Beruflich Dokumente
Kultur Dokumente
Presented To
Sir MAK Chishty
Channels Management
HISTORY
Herbion
Vision :
To become a globally renowned organization that innovates and develops Natural
Healthcare Solutions which facilitate mankind to live a better and a healthier life.
Mission :
To manufacture and market high quality natural products at an affordable price for its
global customers, while achieving and sustaining worldwide leadership in the Natural
Health Care Industry.
LINKUS SYRUP
Flagship Products
CHANNEL MANAGEMENT
Channel management is a term that refers to the way that a
business or supplier of products uses various marketing
techniques and sales strategies to reach the widest
possible customer base.
Consumers
Consumers
Distribution
Distribution
Retailers
Retailers
/wholeseller
/wholeseller
Manufacturer
Herbion has 4 ultra-modern manufacturing facilities, 2 in
Karachi, 1 in Lahore and 1 in Islamabad where they
manufacture Linkus Syrup.
Yearly herbion produce 90 to 95 lac unit per anum of
Linkus Syrup, each unit contains 90 ml of syrup.
Herbion produce 85,500,000 ml of Linkus syrup per year.
They have their own lands in interior Sindh, Lahore, Swat
and
Peshawar where they cultivate their herbs.
Factory Pictures
granulation area
KHI facility
LHR facility
Coating area
ISL facility
WHOLE SELLER
RETAILER
Retailer take Linkus Syrup from whole seller or from distributor directly,
depends upon the channel of distribution they follow.
In Big stores like Naheed, Imitiaz and big pharmacies like Time
medicos keeps Linkus Syrup and their inventory is not prescription
based but product consumption based. In such stores, Herbion Medical
rep. teams themselves ensure the product availability.
PHYSICIAN
CONSUMER
Consumer uses the product when:
SUMMARIZED PICTURE
THANKYOU