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DATA

WAREHOUSING
OVERVIEW

GOOD DECISIONS BY EFFECTIVELY MANAGING


DATA

Presented to : Eng. Shahinaz Azab


Presented by : Ahmed Gamal Mohammed
SWE2 ITInc .
Intake 30
2009/2010

OUTLINE
Forethought
What is Data Warehousing ?
Architecture of Data Warehousing
Data warehousing methodologies
Advantages of using Data Warehousing
Disadvantages of using Data Warehousing
Conclusion

FORETHOUGHT
Today

every company is an information company


but not all are prepared to deal with it.
Mark Lahr 3M Corp
"The

CEO will always get good data, but the


challenge is making it available to the masses. Thats
the challenge, how do you democratize decisionmaking?"
Eric Berg, chief administrative officer
and former CIO-Goodyear.

WHAT IS DATE WAREHOUSE ?


collection of data that is used primarily in
organizational decision making.
-- W.H. Inmon, credited with initially using the term Data
Warehouse, 1992

ALSO MEANS `
A data warehouse is a subject-oriented, integrated, timevariant and non-volatile collection of data in support of
management's decision making process.
It is :1. Subject-Oriented.
2. Integrated.
3. Time-Variant.
4. Non-volatile.

ARCHITECTURE OF DATA
WAREHOUSING

Operational database layer


The

source data for the data warehouse

Data access layer


The

interface between the operational and


informational access layer

Metadata layer
The

data directory - This is usually more detailed


than an operational system data directory.

Informational access layer


The

data accessed for reporting and analyzing and


the tools for reporting and analyzing data

TYPICAL DW ARCHITECTURE
Data
Sources

ETL

Data
Store

Data Presentation
Access
Dashboards

System A
Prompted Views

System C
System D

The Data
Warehouse
Extract
Transform
Load

BusinessModel
Model
Business

System B

Scorecards
Ad-Hoc Reporting
Self Serve

DATA WAREHOUSING
METHODOLOGIES

Bottom-up design
Ralph

Kimball, a well-known author on data


warehousing,is a proponent of an approach to data
warehouse design
In this approach

data martsare first created to provide reporting and analytical


capabilities for specificbusiness processes.

Top-down design
Bill

Inmon, is one of the leading proponents of thetopdownapproach to data warehouse design.


In this approach

data warehouse is designed using a normalized enterprisedata


model."Atomic" data, that is, data at the lowest level of detail, are
stored in the data warehouse.

ADVANTAGES
OF USING DATA WAREHOUSING
1.

Prior to loading data into the data warehouse,


inconsistencies are identified and resolved. This
greatly simplifies reporting and analysis.

2.

Because they are separate fromoperational


systems, data warehouses provide retrieval of data
without slowing down operational systems.

DISADVANTAGES
OF USING DATA WAREHOUSING
1.

Data warehouses are not the optimal environment


forunstructured data.

2.

Because data must be extracted, transformed and


loaded into the warehouse, there is an element
oflatencyin data warehouse data.

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CONCLUSION

Implementing a Data Warehouse is not a project,


but a long term commitment to implement
continuously improving business intelligence
practices

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AT THE END
Thank

you for your listening

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