231

$100,000 - $499,999

17

Welding Services

174

$500,000 - $999,999

Welding Repairs

20

Welding Inspections
and Consultants

21

$1,000,000 $4,999,999
$5,000,000 and over

Welding Equipment
Rental

11

TOTAL

46

Census 2002

Classification of minority and


women owned business

Business Analysis

Advertising

The services will be


advertising in various
newspapers such as
Daily News, New York
Times and in the free
newspapers.
Also, in technical
magazines issued by
AWS, ANSN, AISI, and
others

Advertising

Welding School
services will be
advertised in Radio
and TV at the end of
the first year.
Flyers and wed site.
Public Relations by
participation on national
technical events of
Welding.

Flyer Designed

Logos
CORPORATIVE LOGO

WELDING LOGO

It will be used for formal


communications

It will be used for Welding


Training (Manuals) and
Advertising

6. OPERATIONS PLAN

General Operating Hours:


CRMT Industrial Services,
Inc. intends to operate
rental, consulting and
testing services Monday
thru Friday from 9 am to 5
pm. The Welding School will
be operated Monday thru
Friday from 7 am to 10 pm
and Saturday from 9 am to
1 pm. CTMT will be
operational year round.

Human Resources

Mrs. Liliana Melo will work


as Director Manager as well
as School Welding
Manager.
Miss Daniela Romasan will
work as Administrative
Manager.
Mr. Craig Cusanelli will work
as Finance Manager.
Mr.Amin Taurani will work as
Sales Manager.
Mr. Jonny Olarte will work
as NDT Manager.

Selection and Recruitment

In addition, Miss Daniela


Romasan will select and
recruit new personnel to
work on these following job
positions: (1) sales person,
(1) Bookkeeping, (1)
General Secretary, (1)
Electrical Technician, (2)
Inspectors, and (1)
Laboratory Technician
during November, 2007.

Work Environment

CRMT Industrial Services, Inc. provides employee


benefits, job and schedule flexibility, interesting
work, and involvement of our employees in an
empowered environment of continual improvement.
CRMT Industrial Services, Inc. engenders total
participation by involving employees in internal audit
and improvement activities.
The
Administrative
Manager
has
overall
responsibility for identifying, implementing and
maintaining effective employee benefit and
workforce involvement programs.

7. MANAGEMENT TEAM
Monthly Salary Expenses
JOB POSITION
Sales person

AMOUNT SALARY TOTAL


1
$ 4,000
$ 4,000

Bookkeeping

$ 3,000

$ 3,000

General Secretary

$ 2,600

$ 2,600

Electrical Technician

$ 3,500

$ 3,500

Inspector

$ 5,000

$ 10,000

TOTAL SALARY EXPENSES

$ 23,100

Organizational Chart
GeneralManager
Manager
General

InternalControl
Control
Internal

Sales/ /Customer
Customer
Sales
Manager
SSManager

NDTLaboratory
Laboratory
NDT
Manager
Manager

Marketing
Marketing

RentalServices
Services
Rental

WeldingSchool
School
Welding
Manager
Manager

Management
Management
Committee
Committee

Consulting
Consulting
Manager
Manager

FinanceManager
Manager
Finance

Administrative/ /
Administrative
HRManager
Manager
HR

8. TIMELINE
JUN

JUL

AUG

SEP

OCT

NOV

DEC

JAN

FEB

MAR

APR

Planning
Org. Legal
Financial
Dec. / Rem
Fixtures / Eq
Installation
Marketing
Personnel
Q/A
Adjusting
Open doors

On time!

MAY

9. CRITICAL RISK AND


ASSUMPTIONS

Liability for injury or death of


employees or other people
on CRMT premises.
Liability for injuries or
damage caused by services
CRMT makes.
Destruction or theft of
property, equipment,
machinery, vehicles or other
assets.
Loss of net income through
lost sales or extraordinary
expenses.

Risk.

Out of cash before orders


secured
Competition price cutting
Costs in excess of estimates
Unmet schedule(s)
Difficulties with credit
Lots of orders and NO cash
Unfavorable industry trends
Sales projections not achieved
Long lead times in
procurement
Unexpected development
costs

Management of Risks
Assumptions (Finance Risks)
Purchase

adequate insurance to transfer


financial responsibility for losses to CRMT
insurer. Obtain enough insurance to cover all
risks.
Know the Insurance Policies: review the
policies with the independent insurance agent
and, if necessary, purchase additional
coverage to ensure that the business is fully
protected.

Management of Risks
Assumptions (Transfer Risks)

Lease Business Property and


Equipment: CRMT may be
able to transfer
Property and liability risks in
whole or in part to the lessor.
Transfer Risk to the
Customer.
Hire the Right
Subcontractors.
Decline Risky Business.

Management of Risks
Assumptions (Control Risks)

Take a close look at how


CRMT does business.
Assess equipment, facilities,
employees, processes, and
services.
Take advantage of the
excellent loss control
services provided by many
insurers.

10. BENEFITS TO COMMUNITY


Employee Benefits

Provide our employees with


opportunities to use their
professional skills
Provide CRMT employees with
opportunities to use their
professional skills outside their dayto-day environment.
Link pro bono work to the
Continuing Professional
Development program.
Manage the administration of the
pro bono program to employees.

Employee Benefits

Strengthen employees
leadership and motivation.
Make employees participate
in the growth of the
company.
Build new careers and
opportunities for CRMT
employees and suppliers.
Fortify supplier chain by
special program of training in
quality assurance.

Community Benefits

Provide internships to students


attending surrounding schools.
Using environment friendly
services.
Offering job placement
Involvement in matters that affect
community businesses.
Develop the understanding of key
social issues in your local
community by scholarships.

Community Benefits

Build new business contacts locally


and regionally.
Work collaboratively with other firms
that need a range of professional
skills and expertise to strengthen the
technology and knowledge applied in
welding industry.
Be another alternative of technical
education in New York City.
Develop new opportunities in young
people by training and special
programs.
Create economic opportunity to the
community as well as New York City.

10. Financial Plan


FINANCIAL OBJETIVES
2008

2009

Sales

684,000

889,200 1,368,000

Operating
Expenses

478,800

622,440

957,600

Income before
Tax

205,200

266,760

410,400

69,768

90,698

139,536

135,432

176,062

270,864

Taxes (30%)
Net Income after
Taxes

2010

Objective Needs

A loan of $750,000 at Prime plus


2%. This loan to be used for
current near term expenses
including inventory, rent and
payroll. It will be repaid in five
years.
A line of credit of $50,000 to take
advantage of discounts available,
avoid associated penalties, and
expand into high profit areas
requiring positive cash flow.

Financial Statements
BALANCE SHEET
CASH FLOW

Thanks for your attention