Beruflich Dokumente
Kultur Dokumente
Strategic Management:
Concepts & Cases
13th Edition
Fred David
Ch 6 -1
Ch 6 -2
Ch 6 -3
Ch 6 -4
EFE Matrix
IFE matrix
CPM
SWOT
SPACE matrix
BCG matrix
IE Matrix
Grand strategy matrix
QSPM
Copyright 2011 Pearson Education, Inc.
Publishing as Prentice Hall
Ch 6 -5
Ch 6 -6
Ch 6 -7
Strategy-Formulation Framework
External Factor Evaluation
Matrix (EFE)
Stage 1:
The Input Stage
Ch 6 -8
Match
Ch 6 -9
Strategy-Formulation Framework
SWOT Matrix
SPACE Matrix
Stage 2:
The Matching Stage
BCG Matrix
IE Matrix
Ch 6 -10
Ch 6 -11
SWOT Matrix
Four Types of Strategies
Strengths-Opportunities
(SO)
Weaknesses-Opportunities
Strengths-Threats
(WO)
(ST)
Weaknesses-Threats
(WT)
Ch 6 -12
SWOT Matrix
Ch 6 -13
Strategy-Formulation Framework
SWOT Matrix
SPACE Matrix
Stage 2:
The Matching Stage
BCG Matrix
IE Matrix
Ch 6 -14
Ch 6 -15
SPACE Matrix
Ch 6 -16
SPACE Matrix
Internal dimensions
External dimensions
Ch 6 -17
1.
2.
1.
2.
3.
Ch 6 -18
5.
6.
Ch 6 -19
Ch 6 -20
Strategy-Formulation Framework
SWOT Matrix
SPACE Matrix
Stage 2:
The Matching Stage
BCG Matrix
IE Matrix
Ch 6 -21
BCG Matrix
Ch 6 -22
BCG Matrix
Ch 6 -23
BCG Matrix
Ch 6 -24
Ch 6 -25
BCG Matrix
Ch 6 -26
Strategy-Formulation Framework
SWOT Matrix
SPACE Matrix
Stage 2:
The Matching Stage
BCG Matrix
IE Matrix
Ch 6 -27
Ch 6 -28
Ch 6 -29
IE Matrix
Ch 6 -30
Strategy-Formulation Framework
SWOT Matrix
SPACE Matrix
Stage 2:
The Matching Stage
BCG Matrix
IE Matrix
Ch 6 -31
Competitive position
Market growth
Copyright 2011 Pearson Education, Inc.
Publishing as Prentice Hall
Ch 6 -32
WEAK
COMPETITIVE
POSITION
1.
2.
3.
4.
5.
Quadrant II
Market development
Market penetration
Product development
Horizontal integration
Divestiture
Liquidation
1.
2.
3.
4.
5.
6.
7.
Quadrant III
Retrenchment
Related diversification
Unrelated diversification
Divestiture
Liquidation
1.
2.
3.
Quadrant I
Market development
Market penetration
Product development
Forward integration
Backward integration
Horizontal integration
Related diversification
Quadrant IV
Related diversification
Unrelated diversification
Joint ventures
STRONG
COMPETITIVE
POSITION
Ch 6 -33
Strategy-Formulation Analytical
Framework
Stage 3:
The Decision Stage
Quantitative Strategic
Planning Matrix
(QSPM)
Ch 6 -34
QSPM
Quantitative Strategic Planning Matrix
Technique
designed to determine
the relative attractiveness of feasible
alternative actions
Ch 6 -35
Ch 6 -36
Ch 6 -37
Strategic Alternatives
QSPM
Key External Factors
Economy
Political/Legal/Governmental
Social/Cultural/Demographic/
Environmental
Technological
Competitive
Weight
Strategy 1
Strategy 2
Strategy 3
Ch 6 -38
2.
Ch 6 -39
4.
5.
6.
Ch 6 -40