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1# 
 QUESTION 1
Whether there is any significant difference of
customer perception between female and male
correspondents on local as well as foreign
websites design elements and characteristics.
 ë
OTëESIS
ëO= There is no significant difference of
perception between males and females on local
and foreign website design elements and
characteristics.

ëa= There is significant difference of perception

between males and females on local and
foreign website design elements and
characteristics.
 Interpretation
ÖThe tabulated value is 2.58.
ÖSince the tabulated value is greater then
calculated value, thus the null hypothesis is
accepted.
ÖThere is no difference as per the perception of
male and female towards the design elements
and characteristics of the foreign and local
website.
 QUESTION 2
Whether there is significant difference of the
section between respondents with more and
less experience in internet use on local as well
foreign website design elements and
characteristics. Classify the respondents
groups that are more or less experience in
internet use on the basis medium split.
Experience in the use of internet of
respondents is provided in input data sheet.
 ëypothesis
ëo: There is no significant difference of
perception between more and less experienced
respondents of internet use on foreign and
local website on the basis of Design elements
ëa: There is a significant difference of perception
between more and less experienced
respondents of internet use on foreign and
local website on the basis of Design elements
ON TëE BASIS OF DESIGN ELEMENTS
 Interpretation
ÖThe median is 6.
ÖThe tabulated value is 2.58
ÖSince the tabulated value is greater then
calculated value, thus the null hypothesis is
accepted.
ÖThere is no significant difference of perception
between more and less experienced
respondents of internet use on foreign and
local website on the basis of Design elements
 ëypothesis (Characteristics)
ëo: There is no significant difference of
perception between more and less experienced
respondents of internet use on foreign and
local website on the basis of characteristics

ëa: There is a significant difference of perception

between more and less experienced
respondents of internet use on foreign and
local website on the basis of characteristics
ON TëE BASIS OF CëARACTERISTICS
 Interpretation
 The median for the experience is 6.

 The tabulated value is 2.58.

 Since the tabulated value is greater then calculated

value, thus the null hypothesis is accepted.

 There is no significant difference of perception between

more and less experienced respondents of internet use
on foreign and local website on the basis of
Characteristics.
 '!2 3
Whether there is any significant difference of
perception between younger and older
respondents on local as well as foreign website
design element and characteristics. Classify
the respondent into younger and older groups
on the basis of median split of gender variable.
Age information of respondent is given in
input datasheet
 ëypothesis (Design Elements)
ëo: There is no significant difference of
perception between younger and older
respondents of internet use on foreign and
local website on the basis of design elements
ëa: There is a significant difference of perception
between younger and older respondents of
internet use on foreign and local website on the
basis of design elements
 interpretation
ÖThe tabulated value is 2.58.
ÖMedian is 24
ÖSince the tabulated value is greater then
calculated value, thus the null hypothesis is
accepted.
ÖThere is no significant difference of perception
between younger and older respondents of
internet use on foreign and local website on the
basis of Design Elements.
 ëypothesis (Characteristics)
ëo: There is no significant difference of
perception between younger and older
respondents of internet use on foreign and
local website on the basis of characteristics
ëa: There is a significant difference of perception
between younger and older respondents of
internet use on foreign and local website on the
basis of characteristics
 Interpretation
The tabulated value is 2.58.

Since the tabulated value is greater then

calculated value, thus the null hypothesis is
accepted.

There is no significant difference of perception

between younger and respondents respondents of
internet use on foreign and local website on the
basis of Characteristics
˜

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